Mahindra Introduces Accessories & Merchandise For All-new Thar

CNRC entrusts 52% in Prometeon Tyre to Aeolus Tyre

Keeping in mind the sporty and adventurous lifestyle of Thar owners and fans, Mahindra has introduced a range of new accessories and merchandise.

The line-up includes exterior embellishments that dial-up the All-New Thar’s timeless design; interior add-ons that give the cabin a signature look while also enhancing everyday comfort and convenience; technology that helps owners realise the true off-road experience while providing greater safety.

Thar owners identify their vehicles as an extension of their own identity. Which is why the range of accessories for the All-New Thar will help them personalise it in their own unique way to make a veritable statement. Mahindra’s accessories range supplements the Thar’s supreme off-road capabilities, enabling owners to truly explore the impossible, while the merchandise range brings the Thar brand closer to its fans, enabling them to express their admiration for it.

The variety of accessories on offer mean that no two Thars need be the same. Chrome and Piano Black appliques, body-cladding and stylish alloy wheels enhance the imposing, purposeful yet contemporary nature of the All-New Thar’s iconic design. The Portable Grip-track, Wireless Hand-controlled Winch, High-lift Jack, boost the All-New Thar’s already impressive off-road capabilities, while the Roof-top Tent Kit, Tail-mounted Snack Tray and a plethora of Camping Equipment make those off-road adventures even more fun-filled.

Complementing the accessory range is the merchandise that includes casual yet smart and premium-quality indoor and outdoor apparel and other useful items to complete the Thar experience.

The new merchandise and accessories will be available at all Mahindra authorised showrooms as well as its e-store m2all.com. (MT)

Steelbird Launches SBH-23 AVA Glossy Helmet With Built- In Airflow System

Steelbird Launches SBH-23 AVA Glossy Helmet With Built- In Airflow System

Steelbird Helmets has announced the launch of the SBH-23 AVA Glossy cutting-edge half-face helmet. Designed to tackle the challenges of summer riding, it has six built-in air vents that promise exceptional airflow. 
Aimed at urban commuters, the half-face helmet has been crafted to offer comfortable and protection to the rider by using breathable, Italian-designed interiors that are of the ‘multi-pore’ kind, removable and washable. 
Ensuring hygiene and freshness even during prolonged use in hot and humid conditions, the interiors could be taken out for washing to keep them clean and devoid of any contamination. 
Featuring a high-impact ABS shell with multi-layer high-density EPS for superior impact absorption, the helmet is equipped with a polycarbonate anti-scratch visor and an inner black sunshield, which provides clear, glare-free visibility under intense sunlight and reduces eye fatigue. 
Including a European standard micro-metric buckle for quick and secure fastening, a neck protector for long-ride comfort and an anti-scratch coated visor for long-lasting clarity, the helmet is by BIS (IS 4151:2015) certified. 
It is available in a variety of vibrant, summer-friendly colours and sizes of M (580mm) and L (600mm). It is priced at INR 1,299, which makes it easily accessible to riders from various economic strata.
Speaking about the new helmet, Rajeev Kapur, Managing Director, Steelbird Helmets, mentioned, “Summer rides come with their own set of challenges—heat, dust, and long hours on the road. With the SBH-23 AVA, there’s not only safety and ventilation on offer but also elegant Italian styling that riders will love.”
 

Tata Motors Launches Vehicle Scrapping Facility in Kolkata, Expands National Footprint

Tata Re.Wi.Re

Tata Motors has inaugurated its eighth Registered Vehicle Scrapping Facility (RVSF) in India, located in Kolkata. The facility can dismantle up to 21,000 end-of-life (EoL) vehicles annually and is operated in partnership with Selladale Synergies India.

The Kolkata RVSF, capable of scrapping passenger and commercial vehicles as well as two-wheelers and three-wheelers from all brands, is Tata Motors' third such centre in eastern India. Other RVSFs are located in Jaipur, Bhubaneswar, Surat, Chandigarh, Delhi NCR, Pune and Guwahati.

The launch event was attended by senior government officials and Tata Motors representatives, including West Bengal Transport Minister Snehasis Chakraborty and Rajesh Kaul, Vice-President & Business Head – Trucks, Tata Motors Commercial Vehicles.

Snehasis Chakraborty, said, “The inauguration of Tata Motors’ Re.Wi.Re is a welcome step towards building a cleaner and more efficient future for our people. This initiative will also support the adoption of newer, safer energy-efficient vehicles and create circular economy opportunities within the transport sector. We appreciate Tata Motors, Selladale Synergies and all partners involved for bringing this initiative to our state.”

The facility is fully digital, with paperless operations and designated dismantling areas for safe handling of tyres, batteries, oils, gases and other components. It includes cell-type dismantling lines for commercial vehicles and two- and three-wheelers, and line-type dismantling for passenger cars.

Rajesh Kaul, added, "Tata Motors is committed to driving sustainable mobility solutions while fostering a circular economy. The inauguration of West Bengal’s first Re.Wi.Re and the country’s eighth facility is a significant step in expanding our vehicle scrapping ecosystem. With the cumulative capacity of dismantling more than 1.3 lakh vehicles annually across eight Tata Motors RVSFs, we are proud to lead the way in transforming India’s vehicle scrapping ecosystem with a focus on safety, compliance and sustainability.”

Daewoo Launches Automotive Lubricant Range In Partnership With Mangali Industries In India

Daewoo Lubricants

South Korean lubricant maker Daewoo has re-entered the Indian automotive market under a strategic licensing collaboration with Mangali Industries.

With this association, Mangali Industries will introduce Daewoo’s range of lubricants for the two-wheelers, passenger cars, commercial vehicles and agriculture segments.

Vineet Singh, Director - Strategy & Growth, Daewoo, said, “Daewoo has always stood for innovation, trust and performance. Through this powerful alliance between Daewoo and Mangali Industries, we are shaping the future of high-performance lubricants in one of the world’s most dynamic and demanding markets. With this launch, we embark on a long-term journey dedicated to empowering the Indian automotive industry.”

Sang-hwan Oh, DGM, POSCO – Korea, shared his views on Daewoo’s dedication to quality and customer satisfaction, ensuring that every product meets rigorous international standards while adapting to evolving demands of local consumers.

Bosch Launches Supply Chain Studio To Bring Efficiency And Visibility

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German technology and services company Bosch has launched Supply Chain Studio, a cloud-based suite of tools aimed at enhancing supply chain efficiency and visibility.

The announcement was made at the first-ever Mobility Platform and Solutions’ (MPS) Summit 2025. It aims to address key gaps in transport & warehouse management and last-mile operations among others.

Bosch Supply Chain Studio will allow seamless integration with ERPs and third-party marketplaces to meet diverse operational needs. It offers solutions such as transport booking & management, warehouse booking, smart warehouse, bay & yard manager and e-distributor.

In addition, Bosch MPS also introduced the ARC Partner Program – Accelerate, Rise, Collaborate, which it shared will foster co-innovation with partners across logistics, EV mobility, supply chain tech and parking management.

Sandeep Nelamangala, Joint Managing Director, Bosch & President, Bosch Mobility India, said, “The Bosch MPS Summit reflects the collaborative spirit driving the future of mobility. Launching the Supply Chain Studio here allowed us to bring all key stakeholders – manufacturers, transporters, warehouse operators and distributors – onto one platform. We’re excited to work with them and continue driving digitalisation in our supply chains.”

Image for representational purpose only