Groupe PSA, today announced the launch of Eurorepar range of multi-brand, high-quality aftermarket products, in India. PCA India, the local entity of Groupe PSA, signed a sales and distribution agreement with GoMechanic, a renowned player in the Indian aftermarket with a network of flagship and partner workshops, spare part retailers and an e-commerce technology platform.

As per the agreement, PCA India will provide the Eurorepar parts to GoMechanic, who will then distribute the parts through its warehouses and parts distribution logistics platform to all the workshops and retailers within its network. Groupe PSA will provide support in terms of marketing, training, brand building, besides providing a very strong product range.

GoMechanic will support the sales of Eurorepar spare parts, facilitating a strong market entry point in India. With this launch, Groupe PSA makes the bold choice to enter the Indian market with a multi-brand label - Eurorepar, an innovative strategy for India amongst car manufacturers.

Initially Eurorepar will be introducing products like high quality brake pads and the range will expand progressively to include multiple product lines like wiper blades, filters (air, oil & fuel), brake discs, coolant, grease & lubricants, thus building a strong product portfolio of service & repair parts. The parts will be available in India, through GoMechanic workshops and retailers in 15 major cities to start with.

Eurorepar is Groupe PSA's multi-brand parts and accessories range for the repair and maintenance of vehicles. Present across 100 countries around the world, the range promises smart prices and quality products, regardless of the make and model of a vehicle. These products, available for 3 or more year old vehicles, are aimed at customers looking for quality and value when buying spare parts. The first Eurorepar product line will soon be available to Indian workshops with high quality brake pads at smart prices, both for B2B (multi-brand workshops and spare parts retailers) and B2C customers, both offline and online through the GoMechanic parts distribution platforms. (MT)

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German luxury car maker Audi has introduced the Audi Dash Cam in India at INR 68,000, which is compatible with all existing and new Audi models.

The Audi Dash Cam offers crystal-clear QHD resolution, smart battery protection and seamless control using an advanced mobile app.

The company said that the dash cam addresses critical automotive security challenges with advanced parking mode functionality that records when motion or impact is detected while the vehicle is stationary.

This ensures Audi vehicle owners have necessary evidence in case of hit-and-run incidents or vandalism cases.

Balbir Singh Dhillon, Head of Audi India, said, “The launch of Audi Dash Cam is a reflection of our continued commitment to delivering advanced technology solutions that enhance the ownership experience for our customers. This system provides round-the-clock protection, offering complete peace of mind to Audi customers whether they are driving or parked. With comprehensive recording capabilities and smart connectivity features, the UTR sets new standards in automotive security technology.”

The Audi Dash Cam can be purchased at the time of new vehicle delivery and for existing Audi vehicle owners it can be retrofitted at any Audi dealership in the country.

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Pune-headquartered tier 1 supplier Varroc has launched two-wheeler VRLA (Valve Regulated Lead Acid) batteries for the aftermarket segment.

This strategic move marks the launch of the company’s Aftermarket division, with the first product aimed at meeting the growing demand for high-performance, reliable batteries in the two-wheeler space.

The VRLA battery technology is claimed to be completely maintenance-free and offers long-lasting performance, reliability and ease of use for everyday riders. It is being made available from 2.5AH to 9AH that is compatible with all major two-wheeler OEMs.

Varroc is also leveraging its retail network of around 730 distributors and 50,000 retailers to make available its range of batteries, which are covered by a 48-month pro-rata warranty.

The tier 1 supplier is betting on the robust automotive aftermarket battery segment in India.

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Steelbird Helmets has announced the launch of the SBH-23 AVA Glossy cutting-edge half-face helmet. Designed to tackle the challenges of summer riding, it has six built-in air vents that promise exceptional airflow. 
Aimed at urban commuters, the half-face helmet has been crafted to offer comfortable and protection to the rider by using breathable, Italian-designed interiors that are of the ‘multi-pore’ kind, removable and washable. 
Ensuring hygiene and freshness even during prolonged use in hot and humid conditions, the interiors could be taken out for washing to keep them clean and devoid of any contamination. 
Featuring a high-impact ABS shell with multi-layer high-density EPS for superior impact absorption, the helmet is equipped with a polycarbonate anti-scratch visor and an inner black sunshield, which provides clear, glare-free visibility under intense sunlight and reduces eye fatigue. 
Including a European standard micro-metric buckle for quick and secure fastening, a neck protector for long-ride comfort and an anti-scratch coated visor for long-lasting clarity, the helmet is by BIS (IS 4151:2015) certified. 
It is available in a variety of vibrant, summer-friendly colours and sizes of M (580mm) and L (600mm). It is priced at INR 1,299, which makes it easily accessible to riders from various economic strata.
Speaking about the new helmet, Rajeev Kapur, Managing Director, Steelbird Helmets, mentioned, “Summer rides come with their own set of challenges—heat, dust, and long hours on the road. With the SBH-23 AVA, there’s not only safety and ventilation on offer but also elegant Italian styling that riders will love.”
 

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Tata Motors has inaugurated its eighth Registered Vehicle Scrapping Facility (RVSF) in India, located in Kolkata. The facility can dismantle up to 21,000 end-of-life (EoL) vehicles annually and is operated in partnership with Selladale Synergies India.

The Kolkata RVSF, capable of scrapping passenger and commercial vehicles as well as two-wheelers and three-wheelers from all brands, is Tata Motors' third such centre in eastern India. Other RVSFs are located in Jaipur, Bhubaneswar, Surat, Chandigarh, Delhi NCR, Pune and Guwahati.

The launch event was attended by senior government officials and Tata Motors representatives, including West Bengal Transport Minister Snehasis Chakraborty and Rajesh Kaul, Vice-President & Business Head – Trucks, Tata Motors Commercial Vehicles.

Snehasis Chakraborty, said, “The inauguration of Tata Motors’ Re.Wi.Re is a welcome step towards building a cleaner and more efficient future for our people. This initiative will also support the adoption of newer, safer energy-efficient vehicles and create circular economy opportunities within the transport sector. We appreciate Tata Motors, Selladale Synergies and all partners involved for bringing this initiative to our state.”

The facility is fully digital, with paperless operations and designated dismantling areas for safe handling of tyres, batteries, oils, gases and other components. It includes cell-type dismantling lines for commercial vehicles and two- and three-wheelers, and line-type dismantling for passenger cars.

Rajesh Kaul, added, "Tata Motors is committed to driving sustainable mobility solutions while fostering a circular economy. The inauguration of West Bengal’s first Re.Wi.Re and the country’s eighth facility is a significant step in expanding our vehicle scrapping ecosystem. With the cumulative capacity of dismantling more than 1.3 lakh vehicles annually across eight Tata Motors RVSFs, we are proud to lead the way in transforming India’s vehicle scrapping ecosystem with a focus on safety, compliance and sustainability.”

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