- US President Donald Trump
- 2 April 2025
- American Industry
- broad new tariff policy
- duty
- imports
- India
- 26 percent
- ‘discounted' reciprocal tariffs
- China
- Countries
- auto industry
- ancillary
- ACMA
US President Donald Trump Announces Retaliatory Tariffs; Indian Government Carefully Examining The Implications
- By Bhushan Mhapralkar
- April 03, 2025
After terming India’s import duty barriers high for some time, US President Donald Trump has expressed that 2 April 2025 will be remembered as the day the American industry was reborn as his government announced a broad new tariff policy that imposes at least a 10 percent duty on nearly all imports from certain countries. In the case of India, the policy speaks of 26 percent ‘discounted' reciprocal tariffs. The tariff on China, on the other hand, is 34 percent.
Aimed at protecting American farmers and ranchers, according to Trump, the broad-based tariff policy is also being termed as ‘national emergency’ driven in view of the ongoing trade deficits, which hit a record USD 1.2 trillion in 2024.
The German auto industry has reacted to the US policy by stating that it 'will only create losers'. While the Asian stock markets have shrunk in response to the announcement, the Indian Ministry of Commerce is analysing the impact of the 26 percent ‘discounted’ tariff announcement.
Mentioning in its statement that it understands the intent of the US administration to boost domestic manufacturing and address trade imbalances, the Indian auto components apex body ACMA (Automotive Component Manufacturers Association of India) has said that autos and auto parts as well as steel and aluminium articles are already subject to Section 232 tariffs at 25 percent announced earlier by the US President’s order on 26 March 2025. A detailed list of auto components that will be subject to 25 percent import tariff is awaited, it mentioned.
Shraddha Suri Marwah, President, ACMA and CMD, Subros Ltd, averred, “ACMA remains hopeful that the ongoing bilateral negotiations between the Indian and U.S. governments will lead to a balanced resolution that benefits both economies. We believe that the strong trade relationship between India and the United States, especially in the auto components sector, will encourage continued dialogue to mitigate the impacts of these measures. ACMA is committed to engaging with all stakeholders to ensure the long-term interests of the Indian auto component industry.”
Saurabh Agarwal, Partner and Automotive Tax Leader, EY India, observed, "With US automotive tariffs rising, India's electric vehicle sector has a prime opportunity to capture a larger share of the US market, especially in the budget car segment.” He drew attention to the fact that China's 2023 auto and component exports to the US stood at US$17.99 billion whereas India's were only US$2.1 billion in 2024, highlighting the potential for growth. “To accelerate this, the government should enhance the PLI scheme by including more auto components, opening it to new players, and extending it by two years,” he added.
Mrunmayee Jogalekar, Auto and FMCG Research Analyst, Asit C Mehta Investment Interrmediates Ltd, expressed, “Certain sectors such as auto and auto ancillary, which are already subject to a separate 25 percent tariff announced in March are exempt to the levy of reciprocal tariffs. This means no additional tariffs will be imposed on this sector.”
Stating that other exempted segments include copper, pharmaceuticals, semiconductors, critical minerals and energy products, she informed,
“Since import duties apply to all trading partners, the extent of impact will vary across sectors and countries based on competitive advantages.” “For the Indian auto component industry, which derives around 30 percent of its revenue from exports, with 30 percent of that coming from the US, this could result in a potential hit on sales or profit margins,” she added.
In FY2024, ACMA reported that India exported USS$ 6.79 billion worth of auto components to the US. It imported only USS 1.4 billion, resulting in a substantial trade surplus in India's favour.
Against the backdrop of the broader tariff policy that speaks of a 26 percent duty of Indian exports to US, the discussion between Indian and the US regarding the bilateral trade agreement will assume importance as well as urgency. For US automotive companies to find their way to the Indian market despite their near cult status – the likes of Harley Davidson and Tesla – will only mean facing a competition that is stiffer than expected and a customer mindset that is far different from how it is in the US.
Srikumar Krishnamurthy, Senior Vice-President & Co-Group Head, Corporate Ratings, ICRA, said, "The US Government has imposed a 25 percent tariff on passenger vehicles (sedans, sport utility vehicles, crossover utility vehicles, minivans and cargo vans) and light trucks (collectively referred to as automobiles), which come into effect from 3 April 2025. As the PV exports from India to the USA represent less than 1 percent of the total PV exports, the tariff imposition of the tariff does not have any material impact on the Automotive OEMs. The scenario is however different for auto components. On 12 March 2025, a 25 percent tariff was imposed on all aluminium and steel components being imported into the US. Subsequent to this, on 26 March 2025, a 25 percent tariff was imposed on other key auto parts as well (including engines, transmissions, powertrain components and key electrical parts except those under USMCA), with processes to expand tariffs on additional parts, if necessary. The effective date is pending but is expected to be no later than 3 May 2025. Auto components have not featured in the latest set of additional tariff announcements that has been made on 2 April 2025. India’s auto components exports accounted for around 29 percent of industry revenues in FY2024. Of this, about 27 percent went to the US. While the situation is evolving, the recent tariff related development and the consequent inflationary pressures and slowdown in demand in the US could have a negative impact on revenue and earnings for component exporters (in the affected product categories) over the next few months. Nevertheless, with higher tariffs being levied on other competing nations, this could also create long-term opportunities for the exporters. Exporters dependent on the US are also trying to diversify their revenue base across other geographies (including Asia). Measures to improve value addition, diversification into non-auto segments and cost-optimisation strategies are also being worked upon to reduce the potential impact on margins.
Image for representative purpose only.
Simon Stephan Takes Over As Head Of Mubea India
- By Nilesh Wadhwa
- November 09, 2026
German family-owned automotive component supplier Mubea India has appointed Simon Stephan as Chief Executive Officer to direct the company's business strategy, operational development and regional growth. Stephan will execute this function alongside his existing global responsibilities as Head of Strategy and Regional Development Asia for the Mubea Group.
He holds a master's degree in engineering from RWTH Aachen University and an Executive MBA from the Washington University-Fudan University joint programme in Shanghai.
Stephan comes with over 25 years of experience in the automotive and steel industries, having previously held senior positions at ThyssenKrupp Steel and Kirchhoff Automotive.
At present, Mubea India employs 940 full-time equivalent workers across three production facilities and a central service office, manufacturing chassis and powertrain components for the automotive sector.
In CY2025, the company clocked revenue of over EUR 3,600 million with the largest contribution or 34 percent business coming from chassis, 30 percent from body components, 17 percent from powertrain, 12 percent from aviation and 3 percent from general industrial applications.
"MUBEA India has grown significantly over the past decades. Today we employ 940 FTE at 3 production sites and a central service office. We engineer and produce parts for the automotive industry, in particular Chassis and Powertrain components. In the function of interim CEO I’m glad to lead the company together with our local management team to the next level,” said Simon Stephan.
BendPak Unveils MaxJax MAX7 Portable Two-Post Lift At SEMA Show 2026
- By MT Bureau
- November 06, 2026
BendPak Inc. unveiled the MaxJax MAX7 portable two-post lift at the SEMA Show 2026, marking the first MaxJax model to incorporate the company's exclusive Automatic Swing Arm Restraint System (ASARS). The patent-pending ASARS is significantly more robust than traditional swing arm restraint mechanisms, providing a full 360-degree locking interface with 10 times the holding force to secure lift arms firmly beneath the vehicle, helping prevent unintended swing arm movement during lifting, lowering and service.
The MAX7 rises three inches higher than earlier models, reaching a maximum lifting height of 50.25 inches for additional under-vehicle clearance while retaining a compact profile suited to low-ceiling spaces. Its open design allows direct access to brakes, suspension, exhaust and other undercar components, and a 7,000-pound rated load capacity accommodates a wide range of cars, trucks and SUVs. The lift also features seven safety locking positions and an upgraded, easy-to-use lock release.
MaxJax, the original patented portable two-post lift, combines two-post undercar access and lifting capability with removable columns and power unit. Each column bolts securely to floor anchors recessed permanently in the concrete during use, then can be unbolted and rolled away afterward, leaving the floor completely clear. An optional Motorcycle and ATV Adapter Kit adds powersports service capability.

Because customers frequently add adapters, rolling work seats and other accessories, BendPak offers four MAX7 packages. The Standard includes the lift assembly, power unit with tow-cart, standard anchor bolt kit, round lift pads and medium adapters. The Deluxe adds a rolling work seat and portable oil drain; the Supreme features everything in the Deluxe plus frame cradle pads and tall adapters and the Ultimate maximises ergonomics by replacing the standard rolling work seat with the MaxJax Ergonomic Height-Adjustable Creeper Seat.
Sean Price, Director – Quality Control and Product Development, BendPak, said, “Garage space is premium real estate, whether you’re running a busy shop or wrenching at home. The MAX7 stands out for its versatility. It delivers commercial-grade lifting power for enthusiasts without permanently sacrificing parking space while enabling professional shops to quickly increase service capacity during peak hours. The MaxJax MAX7 unlocks maximum utility without requiring a permanent footprint.”
Auto Retail Sales Clock Second Best October Performance On A High Base
- By MT Bureau
- November 06, 2026
Indian automotive retail sales saw their second-best-ever performance last month, with a total of 3.17 million vehicles sold, up 25.05 percent over the previous month, but a 23.8 percent YoY decline, albeit from a high base a year ago.
As per the latest data released by the Federation of Automobile Dealers Associations (FADA), the shift in the festive calendar accounted for the year-on-year drop, as Navratri fell in October while Dhanteras and Diwali shifted into November.
The data pointed out that two-wheeler retail sales reached 2.32 million units, reflecting a 29.67 percent MoM increase and a 28.35 percent YoY decline. Passenger vehicle retails totalled 507,768 units, rising 18.86 percent sequentially while dropping 14.23 percent compared to the previous year. Inventory levels for passenger vehicles remained between 43 and 45 days.
Commercial vehicles recorded 115,140 units, up 2.29 percent YoY and 11.19 per cent MoM, driven by a 28.95 percent increase in heavy commercial vehicles and a 21.16 percent rise in medium commercial vehicles.
Three-wheeler registrations grew 3.97 percent YoY to 141,420 units, with electric variants accounting for approximately 63 percent of the total. Tractor sales rose 3.10 percent to 79,285 units, while wheeled construction equipment recorded a 22.07 percent YoY increase to 7,434 units. Overall electric vehicle registrations reached 355,000 units, representing an electric mobility penetration rate of 11.5 per cent.
Sai Giridhar, President, FADA, said, "October is India’s largest retail month of the year, and this year it must be read with the calendar firmly in mind. The YoY decline is almost entirely optical. Last October was an exceptional month that carried both Navratri and Deepawali together, over and above the pent-up demand released after the GST 2.0 rate cuts of 22nd September 2025; this year Navratri fell in October while Dhanteras and Diwali move into November."
"What the year-on-year numbers conceal is where the decline sits. The sharpest falls are precisely in the most Deepawali-dependent pockets – rural two-wheelers, down 33.97 percent against urban’s 20.77 percent, and the Northern markets — the very segments and regions our dealers there now expect to lead November. To our mind this is the signature of demand deferred by the festival calendar, not demand destroyed: the rural, two-wheeler-led buying that powered last October is set to land in this year’s November print." added Giridhar.
"The clearest bright spot was electrification. EV retails touched an all-time high of about 355,000 units, up 44.88 percent YoY, lifting overall EV penetration to roughly 11.5 percent from about 6 percent a year ago – a best-ever October for electric two-wheelers, three-wheelers, passenger vehicles and commercial vehicles alike. Tellingly, demand ran ahead of supply this month: with petrol and diesel prices continuing to remain elevated, electric vehicle driving ranges now materially improved and EV prices increasingly at par with comparable petrol and diesel models, buyer pull strengthened to the point where availability – not demand – became the binding constraint," concluded Giridhar.

- Marelli
- Laurent Favre
- Frederick ‘Fritz’ Henderson
- Bram Schot
- Audi
- Mercedes-Benz
- Volkswagen Group
- Shell
- Richemont
- Cognizant
- Signify
- ThyssenKrupp
- ZF
- Benteler
- Plastic Omnium
- OPmobility
- Dinesh Paliwal
Marelli Appoints Laurent Favre As CEO Following Chapter 11 Restructuring
- By MT Bureau
- November 05, 2026
European tier 1 supplier Marelli has confirmed the appointment of Laurent Favre as Chief Executive Officer with immediate effect, succeeding Frederick ‘Fritz’ Henderson, who concludes his tenure as Interim Chief Executive Officer.
Favre takes over leadership as the company prepares to complete its Chapter 11 restructuring process.
Separately, the Ad Hoc Group of Lenders to Marelli announced plans to appoint Bram Schot as Chair of the Board of Marelli upon emergence from Chapter 11. Previously Chief Executive Officer of Audi, he has held senior leadership roles at Mercedes-Benz, Volkswagen Group and holds advisory and board roles across Shell, Richemont, Cognizant and Signify.
On the other hand, Favre brings over two decades of automotive industry experience, having previously served in executive positions at ThyssenKrupp, ZF, Benteler and as CEO of Plastic Omnium (later renamed OPmobility) from 2020 to 2025.
Dinesh Paliwal, Executive Chairman, Marelli, said, "Fritz stepped into the role at a demanding moment and has led Marelli with judgement, clarity and commitment. On behalf of the Board, we thank him for everything he has done for the company, its customers and its people. Laurent brings deep knowledge of the global automotive industry and a strong record of leading complex international businesses. He understands the operational discipline needed to deliver for customers and the opportunities ahead for Marelli’s products and technologies.”
Laurent Favre said, "I am honoured to lead Marelli at this pivotal point in its history. I want to thank Fritz for his leadership and for the progress he and the Marelli team have made during a challenging period. Our immediate priority is to complete the work required for a successful emergence from Chapter 11. Emergence is a critical milestone, but the turnaround must continue beyond it. We will focus on restoring Marelli’s financial strength, improving performance across the business and strengthening customer confidence through consistent delivery."
"Beyond emergence, our ambition is to build a financially stronger, more competitive Marelli, combining operational excellence with focused innovation and profitable growth. We have talented people, strong technologies and longstanding customer relationships. I look forward to working with colleagues across Marelli to turn those strengths into lasting results and build a business our people are proud to be part of," added Favre.
Fritz Henderson said, "It has been a privilege to lead Marelli during this important period. I am proud of the progress our colleagues have made and grateful for their commitment to the business and its customers. Laurent brings extensive automotive experience and a clear understanding of what it takes to succeed in this industry. I wish him and the entire Marelli team every success as they take the company forward."
Bram Schot said, "Marelli has the talent, technology and customer relationships to succeed. I look forward to supporting Laurent and the team when I will take up the role as Chair following emergence from Chapter 11. Our long-term focus is clear: deliver on our commitments, strengthen customer partnerships and build a stronger, more competitive and sustainable Marelli."

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