Renault Doubles Down On India As A Strategic Export And Growth Hub
- By Nilesh Wadhwa
- March 10, 2026
As part of its evolving global roadmap, French automotive major Renault Group is increasingly aligning its strategy around a select set of high-growth markets, with India emerging as a critical pillar for the company’s future competitiveness.
Senior leadership indicated that the carmaker now views India not merely as a domestic sales market but as a full-fledged industrial and sourcing hub capable of strengthening its global supply chain. With localisation levels already exceeding 90 percent, the company believes the Indian ecosystem can play a significant role in improving cost competitiveness and supporting exports to other regions.
To accelerate this transformation, the Group strengthened its leadership structure in the India by appointing a Stephane Deblaise as its first Chief Executive Officer (CEO) to oversee the entire India operation. The move reflects a broader intent to deepen local decision-making and integrate the market more closely into Renault’s global strategy.
India and South America drive future trade opportunities
The company is also exploring the potential benefits of free trade agreements (FTAs) that could further strengthen export flows from India and South America.
Executives indicated that improved trade frameworks could enhance the role of India as a competitive production and sourcing base, particularly as global automakers reassess supply chains and regional manufacturing footprints.
At the same time, the company remains cautious in other global markets. Chinese suppliers currently account for around five percent of Renault’s global sourcing, and the group has no plans to re-enter the Chinese market in the near term.
A key shift in the group’s strategy since 2019 has been a move away from aggressively chasing volumes toward building stronger brand value and profitability.
Instead of pushing for market share in every region, Renault says it is focusing on markets where it can build a sustainable and profitable business case. The emphasis is now on delivering differentiated products, stronger customer value and improved quality rather than simply expanding volumes.
This philosophy is shaping the company’s approach to India as well.
Rather than targeting the entire market, Renault plans to focus on specific customer segments, particularly middle- and upper-income families seeking value-driven mobility solutions. The company believes that strengthening product positioning and improving residual values will ultimately support stronger brand perception.
India’s passenger vehicle market remains highly competitive, especially in the price band of EUR 15,000–20,000 vehicles, where global and domestic manufacturers are battling for share.
Historically, Renault established its presence in the country through entry-level offerings such as the Renault Kwid. However, the company is now looking to shift its brand positioning toward higher-value products.
The success of the Renault Duster in the past continues to shape Renault’s product roadmap, with the company describing the nameplate as a brand in itself in several markets. Building on this equity, Renault plans to introduce new SUV offerings that combine stronger design, advanced technologies and multi-energy powertrain options.
One such upcoming concept is the Renault Bridger, which the company believes could be a game changer in its product portfolio. Designed around flexible powertrain architectures, the model is expected to support multiple energy options as part of Renault’s broader global push toward electrified and hybrid mobility solutions.
The company emphasised that it is not starting from scratch in India, pointing out that millions of customers already drive Renault vehicles across the country.
Another major focus area for the group is accelerating product development cycles.
According to Renault’s leadership, one of the biggest challenges facing the global automotive industry today is the ability to develop new vehicles in less than two years while keeping pace with rapidly evolving technologies.
The company has already demonstrated faster development cycles in China and is now working to replicate that agility in Europe by integrating engineers and suppliers more closely into the product development process.
This approach could also influence Renault’s India strategy, particularly as the company looks to launch new products more quickly and respond faster to market shifts.
Strengthening downstream ecosystem
Beyond manufacturing and product strategy, Renault is also placing increasing emphasis on downstream value creation, including dealership networks, customer services and vehicle residual values.
Management believes that stronger engagement with dealers and improved lifecycle value for customers will be critical differentiators in markets like India, where brand perception and resale value play a significant role in purchasing decisions.
The company currently maintains capital expenditure and R&D spending below eight percent of revenue, while maintaining tight control over inventory levels, which average around EUR 1 billion globally.
While Renault acknowledges that its current market share in India remains modest, the company sees substantial long-term potential in the country’s rapidly expanding passenger vehicle market.
With a renewed focus on SUVs, high localisation levels and a shift toward value-driven products, the French automaker believes it has a credible opportunity to rebuild momentum in the market.
For Renault, the strategy is clear: rather than chasing scale at any cost, the company intends to grow selectively and profitably, with India playing an increasingly central role in its global ambitions.
Scania Expands Services 360 To Cover Electric And Used Trucks
- By MT Bureau
- April 16, 2026
Scania has completely reworked its Services 360 portfolio by introducing a dedicated offering for new electric trucks, which now covers every operational need including battery care. At the same time, the company has rolled out flexible coverage plans for second-hand combustion engine vehicles, allowing owners of used trucks to choose from different levels of repair, maintenance and productivity support. This move reflects rising sales in both the new electric and used diesel truck segments.
Originally launched in 2024, the Services 360 portfolio was built around smart flexible maintenance planning and a range of digital tools. It already provided customised packages suited to fleets of any size or powertrain type. Now, Scania has extended Services 360 to include used vehicle customers, who are often more price sensitive. For them, four distinct packages called Core, Plus, Full and Pro are available, offering progressively deeper coverage. Core includes basic fleet maintenance and digital monitoring, while Pro adds proactive and powertrain repairs.
For owners of battery electric trucks, Scania offers the Full package within Services 360. By broadening access to these tailored service levels, the company reinforces its commitment to customer profitability across all business types. This expansion ensures that whether a customer operates new electric trucks or used conventional ones, they receive a competitive and customized service solution designed to keep their vehicles running efficiently and profitably.
Lars Gustafsson, Senior Vice President and Head of Trucks at Scania, said, “We want our battery-electric truck customers to only focus on maximising the use of their vehicles. By offering a single service level – Full – we ensure that every repair, every interaction between systems and every unexpected issue is handled and covered by Scania, giving our electric truck customers all the support they need. We pride ourselves in being close to our customers’ pain points, and extending Services 360 is a way to reach even more transport operators and cover the full ecosystem of needs around their business. No matter the type of powertrain, operation or business sector, the underlying goal of Services 360 is to support the customer and make them more profitable and sustainable for the long term.”
Bentley Motors Welcomes Priyanka Chopra Jonas As Global Brand Ambassador
- By MT Bureau
- April 15, 2026
Bentley Motors has kicked off a new collaboration by introducing Priyanka Chopra Jonas as its latest global brand ambassador. The announcement arrives with a campaign set to launch this weekend. Audiences can expect a complementary film in the near future, featuring the actor and producer speaking openly to the camera about her personal journey, professional milestones and artistic point of view, all supported by a fresh collection of still photography.
The actress now joins an expanding lineup of Bentley’s global representatives. Among them are Co-Creative Directors Greg Williams and Mai Ikuzawa, who were brought into the fold by the British automaker last September. This growing circle reflects the brand’s effort to build connections with influential creative figures across different industries.
For nearly 25 years, Priyanka’s wide-ranging body of work has held the attention of audiences around the world. She is recognised not only as a film industry standout and producer but also as a New York Times bestselling author, entrepreneur and investor. In her role as a UNICEF Goodwill Ambassador, she has become known for championing education and children’s welfare, leveraging her fame to bring about real world change.
Shot in a natural, documentary like manner at Sony Studios in Los Angeles, the upcoming film creates an intimate setting for a conversational back and forth between Priyanka and Greg. Viewers gain a more personal window into her life and creative thinking. She expresses a deep affection for the energy of a working set and the unexpected artistic moments that can arise during a day of performing and producing, with a Bentley Continental GT subtly present throughout the scene.
Priyanka said, “I’ve always been drawn to Bentley’s commitment to craftsmanship and storytelling, because there’s an intentionality behind every detail that feels rare. As someone who lives for the creative energy of being on set, this collaboration felt instinctive. It’s about shared values, but also about a shared appreciation for the process behind what we create.”
Ben Whattam, Marketing Director, Bentley Motors, said, “Priyanka brings a fresh energy and authentic perspective that aligns with Bentley. The film’s relaxed style allows her voice and personality to come through naturally, creating something more authentic than traditional advertising.”
Maruti Suzuki’s Female Workforce Surpasses 1,300 Following Manufacturing Hiring Drive
- By MT Bureau
- April 15, 2026
Maruti Suzuki India Limited has actively advanced gender diversity over the past two years. The company deliberately raised female recruitment for vehicle assembly and engine transmission positions at its Gurugram and Manesar plants. These women handle critical tasks in production and quality assurance, where attention to detail is paramount.
Their training and skill enhancement opportunities mirror those given to male employees, ensuring equal access to career growth. Through this approach, the firm guarantees that women on the shopfloor receive identical on-the-job development and pathways for professional advancement.
Within a single year, Maruti Suzuki brought on over 190 women for its manufacturing floor, pushing its total female workforce across all departments past the 1,300 mark. This steady increase highlights the organisation’s broader commitment to inclusion in industrial operations.
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India Limited, said, “We have always had a good representation of women across diverse functions like Engineering, Marketing & Sales, Finance, Legal, Logistics and Supply Chain. However, real integration happens on the shopfloor when they work on building high-quality vehicles with precision and care. It is my personal wish to strengthen women representation at the shopfloor.
“To achieve this mission, we have carefully created an eco-system that supports women at shopfloor. A detailed study was undertaken to understand the requirements, and specific infrastructure changes were made on the shop floor to ensure their convenience and security. Infrastructure such as adequate restrooms, changing area, creche and safety support in the form of guards on duty and patrolling during evening shift were introduced. Furthermore, sensitisation training for other team members was initiated to bring a positive shift in mindset and openness to promote an inclusive work culture. We mandate 100 percent employee participation in POSH (Prevention of Sexual Harassment) training to cultivate sensitisation and a safe work environment.”
- Lucid Group
- Lucid Gravity SUV
- Lucid Air sedan
- Silvio Napoli
- Schindler Group
- Marc Winterhoff
- Turqi Alnowaiser
Lucid Group Appoints Silvio Napoli As Chief Executive Officer
- By MT Bureau
- April 15, 2026
American technology and automotive company Lucid Group has announced the appointment of Silvio Napoli as its next Chief Executive Officer (CEO) and a member of the Board of Directors.
He previously served as the Chairman and CEO of Schindler Group and will now relocate from Switzerland to the United States to assume the role. Marc Winterhoff, who has been serving as the interim CEO, will transition to the position of Chief Operating Officer (COO) once Napoli takes office.
Napoli joins the EV manufacturer following a career focused on industrial technology and global manufacturing. During his tenure at Schindler Group, he managed international operations and oversaw the transition of industrial models toward technology-enabled and service-oriented frameworks. His appointment coincides with Lucid's efforts to scale production of the Lucid Gravity SUV and the Lucid Air sedan, while developing its forthcoming midsize vehicle platform.
The leadership transition is intended to support Lucid's objectives regarding manufacturing discipline, capital allocation and the pursuit of revenue streams from autonomous technology and software. The company is currently focused on achieving positive free cash flow and profitability as it expands its product portfolio and scales its operational infrastructure.
Turqi Alnowaiser, Chairman of the Lucid Board of Directors, said, "On behalf of the Board, we are pleased to welcome Silvio as Lucid's next CEO. Silvio is a proven global leader with deep experience leading complex, technology‑driven organisations through periods of rapid growth and operational scaling. He brings a strong track record of global manufacturing excellence, operational discipline, driving growth across global markets and leading state-of-the-art customer service. His expertise in capital allocation, operational efficiency and translating advanced technology into consistent high-quality performance over time will be critical as Lucid continues to scale and execute its strategy. I would also like to thank Marc for his leadership as Interim CEO during a pivotal period for the company. Under Marc's stewardship, Lucid expanded and sharpened its strategy, strengthened execution and operational discipline, and led the business through an exceptionally challenging environment while maintaining momentum. We are fortunate to have his continued leadership as COO."
Marc Winterhoff, stated, "The past year has been an important period of progress for Lucid, and I'm proud of the work the team has done to strengthen our operations and execution. We have laid out a clear vision and enhanced strategy, and I look forward to continuing that work alongside Silvio."
Silvio Napoli, adeed, "Lucid has established a strong foundation built on technology leadership and an expanding product portfolio, including Lucid Air, Lucid Gravity, and the upcoming midsize vehicles. Working with Marc and the executive team, my focus will be on consistent execution, financial discipline and helping translate Lucid's breakthrough innovations into long-term value."

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