India’s passenger-vehicle market has witnessed astonishing growth in the past decade. Barring the current hiccups, on account of ongoing urbanisation, increasing expenditure from the middle-class and young generation, and the country’s economic growth and supportive regulations and policies, India is expected to emerge as the world’s third-largest passenger vehicle market in future. However, the growth story will bring severe challenges for the parking space segment, especially in metro cities for which parking space has been a perennial issue.

As per a survey, a person spends an average of 17 hours a year for searching parking slots in New York, and the situation is grimmer in India where on average a person spends around 80 hours per year on finding parking. However, the situation varies in different cities.

Amit Lakhotia, Founder and CEO, Parviom Technologies, which owns Park+, faced car parking-related issues like any other Indians residing in metro cities. “Every day, we face challenges in finding an available parking slot, be it in office parking, malls, hotels or any other busy places. This leads to frustration and loss of time and fuel as well,” says Lakhotia. Due to difficulty in finding spaces for parking, people park their vehicles in the non-parking area or on the roads that occupies half of the road and which again causes traffic congestion, accidents, environmental hazards and even criminal activities.

“Parking related day-to-day issues were on my mind for some time while I was working with Paytm,” recalls Lakhotia. Having faced such parking-related issues, Amit Lakhotia found a business opportunity and launched the App, Park+, in 2019, which provides a suite of solutions around parking and more. With the help of Park+ app, users can discover parking, book their slot as well as other services such as car wash and pay digitally. They also provide RFID based security solutions to apartments and corporate setups.

Early this year, Park+ has raised $11 million in a financing round co-led by venture capital funds Sequoia India and Matrix Partners India. Prominent angel investors, including Deep Kalra, Rajesh Magow, Ashish Hemrajani, Kunal Shah, Kunal Bahl and Rohit Bansal also participated in the round. Park+ is also the first company to collaborate with Aarogya Setu app for crowd management in malls.

The Park+ business model starts with identifying hot spots and taking suppliers- parking operators -onboard in these areas. For a selected site, the company takes the responsibility to build and maintain the infrastructure needed for the business. Infrastructure includes different servers and hardware. Light hardware is used to monitor entry and exit, while complicated hardware is used for barriers, parking sensors and RFID based security solutions. “Deployment of infrastructure is based on the needs, but charges vary accordingly,” adds Lakhotia.

Park+ earns a commission from the parking operators of the parking space and a service charge from that availing of the service.

Lakhotia is confident that his app-based business will boom on the surging numbers of smartphone users and operators. Explaining further, he says, “Till 2015-16, the internet had not reached to the last mile space in any sector. Online search, ordering, payments, tracking and delivery were not as smooth as of today. However, Ola, Uber, Swiggy and other e-commerce portals brought a revolution in the online payment system and have made it very convenient for users and last-mile operators. Online businesses are also taking good efforts on their last mile employees for reading maps and handling deliveries. Till last a few years, parking operators did not have smartphones with internet connectivity, but now they have. Users and operators were ready, so we felt this is the right time to launch the business.”

India had the world’s second-largest internet population of around 483 million users in 2018, and, of these, 390 million users accessed the internet via their mobile phones. As per a report, India will have over 760 million smartphone users in 2021.

Mobile-phone based parking apps have already been running in the developed markets such as the USA and Europe, but challenges for Park+ will be unique and tough considering the rapidly concentrating population, unplanned structures, and scarcity and skyrocketing prices of lands in cities. Expansion of cities in the western world have been well planned, and vehicle parking has been an integral part of the design of the new cities and the development of old cities. With the growing urbanisation, India is likely to have over 500 million people living in cities by 2030.

Considering the challenges for finding and booking parking space in India, the sweet spot for the Park+ is to help users to find and book parking spaces more conveniently and parking operators to utilise parking spaces more optimally.

“Since there is a minimal scope to build new infrastructure to make parking sites, we focus on to make these parking spaces available more efficiently. For instance, on weekdays, parking space is fully occupied in corporate parks, but malls, hotels and shopping complexes are less crowded, so are their parking sites. This scenario is vice versa on weekends. If a corporate park is near to a mall, the former can use the parking site of the latter on weekdays; the same can be done vice versa on weekends. That is how parking space can be used effectively, and operators’ revenue can go up,” explains Lakhotia.

Though as now of Park+ is offering its services in major cities, it sees opportunities in Tier -2 as well. Residents in metro cities are still reluctant to buy a car owing parking and traffic issues and opt for the shared mobility but growing middle-class incomes pushing car sales in Tier-2 cities. “What parking-related issues we are facing in the Tier-1 cities, eventually we will face the same in Tier-2 in future. So, we also see big business opportunities in Tier-2 cities in the country,” predicts Lakhotia.

Park+ will also explore possibilities to tie up with city corporations which operate parking sites in the cities. “We are looking for such tie-ups. It is just a matter of time when we can have to tie up with municipal corporations.”

Apart from the core service, Park+ is also offering services for insurance, pollution control certificate, RTO service, and information on traffic rules and fuel prices. The company now plans to widen its service offering with vehicle services, maintenance, washing and others. “Some of these services will be provided by third parties, while some services we will provide to the customer directly,” adds Lakhotia.

The company will also explore the option to have tie-ups with OEs to provide the Park+ inbuilt services in their vehicles. “We will try to make available our services to OEs as the business scales up.”

Lakhotia has spent more than ten years building significant size internet businesses. He is ex-Paytm, Tokopedia and Makemytrip and played a critical role in scaling them to multi-billion dollar companies. His experience with the internet business is helping him to build his own business. “Paytm is a digital platform which is being used by masses in India. It is being used by auto drivers, tea sellers, literally by everyone. The distribution of Paytm is available everywhere for both users and merchants in both urban and rural areas. When we started the business, we never thought we would go that big. It does not matter how great your product is; it should work on all devices and networks. The product should win the trust of users since you are handling their money. Transparency is must in internet businesses,” says Lakhotia.

Today, the company has around two lakh subscribers, and Lakhotia expects the subscriber number will reach two million by 2021. The company adds 40,000 cars to the network every month, and 300,000 cars have their RFID tags. So far, the company has set up 800 sites in India. “Currently, we have around 18,000 real-time slots available, and overall, we have 60,000 slots.”

Talking on challenges, Lakhotia says Park+ is a pioneer in the business, and the challenges are new and unpredictable. “Since it is a real-time business, the challenge is how to deliver the services in the expected time. Also, this is a low-ticket business; we will have to make sure it will work smoothly.” (MT)

Comments (0)

ADD COMMENT

Link Copied!

As a key contributor to India’s rail modernisation, Pinnacle Industries has been selected as the official partner by Indian Railways to design and manufacture the sleeper berths and executive seating for the new Amrit Bharat Express. This partnership aligns with the train's role as a transformative, high-speed and affordable option for long-distance travel across the country.

The seating solutions developed by Pinnacle are the result of extensive ergonomic engineering, created to provide superior comfort, safety and longevity. They are specifically optimised to perform reliably in both air-conditioned and non-air-conditioned coaches. A primary focus has been placed on passenger well-being for extended journeys, achieved through enhanced cushion thickness in both seats and berths. The design also incorporates refined aesthetics with improved colour schemes and features like aluminium extrusions for the upper berths.

Safety is a critical component of the design, which includes specialised anti-injury fittings integrated into the seats and berths to minimise potential risks. Furthermore, all materials fully comply with the stringent fire safety standard EN45545-2 HL3, meeting Indian Railways' rigorous requirements for fire-retardant properties. Leveraging decades of expertise in mobility interiors, this project reinforces Pinnacle Industries' position at the forefront of developing world-class transportation solutions for India.

Arihant Mehta, President, Pinnacle Industries, said, “We are honoured to be a part of this visionary initiative by Indian Railways. Our seating solutions for the Amrit Bharat Express reflect our commitment to designing products that combine comfort, safety and innovation while being proudly Made in India. With this, we continue to drive India’s vision of modern, accessible and reliable public transport.”

Comments (0)

ADD COMMENT

Link Copied!

The Society for Automotive Fitness & Environment (SAFE), an initiative of the Society of Indian Automobile Manufacturers (SIAM), held its 26th annual convention today to address the urgent need for road safety and a transition to green mobility. Held at Bharat Mandapam, the event, themed ‘Together for Safe Roads and Green Mobility: Building a Sustainable India,’ brought together government officials, industry leaders and experts.

Rekha Gupta, the Chief Minister of Delhi, was the Chief Guest and emphasised that accidents are a result of driver behaviour, not vehicles. "We must shed the mindset that breaking rules is a badge of pride," she said.

She also highlighted Delhi's commitment to clean mobility, with a goal of electrifying 100 percent of its public transport by 2026. The Chief Minister also launched SAFE's new Road Safety Context Paper and a new initiative to involve college students in road safety.

In a video message, H D Kumaraswamy, the Union Minister of Heavy Industries and Steel, noted that the government has invested over INR 600 billion to boost domestic manufacturing and support clean energy adoption.

Sushant Naik, President of SAFE, stressed that safety must be a core part of design and manufacturing. "Over 173,000 lives are lost each year, a stark reminder that action should be urgent and collective," he said. He emphasised that road safety requires the collaboration of the five ‘Es: Education, Engineering, Emergency Care, Enforcement and Evaluation’.

Speakers, including Mahmood Ahmed, Additional Secretary of the Ministry of Road Transport and Highways (MoRTH), highlighted the need for a comprehensive accident database and a unified system to link driver licensing, vehicle registration and enforcement.

Sanjay Bandopadhyaya, a member of the Supreme Court Committee on Road Safety, pointed out that accidents rose in 2023 despite a goal to halve them, calling for stricter electronic enforcement to curb reckless driving.

Ajay Chaudhry, Special Commissioner of Police (Traffic) of the Delhi Police, noted that while the city has cut accident fatalities by 8 percent, speeding and violations remain a serious problem and he called for ‘zero leniency.’

The convention featured two plenary sessions focusing on ‘Education and Engineering’ and ‘Enforcement, Emergency Care and Evaluation.’ These sessions covered topics like promoting responsible driving, designing safer infrastructure and the importance of a swift emergency response to reduce accidents and save lives.

Comments (0)

ADD COMMENT

Link Copied!

Union Minister of Commerce & Industry, Piyush Goyal, inaugurated the Electric Vehicle (EV) Zone at the International Electrotechnical Commission's (IEC) 89th General Meeting in New Delhi on 15 September 2025. The exhibition, hosted by the Bureau of Indian Standards (BIS), runs until 19 September at Bharat Mandapam.

The EV Zone, organised by the Society of Indian Automobile Manufacturers (SIAM), showcases the country's progress in electric mobility. Goyal toured the pavilion, which features 31 production-ready electric vehicles from 14 major manufacturers, including Tata Motors, Mahindra & Mahindra and JSW MG Motor.

During the event, Minister Goyal emphasised that sustainability is a core pillar of India's growth strategy. He highlighted the importance of high-quality standards in protecting consumers and boosting the competitiveness of Indian-made products on the global stage. He also stated that ‘Design in India, Made in India’ products would soon be recognized globally for their reliability and excellence.

Prashant K Banerjee, Executive Director of SIAM, expressed appreciation for the government's vision, noting that the automotive industry is committed to this journey. The IEC GM 2025 has brought together over 2,000 global experts from more than 100 countries to discuss international standards, with the exhibition also featuring advancements in smart lighting, electronics, and IT manufacturing.

SIAM’s participation is part of its commitment to sustainable mobility and achieving India's Net Zero targets by 2070. Visitors to the EV Zone can also take a ‘Digital Sustainability Pledge,’ with BIS planting a sapling for each pledge made.

Comments (0)

ADD COMMENT

Link Copied!

The Federation of Automobile Dealers Associations (FADA) has released the results of its Dealer Satisfaction Study (DSS) 2025. The study, conducted in partnership with the Singapore-based consulting firm PremonAsia, was announced at the 7th Auto Retail Conclave on 10th September.

C.S. Vigneshwar, President, FADA, noted that the study provides a ‘true mirror’ to the relationship between dealers and OEMs. The study surveyed over 1,800 dealer principals, representing nearly 5,000 outlets across the country. For the first time, it was conducted in nine regional languages to ensure broader participation.

• JSW MG Motor captured the top position in the 4-Wheeler Mass Market segment with a score of 868 points.
• Royal Enfield led the 2-Wheeler segment with 852 points, followed by Hero MotoCorp. Both companies showed improvement from the previous year.
• Ashok Leyland retained its leadership in the Commercial Vehicle segment with 786 points.
• The 3-Wheeler segment was included again after three years, with Atul Auto topping the category with a score of 924 points.
• Volvo Cars topped the 4-Wheeler Luxury segment with 884 points.

The industry average dealer satisfaction score was 781, a 13-point increase from the previous year. Product continues to have the highest score across all categories, indicating dealers are largely satisfied with the quality, reliability and range offered by OEMs.

Rahul Sharma, Director and COO, PremonAsia, said, "close to two-thirds of dealer sentiment is shaped by after-sales service and viability factors. While after-sales service is the most important factor, Business and viability remains a key concern for dealers. Dealers cited issues such as buyback/write-off of unsold inventory, training cost-sharing arrangements and margins on vehicles and spare parts.”

Dealer satisfaction improved in the 2-wheeler segment compared to the previous year, but it declined in the 4-wheeler Mass Market and Commercial Vehicle segments. Vigneshwar stated that while the industry is performing well on product quality, structural issues like buyback policies, training costs and dealership viability cannot be ignored.

Comments (0)

ADD COMMENT

Link Copied!