Jawa Yezdi Motorcycles has commemorated Kargil Vijay Diwas Ride with its #ForeverHeroes campaign. The campaign begun in 2019 to express gratitude for the armed forces and to value their contribution towards a secure, peaceful and wealthy nation. 

Accomplishing several notable milestones that include the raising INR 14.9 million through motorcycle auctions for the Armed Forces Flag Day Fund, building a community hall for war hero widows, aiding the Indian Navy's ‘Seven Sisters Ride’, assisting the Indian Air Force's base ride, building the ‘Border Man’ statue at the Wagah Border and providing donations to the fund. 

By delivering motorcycles through veterans, former service members and active-duty officers, the company is actively supporting the armed forces while promoting respect and appreciation for their contributions. 

As part of the Forever Heroes Initiative, Jawa Yezdi Motorcycles recently completed another successful edition of the Kargil Vijay Diwas Ride as a moving tribute to the unwavering spirit and sacrifices made by the Indian Armed Forces during the Kargil War. 

The annual expedition took place to honour the bravery of the Indian soldiers. The Naga regiment of the Indian Army organised the ride under the slogan ‘First Breath to Last’. The slogan served as a symbolic link between the soldiers' hometown and the battlefield where they made the ultimate sacrifice in the war in 1999. 

The expedition set out on a unique 3,620-kilometer ride on 02 July 2023 from Kohima, Nagaland, with a convoy of 24 riders consisting of Indian Armed Forces veterans, officers and troops. They carried with them the 'sacred soil' from the Naga homeland as a token of their origins and a tribute to their fallen comrades. Throughout the expedition, which involved traveling through difficult terrain, significant military installations and venerated war memorials, the riders showed remarkable unity and solidarity.  

Ashwin Singh Joshi, CEO, Classic Legends, expressed, “Jawa Yezdi Motorcycles firmly believes in upholding a deep respect for the selfless sacrifice made by our men and women in uniform, who ensure the safety, security, and strength of our great nation. With a family background of military service, I recognise and appreciate the bravery of our soldiers and also the unwavering support, spirit, and sacrifices made by their families who stand steadfastly behind them with courage and resilience amidst challenges and uncertainties. Over the years, we have consistently extended our support to numerous causes in close coordination with the armed forces, successfully fostering crucial awareness among the masses. This year, our partnership holds special significance as we honour the valiant efforts and supreme sacrifice of the Naga Regiment during the Kargil conflict in 1999. We are privileged to facilitate a remarkable contingent of the Naga Regiment, equipping them with Jawa and Yezdi motorcycles for a ride to the Kargil War Memorial in Dras, an honour we deeply cherish. Our enduring alliance with the Indian Armed Forces further solidifies our commitment to this noble cause. Jawa Yezdi Motorcycles recognises the paramount importance of the Ladakh region and acknowledges the pivotal role played by the army as its guardians." 

The Naga regiment's riders presented Major General Sachin Malik, GOC of the 8 Division, Indian Army, with the sacred soil at the Kargil War Memorial in Dras, Kargil, where the ride came to an end. A memorial service was held in honour of the brave soldiers who gave their lives while defending the country.
 

Honda Motorcycle & Scooter India has launched the 2025 CB350, CB350 H’ness and CB350RS with new colour options starting at INR 210,500.

Mechanically unchanged, the CB350 series uses the 348.36 cc, air-cooled, single-cylinder BSVI OBD2B complaint PGM-FI engine. Fully compliant with E20 fuel, the engine produces 15.5 kW power at 5,500 RPM and 30 Nm of peak torque at 3,000 RPM in CB350 H’ness & CB350RS. For CB350 the torque output is 29.5 Nm at 3,000 RPM. Transmission duties are handled by a five-speed gearbox.

The new CB350 range is available at all Honda BigWing dealerships across India.

TVS Motor Company, a leading manufacturer of two-wheelers and three-wheelers, has attained two new milestones for the TVS Apache motorcycle brand.

First introduced in 2005, the sporty TVS Apache motorcycle marked the company’s entry in the premium segment. It was targeted towards young customers and took inspiration from TVS Racing heritage. The company has announced that in addition to celebrating the 20th anniversary milestone for the Apache motorcycle, the brand has also crossed the 6 million sales milestone.

The TVS Apache is currently sold in more than 60 countries, including LATAM, Africa and Europe. Furthermore, TVS Apache is said to be the first two-wheeler brand in the country that offers factory customisation build-to-order (BTO) option.

Sudarshan Venu, Managing Director, TVS Motor Company, said, "We are immensely grateful to the over 6 million passionate riders of TVS Apache for their unwavering trust and enthusiasm over the last 20 years. Their love for performance and adrenaline has propelled TVS Apache to become one of the fastest-growing sports motorcycle brands globally. This milestone belongs to every member of the TVSM family – our engineers, designers, factory teams, dealers, suppliers and partners – who push the limits of innovation every day. TVS Apache’s enduring success emanates from cutting-edge racing technology, precision engineering, and unmatched performance. It is a testament to our relentless commitment to empowering the new generation of young riders who live and breathe the thrill of motorcycling.”

Vimal Sumbly, Head – Premium Business, TVS Motor Company, said, “TVS Apache has been at the forefront of premium motorcycling, embodying our strategic vision of building a brand rooted in racing excellence and innovation. Over the past 20 years, Apache has redefined performance motorcycling and has created a thriving ecosystem through the Apache Owners Group, uniting passionate riders globally. Crossing the 6 million customer milestone is a testament to the brand’s relentless pursuit of excellence, pioneering segment-first innovations, and delivering unparalleled consumer experiences. As we move forward, we remain committed to pushing the boundaries of performance, technology, and community engagement to shape the future of premium motorcycling. Apache is more than a motorcycle – it’s a movement, a legacy and a community of racing enthusiasts.”

Honda Motorcycle & Scooter India (HMSI), a leading manufacturer of scooters and motorcycles in the country, has announced its wholesales numbers for March 2025 and FY2025.

The company sold a total of 427,448 two-wheelers last month, which includes 401,411 units in the domestic market and 26,037 units exported.

For FY2025, the company shared it recorded 19 percent YoY growth with sales of 5.83 million two-wheelers, which includes 5.32 million units in the domestic market and 505,012 units exported.

During the fiscal, the company expanded its alternative energy portfolio with the introduction of the Activa e: & QC1 in the electric scooter segment and the introduction of the CB300F flex-fuel motorcycle, which is the country’s first 300cc flex-fuel motorcycle.

To support its e-scooter, the company also joined hands with Honda Power Pack Energy India for its battery swapping network.

Hero MotoCorp, the world’s largest two-wheeler manufacturer, has announced its wholesales for March 2025 and FY2025.

The company sold a total of 549,604 two-wheelers last month, which was 12 percent higher as compared to 490,415 units last year. This includes 510,086 two-wheelers in the domestic market and 39,518 units exported, which was higher 11 percent YoY and 26 percent YoY, respectively.

For FY2025, the company clocked 5.89 million two-wheelers, which was 5 percent higher YoY. On one hand, while the company increased sales of motorcycles by 5.51 percent YoY, scooter sales declined by 2 percent YoY.

In the domestic market, the company sold 5.6 million two-wheelers, up 3.53 percent, as against 5.42 million units last year. Exports grew by 43 percent at 287,429 units, as against 200,923 units shipped last year.

registered sales of 5,899,187 units (5.9 million) in FY’25 (April 2024 to March 2025).

During the year, the company’s electric vehicle portfolio grew by 200 percent, albeit from a low base.  

Recently, Hero MotoCorp also marked its entry in the electric three-wheeler space with the acquisition of a substantial stake in Delhi-NCR-based Euler Motors.