Royal Enfield and celebrated Italian riding gear brand, Alpinestars, have collaborated to create a riding apparel collection. The company said in a statement that both Royal Enfield and Alpinestars have a rich legacy in the world of motorcycling and this collaboration symbolises an amalgamation of authenticity and safety. 

Founded in 1963 in Asolo, Italy, Alpinestars is now a world-leading manufacturer of professional racing products, motorcycling airbag protection, high-performance apparel, gear and technical footwear, the release said. The brand is trusted and worn by many world racing athletes from Formula 1, NASCAR, AMA and World Motocross and MotoGP.  

The company said that the partnership aims to provide Indian riders with the essential tools needed to make the best of their adventures. 

B. Govindarajan, Executive Director, Royal Enfield said, “For riding enthusiasts, their riding apparel and gear is a very personal means for self-expression, on and off the saddle. Keeping this in mind, at Royal Enfield, we keep updating our range of apparel and attempt to bring an enviable collection through collaborations with the best global brands, for our riders. We are super-thrilled to collaborate with Alpinestars, an iconic brand that has elevated safe and stylish riding experience for motorcyclists around the world. Both Royal Enfield and Alpinestars brands are known for creating world-class riding apparel, footwear and gloves with focus on rider safety, and this collaboration aims to take that a notch higher. Royal Enfield is committed to bringing technology developments with best-in-class quality and this association is an effort to make high-quality gear accessible to all via Royal Enfield's strong presence across markets.” 

The collection includes armour-infused riding jackets, gloves and riding trousers that meet global safety norms of safety, performance and comfort, the release said. All the riding jackets and riding trousers under this range are CE Certified with Class A protection under Personal Protective Equipment regulations and come with Alpinestars Nucleon flex pro CE level 2 armour. Additionally, the products also come with Alpinestars' patented Drystar technology. The Drystar membrane makes the gear waterproof, yet breathable and allows riders to endure all-weather conditions while keeping the rider dry and comfortable. The range also includes three gloves, all of which are CE certified to level 1 EN13594:2015, KP and have been developed with best-in-class features such as knuckle protection, palm protection, padding, cuff adjusters, screen-friendly fingertips, accordion stretch panels, and constructed with high-quality abrasion resistance goat nappa leather, Polyester Air mesh and Drystar waterproof membrane among others. 

The company said the collection would be available in India across Royal Enfield stores, Amazon and Royal Enfield’s official website (store.royalenfield.com) with a price range of INR 5,200 to INR 18,900. 

The all-season jacket is engineered to deliver optimal protection and weather performance for ideal comfort. It comes with Alpinestar Nucleon flex pro CE Level 2 armour and the entire jacket is CE certified to “Class A”. It has a modular construction and the most advanced materials technologies available and can accommodate the Tech-Air 5 Airbag System. It will be available in Black and Khaki colours. The jacket is priced at INR 17,500, the release said. 

The casually-styled Solano 2 layer riding jacket is available in black colour. It also comes with CE certified to “Class A” and Alpinestar Nucleon flex pro CE Level 2 armour protection. The Jacket is completely waterproof and comes with a detachable sleeveless thermal winter liner and is equipped with eight pockets for real-world practicality, The jacket is priced at INR 18,900. 

The gloves are light, aggressively styled and highly durable summer-friendly gloves constructed from a mix of air mesh and perforated leather. It comes with CE Level 1 certification and features such as a touch screen compatible index fingertip for use with smartphones and GPS systems. The gloves are priced at INR 5200. 

Appropriate for both the road and the racetrack, SYNCRO Dryster gloves are made with DRYSTAR membrane technology for 100 per cent waterproof and breathable all-weather performance. The gloves incorporate a host of safety features such as a Viscoelastic knuckle protection system for effective impact protection, padded palm, ergonomic stretch accordions on fingers for superior fit and flexibility for touch screen compatible fingertips. The gloves are priced at INR 6,900. 

The Gareth Leather Glove features a goat Nappa leather construction to ensure high levels of abrasion resistance and a more comfortable experience. These gloves are designed with a slim wrist to make sure that the gloves sit better within the sleeves of a jacket. In addition, it's a waterproof glove incorporating Alpinestars Drystar 100 per cent waterproof and breathable membrane. Gloves are fully CE certified motorcycling with CE Level 1 and come with PVC covered knuckles for enhanced protection against impacts and a touchscreen compatible index finger. The Gloves are available in black and olive colour, priced at INR 5,200. 

Gravity drystar riding trousers come with an optimised fit for high performance. Its exclusive drystar construction ensures 100 per cent waterproofing and is adaptable to all weather conditions with great levels of breathability. The customised range with Alpinestars takes inspiration from Royal Enfield’s endeavour to be the rider’s alley in their quest for exploration. With purpose-built protective gear, and laid-back, vibrant lifestyle apparel; a showcase of rich expressions building relevance around the motorcycling way of life. The riding trousers are priced at INR 14,500, the release added. (MT)

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Bajaj Auto, one of the leading two-wheeler and three-wheeler manufacturers, has updated its popular Pulsar 150 motorcycle range. The updates include the introduction of LED headlamps and LED blinkers to the model, which the company states is intended to improve visibility and usability while maintaining the vehicle's design identity.

The updated range is available at the following ex-showroom Delhi prices – Pulsar 150 SD at INR 108,772, Pulsar 150 SD UG at INR 111,669 and Pulsar 150 TD UG at INR 115,481.

The motorcycle retains its frame and stance, though Bajaj has introduced new colour options and graphics. The Pulsar 150 continues to utilise DTS-i (Digital Twin Spark-ignition) technology, which uses two spark plugs to ignite the air-fuel mixture in the combustion chamber, intended to improve combustion efficiency and power output.

The update focuses on integrating modern lighting components into the existing platform, which originally established the sports motorcycling segment in India.

Sarang Kanade, President, Motorcycle Business Unit, Bajaj Auto, said, “The Pulsar 150 has defined performance motorcycling for generations. With this update, we have preserved its classic character while thoughtfully adding modern LED lighting, ensuring the Pulsar 150 remains relevant, recognisable and Definitely Daring.”

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Suzuki Motorcycle India (SMIPL), the subsidiary of Suzuki Motor Corporation, Japan, held a mileage contest for the Suzuki Access scooter in Palwal. The event involved 35 participants, including current owners and prospective buyers, to test the fuel efficiency of the scooter under city driving conditions.

The initiative is part of the brand’s ‘Pickup Bhi, Mileage Bhi’ strategy, which focuses on balancing engine performance with fuel economy and build quality.

The event was organised in partnership with RV Suzuki in Palwal. The participants, all of whom had purchased their scooters within the last year, followed a specific testing protocol: a designated 20-kilometre circuit on city roads, scooters were operated on a full tank, then refilled at the end of the journey to calculate the exact fuel consumed.  Potential customers were provided with test rides and the opportunity to interview existing owners regarding reliability and comfort.

Deepak Mutreja, Vice-President, Sales & Marketing, Suzuki Motorcycle India, said, “The Suzuki Access Mileage Contest places a strong focus on fuel efficiency, bringing our brand promise of ‘Pickup Bhi, Mileage Bhi, Shandar Quality Ke Sath’ to life. By riding on city roads, participants experience the scooter’s real-world mileage. Along with mileage, customers also get to experience the quality and reliability that have made the Access a trusted choice of over 6 million customers. We appreciate the participation from customers in Palwal. We will continue to extend such on-ground initiatives to more cities across India, allowing customers to connect closely with out two-wheelers and witness their performance firsthand.”

The company intends to expand these on-ground initiatives to additional cities across India to demonstrate the performance of its two-wheeler portfolio in local environments.

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Bengaluru-based electric vehicle maker Ola Electric has expanded its Hyperservice initiative by launching dedicated centres that offer a same-day service guarantee for eligible customers at no extra cost. The company will upgrade its existing service infrastructure into Hyperservice Centres, beginning with a facility in Indiranagar, Bengaluru.

The expansion is intended to reduce service lead times and increase transparency through a digital workflow.

The Hyperservice Centres include several facilities for customers and technical upgrades for vehicle maintenance. The waiting area includes a lounge and Wi-Fi connectivity for customers. Real-time visibility of the servicing stages is provided via the Ola Electric app. Going forward, the company plans to upgrade selected centres across India in the coming weeks.

Ola Electric has also transitioned Hyperservice into an open platform. This move makes the company’s spare parts, diagnostic tools, and training modules available to independent garages, mechanics, and fleet operators.

Under this model, parts can be purchased directly through the Ola Electric app or website. This is intended to allow garages and customers to access components without the use of intermediaries.

“As part of the ongoing service upgrade we are reimagining many of the fundamental aspects of the service experience. We see it as a core part of Ola ownership, and it needs the same level of innovation as the product itself. With Hyperservice Centres, we are setting a new benchmark – same-day service guarantee. At no extra cost for any customer. This is about using technology, process redesign and scale to remove friction and give every Ola customer a faster, simpler and more transparent service experience,” said the company in a statement.

The company has rolled out an in-app service appointment feature nationwide. The tool allows users to select service slots, track the status of their vehicle, and manage maintenance requirements within the unified platform to replace traditional booking methods.

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India Yamaha Motor, one of the leading two-wheeler manufacturers in the country, has announced the appointment of Hajime Aota as the Chairman of Yamaha Motor India Group, effective from 1 January 2026. He is set to succeed Itaru Otani, who held the position since November 2024.

The appointment comes as Yamaha continues its focus on the premium segment and digital integration within the Indian two-wheeler market.

Aota joins the Indian operations with experience in corporate strategy, planning and venture business development. He has held leadership roles in Japan, the United States and the United Kingdom.

Prior to this role, Aota served as Executive Officer at Yamaha Motor Co, and Chief General Manager of the Corporate Strategy Centre at the global headquarters in Japan. In these positions, he managed corporate strategy, sustainability and digital transformation.

He has also worked as Chairperson of Yamaha Motor Ventures & Laboratory Silicon Valley (YMVSV) overseeing investments in robotics, transportation, fintech and health technologies. He has also contributed towards Yamaha Motor Group’s long-term growth strategy.

Aota is a graduate of Keio University and holds a qualification from the Program for Leadership Development at Harvard Business School.

Hajime Aota, said, “I am very excited to begin my journey in India, one of the world’s most dynamic and diverse two-wheeler markets. The rapidly evolving aspirations of Indian consumers, especially the youth, align strongly with Yamaha’s focus on premium products, innovation, and a customer-centric approach. Leading Yamaha in India is a significant responsibility, and my focus is on strengthening the brand by delivering products that seamlessly combine Yamaha’s global engineering excellence with the evolving needs of Indian riders. I look forward to working closely with our teams and partners to drive sustainable growth and reinforce Yamaha’s presence in this important market.”

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