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Piaggio Banks On Unique Brand Portfolio For Strong Growth
- by Bhushan Mhapralkar
- November 02, 2022

Reporting consolidated net sales of EUR 1,626.9 million over the last nine months, marking an increase of 23.3 percent when compared to the sales of EUR 1,319.2 million clocked during the corresponding period last year that ended on 30 September 2021, Piaggio is cautiously optimistic of steady growth on the basis of its unique brand portfolio.
Selling 490,400 vehicles worldwide (an increase of 13.9 percent from 430,600 during the corresponding period last year), the Italy-based industrial group showcased the new Aprilia RSV4 XTrenta, a special edition two-wheeler that combines Aprilia Racing engineering and MotoGP technology. Only 100 bikes will be produced to celebrate the 30th anniversary of Aprilia’s first championship victory. It also showcased the centenary edition of GMG – Giornate Mondiali Moto Guzzi – in Mandello Del Lario (Italy) in September, attracting more than 60,000 Guzzi bikers from around the world, including British actor Ewan McGregor, who has always been a great fan of Moto Guzzi bikes.
Holding the world preview of the Moto Guzzi V100 Mandello Aviazione Navale (signifying the brand’s special ties with the Italian Navy) in the spectacular setting of the flight deck of the Cavour aircraft carrier in September, Piaggio presented a new range of Vespa GTS scooters in four versions – the classic Vespa GTS, the contemporary GTS Super, the feisty GST SuperSport and the hyper-tech Vespa GTS SuperTech – in October.
Announcing net profit of EUR 70.9 million, the best ever nine months result with an improvement of 37.4 percent (it was EUR 51.6 million at the nine months ending on 30 September 2021), the Italian group sold 410,000 two-wheelers worldwide (an increase of 12 percent from 366,000 as on 30 September 2021) and generated net sales of EUR 1,338.9 million, an increase of 20.6 percent from EUR 1,110.2 million during the corresponding period last year.
Turnover from two-wheeler sales was particularly strong in Asia Pacific (clocking an increase of 55.1 percent), followed by the Americas (clocking an increase of 44.4 percent), EMEA (clocking an increase of 7.7 percent) and the Indian sub-continent where sales continued to be steady and resulted in an increase of one percent.
Consolidating its leadership in the scooter segment with a share of 23.5 percent (23.1 percent in the first nine months of 2021) and further strengthening its positioning in the North American scooter market with a share of 34.9 percent (34.5 percent as on 30 September 2021), Piaggio experienced an increase in traction in the area of motorcycles as well.
Working to consolidate its presence in the North American motorcycle market with the Aprilia and Moto Guzzi brands, the group (seeing double-digit growth in global scooter sales volumes, driven in particular by the Vespa brand that reported a double-digit improvement in turnover and record nine-month sales volumes and by Aprilia scooters) clocked good growth in its commercial vehicle portfolio as well.
The group reported sales volumes of 80,300 vehicles, up 24.4 percent as compared to 64,600 units sold in the nine months ending on 30 September 2021. It also reported net sales of EUR 288 million (an increase of 37.8 percent from 209.1 million EUR as on 30 September 2021).
Highlighting positive performance of the motorcycles under the Aprilia and Moto Guzzi brands on one side and the commercial vehicles on the other, Piaggio experienced good contribution from its Indian operations too.
With the Indian market showing a recovery with turnover from commercial vehicles rising 56.7 percent and sales volumes rising 37.4 percent, the group’s subsidiary now commands a 19.4 percent overall share of the Indian three-wheeler market. In the cargo sub-segment of three-wheelers in India, the company – Piaggio Vehicles Private Limited – is holding a market share of 33 percent.
Drawing attention to an extremely complex macroeconomic situation and geopolitical developments such as the Russia-Ukraine conflict, Piaggio Group Chairman and CEO Roberto Colaninno expressed, “The Piaggio Group closed the first nine months of 2022 with its best results ever and double-digit growth, driven primarily by excellent performance in the APAC area, which will be further boosted by the new manufacturing facility we shall be opening in Indonesia next month.”
- Suzuki Motorcycle India
- Suzuki Motor Corporation Japan
- Suzuki Hayabusa
- Deepak Mutreja
Suzuki Motorcycle India Launches OBD2 Compliant 2025 Hayabusa Motorcycle
- by MT Bureau
- April 11, 2025

Suzuki Motorcycle India, the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has launched the OBD2-compliant CY2025 Suzuki Hayabusa.
The flagship motorcycle is available in three dual-tone colour combinations - Metallic Mat Steel Green/Glass Sparkle Black, Glass Sparkle Black/Metallic Mat Titanium Silver and Metallic Mystic Silver/Pearl Vigor Blue- and will be available at INR 1.69 million (ex-showroom Delhi).
The Suzuki Hayabusa is powered by a 1,340 cc in-line 4-cylinder fuel-injected, liquid-cooled DOHC engine, features two Suzuki Ram Air Direct (SRAD) ducts to boost performance, Twin Swirl Combustion Chamber (TSCC) promotes faster and more efficient burning of the fuel-air mixture. The motorcycle is equipped with KYB inverted front forks, BATTLAX HYPERSPORTS 22 tyres, and Brembo Stylema 4-piston front brake calipers
In terms of tech, the Hayabusa comes with Power Mode Selector, Launch Control System, Bi-directional Quick Shift System, Cruise Control and Motion Track Traction Control (TC). It also features Suzuki Easy Start System, Low RPM Assist and LED lighting among others.
Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “The Suzuki Hayabusa holds a special place in the hearts of motorcycle enthusiasts across the globe. With the introduction of three new colour combinations and the transition to the OBD-2B compliance, we look forward to captivating customers with a product that stays true to its legacy while meeting today’s riding needs.”
- Honda Motorcycle & Scooter India
- Honda CB350
- Honda CB350 H'ness
- Honda B350RS
Honda Launches MY2025 CB350 Range With New Colour Options At INR 210,500
- by MT Bureau
- April 04, 2025

Honda Motorcycle & Scooter India has launched the 2025 CB350, CB350 H’ness and CB350RS with new colour options starting at INR 210,500.
Mechanically unchanged, the CB350 series uses the 348.36 cc, air-cooled, single-cylinder BSVI OBD2B complaint PGM-FI engine. Fully compliant with E20 fuel, the engine produces 15.5 kW power at 5,500 RPM and 30 Nm of peak torque at 3,000 RPM in CB350 H’ness & CB350RS. For CB350 the torque output is 29.5 Nm at 3,000 RPM. Transmission duties are handled by a five-speed gearbox.
The new CB350 range is available at all Honda BigWing dealerships across India.
Model | Variant | Price (ex-showroom Delhi) |
CB350 | DLX | INR 2,15,500 |
DLX PRO | INR 2,18,850 | |
CB350 H’ness | DLX | INR 2,10,500 |
DLX PRO | INR 2,13,500 | |
DLX PRO Chrome | INR 2,15,500 | |
CB350RS | DLX | INR 2,15,500 |
DLX PRO | INR 2,18,500 |
- TVS Motor Company
- TVS Apache
- Sudarshan Venu
- Vimal Sumbly
- TVS Racing
TVS Apache Celebrates 20th Anniversary And 6 Million Sales Milestone
- by MT Bureau
- April 03, 2025

TVS Motor Company, a leading manufacturer of two-wheelers and three-wheelers, has attained two new milestones for the TVS Apache motorcycle brand.
First introduced in 2005, the sporty TVS Apache motorcycle marked the company’s entry in the premium segment. It was targeted towards young customers and took inspiration from TVS Racing heritage. The company has announced that in addition to celebrating the 20th anniversary milestone for the Apache motorcycle, the brand has also crossed the 6 million sales milestone.
The TVS Apache is currently sold in more than 60 countries, including LATAM, Africa and Europe. Furthermore, TVS Apache is said to be the first two-wheeler brand in the country that offers factory customisation build-to-order (BTO) option.
Sudarshan Venu, Managing Director, TVS Motor Company, said, "We are immensely grateful to the over 6 million passionate riders of TVS Apache for their unwavering trust and enthusiasm over the last 20 years. Their love for performance and adrenaline has propelled TVS Apache to become one of the fastest-growing sports motorcycle brands globally. This milestone belongs to every member of the TVSM family – our engineers, designers, factory teams, dealers, suppliers and partners – who push the limits of innovation every day. TVS Apache’s enduring success emanates from cutting-edge racing technology, precision engineering, and unmatched performance. It is a testament to our relentless commitment to empowering the new generation of young riders who live and breathe the thrill of motorcycling.”
Vimal Sumbly, Head – Premium Business, TVS Motor Company, said, “TVS Apache has been at the forefront of premium motorcycling, embodying our strategic vision of building a brand rooted in racing excellence and innovation. Over the past 20 years, Apache has redefined performance motorcycling and has created a thriving ecosystem through the Apache Owners Group, uniting passionate riders globally. Crossing the 6 million customer milestone is a testament to the brand’s relentless pursuit of excellence, pioneering segment-first innovations, and delivering unparalleled consumer experiences. As we move forward, we remain committed to pushing the boundaries of performance, technology, and community engagement to shape the future of premium motorcycling. Apache is more than a motorcycle – it’s a movement, a legacy and a community of racing enthusiasts.”
- Honda Motorcycle & Scooter India
- HMSI
- Activa e:
- Honda QC1
- Honda Power Pack Energy India
Honda Motorcycle & Scooter India Reports 19% Growth In FY2025
- by MT Bureau
- April 03, 2025

Honda Motorcycle & Scooter India (HMSI), a leading manufacturer of scooters and motorcycles in the country, has announced its wholesales numbers for March 2025 and FY2025.
The company sold a total of 427,448 two-wheelers last month, which includes 401,411 units in the domestic market and 26,037 units exported.
For FY2025, the company shared it recorded 19 percent YoY growth with sales of 5.83 million two-wheelers, which includes 5.32 million units in the domestic market and 505,012 units exported.
During the fiscal, the company expanded its alternative energy portfolio with the introduction of the Activa e: & QC1 in the electric scooter segment and the introduction of the CB300F flex-fuel motorcycle, which is the country’s first 300cc flex-fuel motorcycle.
To support its e-scooter, the company also joined hands with Honda Power Pack Energy India for its battery swapping network.
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