Castrol has recently conducted a new study that reveals some of the factors which most Indian drivers would consider before switching to an EV. the new study draws on the views of consumers, fleet managers and automotive industry leaders from across India to reveal the factors driving EV buying decisions. 

According to the new study, on average for consumers in India, a price point of ₹23,00,000 (or $31,000), a charge time of 35 minutes and a range of 401 kilometers (from a single charge) represent the ‘tipping points’  to achieve mainstream EV adoption. The research also estimates that the annual EV market in India could be worth $2 billion by 2025 if all three tipping points are met, pointing to a possible EV-powered low-carbon recovery for the automotive industry.
Based on research from eight of the world’s most important EV markets, Castrol’s study examines five critical challenges that should be addressed to promote further growth in the EV market - highlighting the differing priorities for consumers and fleet managers. 
Key findings from the opinion research, which was conducted from December 2019 to January 2020, include:
 
EV sales to power up in 2022
On average, consumers in India said they would consider purchasing an EV by 2022. This is two years earlier than the global average (2024). However, two thirds (67%) of consumers in India said they are adopting a ‘wait and see’ approach. Over 40% of fleet managers said they are waiting for competitors to make the switch before they do.
 
Affordability is a deal breaker
Price is the number one priority for consumers in India with 67% of those surveyed saying that EVs are currently beyond their budget. The ₹23,00,000 (or $31,000) ‘tipping point’ for consumers in India is lower than the global average of ₹27,00,000 (or $36,000).
 
The study also finds that misconceptions about maintenance costs could be stopping consumers making the switch: 83% of Indian consumers say that these costs were preventing them from buying a fully electric car. This suggests that many consumers are unaware that the overall average cost of ownership of an EV over its lifetime tends to be lower than an ICE vehicle.
 
Need for instant recharge
Charge time was identified as the second most important challenge to the mainstream adoption of EVs, and consumers in India said they require an average charge time of 35 minutes before they would consider purchasing an EV. This is several minutes longer than the global average of 31 minutes. Nearly three quarters (72%) of those questioned believe EVs will only dominate on the roads once they can charge in a similar amount of time as it takes to refuel an internal combustion engine (ICE) vehicle. 
 
Call for higher range per charge
Range was ranked third on the priority list, with 64% of Indian drivers agreeing it is a significant barrier to mainstream adoption of EVs. On average, they expect a range of 401 km (from a single charge), approximately equivalent to the distance between Ahmedabad and Indore. This is significantly lower than the global ‘tipping point’ range of 469 km. However, around a third of drivers in India said they mainly use their car for commuting or short journeys, so this suggests that ‘range anxiety’ may only be partly driving their preference.
 
Mandhir Singh, chief executive officer at Castrol said: “The automotive industry has already demonstrated what it can achieve in response to the coronavirus crisis, turning its capabilities to producing much needed medical equipment. With EV technology constantly improving, the challenge now will be to drive a low-carbon recovery and accelerate the EVolution as quickly as possible. Castrol has been working with the automotive industry to develop unique e-Fluid technology to support EVs, from battery coolant e-fluid, e-greases and transmission fluids.
 
Bringing down the cost and charge time for electric vehicles while increasing range, infrastructure and vehicle choice will be critical to persuading consumers to make the switch to EVs.”

Sandeep Sangwan, managing director at Castrol India Ltd said: “Castrol’s global research shows that consumers are positive about making the switch to electric; buyers in India are keen to do so earlier than those in other markets. Although consumers in India are seeking a lower price point than consumers in other countries, they are also willing to accept a slightly longer charge time and a slightly shorter range. These market-specific nuances are important; Accelerating the EVolution provides a clear roadmap for the industry to help support the transition to accelerate mainstream adoption of EVs in India and around the world.”

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Ola Cell Technologies (OCT), a subsidiary of Ola Electric, has become the first Indian company to receive Bureau of Indian Standards (BIS) certification for its indigenously developed 46100 Lithium Iron Phosphate (LFP) cylindrical cell. The certification was granted under the IS 16046 (Part 2):2018 / IEC 62133-2:2017 standards.

In addition to BIS approval, the cell has qualified under IS 16893 (Parts 2 and 3) and UN 38.3 standards, following comprehensive electrical, mechanical and safety testing at an NABL-accredited laboratory.

The 46100 LFP cylindrical cell has a claimed energy density of over 170 Wh/kg, targeting over 4,000 charge-discharge cycles. It is optimised for applications where safety, lifecycle and cost-efficiency are critical.

The cell complements Ola Electric’s existing NMC 4680 Bharat Cell portfolio. By developing both chemistries on a common 46-series architecture, the company intends to increase domestic value addition and reduce reliance on imported battery technology.

‘The successful certification and qualification of this cell reflects the strength of our R&D, engineering, and manufacturing capabilities, while reinforcing our commitment to developing world-class battery technologies in India. As we continue to expand our in-house cell portfolio, we are creating the technological foundation required to accelerate EV adoption, support future energy storage solutions, and strengthen India’s energy independence,’ the company said in a statement.

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Hindustan Zinc has signed a Memorandum of Understanding (MoU) with Advantek Associates and Aero Eagle Automobiles to explore the use of green hydrogen and clean energy solutions.

The company aims to evaluate hydrogen applications across its operations, including underground mining, heavy earth-moving machinery and surface vehicles.

This partnership is part of the company’s strategy to achieve Net Zero by 2050. It marks an effort to integrate hydrogen fuel into mining, an industry that remains difficult to decarbonise.

Arun Misra, CEO, Hindustan Zinc, said, “At Hindustan Zinc, we are focused on pioneering solutions that can redefine the future of sustainable mining. Hydrogen has the potential to support cleaner mobility, reduce emissions from heavy-duty equipment and create new pathways for decarbonising hard-to-abate industrial operations. This collaboration is a forward-looking step in evaluating hydrogen-based technologies, including their potential application in underground mining, as we continue to build a future-ready metals business aligned with global sustainability benchmarks.”

The collaboration will follow a phased approach, beginning with feasibility studies covering green hydrogen generation, storage and dispensing infrastructure. Assessment of Hydrogen Internal Combustion Engine (H2-ICE) and fuel cell technologies. Potential use in underground mining equipment, heavy earth-moving machinery and power generators.

This initiative aligns with Hindustan Zinc’s ESG roadmap and its commitment to the Science Based Targets initiative (SBTi). The company has already increased its renewable energy usage to nearly 18 percent of its power mix. Hindustan Zinc was ranked as a sustainable metals and mining company in the S&P Global Corporate Sustainability Assessment 2025.

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KPIT Technologies has inaugurated a new technology centre in Hanoi, Vietnam, marking an expansion of its operations in Southeast Asia. The company has also established strategic partnerships with the Hanoi University of Science and Technology (HUST) and VinUniversity.

The new facility will serve as a hub for engineering and innovation, supporting mobility programmes across the Asia-Pacific region. KPIT currently employs local engineers in Vietnam and plans to add over 100 positions in the near future.

The partnerships with HUST and VinUniversity aim to foster industry-academia collaboration, develop talent in the mobility sector, and create employment opportunities for students and professionals.

Sachin Tikekar, President & Joint MD, KPIT Technologies, said, “Vietnam is an important long-term market and talent hub for KPIT in Southeast Asia. We see strong potential in its talent, energy, and pace of innovation, with both homegrown and global vehicle makers continuing to invest in the country. With our new technology centre and partnerships with leading universities, we are committed to building local talent, creating high-quality jobs, and establishing a meaningful long-term presence in the region.”

KPIT aims to support the mobility industry’s focus on manufacturing efficiency, vehicle development speed, and consumer experience. The company currently operates in markets including Germany, Japan, the USA, China and India.

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AutoVRse, a Bengaluru-based enterprise VR platform, has secured USD 2.4 million in a funding round co-led by Singularity AMC’s Large Value Fund III and Early Opportunities Fund, with continued participation from Lumikai. The investment arrives as automotive manufacturers face pressure from the EV transition, complex assembly, supply chain disruptions, labour shortage, and production line defects. Many of the world’s largest auto makers have already turned to AutoVRse’s technology.

The company provides VR simulation and smart-glasses-enabled field guidance for manufacturing, heavy industry and energy. It serves over 500,000 users across 50 enterprise clients in North America, Europe the GCC, and India, including Bosch, TVS Motors, Ashok Leyland, Tata Autocomp, Panasonic, KPIT and Godrej.

Three forces are driving Indian automotive interest in AI-driven training. The EV shift has made legacy internal combustion engine training obsolete, forcing manufacturers to rebuild training libraries. A shortage of skilled labour has made faster onboarding a necessity. AI-powered smart glasses now enable real-time guidance for line workers. Use cases include assembly training for new vehicle launches, EV battery safety, quality inspection and technician training for ADAS-equipped vehicles.

With the new capital, AutoVRse plans to expand its smart-glasses-based guidance product, which it believes will become standard on assembly lines within two years. It also aims to scale its North American presence, where deployments are running at several Fortune 500 firms, while strengthening its dominance in India and the GCC.

Ashwin Jaishanker, Co-Founder and CEO, AutoVRse, said, “AutoVRse moves safety and training culture from documentation to evidence. Our training products meet workers where they are – e-learning modules, dynamic SOPs, VR simulations – so they're certified before they ever go on-site. Our AI products replace tedious safety busywork like form-filling and performative inspections with real intelligence: helping workers make better decisions in dangerous situations or catch unsafe conditions before they arise. We're grateful to Singularity AMC for backing this vision, and to Lumikai, who've believed in this bet for years.”

Vikram Jaish, Head – HSE, WCL Pipes Anjar, Welspun Corp, said, “Pipe coating operations involve multiple high-risk touchpoints where early hazard recognition is critical. With AutoVRse’s VR training, our teams can experience and identify these hazards in a realistic, controlled environment before stepping onto the shop floor. This has significantly improved awareness, preparedness and safe decision-making compared to traditional training methods.”

Yash Kela, Founder & Chief Investment Officer, Singularity AMC, said, “Most people think of AI in the context of consumer apps. AutoVRse is creating real impact with AI on the assembly line, and that is what our investment thesis is built on. The company operates at the intersection of AI and India's manufacturing revolution. We believe this is how the world will train and operate its industrial workforce over the next 10 years. AutoVRse sits at the edge of a massive, largely untapped market, and we believe the growth from here will be extraordinary.”

Aditya Deshpande, Principal, Lumikai, said, “We're thrilled to deepen our partnership with AutoVRse as they build out cutting-edge AI and VR infrastructure for Fortune 500 enterprises. With VRseBuilder, AutoVRse has demonstrated how immersion, participation and personalisation are finding consequential real-world applications across industrial training in warehouses, labs, plants and field operations of high-precision industries such as pharma, life sciences, manufacturing and petrochemicals, globally. We're excited to back Ashwin, Adarsh and the team as they make immersive AI the operating layer for global industry.”

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