With the sixth-generation model in the running, the Maserati Quattroporte has turned 60. The first generation four-door saloon with a coupe-like design broke cover at the displayed at the Turin Motor Show on 30 October 1963.
From stylistic leaps forward to innovations and technical developments, the Maserati Quattroporte has successfully straddled two centuries, encapsulating in a single car a journey into one of the most exclusive parts of motoring.
Flaunting a design that has always seemed to be timeless and appealing, true to the Italian design finesse, the luxury sports saloon has carved out a place for itself by time and again reinventing itself.
It has pushed the envelope in pursuit of excellence in design and performance. More than 75,000 Quattroporte have been produced till date.
Starting with the first-generation Quattroporte, which was no less a pioneering effort with its roaring 8-cylinder racing-derived engine, the sports luxury saloon has successfully attracted those that have been looking for limousine with a racing spirit – the initial version could reach 230 kmph.
Among the ones who worked on the car’s development, it was Pietro Frua who plotted the initial curvature. Next, it was the other masters such as Bertone, Giugiaro, Gandini and Pininfarina. The latest Quattroporte has been designed by Maserati Centro Stile.
An entire family of technicians, mechanics, test drivers and designers took it from the blueprints to the road, ensuring in the process that the Quattroporte remains the jewel in the crown in the Modena company’s intense story and in the professional lives of many people.
Davide Grasso, CEO, Maserati, drew attention to the resounding success of Quattroporte III in the hands of De Tomaso – a new challenge that was fully overcome towards the end of the intense 1990s and as a model that severed ties with the past whilst remaining faithful to its winning formula as did the multi-award-winning 2003 generation or the one that has taken to the stage once again in its most modern version so many years later. Touching on the efforts in the direction of styling, engineering, incorporation of a corporate structure and the countless models produced, he added, “Quattroporte is Maserati's history. A car that tells our story and has prestigiously represented us in the world of saloon cars, for over half a century. Since 1963, it has chronicled the evolution of one of the most beloved and appreciated models, inaugurating a segment that had previously been uncharted territory. A car that has succeeded in reinventing itself every time without ever losing its identity, in adapting to the passage of time, to changes in society, to advancements in technology and industry, and to trends, it has become the choice of our most select clientele, as well as for the world of entertainment and for the international establishment. A source of pride for us and an acknowledgement of that distinctively Italian character that Maserati has always aimed to export around the world with its creations. Now as before, the Quattroporte remains our flagship, synonymous with a unique luxury appreciated for its refinement and attention to detail, superior performance and quality, and enveloping spaciousness, combined with a timeless stylistic touch that has made it an eternal car.”
Maruti Suzuki e Vitara Gets 5-Star Bharat NCAP Safety Rating
- By MT Bureau
- December 02, 2025
Maruti Suzuki India has been awarded a 5-star Bharat NCAP safety rating for its e Vitara, marking a moment for the company's electric vehicle strategy.
The e Vitara is built on Suzuki’s Heartect-e platform designed for electric vehicles to deliver strength, structural rigidity and advanced high voltage protection. The ‘Made-in-India, Made-for-the-World’ e Vitara is designed and tested for temperature conditions across the world, ensuring performance from as high as 60deg Celsius to as low as -30deg Celsius. The model is offered with 49 kWh and 61 kWh battery options.
Nitin Gadkari, Minister of Road Transport and Highways of India, said, “Congratulations to Maruti Suzuki for achieving 5-star Bharat NCAP in both adult and child occupant protection for their e Vitara. I am especially glad that Maruti Suzuki has shown real leadership in providing 7 airbags as a standard across all variants of the e Vitara.”
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India, said, “The 5-star Bharat NCAP rating for e Vitara, our first Battery Electric Vehicle, is a moment of immense pride for all of us at Maruti Suzuki. Using the Bharat NCAP 5-star rating, we will export the e Vitara to more than 100 countries of the world. Bharat NCAP’s globally benchmarked stringent vehicle test protocols have been a catalyst in empowering customers to make informed decisions. I thank the Minister Gadkari, the officials in his Ministry and test agencies for their rigorous efforts and commitment in shaping India’s journey towards safe mobility.”
The e VITARA’s body structure uses more than 60 percent ultra-high tensile and high-tensile strength steel. Its battery protection system incorporates a structural design with an energy-absorbing battery pack mounting structure.
Key safety features include 7 standard airbags (including the Driver's knee airbag), Level 2 ADAS (Automatic Emergency Braking, Lane Keep Assist, Adaptive Cruise Control), Hill Hold Control, ABS with EBD and Brake Assist, Electronic Stability Program (ESP) and a 360-degree Surround View Camera.
Mahindra Launches First Dealership-Based Ultrafast EV Charger In Anantapur
- By MT Bureau
- December 02, 2025
Mahindra has marked a major milestone in its nationwide electric vehicle (EV) infrastructure expansion with the inauguration of its first dealership-based ultrafast charger – a 180 kW Charge_IN station.
This is the first of many such installations planned across Mahindra dealerships, forming a key pillar of the company’s commitment to building India’s ultrafast charging network.
This initiative scales up Mahindra’s Charge_IN ecosystem, complementing the 250 highway fast-charging stations already announced. The new 180 kW ultrafast chargers will enable EV users to charge quickly and conveniently at strategically located dealerships across the country, with 24x7 on-ground support.
Hyundai Motor India Wholesales Grow 9.1% In November
- By MT Bureau
- December 01, 2025
Hyundai Motor India, one of the leading passenger vehicle manufacturers, has reported wholesales of 66,840 units in November 2025, up 9.1 percent YoY as against 61,252 units last year.
This includes domestic sales of 50,340 units, up 4 percent YoY and exports of 16,500 units, up 27 percent YoY.
Tarun Garg, Whole-time Director & Chief Operating Officer, Hyundai Motor India, said, “Supported by GST 2.0 reforms, we continue to carry forward sales momentum with a year-on-year growth in our monthly domestic sales in November 2025. Further, our commitment to bolstering India’s role as a global manufacturing hub is further solidified with 26.9% year-on-year growth in monthly exports.”
He further added that the all-new Hyundai Venue SUV, the company's first software-defined vehicle in India, has received more than 32,000 bookings within a month of its launch. The new Venue features ccNC infotainment powered by Nvidia.
Toyota Kirloskar Motor Reports 28% Sales Growth In November
- By MT Bureau
- December 01, 2025
Toyota Kirloskar Motor (TKM) has announced its wholesales for November 2025, reporting total sales of 33,752 units, up 28 percent YoY.
This includes 30,085 units sold in the domestic market and 3,667 units exported.
Varinder Wadhwa, Vice-President, Sales–Service–Used Car Business, Toyota Kirloskar Motor, said, “Following a positive festive season supported by the government’s progressive GST reforms, we continue to witness a strong momentum, with a growth of 19 percent. The recent introduction of the Urban Cruiser Hyryder Aero Edition and Fortuner Leader Edition has also continued to help us reinforce this growth trajectory, receiving recognition across the country. The innovative initiatives such as the Drum Tao and the launch of the toyota experiential museum (tem) in Bangalore, have been highly appreciated, further strengthening customer engagement and brand connect.”
Comments (0)
ADD COMMENT