Making vehicles (SaaS)y
- By Juili Eklahare
- October 07, 2022
There are increasing software components to vehicles, with new intelligence being added and them getting more sophisticated. SaaS is a way to deliver the software, and we are seeing more software in the automotive industry. Venkat Nathan, Founder and CEO, Nesh LIVE, talks to us about the start-up’s transition to a vehicle connectivity solutions company, their USP and more.
While we see large players like Tesla choosing to build their vehicle connectivity solutions inhouse, SaaS could be the way to go for medium to small players in the automotive OEM space to enable these solutions. However, they may need to approach companies that offer full-stack SaaS solutions for vehicle connectivity to compete with the large players.
One such company is Nesh LIVE, which provides SaaS solutions for vehicle connectivity and was selected by Stanford University as one of the promising start-ups in India under the Seed Transformation Programme in 2017, and has close to about 100,000 vehicles in its system. Moreover, the start-up has been working with vehicle manufacturers for close to five years now.
“Our solutions are deployed at leading truck, bus and off-road vehicle manufacturers. Besides this, we are also working with electric vehicle (EV) manufacturers right now,” says Venkat Nathan, Founder and CEO, Nesh LIVE. “We are working towards helping these manufacturers extract, transfer and analyse battery and vehicle data in the cloud. This in turn is the bedrock for any mobility – that bedrock is quality data, and quality data comes with connectivity right at the production line and the latest sensors supporting the extractions. So when a vehicle is born, the sensors are put in right at the time of its birth as an OEM fitment rather than leaving it to the customer to buy it as an aftermarket fitment.”
The three-dimensional way
Nesh LIVE’s specialisation is that it works with manufacturers early on and tries to integrate its products into the manufacturing line. That way, the whole ecosystem benefits from quality data. In order to build intelligent insights on data, connectivity has to have all the dimensions, from vehicle data to user-behaviour to the environment. The start-up attacks the automotive OEMs’ problems in this three-dimensional way. Doing this provides insights not just for the manufacturers but for the entire network – everyone in the chain is allowed to see and access information that they are allowed to see and access.
The rating system
“Today, we collect close to 100 million data points a day. Nesh LIVE also provides rating systems for the vehicle as a feature, based on the data they get,” says Nathan and goes on, “This rating is useful for the fleet owner.”
The rating system is provided for the vehicle and drivers, and now Nesh LIVE will be extending very similar algorithms for battery rating of electric vehicles. There are a number of applications for battery rating; for one, it helps the user understand the health of the battery. And secondly, as these batteries come up for reuse in other sectors, the grading system will help decide their afterlife in the long run. In fact, the vehicle rating system helps people anonymously compare their own vehicles within their own fleet and other fleets as well.
“In summary, we identify what data is needed and work with the automotive manufacturers. We then extract that data and send it to the cloud. Once that data is sent to the cloud, we run a lot of analytics in the cloud and then provide insights to different stakeholders,” Nathan makes clear.
Nesh LIVE’s SaaS solution – from ICEs to EVs
Some aspects of the SaaS feature are common, while some are industry-specific. “For instance, bus manufacturers want to know when the bus shows the pick-up location in advance. While all applications need to be highly accurate, the accuracy requirements in the bus segment are much higher within SaaS,” Nathan tells us and goes on, “However, in case of construction equipment like earth movers, for instance, there is greater importance to monitoring its working hours rather than accuracy of its location since it is mostly restricted to select zones. Hence, there are small variations from segment to segment. Even EVs have some variations that we are addressing right now.”
Elaborating further on this, Nathan says, “The EV industry is very interested in having a lot of analytics on battery, especially the charging and discharging cycles and health of the battery. This in turn impacts the range of the vehicle, and the range of a vehicle is dynamic. The dynamic range prediction needs to take into account, along with the driver behaviour, such as braking and speed, the usage of the vehicle, the environment, the road surface etc.”
“The SaaS offerings include the mobile app for the driver. For example, the driver gets push notifications based on what we see in terms of his/her handling the vehicle, the way he/she drives, the battery being due for service etc. Besides, we also educate and engage the user for best practices of the EV vehicle,” he adds.
From mobile applications to vehicle connectivity solutions
In fact, Nesh LIVE was initially into building mobile applications for the fleet industry when the product was launched in 2015, before venturing into vehicle connectivity solutions. However, the transition wasn’t too difficult as the two fields are very related, Nathan claims. He asserts, “When we started back in 2015, we started with applications on the phone, predominantly focused on the driver dimension. We provided the driver with an app, like Ola or Uber do today, and basically tracked the phone. The industry had just begun to explore other forms of connectivity of tracking a vehicle back then. So what started in 2015 as GPS tracking and reporting has slowly morphed into a huge vehicle intelligence and analytics platform.”
GPS tracking was, in truth, seen as a low-end commodity product back in 2015. “So when we approached large automotive suppliers with our solution, they approached it cautiously,” Nathan tells us and continues, “However, we had to really convince them that while today it is only GPS, tomorrow it will be the black box of the vehicle – like the Wi-Fi of a house – enabling connectivity and becoming the point of access to the internet.”
Therefore, while the transition for the company from a technical perspective wasn’t much, convincing customers to adopt the technology and telling them that it would morph into providing intelligence for the vehicle and improving its efficiency and safety was difficult back then. “However, we saw the perspective change after 2019. Today, the end-user wants intelligent insights,” Nathan explains.
He further adds that Nesh LIVE has also created virtual sensors that direct the load of the vehicle. “We can tell if a vehicle is travelling with or without load by algorithms. This has further increased the utilisation of the vehicle,” he informs.
Reinventing and staying ahead
While the start-up has come a long way since its inception, it has to face competition like any other organisation and industry. Nathan cites that Nesh LIVE has competition at two levels – the IoT level and the transporter level.
“The IoT-level competition is quite generic and not focused on automotive; data is collected from any industrial equipment, is processed and analytics on it is provided. It is very broad-based,” he explains and goes on, “On the other hand, Nesh LIVE is very automotive-niche; we have people with experience in automotives and we have worked with automotive companies for nearly seven years. Therefore, we have built up a lot of domain knowledge that comes in handy to provide advanced analytics.”
“At the transporter level, one will find companies providing good GPS tracking solutions to transporters. These competitors are at the transporter level, meeting their respective needs,” Nathan further explains.
Coming to where Nesh LIVE stands out, Nathan highlights, “Our start-up does not provide just for the transporters. Our USP is that we provide a lot of features for the auto manufacturer, including the dealers and service network of the manufacturer. And all of this is automated as a production line fitment at the manufacturing line. So we try to stay ahead by being domain-focused and being a very holistic end-to-end player for the ecosystem – not just for the transporter.”
But staying ahead of the competition is not enough. Nesh LIVE has also been constantly working on enhancing its SaaS platform. The start-up invests 20-30 percent into new R&D initiatives of SaaS and is continuously improving. In fact, it has customers in Canada and has ongoing trials in Dubai and the US. Moreover, it has already run some trials in Nigeria.
Cater to the automotive ecosystem
Today, it’s all about providing intelligent insights, which has been a pull from the end-users themselves. The end-users want to increase their vehicle utilisation and get more revenue out of it. What’s more important is that the software architecture has to show agility for the vehicle from the very first day. Therefore, SaaS technology will not only improve the safety but also the efficiency and operation of every vehicle, and last but not least, help cater to the automotive ecosystem.
- Solid Power
- BMW
- Samsung SDI
- solid-state battery
- ASSB
- John Van Scoter
- Martin Schuster
- Stella Joo-Young Go
Solid Power Partners Samsung SDI And BMW On Solid-State Battery Development
- By MT Bureau
- October 31, 2025
Solid Power, Inc., a U.S.-based developer of solid-state battery (ASSB) technology, has announced a collaboration with Samsung SDI and BMW to pursue the development and validation of a demonstration vehicle powered by ASSB technology.
The collaboration is a key step towards the commercialisation of ASSB technology, leveraging the expertise of the three companies. Under the arrangement, Solid Power will supply its sulphide-based solid electrolyte to Samsung SDI, which will then integrate it into cells. These cells will be evaluated based on performance parameters agreed upon with BMW. The ultimate goal is to develop and supply ASSB cells for integration into a demonstration vehicle.
John Van Scoter, President and CEO, Solid Power, said, “We are excited to partner with Samsung SDI and BMW to progress the development of all-solid-state batteries. Our solid electrolyte technology is designed for stability and conductivity, and by working closely with global leaders in automotive and battery innovation, we strive to bring ASSB technology closer to widespread adoption.”
Martin Schuster, Vice-President Battery Cell and Cell Module, BMW Group, said, “With Samsung SDI joining our partnership with Solid Power, we gain significant momentum on our path advancing the development of new battery cell technologies. This global collaboration is another proof point of our overarching goal: to be always in a position to offer our customers state of the art battery technology.”
Stella Joo-Young Go, Executive Vice-President of ASB Commercialisation Team at Samsung SDI, said, "Technological competitiveness in batteries would ultimately lead to innovation in electric vehicles. Samsung SDI will work closely with strategic partners such as BMW and Solid Power to take the lead in commercialisation of ASSB.”
ASSB cells are said to have the potential to offer improved energy density, battery life and safety performance by replacing liquid electrolytes with solid materials. The collaboration supports Solid Power’s objective to manufacture and sell electrolyte to Tier 1 battery manufacturers and automotive OEMs.
Ather Rizta Gets Kannada Language Option For Dashboard Interface
- By MT Bureau
- October 31, 2025
Ather Energy has begun rolling out multi-language dashboard support for its Rizta scooter, enhancing accessibility for a wider audience in India.
The multi-language interface, first announced for the Rizta, will eventually support eight regional languages: Hindi, Marathi, Gujarati, Bengali, Tamil, Telugu, Malayalam and Kannada. The rollout commenced with Hindi, followed by Kannada, with the remaining languages set for introduction in the coming months.
Swapnil Jain, CTO & Co-founder, Ather Energy, said: “Karnataka has been home for us since the beginning. It’s where much of Ather was built, our teams, and our early community. In a state where culture and language are deeply rooted, adding Kannada to the Rizta Z dashboard felt like a natural step to make the experience more personal and accessible for our riders here. As technology becomes part of daily life, it should also feel familiar and easy to use, that’s exactly what this update aims to do.”
The Rizta, Ather’s first family scooter, is available in two models and four variants: Rizta S and Rizta Z. The variants offer an IDC range of 123 km and 159 km. The scooter features a large seat and a storage space of 56-litre, including a 34-litre under-seat capacity and an optional 22-litre frunk accessory.
Safety features include SkidControl, Fall Safe, Emergency Stop Signal (ESS) and Tow & Theft Alerts. The Rizta has found a strong connection with riders, crossing 100,000 unit sales in June of this year.
Hindustan Zinc Drives Smart Mining With IIoT Fleet Intelligence
- By MT Bureau
- October 30, 2025
Hindustan Zinc, a global integrated zinc producer, is advancing its mining strategy with a fleet intelligence system powered by Industrial Internet of Things (IIoT). Through monitoring of Heavy Earth Moving Machinery, the company is capturing real-time data on equipment uptime, reliability and energy consumption to optimise operations, enhance machine lifespan and elevate productivity.
The data-driven approach has led to measurable improvements across equipment categories over the last three fiscal years FY2024 to FY2026:
- Jumbo drilling machines achieved a 28 percent improvement in reliability and uptime.
- Load Haul Dumpers recorded a 24 percent rise in uptime.
- Low-Profile Dump Trucks showed an improvement of over 27 percent.
- Efficiency has also improved, seen in the Power Pack to Percussion ratio for Jumbo machines, which decreased from 3.8 to 3.4, indicating better energy use for equivalent output.
This transformation is managed by Hindustan Zinc’s Collaboration Centre, which serves as the central nerve for real-time data integration and decision-making. Data from sensors and IIoT devices, deployed in collaboration with Machine Max (a Vedanta Spark startup partner), is processed and analysed into insights for both frontline teams and strategic leaders.
Arun Misra, CEO, Hindustan Zinc, said, “With stronger data capture, cutting-edge IIoT integration and advanced analytics, we’re moving from reactive to predictive operations. The optimisation of our heavy earth-moving fleet has been a game-changer for our uptime and efficiency. This project is a clear step towards smarter, real-time decision-making and building a high-performance, energy-efficient mining ecosystem.”
The digital initiative is integral to the company’s strategy for automation, smart mining and sustainability. Hindustan Zinc is also deploying other technologies, including an AI-powered camera surveillance system that has resulted in an almost 50 percent reduction in manual intervention for safety and compliance. The company is currently working with over 20 technology startups on more than 50 projects through Vedanta Spark.
- Lumax Auto Technologies
- Lumax
- SHIFT
- Smart Hub for Innovation and Future Trends
- Daimler India Commercial Vehicles
- Hero MotoCorp
- Mahindra & Mahindra
- Maruti Suzuki India
- Tata Motors
- TVS Motor Company
- ADAS
- Anmol Jain
- Deepak Jain
- SDV
- Satish Sunderesan
Lumax Inaugurates SHIFT Innovation Hub In Bengaluru To Drive Engineering And Digital Capabilities
- By MT Bureau
- October 30, 2025
Tier 1 automotive supplier Lumax Auto Technologies (Lumax) has inaugurated its new Technology Centre in Bengaluru, christened the ‘Smart Hub for Innovation and Future Trends’ (SHIFT).
The new facility will focus on accelerating the company’s electronics engineering and digital capabilities amid the global transition toward software-defined vehicles (SDVs).
The inauguration saw participation from Lumax’s key customers and partners, including leaders from Daimler India Commercial Vehicles, Hero MotoCorp, Mahindra & Mahindra, Maruti Suzuki India, Tata Motors and TVS Motor Company.
The new centre aims to serve as a nucleus for advanced research and product development in key areas such as in-cabin experiences, ADAS (Advanced Driver Assistance Systems), connectivity and embedded electronics.
Anmol Jain, Managing Director, Lumax Auto Technologies, said, “This centre marks a major step toward our Tier 0.5 vision, enhancing our strengths in electronics, mechatronics and digital systems. We aim to lead the transformation toward intelligent, connected and sustainable mobility and Bengaluru’s dynamic tech ecosystem provides the ideal environment for this journey.”
The tier 1 supplier stated that the component industry is undergoing a profound transformation, driven by electrification, digitisation and autonomous technologies. As vehicles become increasingly software-centric, Lumax Group is working to integrate intelligent systems and deliver seamless user experiences.
Deepak Jain, Promoter Director, Lumax Auto Technologies, said, “The launch of our Technology Centre reaffirms our long-term commitment to customer-centric innovation and technological leadership. As the industry transitions toward software-defined vehicles (SDV), the future of mobility will increasingly be driven by intelligence, connectivity and digital integration. SHIFT will enable Lumax Group to accelerate innovation, strengthen collaboration and shape intelligent mobility solutions of the future.”
The SHIFT Technology Centre is equipped with advanced electronics labs for hardware-in-the-loop (HIL) testing, rapid prototyping and product validation, enabling end-to-end innovation from concept to commercialisation.
Satish Sunderesan, CTO, Lumax Auto Technologies, said, “With SHIFT, we aim to converge talent, technology and transformation to engineer software-defined and digitally driven vehicles and evolve from smart systems to autonomous intelligence.”

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