Making vehicles (SaaS)y

Making vehicles (SaaS)y

There are increasing software components to vehicles, with new intelligence being added and them getting more sophisticated. SaaS is a way to deliver the software, and we are seeing more software in the automotive industry. Venkat Nathan, Founder and CEO, Nesh LIVE, talks to us about the start-up’s transition to a vehicle connectivity solutions company, their USP and more.

While we see large players like Tesla choosing to build their vehicle connectivity solutions inhouse, SaaS could be the way to go for medium to small players in the automotive OEM space to enable these solutions. However, they may need to approach companies that offer full-stack SaaS solutions for vehicle connectivity to compete with the large players.

One such company is Nesh LIVE, which provides SaaS solutions for vehicle connectivity and was selected by Stanford University as one of the promising start-ups in India under the Seed Transformation Programme in 2017, and has close to about 100,000 vehicles in its system. Moreover, the start-up has been working with vehicle manufacturers for close to five years now.

“Our solutions are deployed at leading truck, bus and off-road vehicle manufacturers. Besides this, we are also working with electric vehicle (EV) manufacturers right now,” says Venkat Nathan, Founder and CEO, Nesh LIVE. “We are working towards helping these manufacturers extract, transfer and analyse battery and vehicle data in the cloud. This in turn is the bedrock for any mobility – that bedrock is quality data, and quality data comes with connectivity right at the production line and the latest sensors supporting the extractions. So when a vehicle is born, the sensors are put in right at the time of its birth as an OEM fitment rather than leaving it to the customer to buy it as an aftermarket fitment.”

The three-dimensional way
Nesh LIVE’s specialisation is that it works with manufacturers early on and tries to integrate its products into the manufacturing line. That way, the whole ecosystem benefits from quality data. In order to build intelligent insights on data, connectivity has to have all the dimensions, from vehicle data to user-behaviour to the environment. The start-up attacks the automotive OEMs’ problems in this three-dimensional way. Doing this provides insights not just for the manufacturers but for the entire network – everyone in the chain is allowed to see and access information that they are allowed to see and access.

The rating system
“Today, we collect close to 100 million data points a day. Nesh LIVE also provides rating systems for the vehicle as a feature, based on the data they get,” says Nathan and goes on, “This rating is useful for the fleet owner.”

The rating system is provided for the vehicle and drivers, and now Nesh LIVE will be extending very similar algorithms for battery rating of electric vehicles. There are a number of applications for battery rating; for one, it helps the user understand the health of the battery. And secondly, as these batteries come up for reuse in other sectors, the grading system will help decide their afterlife in the long run. In fact, the vehicle rating system helps people anonymously compare their own vehicles within their own fleet and other fleets as well.

“In summary, we identify what data is needed and work with the automotive manufacturers. We then extract that data and send it to the cloud. Once that data is sent to the cloud, we run a lot of analytics in the cloud and then provide insights to different stakeholders,” Nathan makes clear.

Nesh LIVE’s SaaS solution – from ICEs to EVs
Some aspects of the SaaS feature are common, while some are industry-specific. “For instance, bus manufacturers want to know when the bus shows the pick-up location in advance. While all applications need to be highly accurate, the accuracy requirements in the bus segment are much higher within SaaS,” Nathan tells us and goes on, “However, in case of construction equipment like earth movers, for instance, there is greater importance to monitoring its working hours rather than accuracy of its location since it is mostly restricted to select zones. Hence, there are small variations from segment to segment. Even EVs have some variations that we are addressing right now.”

Elaborating further on this, Nathan says, “The EV industry is very interested in having a lot of analytics on battery, especially the charging and discharging cycles and health of the battery. This in turn impacts the range of the vehicle, and the range of a vehicle is dynamic. The dynamic range prediction needs to take into account, along with the driver behaviour, such as braking and speed, the usage of the vehicle, the environment, the road surface etc.”

“The SaaS offerings include the mobile app for the driver. For example, the driver gets push notifications based on what we see in terms of his/her handling the vehicle, the way he/she drives, the battery being due for service etc. Besides, we also educate and engage the user for best practices of the EV vehicle,” he adds.

From mobile applications to vehicle connectivity solutions
In fact, Nesh LIVE was initially into building mobile applications for the fleet industry when the product was launched in 2015, before venturing into vehicle connectivity solutions. However, the transition wasn’t too difficult as the two fields are very related, Nathan claims. He asserts, “When we started back in 2015, we started with applications on the phone, predominantly focused on the driver dimension. We provided the driver with an app, like Ola or Uber do today, and basically tracked the phone. The industry had just begun to explore other forms of connectivity of tracking a vehicle back then. So what started in 2015 as GPS tracking and reporting has slowly morphed into a huge vehicle intelligence and analytics platform.”

GPS tracking was, in truth, seen as a low-end commodity product back in 2015. “So when we approached large automotive suppliers with our solution, they approached it cautiously,” Nathan tells us and continues, “However, we had to really convince them that while today it is only GPS, tomorrow it will be the black box of the vehicle – like the Wi-Fi of a house – enabling connectivity and becoming the point of access to the internet.”

Therefore, while the transition for the company from a technical perspective wasn’t much, convincing customers to adopt the technology and telling them that it would morph into providing intelligence for the vehicle and improving its efficiency and safety was difficult back then. “However, we saw the perspective change after 2019. Today, the end-user wants intelligent insights,” Nathan explains.

He further adds that Nesh LIVE has also created virtual sensors that direct the load of the vehicle. “We can tell if a vehicle is travelling with or without load by algorithms. This has further increased the utilisation of the vehicle,” he informs.

Reinventing and staying ahead
While the start-up has come a long way since its inception, it has to face competition like any other organisation and industry. Nathan cites that Nesh LIVE has competition at two levels – the IoT level and the transporter level.

“The IoT-level competition is quite generic and not focused on automotive; data is collected from any industrial equipment, is processed and analytics on it is provided. It is very broad-based,” he explains and goes on, “On the other hand, Nesh LIVE is very automotive-niche; we have people with experience in automotives and we have worked with automotive companies for nearly seven years. Therefore, we have built up a lot of domain knowledge that comes in handy to provide advanced analytics.”

“At the transporter level, one will find companies providing good GPS tracking solutions to transporters. These competitors are at the transporter level, meeting their respective needs,” Nathan further explains.

Coming to where Nesh LIVE stands out, Nathan highlights, “Our start-up does not provide just for the transporters. Our USP is that we provide a lot of features for the auto manufacturer, including the dealers and service network of the manufacturer. And all of this is automated as a production line fitment at the manufacturing line. So we try to stay ahead by being domain-focused and being a very holistic end-to-end player for the ecosystem – not just for the transporter.”

But staying ahead of the competition is not enough. Nesh LIVE has also been constantly working on enhancing its SaaS platform. The start-up invests 20-30 percent into new R&D initiatives of SaaS and is continuously improving. In fact, it has customers in Canada and has ongoing trials in Dubai and the US. Moreover, it has already run some trials in Nigeria.

Cater to the automotive ecosystem
Today, it’s all about providing intelligent insights, which has been a pull from the end-users themselves. The end-users want to increase their vehicle utilisation and get more revenue out of it. What’s more important is that the software architecture has to show agility for the vehicle from the very first day. Therefore, SaaS technology will not only improve the safety but also the efficiency and operation of every vehicle, and last but not least, help cater to the automotive ecosystem.

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Automotive Components Industry in India Focuses On Value Addition And Greater Agility

Automotive Components Industry in India Focuses On Value Addition And Greater Agility

In line with the government's push to make India a key automotive manufacturing hub, the automotive components industry in India is confident that it will export more in 2024. 

Focusing on providing more and more opportunities to Indian auto components manufacturers in terms of exports, the Automotive Components Manufacturers’ Association (ACMA) has been helping them to participate in major auto shows the world over. It is also conducting B2B trade fairs such as iAutoConnect which took place in November 2023 in New Delhi, to ensure good international exposure.  

Clocking a 12.6 percent Y-o-Y growth in the first two quarters (H1) of FY2024, the Indian auto components industry, informed an ACMA source, is riding on a robust domestic demand as well as concentrating on exports to ensure stronger and sustainable growth. 

Reporting sales worth USD 36.1 billion in H1 FY2024 as against sales worth USD 33.9 billion during the same period last financial year, the source mentioned that auto component manufacturers are paying attention to significant value addition by adopting new technologies and bettering their agility to respond to the market requirements in the international as well as the home markets. 

Speaking at a press event in Delhi recently, ACMA President Shradha Suri Marwah averred that the auto component industry is mulling over investing around USD 7 billion over the next five years on capacity expansion and technology upgradation mainly because of the robust demand within the indigenous automobile industry, 

"The components industry continues to make investments for purposes of higher value-addition, technology upgradation, and localisation to stay relevant to both domestic and international customers. The industry is aiming to invest USD 6.5-7 billion in capex over the next five years as compared to USD 3.5-4 billion spent in the last five years. With good performance in sales across segments of the vehicle industry in the festive season, I am optimistic that the current fiscal year will witness another good performance from the auto components sector," Marwah noted.

Speaking on the growth, she iterated, “As vehicles sales started reaching pre-pandemic levels and supply-chain issues witnessed during the pandemic such as availability of semi-conductors, high input raw-material costs and non-availability of containers were mitigated, the auto components sector witnessed a steady growth in both domestic and the international markets in the first-half of FY2023-24.”

The findings of the apex body indicated that the auto component sales to OEMs in the domestic market stood at USD 30.8 billion registering a growth by 13.9 percent compared to the first half of the previous year. Consumption of increased value-added components and the shift in market preference towards larger and more powerful vehicles continued to contribute to the increased turnover of the auto-components sector.

Moreover, exports of auto components grew by 2.7 percent to USD 10.4 billion in H1 FY2024 from USD 10.1 billion in H1 FY2023. North America and Europe accounted for 33 percent of exports witnessing an increase of 2 and 12 percent respectively, while Asia accounted for 24 percent, witnessed a decline of 4 percent.

The imports grew by 3.6 percent from USD 10.2 billion in H1 FY202-23 to USD 10.6 billion in H1 FY2023-24. Asia accounted for 63 percent of imports followed by Europe and North America, with 27 percent and 9 percent respectively. Imports from Asia grew by 2 percent, from Europe by 8 percent and from North America by 2.5 percent.

The aftermarket also registered a modest growth in H1 FY2024 witnessing sales go up by 7.5 per cent to USD 5.5 billion from USD 5.4 billion in H1 FY2023.

Commenting on the performance of the auto component industry in India, ACMA Director General, Vinnie Mehta, said, “With vehicle sales and exports displaying steady performance, the auto component industry demonstrated a growth of 12.6 percent scaling a turnover of Rs. USD 36.1 billion in the first half of FY 2023-24. 

Auto Component supplies to all segments of the industry i.e., to OEMs, exports and also the aftermarket remained steadfast. Exports grew by 2.7 percent to USD 10.4 billion while imports grew by 3.6 percent to USD 10.6 billion. The aftermarket, estimated also witnessed a growth of 7.5 percent. Component sales to OEMs in the domestic market grew by 13.9 percent to Rs.2.54 lakh crore”.

Elaborating on the mood of the industry and outlook for the near to mid-term future, Shradha mentioned, “Going forward, considering the festive season has gone well with significant sales across most segments of the vehicle industry, I am optimistic that the current fiscal year will witness another good performance from the auto components sector. The components industry continues to make investments for purposes of higher value-addition, technology upgradation, and localisation to stay relevant to both domestic and international customers.”

 

*Image for representative purpose only.

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SAEINDIA International Mobility Conference 2022

SAEINDIA International Mobility Conference 2022

All set to conduct its International Mobility Conference in Bengaluru from October 12 to October 14, SAEINDIA (Society of Automotive Engineers India) is highlighting sustainable multi-modal mobility. Revealing the theme of the event as ‘Sustainable Multi-Modal Mobility Ecosystem’, the organisation is banking on industry leaders from diverse fields like EVs, automotive and aerospace as its members to add value. 

Venkat Raj, Deputy Director, SAEINDIA, expressed, “We are looking at 7 STGs – sustainability goals – that include affordable, safe and environmentally friendly mobility. In addition to waterways, metros, etc, more is being awaited in a sustainable way.” Celebrating 25 years in India, SAEINDIA has been increasingly getting interested in mobility engineering,” he added. 

Held in a post pandemic environment, the event, termed as SIIMC 2022 in short, is the 10th such in a row. In what is regarded as the organisation’s Indian chapter’s flagship event, the SIIMC 2022 will see over 700 mobility experts including industry thought leaders and professionals from research and development, manufacturing and services along with faculties, students and independent researchers come together and discuss trends and innovations shaping the future of mobility. 

Mahesh Babu, Patron – SIIMC 2022, and CEO, Switch Mobility India, said, “As the highest growth country in the next decade, India has to find sustainable ways to grow including in the area of mobility.” Stating that demand for mobility would have grown 50 percent by 2020, he averred, “People mobility is going to put tremendous pressure and the need therefore is to focus on public transport as a means of sustainable development. This is necessary despite the count of personal vehicles in India being much less than that in US or Europe. Consider this: India has the lowest per capita bus fleet in the world amid huge urbanisation. There is a need by people and experts to together achieve a sustainable multiple mobility platform.” 

Building on the good response received by the 9th edition, the event committee received 530 papers and ideations. Of these 150 would be selected and presented across 5 parallel sessions. There will be over 50 stalls and an exposition. The highlight of this edition will be TechHive, an event for start-ups. Expecting a footfall of 800 visitors, the event will cover topics like automotive, connected tech, SG, vehicle electronics and software, AI, electric and urban air mobility among others. 

Focusing on hyperloop, inland waterways and urban mass transport, the event, according to Dr Shankar Venugopal, Vice President – MRV, Mahindra & Mahindra, will have sustainability, democratisation, disruption and digitisation as the undercurrents. Stating that the quest for increased mobility has left an impact on the environment, Dr. Bala Bharadvaj, immediate past President of SAEINDIA, mentioned, “Our ability in terms of technology is much better. Look at unmanned vehicles, quad-copters, etc, to support mobility, monitor crops and take pictures. Such scenarios make urban air mobility promising but not without its own set of complications.” “Would such mediums help avoid traffic jams on the roads an create new ones in the air makes it exciting as emerging possibilities. No mobility works independently and that makes it important to ensure sustainable mediums through greener fuels like solar.” 
 

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EcoFlow DELTA Pro Gets TIME Honour

EcoFlow DELTA Pro Gets TIME Honour

EcoFlow, a portable power and renewable energy solutions company, has been recognised by the prestigious Time awards for its pioneering product EcoFlow DELTA Pro. The portable power station made it into the “Time100 Best Inventions of 2021” list in the sustainable category.  

EcoFlow DELTA Pro, launched in July 2021, is designed to provide long-lasting backup during load shedding and allows users to better monitor and control their daily electricity consumption, the company said in a release. The company claimed that DELTA Pro can fully charge from a household outlet in three hours. It’s also chargeable from solar panels or electric-vehicle charging stations.  

With a 3,600-watt-hour capacity, it can keep household essentials running for nearly 24 hours, and multiple units can be networked together to power a whole house for days. DELTA Pro’s X-Boost’s single unit can go up to 4500W while X-Stream has the fastest recharging power station. It gets fully charged in 1.8 hours and can monitor voltage, output among others remotely, the release said. 

Jenny Zhang, Global Marketing Director, EcoFlow, said, “We are honoured to make it to the TIME’s lists that are giving recognition to the 100 inventions, which are ‘making the world better, smarter, and even a bit more fun’. Such honours show us that we are on the right track. Our EcoFlow DELTA Pro has been one of the ground-breaking inventions of the year that paves the way for the world to embrace alternative, sustainable power sources.” 

The company claimed that EcoFlow products are the world's first eco-friendly portable power stations. (MT)  

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Freudenberg Group Achieves Record Sales Globally

Freudenberg Group Achieves Record Sales Globally

Freudenberg Group, a renowned global technology conglomerate celebrating its 175th anniversary this year, has announced unprecedented financial achievements for the fiscal year 2023. The conglomerate reported a historic surge in both revenues and operating profits, with sales reaching USD 12.8 billion, marking a 1.3 percent increase from the previous year's figures. Additionally, the operating profit soared to USD 1.19 billion, an impressive 15 percent rise compared to the preceding year, and breaking the USD 1 billion mark for the first time in the company's history.

The robust performance was underscored by Freudenberg's steadfast commitment to innovation, customer-centric strategies and adaptable problem-solving approaches across diverse industries. The conglomerate's success story reflects its unwavering dedication to delivering cutting-edge solutions and fostering strong relationships with its clientele on a global scale.

Freudenberg's Indian arm also experienced remarkable growth, reporting substantial sales of over INR 38 billion for the fiscal year 2023. Demonstrating its confidence in the Indian market, the group announced investments totalling close to INR 3.5 billion slated for the CY2024. These investments are earmarked for enhancing facilities in key regions such as Punjab, Karnataka and Tamil Nadu. 

Notably, Freudenberg inaugurated a new production facility in Morinda, India, catering to its Vibracoustic Business Group and Freudenberg-NOK India joint venture. Moreover, the company's exports from India amounted to nearly INR 8 billion, highlighting its significant contribution to the country's economy.

In line with its global sustainability initiatives, Freudenberg Group is spearheading the transition towards renewable energy sources, aiming to achieve carbon neutrality by 2045. Sustainability lies at the core of Freudenberg's operations, with a focus on optimising energy and material resource utilization. The conglomerate is committed to reducing its CO2 emissions to zero by 2045 through a multifaceted approach encompassing energy conservation, electrification and the generation of green electricity.

Freudenberg's proactive stance towards sustainability is evident in its ongoing endeavours to harness renewable energy including solar and wind power systems. The conglomerate has installed approximately 20 new photovoltaic systems worldwide with plans for an additional 60 systems at various stages of planning and execution. These initiatives underscore Freudenberg's unwavering commitment to environmental stewardship and its determination to mitigate carbon emissions on a global scale.

Commenting on the group’s annual results and its financial figures made public, Chief Executive Officer, Dr. Mohsen Sohi, said, “Numerous records were set during fiscal year 2023. We achieved the highest figures ever for sales and operating profit. When we look back over the past 10 years, it becomes clear how impressive these figures are. Within a single decade, we have roughly doubled our sales and operating profit with an average annual growth rate of 6 and 7.7 percent, respectively. Our investments in research and development have grown by 9.4 percent annually, even more strongly and almost tripling. I would like to thank all our employees worldwide. Their commitment enabled us to achieve these historic results.”

Speaking at the occasion Director of Freudenberg Regional Corporate Center for India, G. Sivasailam, said, “As Freudenberg commemorates 175 years of operations globally this year, it is indeed a proud moment for Freudenberg India to be part of the continued growth journey. Freudenberg Group has been committed to its growing operations in the country, across diverse domains and across the group companies. We are continuing to invest in the expansion of our facilities and 2024 promises to be another year of key milestones we will achieve in India.”

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