The new modern-day SUVs, in true terms, are nothing more than enhanced cars. They mostly offer better ground clearance, and some even offer an all-wheel-drive system. But you can’t think of doing serious off-roading with them as they are simply not made for that; at best they can blaze through dirt or a gravel track. Well, Jeep has decided to bring some seriousness to the SUV segment by launching one of the most iconic off-roaders in the world, the Wrangler. Jeep India has started assembling it at FCA’s Ranjangaon manufacturing plant near Pune and has become only the second plant in the world to roll out this 4x4 after the Toledo factory in Ohio, USA. The Wrangler is available in two versions—the Unlimited and the Rubicon. The former is priced at INR 5,390,000 and the latter at INR 5,790,000, both ex-showroom India. The new completely knocked down unit (CKD) is now almost INR 1,000,000 cheaper than the previous completely built unit (CBU) versions.

Commenting on the launch of the locally assembled Wrangler, Dr Partha Datta, Jeep India Managing Director, said, “Indian customers have always desired the legendary Jeep Wrangler, and I am pleased that today we are able to bring this to them, assembled in India. We have extended our points of sale and service for the locally assembled Wrangler to 26 across the country. I’m also happy to announce that we have introduced a MOPAR-original suite of over 120 Wrangler accessories and value packs which customers can order at our dealerships.”

Dr Datta added, “Jeep Wrangler’s capability is unmatched because our engineers always have and continue to test and improve our 4x4 technology to make it a global benchmark. This capability is complemented with a timeless design, modern comforts, the latest in infotainment technology and open-air freedom.”

The Wrangler has a colossal presence with its typical squarish design, the classic round headlamps, which are now all-LED, the imposing seven-slate front grille, raised wheel arches housing daytime running lights (DRLs) along with LED indicators and, of course, the solid-looking chunky bumper with LED front foglamps. The Wrangler is only available as a five-seater in India, but it comes in both hardtop and open-roof options.

Both the variants are powered by a 2-litre 4-cylinder turbocharged petrol engine that has an output of 265 bhp at 5,150 rpm and torque of 400 Nm at 3,000 rpm. It comes standard with an 8-speed torque converter automatic transmission.

Wrangler Rubicon

The top variant, the Rubicon gets state-of-the-art RockTrac Full Time 4x4 technology. This sophisticated system is operated by an electronic clutch which engages and disengages automatically depending on the amount of traction required. With a mechanical shifter, the gear range can be changed from 2H to 4L, 4H Auto and Part-Time 4L. 4H Part-Time and 4L modes. The Rubicon gets a Dana 44 front axle, which is ideal for off-roading due to its increased thickness of the axle tube, making it rigid and durable. To ensure that off-road trails don’t spring a nasty surprise at the Rubicon, Jeep has also installed TruLok electric front- and rear-axle lockers to neutralise any extreme condition.

The Front Sway Bar in the Rubicon can be electronically disconnected, allowing the front suspension to travel up to an additional 30 percent. With a press of a button, the Offroad+ feature lets the Rubicon adapt to different terrains by making adjustments to the throttle, Selec-Speed Control which uses hill-ascent and hill-descent control, traction control and transmission shift mode. It also sports a crawl ratio of 77:1 with a 4:1 low range ratio. The Rubicon gets 17-inch alloy wheels for extreme off-roading conditions and thick gauge boron steel underbody skid plates to protect its underbody.

Wrangler Unlimited

The Unlimited is a capable off-roader and can tackle the urban jungle as well.

Equipped with the Selec-Tran 4x4 system, the Wrangler Unlimited can automatically switch from 2WD to 4WD depending on the requirement of the conditions. It also sends power to the wheels with the optimum traction to overcome challenging driving situations. Like the Rubicon, it also comes with the Smart Lock feature for constant 4WD mode when needed. The Unlimited version comes with 18-inch aluminium alloys with all-season tyres.

The Rubicon boasts a ground clearance of 217 mm, while the Unlimited offers 214 mm. While both the variants have the same water wading capability of 760 mm (at 8 km/h), approach and departure angles at 36 degrees and 21 degrees, but Rubicon’s break-over angle is one degree superior to the Unlimited at 21 degrees.

Both the Wrangler models offer an array of features like an 8.4- inch touchscreen that supports both Apple CarPlay and Android Auto, a 7-inch multi-information display in the instrument cluster that reads out active safety and security features, vehicle speed, navigation, radio information as well as full-framed removable doors, a three-piece modular hardtop and a fold-flat front windshield. Both the models come equipped with two USB ports on the dashboard, another one in the centre armrest and additional ports for rear passengers. For additional practicality and safety, both the glove box and centre console are lockable.

In India, the Wrangler’s direct competition is the Land Rover Defender, which is available in both petrol and diesel and is priced from INR 7,657,000 lakhs to INR 11,200,000, ex-showroom India. (MT)

Comments (0)

ADD COMMENT

Link Copied!

Nissan is placing its design heritage and a focus on premium ruggedness at the core of its strategy for the Indian market, with the upcoming Tekton C-SUV positioned to spearhead its product expansion. The new model, which takes its name from the Greek word for 'craftsman' or 'architect,' is intended to be a ‘segment disruptor’ and is heavily inspired by the brand’s flagship, the Nissan Patrol.

The Tekton will be the first of Nissan's new product offensive, with the production model expected on Indian roads by the second quarter of calendar year 2026, as confirmed by Saurabh Vatsa, Managing Director of Nissan Motor India.

Alfonso Albaisa, Senior Vice-President of Global Design at Nissan Motor Corporation, highlighted the influence of the iconic Patrol, saying the goal was to create a ‘compact or baby Patrol’. The new C-SUV incorporates several design cues from its larger sibling, including the V-strut grille and the distinctive C-shaped signature headlamp design seen in the last two generations of the Patrol.

The design team, which worked on both the new Patrol and the successful Magnite compact SUV, aimed to make the Tekton's ‘character larger than its actual footprint.’

Ken Lee, Senior Design Director at Nissan Motor Corporation, explained that the car’s rugged aesthetic is essential for the Indian market. "Learning from Magnite SUV, which was a very big hit, the sense of protection, high centre of gravity, driving positions, are very in-tune with the region," he noted.

This focus translates into a design that delivers ‘a sense of premiumness inside the ruggedness and is one notch above the segment.’

Specific design elements include:

• Double C-shaped accents on the side, incorporating an abstract design inspired by the Himalayas.
• A focus on consistency across the front, side, and rear views, reinforced by the C-shaped lighting signatures.
• An interior designed to offer ‘a sense of tranquillity’ through improved touch surfaces and premiumness.

Technology Meets Tactile Control

Addressing the shift in consumer preferences, Lee noted that while chrome used to signify premium, ‘now technology is premium.’ However, the company is careful not to over-rely on digital controls.

Designers globally are currently debating the mix of digital and physical controls. "We are living in a moment which is software and physical demand," Lee stated, acknowledging that after a decade of fascination with purely digital interfaces, customer feedback is now strongly pushing back in favour of tactile controls for essential functions.

The Tekton, developed through collaborative efforts between Nissan’s global design centre in Japan, the London studio (which worked on the Magnite), and engineers in Chennai, sits ‘right in the centre of the C-SUV segment,’ aiming for a more premium positioning than the outgoing Terrano.

Vatsa confirmed that the production-ready design is already undergoing testing, with pre-production vehicles being showcased to the dealer network ahead of the official 2026 launch.

Comments (0)

ADD COMMENT

Link Copied!

India's automobile retail sector has entered a ‘golden festive phase,’ according to data released by the Federation of Automobile Dealers Associations (FADA), which detailed vehicle registrations for September and the Navratri festival period in 2025.

The data reveals overall September retail sales came at 1.82 million vehicles, up 5.22 percent YoY, but the highlight was the unprecedented 34 percent surge in vehicle retail sales during the Navratri festival, which FADA dubbed a ‘Bachat Utsav’ (Savings Festival). Interestingly, compared to August 2025, the retail sales dropped by 6.98 percent.

On the other hand, the Navratri period delivered a historic high for the sector, with overall retail sales soaring by 34 percent YoY. Every major segment registered strong double-digit growth, except for Construction Equipment (CE), which declined due to heavy rains slowing activities.

• Two-wheelers led the charge with a 36 percent increase, driven by improved affordability and festive offers.
• Passenger vehicles saw a robust 34.8 percent rise, as new buyers and upgraders took advantage of lower prices.
• Commercial Vehicles (CV) grew by 14.8 percent, reflecting optimism in infrastructure and easier financing.

The remarkable festive growth is being attributed to the 'GST 2.0' tax reforms, which lowered Goods and Services Tax rates on vehicles, effectively boosting affordability for consumers.

September 2025 proved to be an unusual month, with sales remaining muted for the first three weeks. However, demand dramatically revived after 22nd September, coinciding with the implementation of the new GST rates and the start of Navratri.

Sai Giridhar, Vice-President, FADA, said, "September 2025 was an exceptionally unique month for India’s automobile retail industry. The first three weeks were largely muted, with customers holding back in anticipation of the GST 2.0 reforms. However, the dynamics changed dramatically in the final week as Navratri festivities coincided with the implementation of lower GST rates, reviving customer sentiment and accelerating deliveries across most vehicle categories."

Passenger Vehicle (PV) dealers also used the final surge to replenish stock, pushing inventory levels up to approximately 60 days in preparation for the upcoming peak sales season of Dhanteras and Deepawali.

Giridhar hailed the performance, said, "Navratri 2025 will go down as one of the most memorable chapters in India’s automobile retail journey — a true ‘Bachat Utsav’ unleashed by the visionary GST 2.0 reform. For the first time ever, dealerships across the nation witnessed record-breaking footfalls and deliveries."

Robust Outlook

FADA is highly optimistic about the near-term outlook, predicting that India is on track for its best-ever festive season. The combination of favourable factors – including an above-normal monsoon, a strong harvest, stable policy rates and the transformational impact of GST 2.0 – is set to boost consumer purchasing power across rural and urban markets.

The momentum is expected to carry through October, with Dhanteras and Deepawali forecast to deliver all-time high sales figures, ushering the Indian auto retail sector into a new phase of growth.

Lead image: For representational purposes only.

Comments (0)

ADD COMMENT

Link Copied!

Mercedes-Benz India has reported its most successful September on record, achieving a significant 36 percent year-on-year growth in sales. This exceptional performance is largely credited to the government's recent GST 2.0 reforms, which stimulated market demand and converted customer interest that had been deferred since mid-August into purchases. This positive momentum was particularly evident during the Navratri festival, where the company retailed 2,500-plus units, marking its highest-ever sales for the festive period.

This record-breaking September also propelled the company to its best-ever second-quarter sales performance for the fiscal year 2025-26, with a total of 5,119 units sold. This quarterly success was anchored by consistent demand across two key vehicle categories. The 'Top-End Luxury' segment, including models such as the GLS, S-Class and Mercedes-Maybach, achieved a 25 percent share of total sales and grew by 12 percent year-on-year. A notable trend within this segment is hyper-personalisation, with the bespoke 'manufaktur' programme contributing to 75 percent of all top-end vehicle sales. Simultaneously, the 'Core Luxury' segment, which includes the Long-Wheelbase E-Class, GLC and GLE, maintained a dominant 60 percent penetration of overall sales and grew by 10 percent. The E-Class sedan, in particular, solidified its position as the highest-selling luxury car in India.

The company’s electric vehicle (BEV) portfolio also saw robust growth, maintaining an eight percent penetration rate and growing by 10 percent, driven by strong demand for models like the EQS SUV. However, the 'Entry Luxury' segment experienced a decline, facing stiff competition from more affordably priced alternatives in the market. Overall, the results underscore a strong market preference for Mercedes-Benz's high-end and electric vehicles, setting a new benchmark for the brand's performance in India.

Santosh Iyer, Managing Director & CEO, Mercedes-Benz India, said, “Mercedes-Benz clocked its best-ever September sales owing to an overwhelming customer response following the GST 2.0 reforms, culminating the pent-up demand. Our attractive new portfolio combined with innovative financial programmes under the ‘Dream Days’ campaign, resulted in overwhelming demand for Mercedes-Benz cars in the luxury market. We expect this festive buying spirit to continue in October as well, with upcoming festivities including Dhanteras and Diwali, which traditionally witness spirited buying from customers. While there was strong demand across the portfolio, we recorded the highest ever monthly sales for key products like the Long Wheelbase E- Class, GLC, GLE, GLS and G63 AMG SUVs. The reduction in the GST rates has certainly improved customer sentiment with its appropriate timing as car prices are increasing owing to macro-economic challenges like adverse forex movement, rising operational cost etc. We hope this buoyant spirit sustains for the remaining festive season as we continue to observe market trends closely, remaining cautiously optimistic.”

Comments (0)

ADD COMMENT

Link Copied!

Mumbai-based automotive major Mahindra & Mahindra has introduced the new Bolero range with prices starting INR 799,000 (ex-showroom), with the new top-end B8 variant priced at INR 969,000 (ex-showroom). The new Bolero Neo starts at INR 849,000 (ex-showroom), with the new top-end N11 variant at INR 999,000 (ex-showroom).

With a history of 25 years and over 1.6 million customers, the Bolero remains a versatile SUV, navigating diverse terrains from city streets to rural landscapes, offering adaptability and value.

The new Bolero features a new grille, fog lamps and diamond-cut alloy wheels. Inside, the Bolero offers a new 17.8 cm touchscreen infotainment & music system, steering-mounted controls and leatherette upholstery with better seat comfort. The RideFlo ride and handling tech gives better stability and control, with improved suspension. The Bolero is powered by the mHAWK75 engine delivering power of 55.9 kW and 210 Nm torque, with body-on-frame construction. The company has also introduced a new Stealth Black colour, along with existing colours.

On the other hand, the new Bolero Neo combines toughness with urban style. It features a sleek new grille with horizontal accents and dark metallic grey R16 alloy wheels. Interior theme options are Lunar Grey and Mocha Brown. Comfort features include leatherette upholstery and better seat ergonomics. It has a 22.8 cm infotainment system, a rear-view camera and a USB C-type charging port. The RideFlo tech, along with MTV-CL and Frequency Dependent Damping (FDD), ensure smooth rides. It is powered by the mHAWK100 engine delivering power of 73.5 kW and 260 Nm torque and includes cruise control and Multi-Terrain Technology (MTT) for better traction. New colours include Jeans Blue and Concrete Grey, plus three dual-tone options.

Nalinikanth Gollagunta, Chief Executive Officer – Automotive Division, Mahindra & Mahindra, said, “The Bolero has stood the test of time, earning its place as one of India’s most versatile and tough SUVs for over 25 years. Building on this enduring legacy, the new Bolero range has been thoughtfully designed to meet the aspirations of a dynamic and rapidly evolving New India. With a perfect blend of toughness, contemporary styling, enhanced comfort, and modern features, the new Bolero and Bolero Neo deliver a powerful SUV experience that shines equally in urban environments and challenging terrains.”

Comments (0)

ADD COMMENT

Link Copied!