Bridgestone EMIA Targets to Double EV Tyre Fitment By 2024

BLive, an Indian multi-brand electric vehicle platform, announced today that it has forayed into Odisha, with its first multi-brand experience store in Rourkela. The store was inaugurated in the presence of MLA Sarada Prasad Nayak and other dignitaries. BLive claims that the rising interest of consumers – owing to growing worldwide awareness toward transitioning to electric mobility, coupled with rising fuel costs – has driven the brand to open its 19th EV experience store in India in Rourkela, Odisha. The opening of its first-ever EV multi-brand store in Rourkela is in line with Blive’s mission of ‘EV in every home in India’. As per the multi-brand electric vehicle platform, the store will help buyers experience the look and feel of BLive’s inventory of electric vehicles, and is a step toward helping consumers make the transition to electric mobility.

The BLive EV store offers a wide range of electric vehicles, from multiple EV brands to expert support to easy finance to offers. According to BLive, buyers can opt for EVs at EMIs as low as INR 2,000 per month for a range of electric scooters, cycles, motorcycles and delivery vehicles. With a network of over 20 franchisee-owned stores, BLive has assisted over 2,500 families and businesses to switch to electric. The store has on display electric vehicles from renowned brands such as Kinetic Green, Hero lector, LML - Detel, Batt:re, Gemopia, Techo Electra, E-Motorrad and others, BLive states. Customers can experience one of the most awaited high-speed EVs with stylish looks, the Batt:re Story, at the multi-brand store, the multi-brand electric vehicle platform claims.

Sharing his thoughts, Samarth Kholkar, CEO and Co-founder, BLive, said “We are excited to enter Odisha with our first-ever store in Rourkela. The store will provide the masses with the opportunity to ‘try and buy’ EVs for a confident transition to electric mobility. The store will also facilitate home demos and provide the customers with information on exciting offers and easy finance options. In addition to providing a range of environmental and economic benefits over conventional vehicles, electric vehicles are also powerful and reliable. Interested consumers can visit our store to learn more about the benefits of EVs, learn about the various types of EVs available, have the myths surrounding their use debunked and also learn about available financing options. We are committed to helping consumers make the transition towards a cleaner, greener and economical mobility option.”

Commenting on the launch, the proprietor of the Blive store in Rourkela, Akshay Praharaj, said, “We are extremely happy to partner with BLive and do our bit in promoting the use of electric vehicles for mobility purposes to the people of Odisha. We request people from all walks of life to visit the store and explore our range of electric vehicles and learn about why electric mobility is the need of the hour.”

While speaking at the occasion, Sandeep Mukherjee, Co-founder, BLive said, “We are pleased to have the support of Shri Sarada Prasad Nayak and Shri Akshay Praharaj for this store launch in Rourkela. We are happy to note that the state EV policy of Odisha actively encourages and promotes the usage of electric vehicles as a mode of transportation. While EVs are quickly gaining traction among the masses, there is mild apprehension about their performance and reliability among consumers. We aim to debunk these myths by providing the consumers with a holistic ‘touch and try’ experience and negate apprehensions about switching to electric if any.”

Subaru Begins Production Of BEVs At Upgraded Gunma Yajima Plant

Subaru Begins Production Of BEVs At Upgraded Gunma Yajima Plant

Marking a significant step in its electrification strategy, Subaru Corporation has initiated domestic production of Battery Electric Vehicles at its Gunma Yajima Plant. This launch coincides with the finalisation of extensive upgrades to the plant’s production systems, a project commenced in August 2025. Central to these enhancements is a new, flexible assembly line engineered to manufacture the all-new E-Outback alongside traditional petrol and hybrid models within a single, integrated process. This approach leverages Subaru's established expertise in mixed-model production, allowing the company to adapt efficiently to the evolving automotive landscape.

The E-Outback itself represents a key milestone as Subaru's second global BEV, developed through a longstanding alliance with Toyota Motor Corporation. This partnership, celebrating its twentieth anniversary in 2025, has grown to encompass collaborative efforts in development, production and supply chain management. The recent manufacturing advancements are a direct result of deepened cooperation in electrification technologies, combined with continuous refinement of Subaru’s own manufacturing, or monozukuri, capabilities.

Looking forward, Subaru intends to further increase manufacturing flexibility. This focus aims to achieve greater production efficiency and development agility, thereby strengthening the company's ability to respond to market shifts and bolster its overall competitiveness. The Subaru E-Outback is scheduled for introduction in the United Kingdom during Summer 2026, with full specifications to be disclosed nearer the launch date.

VinFast Wins Dual Honours In India For Investment And Electric SUV

VinFast Wins Dual Honours In India For Investment And Electric SUV

VinFast’s strategic progress in India has been further validated through recent accolades from the influential Vikatan Group media network. The company was distinguished with two significant awards: one recognising its substantial investment commitment, and the other honouring its VF 7 model as the premier urban electric vehicle for 2026. These commendations underscore the brand’s deepening integration into the Indian automotive sector, highlighting both its industrial strategy and its product relevance.

The title of Investor of the Year, conferred by Nanayam Vikatan business magazine, specifically acknowledges VinFast’s landmark commitment to establishing an electric vehicle manufacturing facility in Thoothukudi, Tamil Nadu. This project is noted not only for its scale and strategic clarity but also for its anticipated role in fostering a new industrial corridor, generating employment and bolstering the local supplier network. It aligns with national initiatives like Make in India and reflects confidence in the region’s manufacturing potential.

Concurrently, the VF 7 electric SUV was named Urban Electric Vehicle of the Year at the Motor Vikatan Awards 2026. This recognition from automotive experts underscores the model’s successful adaptation to India’s urban driving conditions, balancing design, performance, safety and comfort. It serves as a testament to VinFast’s product development focus and its localisation strategy aimed at meeting specific market demands.

As a respected media institution in South India with a legacy dating to 1926, the Vikatan Group’s awards carry considerable weight among businesses and consumers. These latest honours add to a growing list of VinFast’s achievements in the market, illustrating the convergence of its investment, manufacturing, and product efforts. Within a short timeframe, the company has employed a long-term strategy encompassing manufacturing, retail, charging infrastructure and after-sales services. Through this comprehensive approach and a focus on sustainable innovation, VinFast is steadily building its brand presence while contributing to India’s transition towards green mobility.

Pham Sanh Chau, CEO, VinFast Asia, said, “Being recognised in two important award categories demonstrates how VinFast is steadily building its position in India, not only through long term investment commitments but also through products developed to match local conditions and user needs. This recognition provides further momentum for us to accelerate implementation, expand the electric vehicle ecosystem, and maintain a long-term partnership with the Indian market.”

B Srinivasan, CEO, Vikatan Group, said, “VinFast India represents the new-age investor – bold in vision, swift in execution and deeply aligned with India’s growth story. By unravelling the true potential of the port city of Thoothukudi, VinFast India has helped create a conducive industrial ecosystem, played a positive role in employment generation and restored the city’s importance on India’s manufacturing map. Their investment is not just capital at work but confidence in India’s future.”

Blue Energy Motors And HPCL Forge Nationwide Pact For Electric Truck Battery Swapping

Blue Energy Motors And HPCL Forge Nationwide Pact For Electric Truck Battery Swapping

Blue Energy Motors and Hindustan Petroleum Corporation Limited (HPCL) have entered a strategic partnership to deploy Battery Swapping Stations for electric commercial trucks at select HPCL fuel outlets nationwide. This initiative leverages HPCL’s extensive network of over 24,400 retail locations to create a widespread and convenient energy infrastructure for freight operators. By situating swap stations within established fuelling hubs, the collaboration seeks to make electric mobility a practical and scalable reality for India’s logistics sector.

The core advantage of battery swapping lies in its dramatic reduction of energy replenishment time to under five minutes, minimising vehicle downtime compared to conventional charging. For fleet operators, this efficiency translates into higher vehicle utilisation, improved productivity and more predictable scheduling. Furthermore, a growing and accessible network of swap stations alleviates range anxiety, enabling electric heavy-duty trucks to confidently undertake longer routes and multiple shifts.

As India advances its green transportation goals, this alliance holds significant strategic value. HPCL’s vast retail footprint, which already supports over 5,400 EV charging points under its HP e-Charge brand, offers a ready platform for rapid infrastructure deployment across key freight corridors. Blue Energy Motors, a pioneer in zero-emission freight solutions, brings its expertise in electric commercial vehicles, exemplified by its launch of India’s first electric freight corridor. Together, the companies aim to accelerate electric vehicle adoption by directly addressing the operational needs of commercial fleets, thereby strengthening the long-term development of sustainable freight transport in the country.

Eicher Pro X Range

Eicher Trucks and Buses, part of VE Commercial Vehicles (VECV), has completed a journey from Kashmir to Kanyakumari using its Eicher Pro X EV.

The record verified by the India Book of Records (IBR), saw the electric vehicle cover over 4,000 kilometres in 6 days under loaded conditions. The run commenced in Srinagar on 20 January 2026 and concluded in Kanyakumari on 26 January 2026, traversing the Himalayas, plains and the Deccan Plateau.

Throughout the expedition, the vehicle utilised public chargers located via the MyEicher App. An adjudicator from the India Book of Records accompanied the truck to monitor route compliance, load, distance and charging stops. The mission served as a demonstration of electric vehicle endurance across diverse altitudes and climates to validate the technology for logistics corridors.

The journey was intended to show that electric commercial vehicles can operate beyond short-haul deliveries. By maintaining performance across hilly and coastal routes, the Pro X EV aimed to establish total cost of ownership (TCO) benefits and maintenance predictability for fleet operators. The successful completion of the route suggests that current charging infrastructure can support long-haul electric freight movement.

Vinod Aggarwal, MD & CEO, VE Commercial Vehicles, said, “For more than four decades, Eicher trucks and Buses have earned customer trust through leadership in fuel efficiency and application-specific engineering. The record-setting performance of the Eicher Pro X reinforces our unwavering focus on application excellence, reliability, and performance, anchored in robust product development and manufacturing capabilities, and enabled by a customer-centric, pan-India commercial and dealer network. I commend the entire Eicher team for achieving these well-deserved records”.

SS Gill, Chief Commercial Officer, VE Commercial Vehicles, said, “By covering the K2K route with a loaded Pro X EV, Eicher Trucks & Buses has proven that electric mobility is no longer restricted to short-haul, ‘last-mile’ deliveries. We are not just setting records, but through the strength of our service network and extensive dealer set-up, we are demonstrating that our EV technology is commercially viable, reliable, and has the range to serve as the backbone of India’s green logistics corridors”.

Abhishek Chaudhary, SVP – SCV Sales & Marketing, VE Commercial Vehicles, said, “The Eicher Pro X EV was put to the ultimate test – covering over 4000 kilometres across diverse climates and challenging altitudes. With this recognition from the India Book of Records we’ve moved beyond our own stringent testing benchmarks to real-world validation - Demonstrating that Eicher Pro X EV is a dependable partner for logistics movement across varied operations in India”.