Nissan Unveils Mobility Intelligence For Everyday Life Strategic Vision, To Slash Global Lineup To 45 Models

Nissan Motor Co

Japanese automotive major Nissan Motor Co has announced its long-term strategic direction, ‘Mobility Intelligence for Everyday Life’.

The plan focuses on the integration of artificial intelligence into vehicle systems and the expansion of electrification technologies to address global market requirements. Central to this strategy is the development of AI-Defined Vehicles (AIDV), which combine autonomous driving capabilities with intuitive passenger support systems.

The company aims to deploy its AI Drive technology across 90 percent of its product range over the long-term. The new Nissan Elgrand, scheduled for a summer 2026 launch, will feature next-generation ProPILOT technology with end-to-end autonomous functionality expected by the end of FY2027.

Nissan’s electrification strategy will be supported by its e-POWER series hybrid technology alongside new plug-in hybrid and range-extender solutions developed through partnerships.

As part of a portfolio rationalisation, Nissan will reduce its global line-up from 56 to 45 models, reallocating resources to growth areas. The product strategy categorises vehicles into four roles: Heartbeat (emotional and innovative models), Core (scale-driven models), Growth (emerging market models) and Partner (collaborative models). Key upcoming products include the Juke EV for Europe, the body-on-frame Xterra for the US market and a revitalised INFINITI range starting with the 2027 QX65 SUV.

The industrial model will transition to the Nissan Product Family strategy, moving from individual model development to architecture-led platforms. Three product families will eventually account for over 80 per cent of global volume, intended to increase volume per model by 30 per cent and accelerate the rollout of new technologies.

Regionally, Nissan has set a target of one million annual sales in the US by 2030, supported by localised manufacturing and large vehicle leadership. In China, the company aims for one million unit sales by 2030, utilising the region as an export hub for markets in Latin America, ASEAN and the Middle East. The Japanese domestic market will serve as a testing ground for mobility services and autonomous technologies, with an annual sales target of 550,000 units by 2030.

Ivan Espinosa, President and CEO, Nissan, said, “This is the right moment to articulate Nissan’s long‑term vision as we look beyond the Re:Nissan plan and set a clear path for the future. Our vision defines where Nissan is headed, with customer experience as our guiding priority. By advancing mobility intelligence, we will deliver products and technologies that are safer, more intuitive and more accessible with outstanding value and a more rewarding overall experience. As we continue on our path to recovery, it is essential that Nissan demonstrates our relentless focus on serving the customer, seizing the opportunities provided by AI technologies, expanding electrification and driving innovation into our vehicles to deliver sustainable market growth.”

Cedric Ratinaud Becomes New Global Brand Head Of Nissan Motor Corporation

Cedric Ratinaud

Japanese automaker Nissan Motor Corporation has announced the appointment of Cedric Ratinaud as the new Global Head of Brand, Nissan.

Ratinaud previously served as the Director of Creative and Campaigns for Global Communications at Nissan Motor Corporation, a role he held from April 2024. Prior to that position, he worked as General Manager of INFINITI Global Communications. His background includes two decades in the automotive sector across communications, marketing communications, and brand management roles.

His career at Nissan spans operations across Europe, Asia, and Oceania. Most recently, he served as General Manager of Brand, Marketing, and Communications for Nissan Motor Asia Pacific, operating out of Thailand.

TVS Supply Chain Solutions, Japan’s Sankyu Inc. Ink Strategic MoU

TVS SCS - Sankyu

TVS Supply Chain Solutions has signed a Memorandum of Understanding with Japan-based Sankyu Inc. to collaborate across supply chain and engineering services.

As part of the agreement, Sankyu intends to acquire a 0.5 percent equity stake in TVS Supply Chain Solutions, subject to regulatory approvals.

The partnership combines TVS Supply Chain Solutions' logistics network in India with Sankyu's engineering capabilities and corporate connections in Japan. Initial operations will focus on serving manufacturing and industrial clients in India, where over 1,400 Japanese companies operate.

Future plans include expanding joint operations into regions across Asia, the Middle East, Africa and additional international markets where both firms hold established infrastructure.

To manage operations under the agreement, the companies will form a joint steering committee with representatives from both organisations to identify operational opportunities and oversee joint initiatives.

R. Dinesh, Chairman, TVS Supply Chain Solutions, said, “This partnership represents an important step in our strategy to strengthen our capabilities and create greater value for customers. Sankyu's engineering expertise and deep relationships across the Japanese industrial ecosystem complement TVS Supply Chain Solutions' integrated supply chain capabilities, strong customer relationships and market presence. We share a strong commitment to long-term value creation, and together we are well positioned to deliver more comprehensive solutions, support the evolving needs of manufacturing and industrial customers, and unlock new growth opportunities across India and other strategic markets.”

Kimihiro Nakamura, President and CEO, Sankyu Inc, said, "Since our inception in 1918, Sankyu has been dedicated to supporting the progress of the manufacturing sector, underpinned by our core philosophy of valuing our people. We are profoundly honoured to enter into this partnership with TVS SCS, an organisation that shares our philosophy and commitment to the highest ethical standards. Our two companies possess a strong strategic alignment, and by integrating and complementing our respective strengths, we look forward to achieving collective growth in the global market and contributing to sustainable industrial development."

VinFast Elevates India Head Tapan Ghosh To Oversee Operations In Indonesia

VinFast - Tapan Ghosh

Vietnamese automotive company VinFast has expanded the role of its India Chief Executive Officer, Tapan Ghosh, to oversee operations in Indonesia, uniting the company's management structure across both regional markets.

Interestingly, Ghosh becomes Chief Executive Officer for VinFast Operations across both countries, making him the first executive from India to manage multiple markets for the Vietnamese company.

Since joining the Vietnamese brand in 2025 from Hyundai Motor India, Ghosh has managed local manufacturing setups, dealership distribution expansion and product strategies. His new responsibilities will include overseeing the development of a complete knock-down (CKD) assembly operation in Indonesia.

The dual-country manufacturing and distribution setup establishes operational hubs for VinFast across South Asia and Southeast Asia, supporting its strategy to expand production beyond Vietnam.

An Cong Hui Succeeds Li Shu Fu As Chairman Of Geely, Gan Jia Yue Becomes CEO

Geely

Chinese automotive major Geely Automobile Holdings has announced changes to its board of directors and executive leadership structure, effective 18 August 2026, as part of its succession planning framework.

Li Shu Fu has resigned as Chairman of the Board and Executive Director to focus on other business commitments. He has accepted an appointment as Honorary Chairman for Life, a role outside the formal corporate governance structure. Li remains a controlling shareholder of the company and confirmed that he has no disagreement with the board regarding his departure.

On the other hand, Executive Director An Cong Hui has been appointed Chairman of the Board. The board cited An's operational experience within the group and strategic alignment with the controlling shareholder entity as factors supporting the appointment. Independent non-executive directors will continue to oversee potential conflict management protocols under Hong Kong Stock Exchange listing rules.

Further board adjustments include the resignation of Li Dong Hui, Daniel, from the role of Vice-Chairman. He retains his seat as an Executive Director. Gui Sheng Yue has stepped down as Chief Executive Officer and assumed the role of Vice Chairman while remaining an Executive Director.

Following Gui's transition, Executive Director Gan Jia Yue has been appointed Chief Executive Officer. Gan assumes responsibility for managing the group's operational activities and executing long-term business objectives.