TVS Motor Company, a leading global manufacturer of two- and three-wheelers, has launched its operations in Italy. 

The company will introduce a selection of its advanced, high-quality thermic and electric scooters and motorcycles. TVS Motor, ranked as the world’s fourth-largest two- and three-wheeler manufacturer and third in market capitalisation, already sells its products in 80 countries.

TVS Motor Company is expanding its operations in Italy via its branch office, TVS Motor Italia, headed by Dr. Giovanni Notarbartolo di Furnari. The company says he brings extensive experience from senior managerial roles in major automotive companies in Italy, Latin America, the UAE, and Europe.

Sharad Mohan Mishra, President, Head Group Strategy, at TVS Motor Company said, "Our move into Italy is a strategic step towards our global ambitions. Italy's rich automotive culture and its embrace of cutting-edge transport solutions present a perfect backdrop for our product range. We are eager to introduce Italian consumers to our vehicles, backed by our strong track record of having over 4 million global customers last year. This validates our capabilities in design, technology, and service, fuelling our confidence as we step into Europe."

Dr. Giovanni Notarbartolo di Furnari added, "In establishing a branch office and by offering a broad suite of products, both thermic and electric, TVS Motor has underlined its confidence and long term strategy for the Italian market. Our focus will be on two fundamental pillars: product quality and customer satisfaction. It is with a lot of pride that I am undertaking this amazing new adventure with one of the top five two-wheeler manufacturer in the world.”

TVS Motor Italia will introduce a range of products including – 

• The TVS Apache 310 Series, available in RR and RTR versions, showcases the successful international collaboration with BMW. 
• TVS Ronin 250 - a ‘modern-retro’ motorcycle, designed ground up and is a lifestyle statement that takes inspiration from the modern, new-age rider. 
• TVS Raider, ideal for daily commutes, boasts sporty lines and distinctive styling.
• TVS NTorq, a mid-range scooter known for its superior performance, supported by the renowned TVS Racing pedigree.
• TVS Jupiter 125, a sleek, modern styled scooter for urban commuting.
• TVS iQube, an exhilarating L3e electric scooter, stands as TVSM's flagship electric two-wheeler, launched in 2020. 
• TVS X, which is said to be the world’s most advanced connected electric scooter, proudly crafted in India. This groundbreaking vehicle redefines the global electric mobility landscape with its striking design, unparalleled performance, and state-of-the-art technological features, establishing a new standard in the electric scooter category.
• E-bike, encompasses the Cilo, EGO Movement, Simpel, and EBCO ranges, offering a variety of mountain bikes and city bikes. These products are designed to cater to both urban commuters and outdoor enthusiasts, blending performance with urban style.

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Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, announced that it dispatched 553,963 motorcycles and scooters during June 2025, which was 10 percent higher than the 503,448 units it sold last year.

In terms of retail, the company shared that it achieved 394,000 units sales across urban and rural markets in the country, which will be further augmented by the onset of monsoon across parts of the country and a positive economic outlook.

What’s more, the company recently introduced a new model and Battery-as-a-Service offering under the Vida VX2, which further expands the company's EV offerings. Last month, the company’s electric vehicle brand Vida dispatched 7,178 units and recorded 7,665 registrations in the country.

Furthermore, Hero MotoCorp and Harley-Davidson have also announced the 2025 model year line-up and pricing for Harley-Davidson motorcycles in India. The range introduced the new CVO Street Glide and CVO Road Glide limited-edition models. The Harley-Davidson range starts at INR 239,000 for the H-D X440 in India and goes up to INR 4.23 million for the Road Glide.

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Suzuki Motorcycle India reported sales of 95,244 units in June, which represents an 8 percent YoY growth, as compared to 88,287 units sold last year.

In the domestic market, the sales grew by 4 percent at 73,934 units, while exports grew by 24 percent at 21,310 units.

Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “We remain optimistic as our growth continues across both domestic and international markets. Our continued focus on delivering superior riding experience and customer centric approach is driving this performance. We will continue to offer greater value to our customers as we strengthen our presence across markets and gear up for the months ahead.”

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Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has reported its strongest-ever quarterly sales performance in Q1 of FY2026, hitting a record 1.27 million units. This robust growth was underpinned by significant increases across both two-wheeler and three-wheeler segments, alongside a substantial boost in international business.

For June 2025, the company reported sales of 402,001 units, a 20 percent jump compared to 333,646 units sold in June 2024. Two-wheeler sales accounted for 385,698 units, up 20 percent YoY as compared to 322,168 units last year. Of this domestic market sales grew by 10 percent YoY at 281,012 units.

On the other hand, while demand for TVS iQube remains strong, the company reported sales of 14,400 units sold, a slight decrease from 15,859 units last year. This dip it attributed to the ongoing disruptions in the EV supply chain, particularly concerning the availability of magnets, which continues to pose short to medium-term challenges.

On the exports front, the company shipped 117,145 units last month, which was 54 percent higher as compared to 76,074 units in June 2024. Two-wheeler exports were particularly strong, growing by 58 percent to 104,686 units from 66,434 units in the previous year.

During the first quarter, two-wheeler sales grew 17 percent, with sales rising from 1.05 million units to 1.23 million units in Q1 FY2026.

Three-wheelers experienced 46 percent increase, with sales climbing from around 31,000 units in Q1 FY25 to about 45,000 units in the current quarter.

Total exports for the quarter grew by 39 percent, reaching 352,000 units compared to 254,000 units in the first quarter of FY2025.

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Chennai-headquartered mid-sized motorcycle specialists Royal Enfield has announced its monthly sales performance with 89,540 units sold in June 2025, up 22 percent from the same month last year.

This includes 76,957 units in the domestic market, up 16 percent YoY and 12,583 units in exports, up 79 percent YoY.

Looking at Q1 FY2026 performance, the motorcycle maker reported a healthy 12 percent growth in domestic sales at 228,779 units, as against 204,686 units sold last year. The exports also grew by 65 percent at 36,749 units, as against 22,221 units sold last year.

B Govindarajan, Managing Director, Eicher Motors, and Chief Executive Officer, Royal Enfield, said, “We saw strong double-digit growth in June, reflecting the steady momentum we have built across markets. Our motorcycles continued to perform well not just in India but in several key global markets, driven by a growing community of riders who resonate with our brand and purpose. We are confident of the growth momentum and are looking forward to building on this growth with a sharp focus on innovation, quality, and delivering a pure motorcycling experience.”

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