All-New Bolero MaXX Pik-Up range

All-New Bolero MaXX Pik-Up range

Starting at a price INR 785,000, Mahindra & Mahindra has launched an all-New Bolero MaXX Pik-Up range engineered to offer path-breaking features and performance. Offering an unprecedented value proposition to customers and operators who are in the e-commerce space, in the cargo space, in the perishable cargo space such as vegetables and fisheries, and in the market load space, the new pick-up range presents new benchmarks for payload capacity, fuel efficiency, safety and overall driving experience. 

Carrying over the core values and strengths of robustness, toughness, reliability, low maintenance and high resale value that are synonymous with the Bolero DNA, the new range has been segregated in two groups. One group of models with a payload capacity ranging from 1.3-tonne to 1.5-tonne is termed as the city range and aimed at last-mile delivery applications. The other group of models with a payload capacity ranging from 1.7-tonne to 2-tonne are termed as the HD range and aimed at applications like long-distance carriage of perishable good, market loads and others.  

Upgrading the 80 hp 2.6-litre diesel engine and CNG engine of the same displacement capacity that does 68 hp to meet the BS VI Phase 2 emission regulations, the company has executed lightweighting changes to the entire architecture to ensure higher payload and better fuel efficiency without sacrificing the intrinsic robustness of the vehicle. The cabin has been revamped to be wider and flaunt a new fascia outside as well as a new dashboard inside. The dash contains an infotainment screen at the top centre, which in turn points at the introduction of a comprehensive telematics suite called iMaxx. Spacious inside and compact outside, the cabin also provides easy ingress. 

Riding on 15-inch and 17-inch dia. tyres, the new Bolero MaXX Pik-Up range benefits for less noise and vibration, better weight distribution, high deck sides, wider wheel track and better stability. Offering load decks that measure up to 10 ft in length, the vehicle range is expected to further strengthened the hold of Mahindra & Mahindra on the pick-up truck market in India – it is claimed to have a 66 percent market share – where it has sold more than two million Pik-Up units since the brand was first launched, the Bolero Maxx Pik-Up range has got side and rear under-run protection to enhance safety. 

Veejay Nakra, President, Automotive Division, M&M, said, “As a company deeply committed to the 'Make in India' initiative, we take immense pride in pioneering and developing products that are not only customer centric but also reflect our commitment to contribute towards India's economic growth. At Mahindra, we constantly strive to enrich the lives of our customers by providing them with versatile vehicles that enable growth and prosperity. The all-new Bolero MaXX Pik-up range offers state-of-the-art features, unmatched power, maximum payload capacities and higher mileage, promising that each journey is productive and fatigue-free for drivers. It stands out as the worthy choice for anyone looking for a truly MaXXimum experience. With this product range we are glad to showcase Mahindra’s unwavering commitment to delivering unparalleled value to customers and establishing new standards of excellence within the pick-up segment.”  

R. Velusamy, President, Automotive Technology and Product Development, M&M, said, "The development of the highly versatile new platform that underpins the All-New Bolero MaXX Pik-Up range is the outcome of over three years of innovative work by a dedicated team of engineers at Mahindra Research Valley. The breakthrough aspect is the ability to offer two series of products of differing cargo lengths and payload capacities ranging from 1.3t to 2t, thereby maximizing efficiency and productivity, while also offering the choice of diesel and CNG. We have significantly upgraded the m2Di engine for this application, by increasing torque and power to cater to payloads of up to 2t, while also offering impressive fuel efficiency. At the same time, we have integrated car-like iMAXX connectivity technology, which is a first in segment. All these winning features combine to make the All-New Bolero MaXX Pik-Up range deliver increased productivity and earning potential while enhancing the driving experience for our customers.” 

Comments (0)

Add Comment

Scania India Announces Silvio Munhoz As Its New MD

Scania India Announces Silvio Munhoz As Its New MD

Scania India has appointed Silvio Munhoz as the new Managing Director, effective 1 September 2024. He succeeds Johan P. Schlyter. 

Bringing decades of extensive experience in the automotive industry to his new role, Munhoz has held key positions such as Managing Director of Codema, and interim President and CEO of Scania Brazil. 

He has, throughout his career, demonstrated a strong strategic vision, a customer-centric approach, and a deep commitment to sustainable innovation, driving success across multiple markets. His appointment marks a new chapter in Scania India's growth as the company continues to focus on delivering state-of-the-art transport solutions and reinforcing its sustainability initiatives in the region. 

Under the leadership of Munhoz, Scania India continues to underline its commitment to provide complete solutions to the transport and energy industries. 

Comments (0)

Add Comment

Softlink Global Introduces Business Intelligence Tool

Softlink Global Introduces Business Intelligence Tool

Softlink Global has introduced LogiBRAIN, a business intelligence tool poised to reshape the logistics landscape. It is supplementary to Logi-Sys, an integrated supply chain platform by the same company. 

Tailored for the freight forwarding community by harnessing real-time data, the tool offers users precise and up-to-the-minute insights into shipments, costs and overall performance, which enables streamlined decision-making for crucial aspects such as routing, forecasting and inventory management. 

The key features of LogiBRAIN include a dashboard that showcases essential metrics like monthly and branch performance, and performance by Line of Business (LOB). The tool also boasts of advanced filters that facilitate in-depth data analysis, enabling users to identify trends and anomalies and customisable reporting features cater to individual user requirements. 

Amit Maheshwari, Founder, Softlink Global, said, "LogiBRAIN is more than just a tool – it's an innovation crafted to give businesses the competitive edge they seek. It empowers them with the ability to drive efficiency, reduce costs, and truly thrive in the dynamic landscape of logistics." "Extracting nuanced insights from massive data sets, LogiBRAIN is poised to be a game-changer for businesses of all sizes within the freight forwarding ecosystem. We're confident in its ability to serve as a valuable asset to our clientele," he added. 

Comments (0)

Add Comment

Truck Rentals Surge As Festive Season Approaches

Truck Rentals Surge As Festive Season Approaches

Truck rentals continued their upward trend in August 2024, marking the second consecutive month of growth, as per the recent Shriram Mobility Bulletin. 

The festive season’s approach, coupled with increased post-election activities, has significantly driven demand across various transportation routes. Fleet utilisation in the India-Bangladesh border region saw a significant improvement, rising to nearly 60 percent from the previous 40 percent. 

The resumption of trade activities between India and Bangladesh has particularly increased truck rentals in the Kolkata-Guwahati-Kolkata route, registering the highest surge at 3.0 percent. The Delhi-Kolkata-Delhi and Delhi-Hyderabad-Delhi routes also witnessed increases of 2.7 percent and 2.3 percent, respectively. 

Apple harvest and poll bound activity pushed up freight rates in the Srinagar region. Freight rates rose by nearly 10 percent in August 2024 in this area. The Wayanad region experienced a rise in freight rates due to a reduced number of trucks, many of which are engaged in rehabilitation work.

Referring to the above development, YS Chakravarti, MD and CEO, Shriram Finance Ltd, said, "As the festive season approaches, companies across India are intensifying their efforts to boost production and supply, causing an uptick in truck rentals on key routes. The Srinagar area is particularly active due to the apple picking season and pre-election activities, which are driving up freight rates. Additionally, the reopening of trade at the India-Bangladesh border is leading to higher fleet usage in that region. However, the recent floods in Gujarat have led to logistical challenges. As we observe the situation, there is a cautious anticipation to see how quickly Andhra Pradesh and Telangana will recover from the devastating floods.”

 

Image for representative purpose only.

Comments (0)

Add Comment

Shenu Agarwal Appointed As MD And CEO Of Ashok Leyland

Shenu Agarwal Appointed As MD And CEO Of Ashok Leyland

Ashok Leyland announced today that Shenu Agarwal has been appointed as Managing Director and CEO of the company, with immediate effect. Assuming charge, Agarwal will drive the technology development, growth and future strategy for the company towards achieving the company’s vision to be among the top 10 commercial vehicle players globally. Ashok Leyland claims that Agarwal joins the company from Escorts Kubota Ltd, where he was President. He was Chief Executive for the agribusiness for more than seven years. According to Ashok Leyland, he is associated closely with the transformation of escorts into a leadership position by ushering in contemporary global standards of design, quality and manufacturing.

Dheeraj Hinduja, Executive Chairman, Ashok Leyland, said, “Shenu has a proven track record as a leader from a business conglomerate and is an all-rounder, having worked in different capacities in many disciplines. Our focus on reliability, ambition to achieve global scale and our constant pursuit of enhancing stakeholder value at Ashok Leyland all will get further strengthened with Shenu at the helm. I am optimistic that the company will carve new niches in the mobility sector soon under his stewardship and I wish him the very best for the future."

Sharing his thoughts on this new position, Agarwal said, “I am honoured and feel privileged to be part of Ashok Leyland, an institution with a rich 75-year legacy of pioneering technology leadership. I look forward to working closely with all the stakeholders and employees to help achieve in an accelerated manner Ashok Leyland’s vision to be among the top 10 CV manufacturers globally.”

Comments (0)

Add Comment