One look at the electric Kridn (pronounced Kree-Done, which in Sanskrit means ‘to play’) motorcycle and except for a box-like enclosure below the tank, there’s hardly anything unusual or exciting about it, in comparison to a conventional machine. The news of its export therefore does not click at once. Not, because it comes from a company that does not have a long legacy of automobile manufacture to boast of. A search about the company on the internet draws media reports, but the company website does not speak much about itself. It seems to speak more about the product rather than the company or its manufacturing infrastructure. A search concerning the company’s CEO, Gaurav Uppal, throws a Linkedin link. His previous ventures mark him as the co-founder of ‘Lets Score Soccer Stats’ app and then as the CEO of MapMyMeet iOS and Android App. This looks and sounds quite unlike how one would read the profile of Pawan Munjal, Managing Director, Hero MotoCorp, or that of Rajiv Bajaj, Managing Director, Bajaj Auto. Perhaps that is where the magic of automotive electrification comes into play. There is no need for a manufacturing legacy of two-wheelers or a position of fame in the two-wheeler industry to be producing an electric two-wheeler. 

Coming under the spotlight sometime last year, Noida-based One Electric, it does not take long to figure out, is a start-up. Like Ola or a Zomato, it is sans any baggage that a legacy manufacturer would carry. Add to this equation the announcement to invade the African market and things start to settle down. As of now, One Electric has started exporting its Kridn electric motorcycle to Kenya. Against a backdrop where an estimated three million electric vehicles were sold the world over in comparison to an estimated 17,000 EVs sold in 2010, the ambition of One Electric to invade four other African markets begins to make sense. Priced at INR 1.25 lakh approximately, the Kridn is touted as the fastest electric motorcycle in India. It is claimed to be capable of a top speed of 95 kmph. Exported to Africa with an eye on the bike-taxi segment there (it is called as ‘Bodaboda’), the Kridn is promising a big change. Stacked against the Chinese, it is, according to Gaurav Uppal, offering the African bike-taxi buyers a sustainable, profitable and eco-friendly alternative to what they are currently using. 

The ‘African’ proposal

Stating that the Kridn is designed for tough road conditions, heavy loading and high temperatures, Uppal averred that it is capable of fitting into the African transport system, which is motorcycle intensive. Of the opinion that the Kridn is capable of answering the needs of African, Indian and South American users, he informed that the robust build of the Kridn is complemented by its comfortable seats, metal body and high power-speed capability. Emphasising that this is conducive enough to replace the stock petrol motorcycles Africans are using, Uppal explained that the Kridn can swap batteries, offer superior power and speed qualities, and can withstand heavy loading despite the rough road conditions that prevail in Africa. Claiming to be the first electric two-wheeler company to invade the African market, One Electric is working towards becoming a serious player in the African markets. It is keen to leverage the Kridn’s battery swapping technology to ensure that the bike-taxi operators are able to honour their timelines. Bike-taxi services are highly time sensitive. The option of battery swapping provides a convenient alternative to operate an internal combustion engine powered bike. 

Drawing attention to the electric motorcycle’s design and manufacturing process, Uppal said, “We have a complete in-house design, prototyping, development and production setup.” “We make our moulds and dies,” he added. The manufacturing process of One Electric is such that once a design is finalised, a 3D print-out is taken to check the fitment and alterations. Two or three iterations are a part. A pattern is made thereafter and plastic moulds are embarked upon. It is similar for metal parts manufacture, except there is no 3D printing resorted to. There are other technologies that One Electric employs. Agile enough to adapt and improvise a motorcycle design, according to Uppal, the company boasts of over 80 percent localisation. It uses high quality components to produce the Kridn and is working to achieve 100 percent localisation. Known to use a Honda frame for reference to built its own, One Electric is confident of achieving the goal.

About Kridn

To ensure a robust build, the chassis of the Kridn is said to be two-to-three kg heavier than those of similar motorcycles. It is built in-house along with parts like the battery, tank and speedometer. With stress on utility rather than a funky look, the Kridn employs seat, suspension, throttle and switches, lights and tyres that are sourced from leading suppliers in India. The seat, for example, is sourced from Meenakshi Polymers, the same company that supplies to Hero MotoCorp. The lights are said to be supplied by Fiem Industries, which also is a supplier to Harley-Davidson and Royal Enfield. The suspension is claimed to be sourced from Munjal Showa, which enjoys a supplier status with Hero MotoCorp as well. The quantity of supply by Munjal Showa to Hero MotoCorp per month is said to be no less than half a million bike-pieces per month! The tyres are sourced from Ceat. 

With One Electric known to own an IP right for the design, fuel tank and battery box cover of the Kridn,  the cells of the battery pack for the electric motorcycle are claimed to be imported as of now. The motor controller and the single brake component are also said to be currently imported. The Noida plant of One Electric has the capacity to produce 1,000 units per month. A bigger plant at Pune and Delhi-NCR will soon elevate the count to 10,000 units a month, quipped Uppal. “Expect that to happen in the next three-to-four months,” he added. Aggressively pursuing localisation, One Electric is claimed to have two provisional patents for a new type of motor which is being developed locally. The company is said to hold six-to-seven IPs. Focusing on B2B segment in India, the company, completing multiple last-mile delivery trials, has started receiving LOI's for a pan-India rollout. Insisting on a limited presence in the B2C segment, it is aiming at a first-year deployment of close to 10,000 units.

The road ahead

Stating that the company did not avail of government subsidies due to the lack of suitable drivetrains in India, Uppal mentioned, “The invitation from states for setting up a manufacturing unit has boosted our morale.With the petrol prices rising, electric vehicles have an opportunity to draw people to them. On charging infrastructure for electric vehicles, Uppal averred that the lack of space to comfortably park the vehicle and charge is proving to be a limitation. “This is giving rise to technologies like battery swapping,” he stated. Expecting battery swapping and charging stations to come up, the way ahead, according to Uppal, will be ‘fast charging’ battery swapping stations. Several startups are focusing on that too, he informed. Of the opinion that one battery pack in a vehicle should have enough capacity to last at least two days, Uppal averred that his company is working on a battery tech that could help achieve this goal. It is doing so for its B2C consumers. For the B2B consumers, it is developing a separate infrastructure all together, consisting of ready charging at certain points in the city.

Facing a disruption due to Covid-19 in the form of factory shutdown and supply chain issues, One Electric is working to invade the European and South American markets by 2022. “The South American market,” said Uppal, “is similar to the Indian and African market.” “The European market at the other end is about high cost and quality components, about performance and more,” he added. To focus on the brand of lithium cells for its European strategy, the company, in India, is currently pushing the Kridn through 25 dealerships across six states. (MT)

TVS Motor Company, a leading two- and three-wheeler manufacturer, has launched the updated TVS Apache RTR 160 4V at INR 139,000.

The TVS Apache RTR 160 4V is powered by a 159.7cc, oil-cooled, fuel-injected, 4-valve, which produces 17.55 PS at 9,250 rpm and 14.73 Nm of torque at 7,500 rpm.

It comes with a segment-first 37mm Upside Down (USD) suspension and three ride modes — Sport, Urban, and Rain, which the company claims enhance control, stability, and adaptability across diverse riding conditions.

Like with most of the new models from the TVS Motor Co’s stable, the Apache RTR 160 4V now comes with TVS SmartXonnect technology, which provides Bluetooth connectivity, providing turn-by-turn navigation, call & SMS alerts, and voice assist.

In terms of design, the refreshed TVS Apache RTR 160 4V’s can be had in three colour options – Granite Grey, Matte Black, and Pearl White, which are complemented by sporty, race-inspired graphics, golden-finish USD forks, and red alloy wheels. 

Vimal Sumbly, Head of Business – Premium, TVS Motor Company, said, “We are proud to lead the way in engineering and innovation in motorcycles. With that commitment, we are excited to announce the upgrade of the TVS Apache RTR 160 4V with cutting-edge features and advanced technology. Built on a rich racing legacy, the TVS Apache Series proudly serves over 5.5 million enthusiasts, making it one of the fastest-growing premium motorcycle brands globally. We are committed to meeting the evolving needs of our customers by integrating performance, technology, and style. By constantly evolving in our set of offerings, we have set new benchmarks for performance motorcycles in India.”

KAW Veloce Motors Pvt Ltd (KVMPL) has unveiled the Brixton brand of motorcycles (600 cc and 1200 cc) and an e-scooter of the Italian brand Velocifero (VLF) called Tennis in Kolhapur, Maharashtra.

The unveiling of both the machines – the motorcycle with an ICE and the e-scooter with a battery and motor – at the Highland Club on the outskirts of the city took place amid much fanfare.

The Brixton motorcycle and VLF e-scooter – with an angular bodywork overall that is synonymous with Italian design culture and featuring a 2.1kW hub motor, and a range of 130 km – will be offered through the MotoHaus retail channel, the first outlet of which is set to be commissioned in a few days from now in Kolhapur.

Both the two-wheelers – the e-scooter is priced at INR 1,30,000 ex-showroom – are being put together (from a CKD kit) at a plant that is about 12 km from the launch venue as part of the Phase I strategy. To be offered through MotoHaus outlets in cities Mumbai, Thane, Pune, Jaipur, Vapi, Goa, Bangalore, Chennai, Cochin, Nashik, Nagpur, Surat, Ahmedabad and Vadodara besides Kolhapur, the two vehicle brands are expected to be joined by a third Italian brand and an in-house electric two-wheeler brand at a later date.

Once the Phase I strategy plays out and the Bixton and VLF offerings find a footing in the Indian market, the company will embark on the Phase II strategy that will include a design and development centre at Kolhapur. The strategy will also include a manufacturing plant that can do 25,000 units and enable the engineering of a robust supply chain in terms of localisation.

It is at the Phase II level that investments from Brixton Motorcycles (Austria) and VLF are expected to come into the venture, which is initially supported by the parent company of KAW Veloce.

TVS Motor Company-owned British premium motorcycle brand Norton Motorcycles, has announced changes to its leadership structure.

The company has announced Dr. Robert Hentschel, currently CEO, will step back from his role effective immediately. He will transition to a non-executive director role within the company.

On the other hand, Nevijo Mance will join Norton Motorcycles as Executive Director, overseeing all upstream business operations, as part of the new leadership structure.

He will be responsible for product design, development and engineering, manufacturing, procurement, quality control, and supply chain management.

In addition, Richard Arnold, who was appointed Executive Director in June 2024, will be responsible for downstream business operations, including marketing, brand management, sales, distribution, customer relationship management, aftersales service, product management, and public relations.

He will also be responsible for enhancing customer experience, expanding Norton’s market reach, and strengthening the brand’s presence across global markets.

Dr Rober had been leading the company since 2021, and has been instrumental in strengthening Norton’s foundations, guiding the company through crucial stages of its growth plan and establishing a strong operational base. He had played a key role in synergistic relationship with parent TVS Motor Company, which has been pivotal in advancing Norton’s progress and setting the stage for future success.

TVS Motor Company (TVSM), a global manufacturer of two- and three-wheelers, has announced the date and venue for the fourth edition of its TVS MotoSoul festival. The two-day festival will be held at Vagator, Goa, on 6 and 7 December 2024 with a focus on eco-friendly branding and sustainable practices.

Riding on this year’s theme of ‘Feel the Adrenaline, Feel the Inspiration, Feel the Groove’, TVS MotoSoul 4.0 is expected to draw visitors not only from India but also from other countries where the company has a presence. The two-day event promises attractive sessions like culinary experiences, wellness and personal care sessions, bike trips and tricks sessions and community and bonding sessions, as well as live music performances by top artists. The festival will provide attendees with a chance to participate in motorsports including dirt track racing, stunt shows and flat track challenges. Additionally, the attendees will be able to interact with race champions, riding experts and motorcycling legends.

Vimal Sumbly, Head of Business – Premium, TVS Motor Company, said, “TVS MotoSoul is a mark of the motorcycling spirit. It celebrates the bond between man and machine. Each edition has not only grown in scale but has also deepened this connection among enthusiasts. Our commitment goes beyond just motorcycles; we are devoted to nurturing a thriving ecosystem of riders. As we gear up for TVS MotoSoul 4.0, we are excited to redefine the journey with extraordinary experiences, all wrapped in a vibrant and colourful theme that captures the free-spirited essence of our community. We are confident that our mission to democratise these experiences will lead to one of the most exhilarating celebrations of riders and their journeys at TVS MotoSoul 4.0.”