- Volkswagen Group
- Volkswagen Group China
- ADAS
- NOA
- CARIZON
- Oliver Blume
- Ralf Brandstatter
- Volkswagen
- Audi
- Jetta
- Porsche
- ID. UNYX
- ID. Aura
- AUDI E7X
- Cayenne
Volkswagen Group Plots 20 New Launches For China In CY2026
- By MT Bureau
- April 08, 2026
German automotive major Volkswagen Group has detailed the progress of its ‘In China, for China’ strategy at Auto China 2026 in Beijing. The Group is expanding its portfolio with a focus on smart electric vehicles, including four world premieres from its Volkswagen, Audi and Jetta brands.
During 2026, the Group plans to launch over 20 new electrified vehicles (NEVs), encompassing battery electric models, plug-in hybrids and range-extender variants. Following this period, the company intends to introduce a new model approximately every two weeks.
The new product includes Volkswagen’s new member in the ID. UNYX category and the first all-electric model in the ID. Aura series. The latter utilises the locally developed CEA electronic architecture.
The Jetta brand will see an all-electric show car marking the transition toward electrification.
The exterior design of the AUDI E7X, the second production model under the Group’s China-exclusive sister brand.
Porsche will mark the global debut of a new model within the all-electric Cayenne family.
The Group’s software developments are focused on Level 2 Advanced Driver Assistance Systems (ADAS), including Navigation on Autopilot (NOA) for urban and highway environments. These systems are developed by CARIZON, the Group’s Chinese centre for autonomous driving, which is also working on proprietary System on Chip (SoC) hardware for future Level 3 and Level 4 capabilities.
Oliver Blume, CEO, Volkswagen Group, said, “Three years ago, we launched our ‘In China, for China’ strategy to fully tap into the potential of the Chinese innovation market. We decide, we act, and we deliver. The new models we are presenting at this year’s ‘Auto China 2026’ impressively confirm that the Volkswagen Group is making good progress on its path to becoming a global tech driver in the automotive industry. China plays a central role in this. Because the progress we achieve here strengthens our competitiveness worldwide.”
Ralf Brandstatter, Member of the Board of Management for China, added, “Our ‘In China, for China’ strategy is coming into its own. In less than 36 months, we have developed a completely new product portfolio for China. Starting in 2026, we will launch a new vehicle on average every two weeks. This is the Volkswagen Group’s largest-ever electric mobility offensive in China. The Beijing Auto Show underscores the consistency and speed of our realignment.”
Maruti Suzuki India Launches Victoris Aurum Edition To Mark Sales Milestone
- By MT Bureau
- October 24, 2026
Maruti Suzuki India, the country’s largest carmaker, has introduced the Victoris Aurum Edition Strong Hybrid to mark the first anniversary of the Victoris SUV, featuring an accessory kit priced at INR 22,990.
The launch follows the model reaching sales of 100,000 and 150,000 units within its initial year of production. The Aurum Edition incorporates copper-coloured inserts on the front, side and rear skid plates, along with revised wheel arch trim.
On the outside, it gets chrome garnishes across the front grille, fenders, bumpers, body side mouldings and door visors. Interior additions comprise all-weather 3D cabin mats, a 3D boot mat and a trunk sill guard.
Furthermore, the company has partnered with actor Shahid Kapoor to lead the promotional campaign for the variant.
Partho Banerjee, Senior Executive Officer – Marketing and Sales, Maruti Suzuki India, said, "Conceptualised as a ‘Got it All’ SUV for today’s dynamic young go-getters who ‘want it all’, the Victoris has truly won the hearts of buyers. As we celebrate its first anniversary, it’s worth noting that the Victoris has become the fastest-selling PV to clock both the 150,000- and 100,000-unit sales milestones, going on to achieve the highest sales for any car in India during its 1st year of launch. Recognising these extraordinary achievements, we are introducing the Victoris Aurum Edition Strong Hybrid, with tasteful enhancements that are sure to grab eyeballs and make this festive season feel all the more special for our valuable customers. Our association with Shahid Kapoor, for the new Aurum Edition is also sure to complement the Victoris’ contemporary appeal."
Hyundai Bayon To Feature 69% High-Strength Steel Grade For Enhanced Safety
- By MT Bureau
- October 21, 2026
Hyundai Motor India, one of the leading passenger vehicle manufacturers, has detailed the safety specifications and platform architecture for its upcoming Bayon SUV model ahead of its official launch in India on 26 October 2026.
Built on the Global K Enhanced Platform, the Bayon utilises a body structure comprising of 69 percent high-strength steel grades, integrating hot-stamped components across the front apron, dashboard, rear floor and side reinforcements.
The vehicle incorporates Hyundai SmartSense Level 2 Pro ADAS, providing 23 driver assistance features supported by three radar units and 12 parking sensors. Over 35 safety features are fitted as standard across all variants, including six airbags, electronic stability control, hill-start assist control, a tyre pressure monitoring system (TPMS) and ISOFIX child seat anchors.
The Bayon will be powered by a 1.5-litre MPi four-cylinder petrol engine producing 84.4 kW (115 PS) and 143.8 Nm of torque, paired with a six-speed manual or an Intelligent Variable Transmission. Exterior options will span 10 colour configurations across monotone, dual-tone, and matte finishes.
Tarun Garg, Managing Director and Chief Executive Officer of Hyundai Motor India, said, "At Hyundai, we believe that true innovation is meaningful only when it enhances the everyday experiences of our customers. With the Hyundai BAYON, we have combined a robust body structure, advanced safety technologies, and intelligent driver assistance systems to deliver a comprehensive safety experience. From its reinforced chassis and high-strength steel construction to Hyundai SmartSense Level 2 Pro ADAS, the BAYON is engineered to inspire confidence not only in challenging situations, but throughout every journey. This reflects our commitment to delivering intelligent mobility solutions that are safe, connected, and progressive for modern India."
Mitsubishi Motors Launches All-New Pajero In Thailand Ahead Of Global Rollout
- By MT Bureau
- October 21, 2026
Japanese automotive major Mitsubishi Motors has commenced sales of the Pajero cross-country SUV in Thailand, serving as the initial market for the model’s international release.
The Pajero’s production takes place at the Laem Chabang facility operated by Mitsubishi Motors in Chonburi Province, which functions as a manufacturing hub for export operations.
Shipments to Australia and Japan are scheduled ahead of market releases in mid-December, followed by sequential introductions across approximately 100 countries and regions in the Middle East and Latin America starting in fiscal 2027.
The Pajero integrates four-wheel-drive capability with passenger car handling characteristics and positioning as a flagship offering.
Keisuke Kishiura, President and Chief Operating Officer, Mitsubishi Motors, said, "We are delighted to begin sales of the all-new Pajero in Thailand as the first market for its global rollout. Thailand is not only an important market for Mitsubishi Motors, but also a key hub for our production and exports. The all-new Pajero is a flagship model that embodies Mitsubishi Motors and is positioned among the top-tier cross-country SUVs in the Thai market. We will continue to deliver appealing products from Thailand to customers around the world and provide value that exceeds expectations."
Param Automotive Inaugurates Upgraded Mahindra Showroom In Ahmedabad
- By MT Bureau
- October 20, 2026
Param Automotive Group has inaugurated an upgraded dealership facility in Ahmedabad to mark its silver jubilee year.
Located at the site established in 2002, the facility spans 40,000 square feet and features display space for 18 vehicles.
The showroom includes customer lounges, delivery zones, accessory bays, test-drive areas and hospitality spaces to support vehicle sales and customer service operations.

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