The Fortuner has been a significant player in the segment with over 53 percent share. The company officials hope that the new avatar of Fortuner and the new Legender will help build upon its strengths and further improve the company’s market share in this segment. But Naveen Soni, Senior Vice President, TKM, puts it differently. He says the company has always been trying to go beyond the customer’s expectations and get more and more customers through that process.

Yoshiki Konishi, Chief Engineer, Toyota Motor Corporation, is confident that both the models will enthral customers and help the company get good numbers. “The new Fortuner is born out of our understanding of customer feedback. The idea was to enhance the toughness of the vehicle and give it a powerful presence and distinctiveness like no other.”

Konishi said, there were several inputs received from India for the development of the Legender and many of them incorporated in these vehicles. He said he visited India number of times and the two words he assimilated deeper were sophistication and exclusivity. Taking a cue from the vehicles’ design and development journey, he said these inputs made the team introduce new LED headlamps and created a futuristic image. “We also introduced kick-sensor and wireless smartphone charger. These features are good for the customer,” he said.

The grill has been enlarged, and the bumper’s side has been sculpted in the pontoon shape. These changes heighten the commanding identity of the new Fortuner. The sleek and the stylish design of the headlamp, the rear combination lamp and the alloy wheels give it a luxurious look. The addition of the skid-plate has amplified its tough looks. The new Split Rear Combi-Lamps give it a unique night time look that is hard to miss.

LED headlamps of the new Fortuner have a distinctive sharp design line guide added to give a unique signature to the vehicle along with crystal clear vision. Additionally, the dual-functional DRLs add to the style quotient and magnetic attention. The split rear combi lamps give it unique nighttime, that’s hard to miss. The multi-spoke alloy wheels, along with chrome metallic finish create a premium and robust presence.

“Our enhancements were more than just skin deep; we have also upgraded the engine by introducing a new heavy-duty Turbo, designed for powerful performance, and improved frictional efficiency. As a result, the Fortuner automatic now puts out 500Nm of torque, making it the best in the segment,” Konishi said.

The Fortuner is designed for leisure traveller and a lifestyle seeker. To suit his demanding tastes, the vehicle comes with several connected features. The 11-speaker premium JBL audio system with subwoofer will further enhance the drive experience with an epic acoustic output. The suction based seat ventilation system (front row) helps keep the driver and co-passenger comfortable. Instead of blower used in the conventional method, the pores in the seats suck the air from the cabin, thereby taking away the heat, making it well-suited for long journeys.

For added driving comfort and convenience, the new Fortuner comes with Auto Limited Slip Differential (Auto- LSD) that enables maximum power without breaking traction, Variable Flow Control (VFC) Power Steering that allows customers to dynamically change steering dynamics with drive modes [Eco, Normal, Sport] and Front Clearance Sonar to safely navigate when parking in tight spaces.

The 4X4 (AT and MT) variants enhance their off-road credentials with a Lockable Differential as an additional feature to ensure a firm footing when navigating in extreme terrains. In addition, it also has Downhill Assist Control, Active Traction Control (A-TRC), Auto Limited Slip Differential and Electronic Drive Control.

The new Fortuner will be available in existing colours of Phantom Brown, Super White, Attitude Black, Avant-Garde Bronze, Grey Metallic, Silver Metallic, Pearl White Crystal Shine and a new colour of Sparkling Black Crystal Shine.

TKM also unveiled the Legender with diesel powertrain and available only in Pearl White with Black roof (Dual-tone) colour. An essential addition to the new Fortuner & Legender is connected technology that enables features like Geo-fencing, Real-time tracking, last parked location for peace of mind. The infotainment system also comes with Android Auto/Apple Carplay connectivity to provide more convenience.

Powertrain

As the SUV fans also look for performance, the company has made significant changes to the powertrain by introducing a new heavy-duty turbo engine and improving frictional efficiency. These initiatives resulted in delivering torque that is best in the segment. The new Fortuner is available in 2.8 L diesel engine with 6-speed automatic and 6-speed manual transmission with Intelligent Manual Transmission options and 2.7 L petrol engine in 6-speed automatic and 5-speed manual transmission. The Fortuner Automatic Transmission variants provide 500 Nm torque and 204 PS of power while Manual Transmission variants generate 204 PS of power and 420 Nm torque.

The performance upgrades are on the engine and on drivability by incorporating variable flow control to the power steering. It gives twin benefits; it makes the steering lighter at low speed in city traffic condition while it becomes heavier at a higher speed while cruising on the highway. Also, the steering dynamics now change with the drive modes such as Eco / Normal / Sport enabling to adapt according to the chosen drive mode intelligently. As the Fortuner has been the go-anywhere SUV and favourite amongst off-road fans, the 4X4 capability of the new model is now enhanced with the lockable differential which allows it to go over various extreme terrains and ensure a firm footing.

Legenders

With its philosophy to cater to customers’ expectations, the company has introduced Legender crafted for India. “For the Legender, we have brought in a sense of exclusivity in the design language and style. The bold proportions and advanced features make it look cooler and modernised, giving it a true premium stance and outlook. We are confident customers will appreciate the tweaks we have introduced specifically for the Indian market,” Konishi added.

The bold proportions result from initiatives that the company has taken to demonstrate clear differentiation, making the SUV cooler and futuristic. The sharp nose creates a robust forward movement which emphasises a sleek and cool upper body. The shape is modernised by the large pontoon style fog lamps and other style elements. The split quad LEDs with a waterfall led line guide signature that helps turn the darkest of nights filled with brightness. The Legenders comes with a black roof that lends an exclusive two-tone look.

Masakazu Yoshimura, Managing Director, TKM said, “For more than a decade, the Fortuner has proven itself to be the most dependable SUV becoming the top-most choice for customers across every corner of the country. The Fortuner witnessed demand despite the effects of the pandemic on the economy. I am confident the new Fortuner and exclusive new Legender with their bold styling, advanced features and rugged frame structure will offer value, versatility and superiority attracting many existing customers to upgrade while bringing in a new set of customers to the Toyota family”. (MT)

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Nissan is placing its design heritage and a focus on premium ruggedness at the core of its strategy for the Indian market, with the upcoming Tekton C-SUV positioned to spearhead its product expansion. The new model, which takes its name from the Greek word for 'craftsman' or 'architect,' is intended to be a ‘segment disruptor’ and is heavily inspired by the brand’s flagship, the Nissan Patrol.

The Tekton will be the first of Nissan's new product offensive, with the production model expected on Indian roads by the second quarter of calendar year 2026, as confirmed by Saurabh Vatsa, Managing Director of Nissan Motor India.

Alfonso Albaisa, Senior Vice-President of Global Design at Nissan Motor Corporation, highlighted the influence of the iconic Patrol, saying the goal was to create a ‘compact or baby Patrol’. The new C-SUV incorporates several design cues from its larger sibling, including the V-strut grille and the distinctive C-shaped signature headlamp design seen in the last two generations of the Patrol.

The design team, which worked on both the new Patrol and the successful Magnite compact SUV, aimed to make the Tekton's ‘character larger than its actual footprint.’

Ken Lee, Senior Design Director at Nissan Motor Corporation, explained that the car’s rugged aesthetic is essential for the Indian market. "Learning from Magnite SUV, which was a very big hit, the sense of protection, high centre of gravity, driving positions, are very in-tune with the region," he noted.

This focus translates into a design that delivers ‘a sense of premiumness inside the ruggedness and is one notch above the segment.’

Specific design elements include:

• Double C-shaped accents on the side, incorporating an abstract design inspired by the Himalayas.
• A focus on consistency across the front, side, and rear views, reinforced by the C-shaped lighting signatures.
• An interior designed to offer ‘a sense of tranquillity’ through improved touch surfaces and premiumness.

Technology Meets Tactile Control

Addressing the shift in consumer preferences, Lee noted that while chrome used to signify premium, ‘now technology is premium.’ However, the company is careful not to over-rely on digital controls.

Designers globally are currently debating the mix of digital and physical controls. "We are living in a moment which is software and physical demand," Lee stated, acknowledging that after a decade of fascination with purely digital interfaces, customer feedback is now strongly pushing back in favour of tactile controls for essential functions.

The Tekton, developed through collaborative efforts between Nissan’s global design centre in Japan, the London studio (which worked on the Magnite), and engineers in Chennai, sits ‘right in the centre of the C-SUV segment,’ aiming for a more premium positioning than the outgoing Terrano.

Vatsa confirmed that the production-ready design is already undergoing testing, with pre-production vehicles being showcased to the dealer network ahead of the official 2026 launch.

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India's automobile retail sector has entered a ‘golden festive phase,’ according to data released by the Federation of Automobile Dealers Associations (FADA), which detailed vehicle registrations for September and the Navratri festival period in 2025.

The data reveals overall September retail sales came at 1.82 million vehicles, up 5.22 percent YoY, but the highlight was the unprecedented 34 percent surge in vehicle retail sales during the Navratri festival, which FADA dubbed a ‘Bachat Utsav’ (Savings Festival). Interestingly, compared to August 2025, the retail sales dropped by 6.98 percent.

On the other hand, the Navratri period delivered a historic high for the sector, with overall retail sales soaring by 34 percent YoY. Every major segment registered strong double-digit growth, except for Construction Equipment (CE), which declined due to heavy rains slowing activities.

• Two-wheelers led the charge with a 36 percent increase, driven by improved affordability and festive offers.
• Passenger vehicles saw a robust 34.8 percent rise, as new buyers and upgraders took advantage of lower prices.
• Commercial Vehicles (CV) grew by 14.8 percent, reflecting optimism in infrastructure and easier financing.

The remarkable festive growth is being attributed to the 'GST 2.0' tax reforms, which lowered Goods and Services Tax rates on vehicles, effectively boosting affordability for consumers.

September 2025 proved to be an unusual month, with sales remaining muted for the first three weeks. However, demand dramatically revived after 22nd September, coinciding with the implementation of the new GST rates and the start of Navratri.

Sai Giridhar, Vice-President, FADA, said, "September 2025 was an exceptionally unique month for India’s automobile retail industry. The first three weeks were largely muted, with customers holding back in anticipation of the GST 2.0 reforms. However, the dynamics changed dramatically in the final week as Navratri festivities coincided with the implementation of lower GST rates, reviving customer sentiment and accelerating deliveries across most vehicle categories."

Passenger Vehicle (PV) dealers also used the final surge to replenish stock, pushing inventory levels up to approximately 60 days in preparation for the upcoming peak sales season of Dhanteras and Deepawali.

Giridhar hailed the performance, said, "Navratri 2025 will go down as one of the most memorable chapters in India’s automobile retail journey — a true ‘Bachat Utsav’ unleashed by the visionary GST 2.0 reform. For the first time ever, dealerships across the nation witnessed record-breaking footfalls and deliveries."

Robust Outlook

FADA is highly optimistic about the near-term outlook, predicting that India is on track for its best-ever festive season. The combination of favourable factors – including an above-normal monsoon, a strong harvest, stable policy rates and the transformational impact of GST 2.0 – is set to boost consumer purchasing power across rural and urban markets.

The momentum is expected to carry through October, with Dhanteras and Deepawali forecast to deliver all-time high sales figures, ushering the Indian auto retail sector into a new phase of growth.

Lead image: For representational purposes only.

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Mercedes-Benz India has reported its most successful September on record, achieving a significant 36 percent year-on-year growth in sales. This exceptional performance is largely credited to the government's recent GST 2.0 reforms, which stimulated market demand and converted customer interest that had been deferred since mid-August into purchases. This positive momentum was particularly evident during the Navratri festival, where the company retailed 2,500-plus units, marking its highest-ever sales for the festive period.

This record-breaking September also propelled the company to its best-ever second-quarter sales performance for the fiscal year 2025-26, with a total of 5,119 units sold. This quarterly success was anchored by consistent demand across two key vehicle categories. The 'Top-End Luxury' segment, including models such as the GLS, S-Class and Mercedes-Maybach, achieved a 25 percent share of total sales and grew by 12 percent year-on-year. A notable trend within this segment is hyper-personalisation, with the bespoke 'manufaktur' programme contributing to 75 percent of all top-end vehicle sales. Simultaneously, the 'Core Luxury' segment, which includes the Long-Wheelbase E-Class, GLC and GLE, maintained a dominant 60 percent penetration of overall sales and grew by 10 percent. The E-Class sedan, in particular, solidified its position as the highest-selling luxury car in India.

The company’s electric vehicle (BEV) portfolio also saw robust growth, maintaining an eight percent penetration rate and growing by 10 percent, driven by strong demand for models like the EQS SUV. However, the 'Entry Luxury' segment experienced a decline, facing stiff competition from more affordably priced alternatives in the market. Overall, the results underscore a strong market preference for Mercedes-Benz's high-end and electric vehicles, setting a new benchmark for the brand's performance in India.

Santosh Iyer, Managing Director & CEO, Mercedes-Benz India, said, “Mercedes-Benz clocked its best-ever September sales owing to an overwhelming customer response following the GST 2.0 reforms, culminating the pent-up demand. Our attractive new portfolio combined with innovative financial programmes under the ‘Dream Days’ campaign, resulted in overwhelming demand for Mercedes-Benz cars in the luxury market. We expect this festive buying spirit to continue in October as well, with upcoming festivities including Dhanteras and Diwali, which traditionally witness spirited buying from customers. While there was strong demand across the portfolio, we recorded the highest ever monthly sales for key products like the Long Wheelbase E- Class, GLC, GLE, GLS and G63 AMG SUVs. The reduction in the GST rates has certainly improved customer sentiment with its appropriate timing as car prices are increasing owing to macro-economic challenges like adverse forex movement, rising operational cost etc. We hope this buoyant spirit sustains for the remaining festive season as we continue to observe market trends closely, remaining cautiously optimistic.”

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Mumbai-based automotive major Mahindra & Mahindra has introduced the new Bolero range with prices starting INR 799,000 (ex-showroom), with the new top-end B8 variant priced at INR 969,000 (ex-showroom). The new Bolero Neo starts at INR 849,000 (ex-showroom), with the new top-end N11 variant at INR 999,000 (ex-showroom).

With a history of 25 years and over 1.6 million customers, the Bolero remains a versatile SUV, navigating diverse terrains from city streets to rural landscapes, offering adaptability and value.

The new Bolero features a new grille, fog lamps and diamond-cut alloy wheels. Inside, the Bolero offers a new 17.8 cm touchscreen infotainment & music system, steering-mounted controls and leatherette upholstery with better seat comfort. The RideFlo ride and handling tech gives better stability and control, with improved suspension. The Bolero is powered by the mHAWK75 engine delivering power of 55.9 kW and 210 Nm torque, with body-on-frame construction. The company has also introduced a new Stealth Black colour, along with existing colours.

On the other hand, the new Bolero Neo combines toughness with urban style. It features a sleek new grille with horizontal accents and dark metallic grey R16 alloy wheels. Interior theme options are Lunar Grey and Mocha Brown. Comfort features include leatherette upholstery and better seat ergonomics. It has a 22.8 cm infotainment system, a rear-view camera and a USB C-type charging port. The RideFlo tech, along with MTV-CL and Frequency Dependent Damping (FDD), ensure smooth rides. It is powered by the mHAWK100 engine delivering power of 73.5 kW and 260 Nm torque and includes cruise control and Multi-Terrain Technology (MTT) for better traction. New colours include Jeans Blue and Concrete Grey, plus three dual-tone options.

Nalinikanth Gollagunta, Chief Executive Officer – Automotive Division, Mahindra & Mahindra, said, “The Bolero has stood the test of time, earning its place as one of India’s most versatile and tough SUVs for over 25 years. Building on this enduring legacy, the new Bolero range has been thoughtfully designed to meet the aspirations of a dynamic and rapidly evolving New India. With a perfect blend of toughness, contemporary styling, enhanced comfort, and modern features, the new Bolero and Bolero Neo deliver a powerful SUV experience that shines equally in urban environments and challenging terrains.”

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