Movin’On, a ecosystem of strategic anticipation and co-innovation for sustainable mobility, has unveiled the three winners of the Movin'On Challenge Design. 

The theme for the 2022 edition was "DELIVERED: bringing people what they need", the company said in a statement. 

From 1 September 2021 to 1 March 2022, artists, designers, engineers, architects, urban planners and creative people from all over the world have participated in the competition evaluated by an international jury. 

Since its creation, the Movin'On Challenge Design has received more than 14,000 entries from 134 countries, the release claimed. 

The first prize went to the AGORA concept by Damián Mora, Pau Verdú, Fabiana Pando, Víctor Fernández, María Mora from Spain. 

The release said the new edition of Movin'On Challenge Design has been dedicated to the AGORA concept created by Damián Mora and his team of three industrial design engineers and a graphic designer. The young Barcelona native specialises in modelling, rendering and 3D animation. His work is recognised for its environmental consistency and attention to detail, the
release pointed out. 

Focusing on access to culture, the team's AGORA project draws its inspiration from Article 27 of the Universal Declaration of Human Rights: "Everyone has the right freely to participate in the cultural life of the community, to enjoy the arts and to share in scientific advancement and its benefits. The AGORA concept thus plans to open up delivery - usually limited to goods or services - to other areas, allowing the most significant number of people to experience cultural and entertainment spaces in the flesh. 

The second prize went to Sharon Ramalingam Radhakrishnan from India for his GAC FORMA concept. A recent graduate of the Royal College of Art Intelligent Mobility in London, Sharon, interned as an OLA Electric Mobility interior designer, the release said.  

His project, called GAC FORMA, provides a new solution adapted to the challenges of automobile traffic present in many cities. Built around a subscription service, it predicts the end of a car ownership culture, a practice responsible for significant space consumption and street congestion for parking purposes. GAC FORMA is also planning a car model that folds widthwise, allowing a considerable gain in space. 

Imthiyas Ahmed Sheik, a second-year student at the M.I.T. Institute of Design, Pune, India, bagged the third prize for his R.R:ALPHA concept. The R.R:ALPHA project imagines an automobile capable of connecting rural and urban areas to open up regions that are sometimes isolated and subject to a significant departure. Combining a contraction wheel and a zorbing ball, R.R:ALPHA provides a feasible and functional solution, allowing the simultaneous transport of a large number of goods on different terrains; even in case of flooding, the vehicle becomes amphibious. 

The members of the jury were Nick Mailhiot, Movin'On Challenge Design Chairman; Craig Metros, Former Design Director, North American Truck, S.U.V. & Commercial, Ford Motor Company, Instructor of automotive design, College for Creative Studies; Chris Chapman, Former Design Director, Hyundai Design of North America. Design consultant; Angela Hariche, CEO of Catapult Design; Freeman Thomas, CEO of Meyers Manx, Former global advanced Design Director, Ford Motor Company; Stewart Reed, Chair, Transportation Design Department, Art Center College of Design; Dave Marek, Acura global Creative Director, Honda R&D Americas, Inc.; Frank Saucedo, Design Director, General Motors; and Damien Michelin, honorary juror. (MT)

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German luxury car brand Audi has launched Audi A4 Signature Edition at INR 5.71 million (ex-showroom).The A4 Signature Edition features distinctive styling enhancements, including Audi rings entry LED lamps, exclusive Audi rings decals and dynamic wheel hub caps.

The company stated that the luxury car will be available in limited units and comes with five colour choices: Glacier White Metallic, Mythos Black Metallic, Navarra Blue Metallic, Progressive Red Metallic and Manhattan Grey Metallic.

Balbir Singh Dhillon, Head of Audi India, said, “The Audi A4 has been one of the best-selling sedans in our line-up, combining dynamic performance with sophisticated elegance. With the launch of the Signature Edition, we’re offering our customers a chance to own an even more exclusive variant, distinguished by bespoke styling elements that elevate its premium appeal. The Audi A4 Signature Edition is crafted for discerning customers who value refined aesthetics and seek to make a sophisticated statement through their choice of vehicle.”

Some of the key highlights of the Audi A4 includes –

• Park Assist with 360–degree camera (new)
• New decorative inlays in wood oak, natural grey (new)
• Audi rings entry LED lamps that create a striking welcome light projection (new)
• Distinctive Audi rings decals for enhanced brand presence (new)
• Dynamic wheel hub caps that maintain the perfect Audi logo orientation regardless of wheel motion (new)
• Premium fragrance dispenser for enhanced cabin ambience (new)
• Aerodynamic spoiler lip for a more dynamic profile (new)
• Key cover in customisable colour options for a premium touch to your vehicle access (new)
• Stainless steel pedal covers add a sporty interior accent (new)
• Special alloy wheel paint design for a striking appearance (new)

The Audi A4 is powered by a 2.0L TFSI engine that churns out 204 hp (150kW) and 320 Nm torque. A zero to 100 kmph in just 7.1 seconds and it has a top speed of 241 kmph. It features a 12V Mild Hybrid System that reduces fuel consumption, brake recuperation enhances the overall fuel efficiency, B&O Premium sound system with 3D sound – with 19 speakers including a centre speaker and subwoofer, 16-channel amplifier and an output of 755 watts.

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Hyundai Motor India (HMIL) has expanded its Alcazar SUV range with a new Corporate variant with diesel powertrain at prices starting INR 1.78 million and an expansion of automatic transmission options in the Prestige DCT Petrol (7-speed) at INR 1.86 million.

The Alcazar Corporate variant is equipped with a voice-enabled smart Panoramic Sunroof and is available with both 6-speed Manual and 6-speed Automatic transmission choices, and is designed to appeal to the evolving aspirations of Indian SUV buyers.

Tarun Garg, Whole-Time Director and Chief Operating Officer, Hyundai Motor India, said, “At Hyundai Motor India, we are continuously listening to customer feedback and evolving our product offerings to meet their aspirations. The introduction of the Corporate variant in Alcazar Diesel with a voice enabled smart panoramic sunroof and the inclusion of DCT in the Prestige Petrol variant reflects our commitment to providing a more personalized and premium SUV experience. With these updates, we aim to offer more choice and delight to our customers who seek performance, technology and sophistication in their vehicles.”

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When Tata Motors launched the Harrier.ev, it wasn’t just introducing another electric vehicle — it was signalling a shift in India’s premium electric vehicle landscape. Based on Tata’s Gen 2 EV (acti.ev+) architecture, the Harrier.ev blends familiarity with futuristic design, making electrification a natural progression rather than a disruptive leap.

Interestingly, the company is providing a lifetime warranty on the battery for the first vehicle owners, applicable only to private owners. 

Anand Kulkarni, Chief Product Officer, Tata Passenger Electric Mobility, told Motoring Trends, “We have said that our Gen 2 approach is basically a pure EV approach. Much the same way, the acti.ev+, in fact, we have taken that architecture further ahead on the Harrier.ev to make sure that you can get the seating comfort of a regular SUV without any compromise on the battery or powertrain.”

While rivals explore born-electric platforms from scratch, Tata’s strategy with the Harrier.ev is different – marrying known aesthetics with a ground-up EV design. That’s not just a technical decision, but as Kulkarni stated, it’s rooted in customer behaviour.

“There is a section of people who are saying, who want the comfort and the familiarity of the product that they are using. So we have ​made a product that retains that familiarity, while giving them the benefits of electrification,” Kulkarni explained.

The Harrier.ev isn’t just about powertrains and batteries – it’s about creating a ‘third space.’ With features like a 14.5-inch Neo QLED screen and Dolby audio, Tata wants the Harrier.ev to be as comfortable and connected as a living room.

“You have office, you have home, and everything in between is where you spend a lot of time in the car. People expect it to be comfortable, convenient, connected and safe,” Kulkarni said.

Even as the EV market rapidly matures, Tata remains mindful of long-term viability. Decisions around battery size, AWD vs FWD configurations, and software-driven features were all taken with a delicate balance of affordability and future-readiness in mind.

“We worked with two sizes of batteries. This was about making the right choices,” said Kulkarni, noting how Tata’s dual-battery strategy is now industry standard.

As Kulkarni explained, For Tata, the Harrier.ev is more than a product – it's a culmination of years of foresight, strategic evolution and a deep understanding of the Indian consumer. It’s a vehicle that reflects not just where the market is headed, but how Tata Motors is determined to lead it there.

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Toyota Kirloskar Motor (TKM) has launched the Fortuner and Legender in a new Neo Drive in a hybrid avatar, featuring a 48-volt system that delivers improved fuel efficiency. The models are priced at INR 4.47 million and INR 5.09 million, respectively.  

Since its debut in 2009, the Toyota Fortuner has defined the premium SUV segment in India, admired for its rugged design, robust performance and unmatched all-terrain capabilities. The stylish and feature-rich Legender complements the Fortuner, exemplifying Toyota’s core values of quality, durability and reliability. Together, they have cultivated a loyal following among urban adventurers and off-road enthusiasts alike.

The new Neo Drive variants introduce Toyota’s advanced 2.8-litre, four-cylinder turbo-diesel engine paired with a 48V system comprising a belt-integrated starter generator and lithium-ion battery. This technology mirrors hybrid electric systems by recuperating braking energy during deceleration, contributing to smoother low-end acceleration, quieter operation and improved fuel efficiency. The Smart Idle Start-Stop function further enhances efficiency by automatically shutting off the engine when stationary, resulting in lower emissions and fuel savings.

Importantly, the company claims that these enhancements do not compromise the Fortuner and Legender’s formidable payload capacity, durability or off-road performance. The Multi-Terrain Select system optimises throttle response, braking and traction control to deliver a superior driving experience across diverse terrains.

On the design front, the Fortuner retains its bold, purposeful stance, ideal for rugged adventures, while the Legender exudes a more dynamic and premium appeal with dual-tone body colours, split LED headlamps and a sleek fascia. Both models offer dual-tone leather upholstery, soft-touch materials and ergonomic seating designed for long-distance comfort.

In terms of safety the SUVs come with ABS, Vehicle Stability Control with Brake Assist, WIL Concept Seats, Hill Assist Control, Traction Control and more. Toyota’s focus on customer convenience extends to tailored finance solutions, including up to 8-year funding plans, Toyota Smart Balloon Finance and pre-approved value-added services such as extended warranty and genuine accessories. Buyers will also benefit from five years of complimentary roadside assistance and a standard 3-year/100,000 km warranty, extendable to 5 years/220,000 km, along with the customisable Toyota Smiles Plus service package.

Varinder Wadhwa, Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, “As the SUV market in India grows steadily, customers are seeking advanced features and differentiated styling. The new Fortuner and Legender Neo Drive variants meet these expectations with bold design, powerful performance, and comprehensive features, underscoring Toyota’s commitment to delivering ever-better cars and advancing towards carbon neutrality.”

Bookings for the Fortuner and Legender Neo Drive variants commenced on 2 June 2025, with deliveries set to begin from the third week of June.

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