FIM Europe Organises First-Ever Conference On Motorcycle Sport Communication In Europe

FIM Europe Organises First-Ever Conference On Motorcycle Sport Communication In Europe

FIM Europe organised the first edition of the Conference on Motorcycle Sport Communication in Europe on 22 February 2025 at Hotel Mediterraneo in Riccione with the aim to exchange and enhance experiences and methods of communication.

President Giovanni Copioli opened the day with the institutional presentations from the FIM, which were given by Damiano Zamana, FIM Deputy CEO and Operations Director; FIM Europe, which was presented by Alessandro Sambuco, FIM Europe Secretary General and FMI. Communications Managers Francesco Dragonetti from FMI, Dalila Agrati from FIM Europe and Isabelle Larivière from FIM then took the stage. The workshop offered a genuine chance to start a conversation about the needs and potential of communication professionals through talks, questions, and conversations.

The topic of artificial intelligence (AI) and its impact on motorsport communication was covered in the afternoon. Professional MXGP photographer Lorenzo Resta and Motosprint Director Federico Porrozzi conducted a photographic and journalistic examination of the prospects and threats. Experts in innovation and digital transformation, Manuel Tundis and Mattia Michelangeli, provided additional introductions and explanations of the AI issue. Attorney Alessio Santoriello, Head of the Italian Chapter of the Global LegalTech Hub, spoke on the increasing impact and use of AI in the workplace, along with its legal ramifications and issues.

Damiano Zamana, FIM Deputy CEO and Operations Director, said, "The initiative of FIM Europe to organise this first workshop goes in the direction of the FIM to be transparent and get closer to all the stakeholders within the motorcycling community. It has been a great opportunity to know better the FIM, FIM Europe and FMI on some topics that do not always reach the mainstream of communication but are fundamental for the organisation of the sport we love. Participation of important newspaper and digital communication managers shows the interest in a more transparent communication. Also, my thanks go to the representatives of the FMNs present to strengthen the communication community and the shared values of the FIM.”

Alessandro Sambuco, FIM Europe Secretary General, said, “The pressing push to deal with issues related to technological development (AI) that proceeds at an exponential speed has forced us to hold this first Conference on Motorcycling Communication in Europe. The need to deal with AI was certainly not the only need. Also, the topics of the positioning of the Motorcycling Institutions within the international sports system, the description of their governance, their characteristic activities and the communication of the various entities operating in the motorcycling world (FMNs, specialised press, teams, fairs, circuits etc.) needed to be presented and clarified. An audience of journalists and press officers representing printed, digital and social media from seven European countries marked the success of what will be just the first edition of an event that we hope will become annual.”

Giovanni Copioli, FMI President, said, “The conference was an excellent opportunity to share experiences and points of view with leading national and international players in communication. It was an appointment where FMI, FIM Europe and FIM showed their willingness to engage with journalists and press offices to contribute, all together, to the growth and development of motorcycling. I hope that in the years to come there will be other appointments of this kind because I believe they are fundamental in creating a network that helps to give visibility to our sport. I conclude by thanking the FIM and FIM Europe for organising this event in Italy and all the participants for providing excellent contributions."

Maruti Suzuki India Sets Up Smart Factory Lab At Government Polytechnic College, Lucknow

Maruti Suzuki India

Maruti Suzuki India has established a state-of-the-art Smart Factory Lab at the Government Polytechnic College in Lucknow. The initiative, launched under the company’s Corporate Social Responsibility (CSR) program, is designed to train approximately 400 diploma students in its inaugural year, bridging the gap between academic theory and shop-floor engineering.

The Lucknow facility is part of a broader educational upgrade across the country, wherein Maruti Suzuki has deployed Smart Factory Labs across four selected government institutions:

  • Government Polytechnic College, Lucknow (Uttar Pradesh)
  • Institute of Engineering and Rural Technology (IERT), Allahabad (Uttar Pradesh)
  • Government Polytechnic, Ambala (Haryana)
  • Government Polytechnic, Nilokheri (Haryana)

During the inauguration ceremony in Lucknow, Maruti Suzuki also awarded merit-based scholarships to five top-performing students to encourage academic excellence.

The Smart Factory Labs are engineered to replicate modern industrial settings, transitioning students from traditional mechanical coursework into digitised production ecosystems. The facilities provide hands-on training with several industry-standard systems – Industry 4.0 & Industrial IoT (IIoT), Automation & Motion Control, Pneumatics & Fluid Power and Energy Measurement Infrastructure.

Under the guidance of Maruti Suzuki technical experts, the curriculum emphasises experiential learning, machinery operations, diagnostics and modern shop-floor safety workflows.

Rahul Bharti, Senior Executive Officer, Corporate Affairs, Maruti Suzuki India, said, “Skill development is a core pillar of Maruti Suzuki’s CSR initiative. By upgrading facilities into Smart Factory Labs, we are building future-ready professionals in alignment with the Government of India’s Skill India mission. These labs will provide experiential learning opportunities to meet the evolving needs of the manufacturing sector, minimise the skill gap, and instil confidence in students in using industry-specific equipment’s.”

“Alongside upgrading facilities at Government colleges, Maruti Suzuki has also set up four Japan India Institute for Manufacturing (JIM), a collaboration between the governments of Japan and India. JIMs impart advanced manufacturing techniques, hands-on learning, and efficient shop-floor management practices based on Japanese manufacturing principles and soft skills required to make students industry-ready,” he further added.

Kia India - Tennis Premier League

Kia India, one of the leading passenger vehicle manufacturers, has announced a landmark three-year partnership with the Tennis Premier League (TPL), coming on board as the league's Exclusive Sponsor.

The multi-year agreement integrates the automaker across the entire TPL ecosystem, including its digital application and all eight franchise teams as the front-of-jersey sponsor.

The partnership marks a significant milestone for the homegrown league, which broadcasts live on Jio Hotstar and has completed 7 seasons under the auspices of the All India Tennis Association (AITA).

The event is backed by Indian tennis legends Leander Paes and Sania Mirza, alongside celebrity franchise co-owners Sonali Bendre Behl (Lucknow Blazers) and Rakul Preet Singh (Hyderabad Strikers). The league has established itself as an impactful non-cricket sporting property in India.

A core focus of the multi-year deal is the expansion of TPL’s grassroots and talent-identification infrastructure. Over the past two years, the league’s flagship ‘Race to Gold Scholarship’ initiative has provided developmental support to more than 80 young tennis players across the country.

With Kia India’s financial backing and resources, the program plans to empower an additional 120-plus young athletes in the coming years. The long-term objective of this sustained investment is to nurture Olympic-level talent capable of competing at the 2036 Olympic Games.

Atul Sood, Senior Vice President - Sales and Marketing, Kia India, said, “At Kia India, we believe sports have the power to inspire aspirations and create meaningful cultural connections. Tennis, with its youthful energy, global appeal, and premium character, strongly resonates with our brand philosophy. Our partnership with Tennis Premier League reflects a shared vision to make tennis more engaging and relevant for a new generation of audiences in India. Through TPL’s growing ecosystem and grassroots focus, we look forward to supporting greater participation, engagement, and talent development around the sport.”

Kunal Thakkur, Co-Founder, Tennis Premier League, added, "This partnership with Kia India is a great moment for us. Over the last few years, we have focused deeply on building a strong grassroots ecosystem through our app and initiatives like Race to Gold along with our League. Having a global brand like Kia India recognize and back this vision gives us the confidence to scale our efforts and truly impact the future of Indian tennis."

Mrunal Jain, Co-Founder, Tennis Premier League, stated, "TPL has always believed in creating a complete tennis ecosystem—from identifying young talent to giving them a platform at the highest level. With Kia India coming on board, we are not just adding a sponsor; we are gaining a long-term partner who shares our vision of building champions for India."

Leander Paes, 18-time Grand Slam Champion, remarked, “Over the years, Tennis Premier League has created a strong platform that is helping tennis grow at every level – from grassroots development to professional competition. Partnerships like this with Kia India is extremely important for the future of Indian tennis, as they bring long-term vision, credibility, and meaningful support to the ecosystem.”

The alliance links Kia's global sports portfolio, which includes a 25-year legacy as the major partner of the Australian Open, with India's emerging contemporary sports culture.

Caterham Launches Seven Nürburgring Edition To Celebrate Circuit’s Centenary

Caterham Launches Seven Nürburgring Edition To Celebrate Circuit’s Centenary

Caterham has unveiled a new limited-edition model, the Seven Nürburgring Edition, marking a century of the famous German circuit widely regarded as the world’s most demanding race track. Production will be strictly limited to just 100 units globally, with customers able to choose between the Seven 420R or Seven 340R platforms depending on their market. Pricing in the United Kingdom starts at GBP 48,995 (approximately USD 65,690) including VAT.

Engineered specifically for the challenges of the Nürburgring, the car features a bespoke race suspension developed exclusively by Bilstein using its advanced vertical dynamics test rig. The setup was refined to deliver exceptional capability on both road and track, resulting in a tailored package unique to this edition. Power comes from a naturally aspirated 2.0 litre Ford Duratec engine producing 210 brake horsepower at 7,600 rpm, giving a power-to-weight ratio of 375 bhp per tonne. Paired with a five-speed gearbox, the Seven Nürburgring Edition sprints from zero to 60 miles (approximately 96 km) per hour in 3.8 seconds and reaches a top speed of 136 miles (approximately 219 km) per hour.

As a fully licensed Nürburgring product, the car incorporates distinctive circuit branding and logos, along with three available paint finishes named Traffic Red, Agate Grey and Basalt Grey, though custom colours are also offered. Exterior upgrades include a red track day roll bar, a mesh grille with a dual-colour Seven logo, a 620-style nosecone with carbon aero whiskers, a Gunmetal Grey chassis, carbon front wings and a Black Pack comprising a black windscreen, headlamp bowls and exhaust heat shield. Inside, leather seats feature Nürburgring embroidery and red stitching, echoed on the transmission tunnel, while carbon interior panels, four-point road harnesses, sequential shift lights and an individually numbered plaque for each of the 100 cars complete the package.

For a century, the 12.9-mile circuit in Germany’s Eifel Mountains, nicknamed the Green Hell, has served as the ultimate proving ground for cars and drivers with its changing elevation and 73 corners. Caterham has flourished there for decades, most notably achieving an 11th place finish at the Nürburgring 24 Hours in 2002 driven by Chris Cooper, Chris Harris, Clive Richards and Peter Haynes.

Trevor Steel, Senior Vice President – Operations, Caterham Cars, said, “For a century, this track has championed values that are at the heart of what the Seven is all about – balance, precision and an unmatched driving experience. We set out to capture the spirit of the ‘Ring, with every element of the car being honed to reflect the track’s unique demands and character. Designed both for use on the track and the road, the Seven Nürburgring Edition is a unique vehicle that perfectly pays tribute to this famous, globally renowned circuit.”

Hyundai Motor Group

South Korean auto major Hyundai Motor Group has entered into a multilateral agreement with 9 corporate partners from South Korea, Mainland China, Hong Kong, and France to develop an integrated hydrogen ecosystem in Hong Kong.

The announcement was made during the International Hydrogen Development Symposium 2026, coinciding with a separate intergovernmental Memorandum of Understanding (MoU) signed between the governments of South Korea and Hong Kong to align clean energy policies.

The corporate alliance is structured to establish a regional hydrogen market while positioning Hong Kong as an operations base for the Group’s expansion across the Asia-Pacific territory. The project is aligned with the Hong Kong Government’s Climate Action Plan 2050 and the city's 2024 Hydrogen Roadmap, which provides financial subsidies via the New Energy Transport Fund for zero-emission infrastructure.

The execution plan focuses on localised energy production and transit infrastructure to operate by the end of 2030. Key initiatives include:

  • Waste-to-Hydrogen (W2H) Production: Utilising local landfill gas (LFG) resources to generate low-carbon fuel.
  • Fleet Deployment: Introducing fuel cell commercial vehicles, focusing on tour buses and airport shuttles to service the transit sector.
  • Refuelling Network: Constructing hydrogen refuelling stations (HRS) in high-traffic freight corridors.

Seung Kyu Shin, Executive Vice-President and Head of Energy & Hydrogen Policy Sub-Division, Hyundai Motor Group, said, “This MoU was signed as Hyundai Motor Group’s commitment to advancing Hong Kong’s proactive hydrogen policies and driving the acceleration of its hydrogen ecosystem utilising the Group's hydrogen business capability and experience. Starting with Hong Kong, we look forward to expanding our collaboration and business opportunities across the broader Asia-Pacific hydrogen market.”

Alpha Lau, Director-General of Investment Promotion of Invest Hong Kong, stated, “Today multi-party signing is both a landmark moment for Hong Kong’s green economy and a clear signal that the city’s hydrogen ecosystem is gaining real traction. Over the past three years, InvestHK has helped leading hydrogen enterprises establish themselves in Hong Kong, several of which have since listed on the Hong Kong Stock Exchange, raising over HK$2.5 billion in total. For businesses with global green ambitions, Hong Kong is where business growth takes shape.”

The Group's HTWO Guangzhou facility, its first overseas fuel cell production site, will manufacture and supply the vehicle systems required for the regional deployment. Under the timeline established by the consortium, project site selection will be finalised by 2027, followed immediately by the engineering design phase for the production plants.

The division of responsibilities among the ten signatory companies is structured as follows:

Partner Company

Origin

Ecosystem Role

Hyundai Motor Company

South Korea

Project Lead covering W2H production, station deployment, and fleet logistics

Hyundai Engineering & Construction

South Korea

Design and construction of infrastructure for waste-to-hydrogen production

JEA ENG

South Korea

Engineering and setup of hydrogen refuelling stations

The Hong Kong and China Gas Company (Towngas)

Hong Kong

Strategic cooperation for fuel generation, distribution, and utilisation

Veolia Hong Kong Holding

France

Regional site support for the establishment of the W2H facility

China Inspection Company

Hong Kong

Regulatory compliance guidance and technical product certification

Jiangsu Guofu Hydrogen Energy Equipment Co.

Mainland China

Supply of liquid hydrogen and technical direction for liquid refuelling sites

Templewater 

Hong Kong

Financial advisory for regional expansion and technology scouting

Chun Wo Construction & Engineering Company

Hong Kong

Infrastructure construction support for the refuelling network

Chun Wo Bus Services

Hong Kong

Operational deployment and management of the hydrogen bus fleet

This project expands the Group’s global W2H portfolio, which includes the HTWO Energy Cheongju facility in South Korea utilising sewage sludge and an active landfill-to-hydrogen joint venture in Indonesia with Pertamina.