Hyundai Motor India Launches Hyundai AURA

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Hyundai Motor India Limited (HMIL) launched the new Hyundai AURA, with an introductory price of INR 62.96 billion (ex-showroom). The Hyundai AURA combines aesthetics of a modern design with advanced convenience and safety. HMIL claims that with multiple first and best in segment features, the car is here to elevate mobility experiences.

Speaking on the announcement, Unsoo Kim, Managing Director and CEO, Hyundai Motor India Ltd., said, “The new Hyundai AURA will revolutionise customer driving experiences by providing multiple best-in-class features and technologies that exceed their aspirations. We have worked towards delivering a world-class product for modern Indian families that will offer safety like never before. As a customer-centric brand, it has been a continuous endeavour to push boundaries and ensure customer delight through our class-leading products. The new Hyundai AURA sets this benchmark even higher, adding meaningful experiences to our most loved customers’ smart mobility life.”

Development concept
Hyundai Motor India has developed the Hyundai AURA to amplify aesthetics of an exceptional design with stylish and appealing interiors, comprehensive safety features and advanced convenience. According to the automobile manufacturer, the car has been equipped with best-in-class safety with over 30 safety features, while also enhancing convenience by offering multiple first and best-in-segment features. Additionally, to enhance value offered to customers, the Hyundai AURA also comes with four airbags as standard (driver, passenger and side airbags) with an option of six Airbags. HMIL states that the car has been developed on three key pillars – 

Superior styling
Advanced convenience
Best-in-class safety

Superior styling
The Hyundai AURA captures the interest of customers through a modern and trendy exterior appeal. As per HMIL, the facade of the car evokes a contemporary charm with the new painted black radiator grille and new LED Daytime Running Lamps (DRLs) on the front bumper. The front bumper has also been redesigned to impart a wider and more stately look to the sedan.

The automobile manufacturer claims that the car features with R15 (D=380.2 mm) diamond cut alloy wheels. Accentuating the design, the sedan features chrome outside door handles. HMIL claims that the charismatic character is carried over to the rear with a rear wing spoiler making it look wider, sportier and bolder, and rear chrome garnish that builds on an upmarket look.

Further, the interiors have been rejuvenated to evoke a more radiant and classier feel with a new seat fabric design and pattern. According to HMIL, the in-cabin experience is bolstered with premium glossy black inserts, leather-wrapped steering wheel and gear knob, chrome finish on gear knob, parking lever tip as well as metal finish inside door handles and new fabric upholstery with AURA branding.
 

Safety
Hyundai has endeavoured to provide customers with best-in-class safety features that are perfectly embodied in the Hyundai AURA. The company states that the safety quotient is bolstered with the application of Electronic Stability Control (ESC), Vehicle Stability Management (VSM) and Hill Start Assist Control (HAC) that are offered as standard with Smart Auto AMT and as an option with 5 Speed manual transmission. The car also comes equipped with new first-in-segment tyre pressure monitoring system (highline) and other new features such as a burglar alarm and automatic headlamps.

Advanced convenience 
As per HMIL, the Hyundai AURA presents a smart and convenient mobility solution for Indian customers who are aspirational, trend-oriented and value seekers. To embrace the desires of modern Indian families, the car delivers top-notch quality and meaningful features that add more value to their mobility experiences, claims the automobile manufacturer. The car also boasts of a host of advanced features such as –  

8.89 cm (3.5") cluster with Multi Information Display (new)
Footwell lighting (new)
Wireless phone charger
Fast USB charger (Type C) (new)
Automatic headlamps (new)
20.25 cm (8") touchscreen display audio with smartphone connectivity
Apple CarPlay
Android Auto
Voice recognition
Bluetooth connectivity
Steering wheel mounted controls for audio and Bluetooth
Smart Key with push button start/stop
Cruise control
Outside mirrors (electrically folding and adjustable)

Performance
According to HMIL, the Hyundai AURA will offer customers a choice of three future ready powertrain options that are RDE compliant and E20 Fuel ready - 1.2 l Kappa petrol with 5 speed manual transmission; 1.2 l Kappa petrol with Smart Auto AMT; and 1.2 l Bi-Fuel (petrol with CNG) with 5 speed manual transmission. Delivering a pleasant driving experience, the 1.2 l Kappa petrol engine ensures robust power and strong performance. Hyundai’s Smart Auto AMT ensures a pleasant driving experience, be it in crowded city traffic or on open highways, states the automobile manufacturer.

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    SBI Collaborates With Uber To Offer Affordable Finance To Fleet Partners

    SBI Collaborates With Uber To Offer Affordable Finance To Fleet Partners

    State Bank of India (SBI) has entered into a strategic partnership with Uber to offer low-cost, tailored financing solutions as well as hassle-free loan disbursement to Uber’s fleet partners.

    Both new and current Uber fleet partners will benefit from the partnership, which will enable them to easily grow their businesses and support the continued expansion of the ride-hailing sector in India. Easy loan disbursement will be made possible by the integration, assisting fleets in maintaining peak performance. The partnership guarantees that fleet partners can effectively manage their money and grow their businesses more quickly by utilising SBI's vast financial services network and Uber's technologies.

    Vinay M Tonse, MD (Retail Business & Operations), SBI, said, “At SBI, we are committed to offering innovative financial products that support businesses across India. Our partnership with Uber highlights our focus on providing tailored solutions to a diverse set of customers. By offering affordable financing solutions to Uber fleet partners, we are helping to fuel the growth of the ridesharing sector while also ensuring that fleet owners have access to the capital they need to succeed.”

    Prabhjeet Singh, President, Uber India & South Asia, said, “This partnership reinforces Uber’s commitment to its fleet partners and aligns with our vision of fostering growth in India’s ride sharing ecosystem. By providing affordable loans through SBI’s customised offerings, we aim to create an enabling environment that provides fleet partners with the tools they need to scale effectively and contribute to the overall development of the industry.”

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      Toyota Innova HyCross Surpasses 100,000 Unit Sales Milestone

      Toyota Innova HyCross

      Toyota Kirloskar Motor, one of the leading passenger vehicle manufacturers, has attained a new wholesales milestone for its Innoa HyCross SUV.

      Launched in November 2022, the Innova HyCross has crossed 100,000 unit sales milestone in India. The Innova HyCross is powered by the 5th Generation self-charging strong hybrid electric system and comes with a 2.0-litre 4-cylinder petrol engine and an e-drive sequential shift delivering 137 kW (186 PS) of power.

      The hybrid system the company claims enables the Innova HyCross to operate 60 percent of the time in electric (EV) mode. The 2.0-litre petrol engine paired with a direct shift CVT in select variants, delivers 129 kW (174 PS) of power.

      Sabari Manohar, Vice-President, Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, “We are thrilled to share that the Innova HyCross has achieved milestone of 100,000 units. Heartfelt thanks to our customers for their trust and support as we continue to drive unparalleled mobility experiences. The hybrid technology option in the Innova HyCross continues to impress customers with its exceptional performance and remarkable mileage. Beyond efficiency, the HyCross strikes an ideal balance of space and luxury, making it a practical choice tailored to a family’s diverse needs. Its superior handling, unparalleled comfort, and top-notch safety features further amplify its appeal. Combined with Toyota’s trusted service standards, the Innova HyCross delivers a holistic ownership experience that resonates deeply with its growing base of satisfied customers.”

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        Iconic Vintage Cars Take Centre Stage at AstaGuru’s Upcoming ‘Classics of Motoring’ Auction

        Iconic Vintage Cars Take Centre Stage at AstaGuru’s Upcoming ‘Classics of Motoring’ Auction

        AstaGuru will showcase some of the world’s most coveted vintage and classic cars at its upcoming ‘Classics of Motoring’ auction, which will take place from 20 to 22 November 2024.

        The auction will offer an exclusive collection of rare and meticulously curated vintage cars, providing a unique opportunity for collectors and automotive enthusiasts to acquire iconic pieces of automotive history.

        The auction will feature an impressive lineup of vehicles, including a 1934 Rolls-Royce 20/25 Limousine, a 1946 Singer Nine Roadster, a 1946 Bentley Mark VI, a 1947 Lincoln Continental V12 Convertible and a 1948 Jaguar Mark IV, among others. These stunning machines, each a testament to the engineering marvels of their era, promise to transport bidders back in time, celebrating the golden age of motoring.

        A Growing Market in India

        AstaGuru’s Vintage and Classic Car Specialist, Muzammil Kazi, shared his insights on the evolution of the vintage car market in India. “We did our first auction in 2018, and it was a surprising success,” Kazi noted. “At the time, these cars weren’t available online or marketed in the way they are now. You’d have to go to a dealer or connect with a seller directly, which made it hard to find these rare cars. But our first auction was a hit, with all lots selling successfully.”

        The vintage car market in India, according to Kazi, is far from saturated. “The market is 100 percent growing. These cars were imported to India in limited quantities, and you wouldn’t find brands like Ford or General Motors here in the same way as abroad. Cars like the Fiat, Ambassador, or old Maruti SS80 were more common, but the rare vintage gems we are showcasing today are difficult to find.”

        Kazi also emphasised that the scarcity of such cars means the market still has significant potential for growth. “The cars we have on display today are curated from various collectors across India, and it’s very rare to see them come together in one auction,” he explained.

        Safeguarding Online Bidders

        AstaGuru’s online auction platform also ensures that bidders are fully protected throughout the process. “We have a strong set of terms and conditions for the cars we sell,” Kazi explained. “We only auction cars with up-to-date paperwork and in proper running condition. Once a car is sold, we ensure the buyer receives it only after the seller submits a No Objection Certificate (NOC), making the transaction smooth and secure.”

        Record-Breaking Bids

        The auction has seen some impressive bids in the past. Kazi highlighted one of the highest bids to date: a Mercedes-Benz 111 230S, which was estimated at INR 2.1 million but eventually sold for INR 6.8 million. Another standout was a Rolls-Royce, which had an estimated value of INR 7-8 million but sold for a remarkable INR 18 million.

        A Rare Opportunity for Collectors

        For classic car enthusiasts and connoisseurs, the ‘Classics of Motoring’ auction represents an unmissable opportunity to acquire some of the rarest and most beautifully restored vehicles in the world. With its rich history and pedigree, each car in the auction is a testament to the artistry and engineering excellence that defined its era. Whether a seasoned collector or a newcomer to the world of vintage automobiles, this event promises a truly memorable experience for all involved.

        As the vintage car market continues to grow in India, AstaGuru is setting the stage for an exciting future for collectors and car lovers alike. The ‘Classics of Motoring’ auction is expected to draw attention from around the world, offering a rare chance to own a piece of automotive history.

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          Jaguar Unveils New Brand Identity

          Jaguar

          Tata Motors-owned British luxury car brand Jaguar has unveiled its new brand identity, which it says recaptures an ethos to Copy Nothing that traces its roots back to the words of its founder, Sir William Lyons. 

          The new identify is based on Exuberant Modernism, a creative philosophy, which the company says underpins all aspects of the new Jaguar brand world. 

          Professor Gerry McGovern OBE, Chief Creative Officer, Jaguar, said, “Jaguar has its roots in originality. Sir William Lyons, our founder, believed that ‘A Jaguar should be a copy of nothing’. Our vision for Jaguar today is informed by this philosophy.  New Jaguar is a brand built around Exuberant Modernism. It is imaginative, bold and artistic at every touchpoint. It is unique and fearless. This is a reimagining that recaptures the essence of Jaguar, returning it to the values that once made it so loved, but making it relevant for a contemporary audience. We are creating Jaguar for the future, restoring its status as a brand that enriches the lives of our clients and the Jaguar community.”

          The four symbols of change – Device Mark, Strikethrough, Exuberant Colours and Makers Marks - each representing the future design philosophy for the luxury carmaker.

          Device Mark celebrates modernism through the geometric form, symmetry and simplicity.

          Strikethrough sees the linear graphic generate a unique presence and an immediately recognisable visual for Jaguar.

          The Exuberant use of colours marks a cornerstone of Jaguar’s new brand identity.

          Makers Mark consists of the newly reimagined Jaguar ‘leaper’, which the luxury brand said is part of its mark of provenance. 

          On 2 December 2024, Jaguar will present its first global public installation under its new brand philosophy at the Miami Art Week.

          Rawdon Glover, Managing Director, Jaguar, said, “To bring back such a globally renowned brand we had to be fearless. Jaguar was always at its best when challenging convention. That ethos is seen in our new brand identity today and will be further revealed over the coming months. This is a complete reset. Jaguar is transformed to reclaim its originality and inspire a new generation. I am excited for the world to finally see Jaguar.”

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