Mahindra Charts Aggressive Decade Of Growth Across Auto, Farm, CV And Last-Mile Mobility Businesses
- By MT Bureau
- November 21, 2025
Mumbai-headquartered conglomerate Mahindra Group has unveiled an ambitious long-term roadmap across its core mobility and equipment businesses, detailing plans for accelerated growth in the automotive, farm equipment, commercial vehicle and last-mile mobility segments.
The strategy, presented at its Investor Day 2025, underscores the Group’s intent to leverage India’s expanding economy while deepening global market participation.
Mahindra expects its consolidated automotive business to grow 8x between FY2020 and FY2030, driven primarily by a stronger push in sports utility vehicles (SUVs) and light commercial vehicles (LCVs).
The company aims to become the world’s fastest-growing SUV brand. Its product strategy is rooted in new-age platforms such as INGLO and NU_IQ, enhanced digital architecture under MAIA and Adrenox, and continued investment in safety and performance.
At present, Mahindra holds more than 26 percent revenue share in India’s SUV segment as of the first half of FY2026. Strong consumer traction for models including the Thar, XUV700, XUV3XO and the Born Electric (BE) series is expected to support the company’s international expansion to right-hand-drive and left-hand-drive markets across Europe, Australia, Africa and other regions.
Strengthening leadership in LCV segment
The LCV business, where Mahindra commands 54.1 percent volume share in vehicles under 3.5 tonnes (as of H1 FY2026), is set to be another pillar of growth. The product range has broadened through the Supro, MaXX and Veero platforms, including CNG and electric variants. The company is also preparing for wider adoption of lifestyle pickups, led by the upcoming Global Pik Up.
Mahindra’s LCV strategy emphasises best-in-class total cost of ownership, reduced downtime, enhanced comfort and technology integration, with the segment also targeted for eightfold revenue growth during the decade.
Farm business
Mahindra, the world’s largest tractor manufacturer by volume, has outlined plans for threefold revenue growth in its farm equipment division between FY2020 and FY2030.
The Indian tractor market has continued to shift towards higher horsepower models, particularly in the 40–50 HP range. Mahindra aims to consolidate share in this segment through newer platforms including Yuvo Tech+, Swaraj Protek and Next-Gen ranges. Improvements in crop profitability and a more favourable price environment for tractors are expected to support industry expansion.
Mechanisation levels in India remain uneven, with significant headroom in sowing, crop care and harvesting equipment. Mahindra is expanding its farm machinery portfolio while leveraging its extensive dealer network and manufacturing footprint. The division, already a business exceeding INR 10 billion, is poised for rapid scaling.
Mahindra continues to build presence in key global markets:
- Brazil: 8 percent share in the sub-120 HP category, and about 20 percent in sub-50 HP
- North America: more than 10 percent share in sub-20 HP; upcoming launches to deepen penetration
- ASEAN: early progress with about 4 percent share in pilot territories
Electrification, autonomy, precision agriculture and pay-per-use technology services form the next frontier for Mahindra’s farm business.
Targeting Top-Three Position in ILCVs
Following the acquisition of SML Isuzu, Mahindra is advancing a strategy to be among the top-three player in India’s intermediate and light commercial vehicle (ILCV) market. The domestic CV industry is projected to grow from approximately INR 15,000 billion in FY2025 to nearly INR 20,000 billion by FY2031, supported by infrastructure development, logistics modernisation and GST-driven reforms.
Mahindra aims to expand its presence in ILCVs, while pursuing a selective play in the heavy commercial vehicle category. The strategy benefits from combined advantages across product development, sourcing, aggregates, telematics and network coverage. The company expects up to sixfold revenue growth in its CV business during the decade.
Last-Mile Mobility
Mahindra Last Mile Mobility (MLM) is shaping an aggressive electrification-led growth plan, targeting sixfold revenue expansion and a cumulative one million electric vehicles on the road by 2031. EV sales climbed to 78,678 units in FY2025, led by the Treo series, which remains India’s top-selling electric three-wheeler.
The division has:
- Strengthened its engineering capabilities with a 400-member product development team
- Commissioned a new state-of-the-art manufacturing plant in Telangana
- Expanded production capacity two-fold
- Developed proprietary battery, motor and telematics systems
The product roadmap includes advanced electric three-wheelers and electric four-wheelers tailored for last-mile applications, along with plans to expand exports to more than ten markets. Mahindra’s EV fleet has cumulatively saved over 300 million litres of fuel and prevented more than 185 kilo tonnes of carbon dioxide emissions.
Across all mobility segments, Mahindra’s plan is anchored in product leadership, technology integration, capital discipline and global expansion. A stronger focus on electrification, platform consolidation, digital interfaces, manufacturing efficiency and customer-centric service models is expected to underpin the Group’s growth trajectory.
Motul Charts Future Of Mobility With Advanced Fluids At SIAT Expo 2026
- By MT Bureau
- January 31, 2026
Motul India presented a comprehensive vision for the future of automotive fluids at SIAT Expo 2026, centred on innovation, sustainability and supporting the industry’s technological transition. The company’s exhibition was built around the event’s core theme of pioneering safe and sustainable mobility, demonstrating a strategic commitment to evolving alongside new vehicle architectures.
A cornerstone of this vision is the development of fluids for new propulsion systems. A keynote address by Dr Julien Plet, Global Head of R&D, elaborated on the critical role of innovative fluids for next-generation mobility. The company showcased its E-Gen series, engineered for the thermal management of electric vehicle components like motors, batteries and power electronics, positioning it as a critical solution for evolving electrified mobility. Simultaneously, for alternative fuels, Motul presented specialised lubricant formulations for hydrogen internal combustion engines, reflecting early and active research into diverse energy sources. This dual focus underscores a readiness to support the industry’s broad technological transition.

Further solidifying its technical credibility, Motul emphasised its race-to-road development philosophy. The exhibit featured OEM-validated products, including a lubricant with formal Mercedes-Benz approval and another born from collaboration with Toyota Racing Development. These examples illustrate how the company leverages the extreme demands of motorsport as a dynamic proving ground for future commercial technologies, rather than for immediate market launch.
Integral to its presentation was a strong sustainability narrative, exemplified by the NGEN lubricant range. This product line utilises base oils derived from re-refined materials, embodying circular economy principles and a long-term commitment to reducing environmental impact through responsible resource use.
Ultimately, by participating in the expo, Motul India reinforced its role as an innovation-led partner to the automotive ecosystem. With a robust global research backbone and deep industry relationships, the company showcased its structured approach to developing high-performance, sustainable fluids tailored to meet the specific demands of the Indian market as it advances.
Dr Plet said, “Motul’s research and development teams across geographies continue to focus on advancing lubricant performance for existing powertrains while developing technologies aligned with future mobility needs and local market conditions.”
Nagendra Pai, CEO, Motul India & South Asia, said, ‘’SIAT Expo is a key platform for future mobility, and Motul is proud to showcase its global innovation strength in India. By combining advanced technologies with local adaptability, Motul is ready to lead solutions across electrification, sustainability and alternative fuels.”
India-EU Ink Historic Trade Deal To Reshape Global Automotive Landscape
- By Nilesh Wadhwa
- January 27, 2026
In a move that signals a seismic shift in global trade dynamics, the European Union and India today concluded negotiations for a historic and ‘commercially significant’ Free Trade Agreement (FTA). As the largest deal ever brokered by either side, the pact creates a massive free trade zone encompassing 2 billion people and the world's second and fourth largest economies.
While the agreement spans sectors from agriculture to pharmaceuticals, it is the automotive industry that stands as the centrepiece of this industrial realignment.
Cracking the 110% tariff wall
For decades, European automakers have struggled against India’s formidable trade barriers. Under the new agreement, these hurdles are set to crumble. India has committed to a radical reduction in car tariffs, which currently sit at a staggering 110 percent. According to the official release, these duties will be gradually slashed to as low as 10 percent.
Furthermore, the deal provides a massive boost to the automotive supply chain. Tariffs on car parts – a critical sector for European manufacturers – will be fully abolished within a 5-to-10-year window. This move is expected to integrate Indian and European manufacturing hubs more closely than ever before.
European Commission President Ursula von der Leyen hailed the deal as a milestone for rules-based cooperation. "The EU and India make history today. We have sent a signal to the world that rules-based cooperation still delivers great outcomes," she said.
With a population of 1.45 billion and a GDP of EUR 3.4 trillion, India is currently the world’s fastest-growing large economy. This FTA grants European carmakers and industrial firms a ‘privileged access’ that no other Indian trading partner currently enjoys.
Beyond the finished vehicles, the deal addresses the broader industrial ecosystem:
- Machinery & Chemicals: Tariffs of up to 44 percent on machinery and 22 percent on chemicals will be mostly eliminated.
- SME Support: Dedicated contact points will be established to help smaller European component manufacturers navigate the Indian market.
- Intellectual Property: The agreement guarantees high-level protection for designs and trade secrets, providing the legal certainty required for high-tech automotive transfers and R&D investment.
The deal is not merely about volume; it is about the future of mobility. A dedicated chapter on trade and sustainable development focuses on climate change and environmental protection.
To support India’s transition toward sustainable industrialisation – a move critical for the electric vehicle (EV) sector – the EU intends to provide EUR 500 million in support over the next two years. Additionally, a new EU-India platform for climate action cooperation is slated to launch in early 2026, likely serving as a catalyst for joint ventures in green hydrogen and battery technology.
The EU expects the deal to double its goods exports to India by 2032, saving European businesses approximately EUR 4 billion per year in duties.
The path to implementation now moves to the legal and political stage. The negotiated texts will undergo legal revision and translation before being presented to the European Council and the European Parliament for consent. On the Indian side, the agreement will move toward formal ratification.
After nearly two decades of stop-and-start negotiations – beginning in 2007 and relaunching in 2022 – the road is finally clear for a new era of Euro-Indian industrial synergy.
Birla Carbon To Display Carbon Nanotube Solutions At Nanotech 2026
- By MT Bureau
- January 24, 2026
Birla Carbon is set to showcase its innovative Nanocyl range of multi-walled carbon nanotube solutions at NanoTech 2026 in Tokyo, Japan, held from 28 to 30 January. The company’s presence at Booth 3W-A11 highlights a commitment to providing advanced materials that enhance performance and sustainability for industries including automotive, electronics, energy storage and transportation. Through the Nanocyl brand, a global leader in MWCNTs, Birla Carbon offers formulations that improve material efficiency, enable significant cost optimisation and support energy savings.
A key focus will be the NC7000 MWCNT, recognised for its high electrical conductivity, superior processability and strong mechanical property retention. Its UV resistance and exceptional cleanliness make it suitable for demanding industrial and advanced applications. Beyond the base material, Birla Carbon will showcase specialised engineered formulations that address specific industry challenges. These include thermoplastic concentrates for conductive polymers, elastomer masterbatches for durable static control and epoxy-based systems that improve conductivity with processing flexibility. The portfolio also features eco-friendly aqueous dispersions and specialised solvent dispersions tailored for energy storage applications, responding to the growing demand for sustainable and efficient conductive solutions.
This participation underscores Birla Carbon’s dedication to innovation-led growth and its commitment to developing advanced materials that meet evolving market demands. Visitors are invited to explore how these MWCNT technologies can enable new possibilities and support future growth in their own projects.
Laurent Kosbach, CEO, Nanocyl, said, “Nanotechnology is a powerful enabler of material innovation. Through the Nanocyl range of carbon nanotubes, we are advancing material properties such as electrostatic discharge (ESD), electrical conductivity, mechanical reinforcement and thermal dissipation across a wide range of materials. Nanotech 2026 provides an important platform to engage with global partners and demonstrate how our engineered formulations are already delivering value across demanding industries.”
- Amitabh Bachchan
- Alia Bhatt
- Vicky Kaushal
- Kay Kay Menon
- Shankar Mahadevan
- Swanand Kirkire
- Road Transport and Highways
- Nitin Gadkari
- Road Safety
Road Transport Ministry Launches Sadak Suraksha Abhiyan 2026
- By MT Bureau
- January 23, 2026
Union Minister for Road Transport and Highways Nitin Gadkari has announced the return of the Sadak Suraksha Abhiyan (SSA) 2026. This campaign brings together figures from the film industry to address road safety through a public awareness initiative. The ministry will host a telethon on 25 January in Mumbai to mark the fourth year of the programme.
Notable participants joining the movement include Amitabh Bachchan, Alia Bhatt, Vicky Kaushal, Kay Kay Menon, Shankar Mahadevan and Swanand Kirkire. Data from the ministry shows that India recorded 487,707 road crashes in 2024, leading to 177,175 deaths. Figures indicate that adults between 18 and 45 years old represent over two-thirds of these fatalities.
The theme for SSA 2026 is 'Kartavya' (Duty), which frames road safety as a shared responsibility. The tagline for the initiative is ‘Parvaah Se, Kartavya Tak’. The 2026 edition operates on four pillars: Kartavya (Duty), Kayda (Discipline), Kavach (Shield) and Kranti (Change). These are intended to influence road user behaviour across the country.
Factors contributing to fatalities include overspeeding, rash driving, overtaking, jaywalking and the non-use of helmets and seatbelts. The campaign also highlights the failure to provide assistance during the golden hour. The initiative aims to use conversations and performances to encourage the public to follow road regulations.
The event is designed to move from awareness to action within the road ecosystem. The telethon will be broadcast on CNN-News18 on 25th January from 11:00 am onwards.

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