BMW M340i xDrive Launched in India

BMW M340i xDrive Launched in India

BMW India has launched the new M340i xDrive that is produced locally at its plant in Chennai. It is the first high-performance automobile with an M Series engine to be made in India. Combining high-performance with attractive design and a rich features list, the ‘M’ car based on the 3-Series is priced at INR 6,920,000 ex-showroom. 

Powered by a 374 hp 2,998 cc straight-six petrol engine that does 500 Nm maximum torque and is mated to an 8-speed automatic ‘Steptronic’ transmission, the M3401 xDrive is fitted with an intelligent all-wheel drive system that monitors the driving situation and responds to ensure maximum traction, agility and vehicle stability. A part of the system is a M sport rear differential.  

The M sport suspension can lower the ride height by 10 mm to offer a more engaging driving experience whereas the variable sport steering ensures precise response. The M sport brakes (with blue coloured callipers having M logo) provide excellent braking performance and intuitive feel. The BMW ‘Performance Control System’ increases stability. 

The BMW ConnectedDrive technology makes the car an interconnected digital device with a host of ‘ConnectedDrive’ features like digital key plus, emergency call, real-time traffic information and remote services. These are operated via the ‘MyBMW’ app. The BMW Live Cockpit Plus includes the freestanding 14.9-inch BMW Curved Display with navigation, a 12.3-inch digital information display behind the steering wheel and BMW Head-up Display.

The latest BMW iDrive with ‘Operating System 8’, offers all the possibilities for interaction between occupants and the vehicle – using touch, gesture or speech. It is complemented by the BMW Intelligent Personal Assistant which has a self-learning intelligence that adopts a driver’s individual habits, proactively provides useful tips on new driving functions and seamlessly integrates smartphone apps. Regular remote software upgrades ensure that the car is always up to date. Wireless smartphone integration opens access to a range of functions and apps. Smartphone holder integrated in the centre console allows inductive, wireless charging. 

The BMW Digital Key Plus turns a smartphone into a vehicle key enabling remote locking / unlocking and starting the car. The spread of driver assistance systems is more extensive than ever and includes parking assistant with rear view camera and a reversing assistant. 

BMW EfficientDynamics includes features such as auto start-stop, brake-energy regeneration, electronic power steering, 50:50 weight distribution and Eco Pro mode in ‘Driving Experience Control’. 

BMW Safety technologies include six airbags, attentiveness assistance, Anti-lock Braking System (ABS) with brake assist, Dynamic Stability Control (DSC) that includes Dynamic Traction Control (DTC), Cornering Brake Control (CBC), electric parking brake with auto hold, side-impact protection, electronic vehicle immobiliser and crash sensors, run-flat tyres with tyre pressure indicator, Isofix child seat mounting and integrated emergency spare wheel. Fitted with a M Sport exhaust unit, the M340i xDrive is capable of accelerating from 0 to 100 kmph in 4.4 seconds, making it the quickest BMW to be produced in the country. 

Vikram Pawah, President, BMW Group India said, “The BMW M340i xDrive is a sure-shot winner as it amplifies the thrill of sheer driving pleasure to a different level, thanks to the power of M which lies right at its heart. This captivating formula meets the cravings of auto enthusiasts who want a premium sedan for everyday use that doubles up as performance machine when desired. It is amongst the best-selling models of BMW Group India today. The new BMW M340i xDrive presents an even greater package full of M performance, unbeatable dynamics, space, comfort and a new innovative digital experience. This refreshed avatar will further consolidate the leading position of M340i and win over more brand fans and M enthusiasts.”

 

Audi A4 Signature Edition Launched At INR 5.71 Million

Audi A4 Signature Edition

German luxury car brand Audi has launched Audi A4 Signature Edition at INR 5.71 million (ex-showroom).The A4 Signature Edition features distinctive styling enhancements, including Audi rings entry LED lamps, exclusive Audi rings decals and dynamic wheel hub caps.

The company stated that the luxury car will be available in limited units and comes with five colour choices: Glacier White Metallic, Mythos Black Metallic, Navarra Blue Metallic, Progressive Red Metallic and Manhattan Grey Metallic.

Balbir Singh Dhillon, Head of Audi India, said, “The Audi A4 has been one of the best-selling sedans in our line-up, combining dynamic performance with sophisticated elegance. With the launch of the Signature Edition, we’re offering our customers a chance to own an even more exclusive variant, distinguished by bespoke styling elements that elevate its premium appeal. The Audi A4 Signature Edition is crafted for discerning customers who value refined aesthetics and seek to make a sophisticated statement through their choice of vehicle.”

Some of the key highlights of the Audi A4 includes –

  • Park Assist with 360–degree camera (new)
  • New decorative inlays in wood oak, natural grey (new)
  • Audi rings entry LED lamps that create a striking welcome light projection (new)
  • Distinctive Audi rings decals for enhanced brand presence (new)
  • Dynamic wheel hub caps that maintain the perfect Audi logo orientation regardless of wheel motion (new)
  • Premium fragrance dispenser for enhanced cabin ambience (new)
  • Aerodynamic spoiler lip for a more dynamic profile (new)
  • Key cover in customisable colour options for a premium touch to your vehicle access (new)
  • Stainless steel pedal covers add a sporty interior accent (new)
  • Special alloy wheel paint design for a striking appearance (new)

The Audi A4 is powered by a 2.0L TFSI engine that churns out 204 hp (150kW) and 320 Nm torque. A zero to 100 kmph in just 7.1 seconds and it has a top speed of 241 kmph. It features a 12V Mild Hybrid System that reduces fuel consumption, brake recuperation enhances the overall fuel efficiency, B&O Premium sound system with 3D sound – with 19 speakers including a centre speaker and subwoofer, 16-channel amplifier and an output of 755 watts.

Hyundai Alcazar Corporate Variant With Panoramic Sunroof Launched At INR 1.78 Million

Hyundai Alcazar

Hyundai Motor India (HMIL) has expanded its Alcazar SUV range with a new Corporate variant with diesel powertrain at prices starting INR 1.78 million and an expansion of automatic transmission options in the Prestige DCT Petrol (7-speed) at INR 1.86 million.

The Alcazar Corporate variant is equipped with a voice-enabled smart Panoramic Sunroof and is available with both 6-speed Manual and 6-speed Automatic transmission choices, and is designed to appeal to the evolving aspirations of Indian SUV buyers.

Tarun Garg, Whole-Time Director and Chief Operating Officer, Hyundai Motor India, said, “At Hyundai Motor India, we are continuously listening to customer feedback and evolving our product offerings to meet their aspirations. The introduction of the Corporate variant in Alcazar Diesel with a voice enabled smart panoramic sunroof and the inclusion of DCT in the Prestige Petrol variant reflects our commitment to providing a more personalized and premium SUV experience. With these updates, we aim to offer more choice and delight to our customers who seek performance, technology and sophistication in their vehicles.”

HYUNDAI ALCAZAR
Premium Exteriors Quad beam LED headlamps
LED turn signal with sequential function
R17 (D=436.6 mm) Diamond cut alloys
Bridge type roof rails
Premium Convenience Smart key with push button start
Dual zone automatic temperature control (DATC)
Voice enabled smart panoramic sunroof
Ambient light on crashpad, front and rear doors
Hi-Tech Experience 26.03 cm (10.25") HD Audio Video Navigation System
Wireless Android Auto & Apple Carplay (Wired to Wireless Adapter)
Hyundai Bluelink (connected car technology)
Front row wireless charger
Advanced Safety 6 airbags
Electronic stability control (ESC)
Hill-start assist control (HAC)
Vehicle stability management (VSM)

Tata Motors Bets On Familiar Design To Tap Into New Customer Base

Tata Harrier.ev

When Tata Motors launched the Harrier.ev, it wasn’t just introducing another electric vehicle — it was signalling a shift in India’s premium electric vehicle landscape. Based on Tata’s Gen 2 EV (acti.ev+) architecture, the Harrier.ev blends familiarity with futuristic design, making electrification a natural progression rather than a disruptive leap.

Interestingly, the company is providing a lifetime warranty on the battery for the first vehicle owners, applicable only to private owners. 

Anand Kulkarni, Chief Product Officer, Tata Passenger Electric Mobility, told Motoring Trends, “We have said that our Gen 2 approach is basically a pure EV approach. Much the same way, the acti.ev+, in fact, we have taken that architecture further ahead on the Harrier.ev to make sure that you can get the seating comfort of a regular SUV without any compromise on the battery or powertrain.”

While rivals explore born-electric platforms from scratch, Tata’s strategy with the Harrier.ev is different – marrying known aesthetics with a ground-up EV design. That’s not just a technical decision, but as Kulkarni stated, it’s rooted in customer behaviour.

“There is a section of people who are saying, who want the comfort and the familiarity of the product that they are using. So we have made a product that retains that familiarity, while giving them the benefits of electrification,” Kulkarni explained.

The Harrier.ev isn’t just about powertrains and batteries – it’s about creating a ‘third space.’ With features like a 14.5-inch Neo QLED screen and Dolby audio, Tata wants the Harrier.ev to be as comfortable and connected as a living room.

“You have office, you have home, and everything in between is where you spend a lot of time in the car. People expect it to be comfortable, convenient, connected and safe,” Kulkarni said.

Even as the EV market rapidly matures, Tata remains mindful of long-term viability. Decisions around battery size, AWD vs FWD configurations, and software-driven features were all taken with a delicate balance of affordability and future-readiness in mind.

“We worked with two sizes of batteries. This was about making the right choices,” said Kulkarni, noting how Tata’s dual-battery strategy is now industry standard.

As Kulkarni explained, For Tata, the Harrier.ev is more than a product – it's a culmination of years of foresight, strategic evolution and a deep understanding of the Indian consumer. It’s a vehicle that reflects not just where the market is headed, but how Tata Motors is determined to lead it there.

Toyota Kirloskar Motor Introduces Neo Drive Variant For Fortuner And Legender SUVs

Toyota Legender 48V

Toyota Kirloskar Motor (TKM) has launched the Fortuner and Legender in a new Neo Drive in a hybrid avatar, featuring a 48-volt system that delivers improved fuel efficiency. The models are priced at INR 4.47 million and INR 5.09 million, respectively.  

Since its debut in 2009, the Toyota Fortuner has defined the premium SUV segment in India, admired for its rugged design, robust performance and unmatched all-terrain capabilities. The stylish and feature-rich Legender complements the Fortuner, exemplifying Toyota’s core values of quality, durability and reliability. Together, they have cultivated a loyal following among urban adventurers and off-road enthusiasts alike.

The new Neo Drive variants introduce Toyota’s advanced 2.8-litre, four-cylinder turbo-diesel engine paired with a 48V system comprising a belt-integrated starter generator and lithium-ion battery. This technology mirrors hybrid electric systems by recuperating braking energy during deceleration, contributing to smoother low-end acceleration, quieter operation and improved fuel efficiency. The Smart Idle Start-Stop function further enhances efficiency by automatically shutting off the engine when stationary, resulting in lower emissions and fuel savings.

Importantly, the company claims that these enhancements do not compromise the Fortuner and Legender’s formidable payload capacity, durability or off-road performance. The Multi-Terrain Select system optimises throttle response, braking and traction control to deliver a superior driving experience across diverse terrains.

On the design front, the Fortuner retains its bold, purposeful stance, ideal for rugged adventures, while the Legender exudes a more dynamic and premium appeal with dual-tone body colours, split LED headlamps and a sleek fascia. Both models offer dual-tone leather upholstery, soft-touch materials and ergonomic seating designed for long-distance comfort.

In terms of safety the SUVs come with ABS, Vehicle Stability Control with Brake Assist, WIL Concept Seats, Hill Assist Control, Traction Control and more. Toyota’s focus on customer convenience extends to tailored finance solutions, including up to 8-year funding plans, Toyota Smart Balloon Finance and pre-approved value-added services such as extended warranty and genuine accessories. Buyers will also benefit from five years of complimentary roadside assistance and a standard 3-year/100,000 km warranty, extendable to 5 years/220,000 km, along with the customisable Toyota Smiles Plus service package.

Varinder Wadhwa, Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, “As the SUV market in India grows steadily, customers are seeking advanced features and differentiated styling. The new Fortuner and Legender Neo Drive variants meet these expectations with bold design, powerful performance, and comprehensive features, underscoring Toyota’s commitment to delivering ever-better cars and advancing towards carbon neutrality.”

Bookings for the Fortuner and Legender Neo Drive variants commenced on 2 June 2025, with deliveries set to begin from the third week of June.