Auto Retail Declines 12.4% In December 2024, Outlook For FY2025 & CY2025 Remains Optimistic

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The automotive retail sales in India saw a decline of 12.49 per cent in December, with 17,56,419 units registered, compared to 20,07,042 units last year, according to data released by the Federation of Automobile Dealers Associations (FADA).

In terms of segment-wise performance, two-wheeler sales came at 11,97,742 units, down 17.6 percent YoY, three-wheeler at 93,892 units, down 4.5 percent YoY, passenger vehicle sales at 2,93,465 units, down 1.9 percent YoY and commercial vehicles at 72,028 units, down 5.2 percent YoY. In contrast, tractor sales were in the green at 99,292 units, up 25.7 percent YoY.

The decline in sales for petrol-powered two-wheelers were attributed to low cash flow, poor market sentiment, supply challenges for popular models and growing shift towards electric vehicles.

FADA President C S Vigneshwar stated that despite heightened discounts and limited financing options failed to offset demand. In the passenger vehicle space, dealers were looking to offload the high inventory buildup following the festive season and aggressive discounting to clear stocks. But poor market sentiment, limited new model launches and intense price competition had impacted the PV segment.

Category Dec '24 Dec '23 Change (in units) Change (in %) Nov '24 Change (in %)
YoY YoY MoM
Two-wheeler 1,197,742 1,454,353 -256,611 -17.64% 2,615,953 -54.21%
Three-wheeler 93,892 98,384 -4,492 -4.57% 108,337 -13.33%
E-Rickshaw (P) 40,845 45,100 -4,255 -9.43% 40,391 1.12%
E-Rickshaw with Cart (G) 5,826 3,692 2,134 57.80% 5,423 7.43%
Three-wheeler (Goods) 9,122 9,546 -424 -4.44% 10,940 -16.62%
Three-wheeler (Passenger) 38,031 39,962 -1,931 -4.83% 51,466 -26.10%
Three-wheeler (Personal) 68 84 -16 -19.05% 117 -41.88%
Passenger Vehicle 293,465 299,351 -5,886 -1.97% 321,943 -8.85%
Tractor 99,292 78,944 20,348 25.78% 80,519 23.31%
Commercial Vehicle 72,028 76,010 -36,216 -47.65% 81,967 -51.45%
LCV 39,794 42,814 -38,152 -89.11% 47,530 -90.19%
MCV 4,662 4,987 17,794 356.81% 5,473 316.24%
HCV 22,781 23,904 -19,113 -79.96% 24,441 -80.40%
Others 4,791 4,305 486 11.29% 4,523 5.93%
Total 1,756,419 2,007,042 -250,623 -12.49% 3,208,719 -45.26%

For the commercial vehicle segment, the slowdown was attributed to low market sentiment, delayed government fund releases and slow financing approvals. Barring tippers, LCV degrowth and unseasonal rains further added to retail slowdown.

For CY2024, the auto retail sales grew 9.1 percent YoY at 2,61,07,679 units as against 2,39,28,293 units sold last year. This includes two-wheelers growing by 10.7 percent YoY, three-wheelers at 10.4 percent YoY, passenger vehicles at 5.1 percent, tractor at 2.5 percent and commercial vehicles reporting flat growth respectively.

Despite multiple headwinds in CY24 – including heatwaves, elections at both central and state levels and uneven monsoons – the auto retail industry remained resilient, closing the year with a 9% YoY growth. Notably, three-wheeler, passenger vehicle and tractor segments touched new all-time highs and two-wheeler barely missed surpassing its CY18 peak. CV is also yet to reach its CY18 peak, a year which saw the introduction of axle load norms,” said Vigneshwar.

Outlook remains positive

The auto dealer body expects that the coming months will see stable growth two-wheeler, commercial vehicles and passenger vehicles to remain in the green.

The confidence stems on the back of improvement in rural liquidity, evolving government policies, new product launches, infrastructure investments, stable credit availability to support the growth.

FADA stated that it remains optimistic on market recovery, coupled with strategic OEM support and policy-level clarity, that will enable retail sales to end CY2025 on a robust note.

Citroen India Delivers 51 C3 CNG Vehicles To Luthra Group

Citroen India - Luthra Group

Citroen India, in partnership with its dealership La Maison Nanavati, has completed the handover of 51 Citroen C3 CNG vehicles to the Luthra Group. The ceremony took place at the Luthra Group’s headquarters in Surat.

The delivery is part of Citroen's strategy to expand its presence in tier-II and tier-III markets by providing mobility solutions to businesses and individuals.

The Citroen C3 CNG is designed for high-usage environments and daily commutes. The model includes several features tailored for the Indian market, integration of a factory-fitted CNG kit to manage running costs. A suspension system tuned specifically for local road conditions. Provisions for cabin space and air-conditioning systems designed for high-ambient temperatures.

The handover to Luthra Group represents the brand's focus on cost-efficient transportation. By targeting the regional business sector, Citroen India aims to strengthen its footprint in Gujarat and the broader Indian mobility market.

The C3 CNG is positioned as a solution for users requiring reliability and low operating expenses without compromising on ride comfort.

Maruti Suzuki India Partners Uttar Pradesh Gramin Bank For Retail Financing

Maruti Suzuki India

Maruti Suzuki India has signed a Memorandum of Understanding (MoU) with Uttar Pradesh Gramin Bank, a regional rural bank, for vehicle retail financing partnership on new cars, pre-owned vehicles and commercial vehicles.

This collaboration marks the 50th retail finance partner for Maruti Suzuki India. The partnership is intended to use the bank’s network to provide credit options to a range of customer profiles, particularly in rural and semi-urban regions.

The partnership aims to increase the accessibility of Maruti Suzuki products through, tailored finance schemes designed for rural and regional customers.

Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India, said, “Our partnership with Uttar Pradesh Gramin Bank marks a significant milestone as we onboard our 50th retail finance partner. This reinforces our commitment to making car ownership simpler and more affordable for customers across India. By expanding our reach through this strategic alliance, we aim to empower buyers with competitive, customer-friendly financing solutions that enhance the overall purchase experience. We remain focused on delivering seamless, tailored finance options, and this collaboration strengthens our vision of providing the Joy of Mobility to aspiring Indian consumers.”

Yadav S. Thakur, Chairman, Uttar Pradesh Gramin Bank, said, “At Uttar Pradesh Gramin Bank, empowering customer aspirations is at the heart of everything we do. Our partnership with Maruti Suzuki, a leader in the automotive industry, is a strategic step towards enhancing our service offerings and delivering greater value to our customers. This collaboration aligns with our 'Customer-First' mission, enabling us to provide accessible and affordable vehicle financing solutions. We look forward to helping more individuals and families across the country realise their dream of owning a Maruti Suzuki vehicle.”

Kia India Commences Production Of New Seltos In Anantapur

Kia Seltos SUV

Kia India has started production of the latest generation Seltos at its manufacturing facility in Anantapur. The company has confirmed that prices for the mid-SUV will be announced on 2 January 2026.

The Anantapur plant, established in 2019, serves as a hub for both the Indian domestic market and international exports. The facility uses automation and a local workforce to manufacture the Seltos, which was the first model produced by the company in India.

The new model is built on Kia’s K3 platform, which has been engineered to increase structural rigidity and improve suspension damping. The vehicle has grown in size compared to its predecessor to increase cabin space and stability. It has 4,460 mm of length, 1,830 mm of width and a wheelbase of 2,690 mm.  

The exterior design follows the ‘Opposites United’ philosophy, featuring a ‘Digital Tiger Face,’ LED projection headlamps, and alloy wheels with neon brake callipers.

The vehicle integrates several digital interfaces and driver assistance systems. It features an upgraded Kia Connect 2.0 suite with over-the-air (OTA) software updates and a proximity unlock function.

In terms of safety, it gets 24 features as standard, while ADAS Level 2 offers 21 autonomous features to assist the driver. The Kia Seltos SUV comes with three engine options – 1.5-litre Petrol producing 115 PS of power and 144 Nm of torque, 1.5 T-GDI Petrol producing 160 PS of power and 253 Nm of torque and a 1.5-litre diesel engine producing 116 PS of power and 250 Nm of torque.

Transmission choices include a 6-speed manual (6MT), intelligent manual (6iMT), IVT, 7-speed dual-clutch (7DCT) and a 6-speed automatic (6AT). The model will be sold in four trims – HTE, HTK, HTX and GTX – with additional option variants and an X-Line styling pack.

Gwanggu Lee, Managing Director & CEO, Kia India, said, “The roll-out of the All-New Kia Seltos marks a proud milestone for Kia India. Seltos has long set benchmarks in the mid-SUV segment, and this new generation represents a bigger, bolder, and more progressive evolution shaped by insights from Indian customers. With production now underway at our Anantapur facility, our teams are fully geared to ensure customers can take delivery of their all-new Seltos without long waiting periods. We are confident the all-new Seltos will once again redefine expectations in the segment and strengthen Kia’s leadership in India."

“The new Seltos looks fantastic. The Anantapur team, together with our supplier partners, have done an outstanding job in delivering our customers a great looking, significantly bigger, technologically progressive and safe vehicle with impressive functionality and connectivity,” he said.

Citroen India Opens 126th Outlet In Chennai Under Citroen 2.0 Strategy

Citroen 2.0

Stellantis-owned French automotive brand Citroen India has inaugurated its 126th point of sales and service (POS&S) facility in Chennai, continuing the expansion of its network under the ‘Citroen 2.0 – Shift Into The New’ strategy.

The new 3S (Sales, Service and Spares) facility is located at Chitlapakkam, near Chrompet. It is an extension of the partnership with VTK Automobiles, which now operates five Citroen touchpoints in the city. The outlet functions as a ‘Stellantis Brand House,’ allowing customers to access both Citroen and Jeep brands within a single space.

Since the announcement of the Citroen 2.0 strategy, the brand has increased its network by 48.6 percent. Over the last six months, the company added 43 points of sale through its network expansion programmes. Citroen expects to reach a total of 135 outlets by the end of the year, with further operations planned for the north, west, and east of India.

The strategy focuses on several pillars – deepening the domestic supply chain for India-centric products. Expanding the dealer footprint into Tier 2 and Tier 3 locations. Using digital tools and unified spaces for sales and aftersales services.

Shailesh Hazela, CEO and Managing Director, Stellantis India, said, “The expansion of Stellantis network further with VTK dealership in Chennai marks another important step in Citroen and Jeep India’s network growth strategy. Chennai is a key market for us, and this upgraded facility will enable us to serve our customers better with a seamless sales and ownership experience. Aligned with our Citroen 2.0 strategy, we remain committed to strengthening our dealer partnerships and building a robust, customer-centric network across the country.”

Kumar Priyesh, Director Automotive Brands, Stellantis India, said, “We have grown our network by almost 48.6 percent since we announced the Citroen 2.0 strategy and have been able to expand our operations in different parts of country: adding tier 2/3 locations while further strengthening in Metro/ Tier 1 cities. Through project Visitar, Network Expansion Program and expansion in new geographies we added over 43 POS in the last 6 months and are already in advanced stages to start additional operations in North, West and Eastern parts of the country and expected to close the year with 135 POS for Citroen.”

Sree Venkata Teja Kethineni, Dealer Principal, VTK Automobiles, said, “We’re happy to partner to this pivotal shift in automotive retail, proudly representing Jeep and Citroen. Our dual-brand strategy empowers us to deliver a truly elevated and distinctive experience – whether customers seek rugged performance or refined sophistication. With passion, professionalism and personalised care at the core, our team is committed to exceeding expectations and upholding the global standards these iconic brands represent.”

The facility includes a service centre equipped with diagnostics and digital tools. Staff members are trained across both Jeep and Citroen product lines to provide technical support and product information.