Tata Motors Commercial Vehicles has showcased its range of Euro 6-compliant trucks and buses tailored for the Middle East and North Africa (MENA) region, marking its largest regional unveiling.

The new range reflects the company’s ‘Better Always’ philosophy and is designed to support the region’s transition to cleaner mobility. The vehicles, built for cargo and passenger transport, were engineered and tested across demanding terrains to deliver comfort, operational efficiency and enhanced safety.

Asif Shamim, Head – International Business, Tata Motors Commercial Vehicles, said, “As the MENA region continues to advance its economic diversification and infrastructure ambitions, there is a growing demand for smarter, efficient and advanced mobility solutions. Tata Motors Commercial Vehicles has been a trusted partner in this journey for about six decades, and the latest range of trucks and buses reflect our long-term commitment to stay ahead of the curve. This comprehensive line-up is engineered to deliver superior performance and reliability, enabling our customers to run businesses efficiently. We are confident that these offerings will set new benchmarks and further strengthen our role in shaping the region’s evolving mobility landscape.”

The showcased models include a spectrum of mobility solutions:

Passenger Mobility Solutions:

• LPO 1622: Available in 11-metre and 12-metre lengths, featuring a Cummins engine, ABS with Electronic Stability Control and cruise control.
• Starbus Prime LP 716: A 28-seater bus with a new-gen 3.3-litre engine, built for school and staff transport, including ABS, ESC and Hill Start Assist.
• Ultra LPO 916: A 33-seater bus offering fuel-efficiency and reliability.

Cargo Mobility Solutions:

• Ultra Range: Built on Tata Motors’ smart truck platform, available from 7-9 tonnes configuration, suitable for intra-city logistics.
• Prima 3430.T: Powered by the 6.7-litre Cummins engine generating 300 HP of power and 1100 Nm of torque, ideal for long-haul operations.
• Prima 3330.K: A tipper designed for productivity in construction and mining operations.

Tata Motors offers a commercial vehicle portfolio in over 40 countries. The company also offers regional support with over 100 strategically located service centres, extended warranty options and Annual Maintenance Contracts (AMC).

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Sonalika Tractors is celebrating its 30th anniversary, marking its transition from a local business in Hoshiarpur, Punjab, to a USD 1.1 billion global entity. The company is currently ranked as the third-largest tractor manufacturer in India and the fifth-largest globally.

Founded in 1996 by LD Mittal and his sons, Dr A. S. Mittal and Dr Deepak Mittal, the company began by manufacturing agricultural threshers before entering the tractor market. Sonalika adopted a strategy of customising machinery for specific soil and regional conditions rather than following industry standardisation. Since 2011, the company has utilised vertical integration, manufacturing its own engines, transmissions and sheet metal aggregates in-house.

Technical milestones of the brand include:

• Production Capacity: The Hoshiarpur facility was expanded in 2017 to become a fully integrated plant capable of producing one tractor every two minutes.
• Product Range: The company develops over 2,000 models ranging from 20 HP to 120 HP.
• Export Leadership: Sonalika has been India's leading tractor export brand for seven consecutive years, holding a 30 percent market share in exports. Every third tractor exported from India is manufactured at its Hoshiarpur facility.
• Global Presence: The brand operates in over 150 countries and owns six assembly plants internationally.

In 2022, Sonalika became the first Indian tractor manufacturer to publish vehicle prices on its website, followed by the publication of service costs in 2025.

Going forward, the company intends to increase its production capacity to 300,000 tractors per year. Future plans include the integration of digital platforms and connected diagnostics to manage farmer engagement and vehicle maintenance.

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Caterpillar has announced an expanded collaboration with Nvidia to develop AI-enhanced solutions for machines, manufacturing facilities and supply chains. The partnership focuses on applying physical AI to heavy equipment to assist with autonomy and site management.

The automaker is utilising the Nvidia Jetson Thor platform to enable real-time AI inference on its construction, mining and power equipment. This technology provides a foundation for autonomous operations and in-cab assistance. Machines will process sensor data via edge computing to provide safety alerts, productivity tips and real-time coaching to operators. In mining and construction environments, these systems are designed to process data points in milliseconds to navigate changing jobsite conditions.

At CES 2026, the company debuted the Cat AI Assistant, a tool embedded in digital and onboard products. Built using Nvidia Riva speech models, the assistant uses voice activation to help users manage equipment settings, perform troubleshooting and access maintenance information. The system draws from Caterpillar’s Helios unified data platform to provide context-specific recommendations to dealers and customers.

Caterpillar is also implementing an Nvidia AI Factory to automate manufacturing processes, including forecasting and production scheduling. The company is developing digital twins of its factories using Nvidia Omniverse and OpenUSD. These virtual models allow engineers to simulate and optimise factory layouts and production flows before physical implementation.

Joe Creed, CEO of Caterpillar, said, “As AI moves beyond data to reshape the physical world, it is unlocking new opportunities for innovation – from job sites and factory floors to offices. Caterpillar is committed to solving our customers’ toughest challenges by leading with advanced technology in our machines and every aspect of business. Our collaboration with Nvidia is accelerating that progress like never before.”

Jensen Huang, Founder and CEO, Nvidia, said, “For a century, Caterpillar has built the industrial machines that shaped the world. In the age of AI, Nvidia and Caterpillar are partnering across the full spectrum – from autonomous construction fleets to the AI data centres powering the next industrial revolution.”

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Pune-headquartered automotive major Force Motors has reported domestic wholesale growth of 49 percent in December 2025, reaching 2,952 units compared to 1,985 units in December 2024.

The automaker stated that for YTD FY2026 it sold 24,920 units, marking a 25 percent growth over the same period last year.

Quarterly performance showed momentum with Q3 domestic wholesales rising 47 percent to 8,427 units, up from 5,723 units in the corresponding quarter. The company attributed these figures to demand across its vehicle platforms, specifically the Traveller and Urbania ranges. According to the company, the tour and travel segment is showing signs of revival through fleet expansion and intercity movement, while school mobility remained steady.

Prasan Firodia, Managing Director, Force Motors, said, “December has been another strong month for us, and it is encouraging to see positive momentum across our core platforms. We are beginning to witness clear signs of revival in the tour and travel segment, supported by rising intercity movement and renewed fleet expansion. School mobility has also remained steady through the holiday period, reflecting growing institutional confidence as we head into the new year. The continued traction for Urbania across urban and emerging markets, along with the commanding market leadership of the Traveller range, underscores the trust customers place in Force Motors. Together, these trends point to a broad-based strengthening of demand and give us a solid foundation as we step into 2026”.

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Mumbai-headquartered Tata Motors has reported its domestic commercial vehicle (CV) sales of 107,918 units for Q3 FY2026, which marks an 18 percent YoY growth, as compared to 91,260 units sold last year.

For December 2025, domestic CV sales stood at 40,057 units, up 24 percent YoY, over 32,369 units sold a year ago.

On the other hand, the company sold 2,451 units in the international market, up 63 percent YoY.

Girish Wagh, MD & CEO, Tata Motors, said, “The sales momentum ignited by GST 2.0 and the festive surge in Q2FY26 continued into Q3FY26, driving growth and lifting overall sentiment of the commercial vehicles industry. Tata Motors registered double-digit sales growth in Q3FY26, powered by a strong rebound in construction and mining activity post the extended monsoon, along with sustained demand from core sectors and auto logistics. Continued strength in SCVs and Pickups further amplified performance, resulting in wholesales of 115,577 units, with 21 percent YoY  growth over Q3FY25 and 22 percent sequential growth over Q2FY26. Going forward, we expect demand to strengthen in Q4FY26 across most commercial vehicle segments. Key drivers in 2026 will include the government’s sustained infrastructure push and expansion in end-use sectors, both of which are expected to fuel positive momentum for the industry. With an optimised portfolio ensuring superior product availability, a decisive pricing strategy, and deeper customer engagement through intensified market activations, Tata Motors is well-poised to unlock demand across segments, paving the way for continued success.”

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