Jawa Yezdi Motorcycles has commemorated Kargil Vijay Diwas Ride with its #ForeverHeroes campaign. The campaign begun in 2019 to express gratitude for the armed forces and to value their contribution towards a secure, peaceful and wealthy nation.
Accomplishing several notable milestones that include the raising INR 14.9 million through motorcycle auctions for the Armed Forces Flag Day Fund, building a community hall for war hero widows, aiding the Indian Navy's ‘Seven Sisters Ride’, assisting the Indian Air Force's base ride, building the ‘Border Man’ statue at the Wagah Border and providing donations to the fund.
By delivering motorcycles through veterans, former service members and active-duty officers, the company is actively supporting the armed forces while promoting respect and appreciation for their contributions.
As part of the Forever Heroes Initiative, Jawa Yezdi Motorcycles recently completed another successful edition of the Kargil Vijay Diwas Ride as a moving tribute to the unwavering spirit and sacrifices made by the Indian Armed Forces during the Kargil War.
The annual expedition took place to honour the bravery of the Indian soldiers. The Naga regiment of the Indian Army organised the ride under the slogan ‘First Breath to Last’. The slogan served as a symbolic link between the soldiers' hometown and the battlefield where they made the ultimate sacrifice in the war in 1999.
The expedition set out on a unique 3,620-kilometer ride on 02 July 2023 from Kohima, Nagaland, with a convoy of 24 riders consisting of Indian Armed Forces veterans, officers and troops. They carried with them the 'sacred soil' from the Naga homeland as a token of their origins and a tribute to their fallen comrades. Throughout the expedition, which involved traveling through difficult terrain, significant military installations and venerated war memorials, the riders showed remarkable unity and solidarity.
Ashwin Singh Joshi, CEO, Classic Legends, expressed, “Jawa Yezdi Motorcycles firmly believes in upholding a deep respect for the selfless sacrifice made by our men and women in uniform, who ensure the safety, security, and strength of our great nation. With a family background of military service, I recognise and appreciate the bravery of our soldiers and also the unwavering support, spirit, and sacrifices made by their families who stand steadfastly behind them with courage and resilience amidst challenges and uncertainties. Over the years, we have consistently extended our support to numerous causes in close coordination with the armed forces, successfully fostering crucial awareness among the masses. This year, our partnership holds special significance as we honour the valiant efforts and supreme sacrifice of the Naga Regiment during the Kargil conflict in 1999. We are privileged to facilitate a remarkable contingent of the Naga Regiment, equipping them with Jawa and Yezdi motorcycles for a ride to the Kargil War Memorial in Dras, an honour we deeply cherish. Our enduring alliance with the Indian Armed Forces further solidifies our commitment to this noble cause. Jawa Yezdi Motorcycles recognises the paramount importance of the Ladakh region and acknowledges the pivotal role played by the army as its guardians."
The Naga regiment's riders presented Major General Sachin Malik, GOC of the 8 Division, Indian Army, with the sacred soil at the Kargil War Memorial in Dras, Kargil, where the ride came to an end. A memorial service was held in honour of the brave soldiers who gave their lives while defending the country.
TVS Motor Company Reports Strong Q1 With 20% Revenue Growth
- By MT Bureau
- August 01, 2025
Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has announced its financial results for Q1 FY2026, with a significant 20 percent increase in revenue for the first quarter.
The company's revenue climbed to INR 100.81 billion, up from INR 83.76 billion in the same period last year.
The company's profitability also saw a major boost. Operating EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) grew by 32 percent to INR 12.63 billion, with the operating margin improving to 12.5 percent from 11.5 percent. This led to a 35 percent increase in Profit After Tax (PAT) to INR 7.79 billion.
During the period, TVS Motor registered its highest ever quarterly sales, with overall two- and three-wheeler sales growing by 17 percent to 1.27 million units. This includes motorcycles sales at 621,000 units, up 21 percent, scooters at 499,000 units, up 19 percent, three-wheelers sales at 45,000 units, up 46 percent and electric scooters at 70,000 units, up 35 percent YoY respectively.
Ather launches 450S variant with 161km range at INR 146,000
- By MT Bureau
- July 31, 2025
Bengaluru-based electric two-wheeler manufacturer Ather Energy has launched a new variant of its 450S electric scooter, featuring an upgraded 3.7 kWh battery pack that delivers an IDC range of 161km. Priced at INR 145,999 (ex-showroom, Bengaluru), the new model offers an extended range while maintaining the performance DNA of the 450 series.
The variant is positioned to bridge the gap between the entry-level 450S 2.9 kWh and the higher-end 450X. It features the same 5.4 kW motor producing 22 Nm of torque, a claimed top speed of 90 kmph, and zero to 40 kmph acceleration in 3.9 seconds.
Ravneet Phokela, Chief Business Officer, Ather Energy, said, "The 450 series has always set the bar for performance, technology, and reliability in the Indian electric scooter market. With the launch of the 450S featuring a 3.7 kWh battery pack and an IDC range of 161km, we're bringing the extended range previously exclusive to the 450X. The new 450S variant is specifically designed for riders who prioritise the sporty appeal and long-range capability of the 450 series over the advanced software features of the 450X. With an IDC range of 161 kms offered by the new 450S, riders can now confidently plan longer journeys and still experience the thrilling performance the 450 series is renowned for, all at a more accessible price."
The new 450S retains the sharp styling and build quality of the 450 range, while offering four riding modes – Smart Eco, Eco, Ride and Sport. It also comes equipped with a 7-inch DeepView Display, Bluetooth connectivity, turn-by-turn navigation, AutoHold, Fall Safe, OTA updates and access to the Ather Grid fast-charging network.
Bookings are now open, with deliveries set to begin from August 2025. Ex-showroom prices for the new variant are INR 148,047 in Delhi, INR 148,258 in Mumbai, INR 145,999 in Bengaluru and INR 147,312 in Chennai.
The scooter is covered under Ather’s 'Eight70' warranty programme, which offers 8 years or 80,000 km of coverage, guaranteeing 70 percent battery health during the period.
Eicher Motors reports strong Q1 performance, Royal Enfield and VECV lead growth
- By MT Bureau
- July 31, 2025
Eicher Motors (EML) has reported its highest-ever Q1 revenue in FY2026, reaching INR 50.42 billion, up 14.8 percent YoY, from INR 43.93 billion last year.
The EBITDA grew by 3.2 percent to INR 12.03 billion, while Profit After Tax (PAT) stood at INR 12.05 billion, up 9.4 percent from INR 11.01 billion in Q1 FY2024-25.
During the quarter, Royal Enfield sold 261,326 motorcycles, which was 14.7 percent higher as compared to 227,736 units sold in the corresponding period last year.
VE Commercial Vehicles (VECV) posted INR 56.71 billion in revenue, up 11.9 percent from INR 50.70 billion, while EBITDA grew by 32.6 percent to INR 5.11 billion. The company sold 21,610 CVs in Q1, compared to 19,702 in the previous year. VECV’s revenue and EBITDA are not included in Eicher Motors’ consolidated financials, and its profit contribution is reflected as a single line in EML’s consolidated PAT.
B Govindarajan, MD, Eicher Motors, and CEO, Royal Enfiled, said, “At Eicher Motors, we’ve had a solid start to the year, with encouraging growth across both Royal Enfield and VECV. We continue to build consistent momentum in volumes, profitability and the strength of our overall portfolio. At Royal Enfield, we have sustained our growth momentum in the first quarter, anchored by our continued focus on product innovation, immersive riding experiences and a deeper expression of pure motorcycling. The refreshed Hunter 350 continues to be a key marker of growth for us, both in terms of volumes and community engagement. Moving ahead on our global ambition, we further strengthened our reach in the SAARC region and expanded our portfolio in Nepal with the locally assembled Classic 350. With a refreshed pipeline of motorcycles and a growing ecosystem of curated rides and culture-first experiences, we are shaping a vibrant and inclusive motorcycling movement. VECV, too, has delivered consistent growth, anchored in a strong product portfolio and a sharp understanding of India’s evolving commercial mobility needs. Our continued investment in sustainable, efficient transport solutions ensures we are well-positioned for the future. As we move forward, our commitment to long-term value creation remains strong – through customer-centric innovation, global ambition, and meaningful brand experiences at every level.”
Vinod Aggarwal, MD and CEO, VECV, and Vice Chairman, Eicher Motors, said, “CV delivered its best‑ever first quarter with 21,610 units in Q1 FY’26 (up 9.7 percent year‑on‑year) and broadened its footprint in a largely flat market. Overall market share improved to 18.7 percent (vs 17.3 percent last year), led by continued leadership in LMD trucks (34.5 percent share) and a strong showing in Buses, where Total Bus volumes grew 14.8 percent and market share rose to 21.5 percent. Exports grew by 20.5 percent over last year. Deliveries of all electric Eicher Pro X in SCV segment (2.0–3.5T) continue to gather momentum. Heavy‑Duty volumes were marginally lower reflecting a lower total market despite market share gains. Our connected vehicle solution “My Eicher” now connects 150,000 customers representing 350,000 vehicles. VECV reported strong revenue growth and expansion in profit margins linked to better volumes, pricing and cost discipline. PAT was lower as compared to previous year primarily due to one off impact in Q1 FY’25 linked to deferred tax reversal.”
VECV also reported improved market share in LMD trucks and buses, and growth in electric vehicle deliveries and exports.
TVS Ntorq 125 Super Soldier Edition Launched At INR 98,117
- By MT Bureau
- July 25, 2025
Chennai-based two-wheeler and three-wheeler major TVS Motor Company has launched the TVS Ntorq 125 Super Soldier Edition in the Marvel Avengers Super Squad series at INR 98,117 (ex-showroom Delhi).
The TVS Ntorq Super Soldier Edition builds on the company’s successful collaboration with Marvel, and features a striking camo-inspired theme.
The Bluetooth-connected Smart scooter (SmartXonnect) remains mechanically unchanged, featuring a 124.8cc, air-cooled engine that produces 9.5hp and 1.5Nm of power.
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