- Indian Supercross Racing League
- ISRL
- ISRL Proving Grounds
- Veer Patel
- Eeshan Lokhande
- Salman Khan
- Team Supercross India
Salman Khan To Invest In Indian Supercross Racing League, New Proving Ground To Come Up In Pune
- By MT Bureau
- July 17, 2025
Indian Supercross Racing League (ISRL), a franchise-based off-road motorcycle league, held the Season 2 launch of the competition in Mumbai. The event saw popular Indian actor Salman Khan further deepening his involvement with the event, by not only being the brand ambassador, but also his plans to become an investor in the league.
Furthermore, ISRL also aims to setup ‘ISRL Proving Grounds’, a dedicated grassroots motorsport development facility spread across 7 acres in Pune. It will offer amateur racing, kids’ track, motocross, supercross, ATVs and electric bikes among others.
ISRL, owned by Team Supercross India, is led by former international racers Veer Patel (two-time national SX Champion) and Eeshan Lokhande.
Salman Khan, said, “I’ve always been passionate about motorcycles and off-roading, when I saw what ISRL is building bringing together world-class talent, supporting home-grown athletes, and creating an entire ecosystem and lifestyle around the sport, I knew this was something I wanted to be part of, not just as a face, but as a believer. This league is about pushing boundaries, and that’s something I connect with deeply. With the launch of the ‘ISRL Proving Grounds’, we’re giving India’s youth the opportunity to access the support, tools and coaching they need to chase big dreams and compete on a global stage. At the same time, ISRL is equally focused on promoting responsible riding and the importance of safety for racers and fans.”
Veer Patel, Managing Director, ISRL, said, “Salman Khan’s evolution from brand ambassador to investor is a testament to his confidence in ISRL’s vision. This move brings unmatched cultural capital and mainstream trust to our league, reinforcing our positioning as a credible, scalable business built for India’s next generation. His association sends a clear message to the market that Supercross is ready to lead the future of motorsport, youth engagement and brand innovation in India.”
ISRL is positioning itself as India’s sole dedicated platform for experiential growth within the automotive industry, offering brands a unique live-action format to connect with passionate bikers and young audiences. Following an its debut season across Pune, Ahmedabad and Bangalore, ISRL's five-year roadmap includes rapid expansion, international collaborations and significant growth in franchise value and sponsorships, aiming to redefine India's sports-entertainment and automotive marketing landscape.
Hero MotoCorp Clocks 31% Sales Uptick In November Amid Continued Demand
- By MT Bureau
- December 02, 2025
Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, registered dispatches of 604,490 units in November 2025, marking a 31 percent YoY growth.
In the domestic market, the company sold 570,520 two-wheelers, up 30 percent YoY, as against 439,777 units sold last year. On the exports front, the sales came at 33,970 units, as against 20,028 units, marking a 70 percent increase YoY.
This performance sustains the growth momentum following the festive season, driven by positive consumer sentiment across urban and rural markets, supported by GST benefits and a macroeconomic landscape.
VAHAN registrations showed strong domestic demand, with 886,330 units registered in November 2025. Retail registrations grew 26 percent to 1,882,739 units for the combined period of October and November 2025, reflecting dealership and consumer demand.
The company's performance was supported by the success of new models such as the Xtreme 125R, GlamourX 125, Destini 110, and Xoom 160.
VIDA, powered by Hero, sustained its growth trajectory with 12,199 VAHAN registrations, reflecting a 66 percent growth compared to the same period last year. The company strengthened its position in the EV sector, capturing a 10.4 percent market share. The VIDA Evooter VX2 continued to drive retail growth and sales volume, and the company also expanded the line-up with the VX2 Go 3.4 kWh variant.
Suzuki Motorcycle India Sells 122,300 Units In November 2025
- By MT Bureau
- December 01, 2025
Suzuki Motorcycle India (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has announced its sales performance for November 2025, recording total sales of 122,300 units. This marks a strong 30 percent YoY growth over 94,370 units sold in November 2024.
In the domestic market, the sales touched 96,360 units last month, which was 23 percent growth over 78,333 units a year ago.
On the exports front, sales grew 62 percent reaching 25,940 units in November, up from 16,037 last year.
Additionally, SMIPL’s aftersales business continued gaining momentum with spare parts sales of INR 955 million in November.
Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “We are grateful for the growing confidence our customers place in Suzuki. Their support, along with the dedicated efforts of our dealer network, continues to drive our growth. Alongside strengthening our presence, we are also expanding customer engagement initiatives and experience-led programs to bring riders closer to the brand. We will continue to invest in enhancing accessibility, after-sales experience, and community-building as we work towards sustained growth.”
Honda Motorcycle & Scooter India Clocks 25% Sales Growth In November
- By MT Bureau
- December 01, 2025
Honda Motorcycle & Scooter India (HMSI), one of the leading two-wheeler manufacturers in the country, has reported wholesales of 591,136 units in November 2025, up 25 percent YoY.
The total sales figure for the month included 533,645 units in domestic sales and 57,491 units in exports.
During the period, the automaker continued its commitment towards road safety by organising awareness campaigns across various cities nationwide, encouraging responsible road behaviour through interactive learning.
HMSI also celebrated Children’s Month with a Kids Carnival across all its manufacturing facilities, Traffic Training Parks (TTPs), and Safety Driving Education Centers (SDECs). The initiative, themed ‘Safety Explorers: Journey Through Traffic Land,’ aimed to make road safety learning engaging for children while promoting safe habits from an early age.
Royal Enfield Wholesales Grows 22% In November
- By MT Bureau
- December 01, 2025
Chennai-based mid-sized motorcycle major Royal Enfield has reported its monthly wholesales for November with 100,670 units sold, up 22 percent YoY, as against 82,257 units sold last year.
This includes 90,405 units in the domestic market, up 25 percent YoY and 10,265 units in the exports market, up 2 percent YoY.
B. Govindarajan, Managing Director, Eicher Motors and Chief Executive Officer, Royal Enfield, said, “November was truly a special time for us at Royal Enfield. At EICMA, this year, we marked a significant milestone as we entered our 125th year of Pure Motorcycling, a legacy that is built on authenticity, craftsmanship, and an unwavering pursuit of timeless design. Our showcase at EICMA this year reflected a perfect blend of past, present and future; ranging from the special edition of our most iconic motorcycle – the Classic 650 to a bigger and bolder Bullet 650, to pushing the boundaries of urban exploration with the Flying Flea S6. Carrying that energy back home, Motoverse in Goa welcomed people from across the globe, and it was heartening to see the strong enthusiasm for the new motorcycles we unveiled for the riding enthusiasts. Motoverse brought together riders who have been with us for decades and many who are just starting their journey with us and every moment there was a reminder that this community truly is the soul of Royal Enfield.”

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