To add another chapter to Royal Enfield’s legacy of producing cruisers loved by their riders the company has launched its all-new easy cruiser, the Meteor 350 in three variants. It will be available at a starting price of INR 1,75,817 for the Fireball, INR 1,81,326 for the Stellar, and at INR 1,90,536 for the Supernova editions. (all ex-showroom Chennai prices)
The Meteor 350 inherits its name from another iconic motorcycle of the company in 1950’s. Launched at the end of 1952, the Meteor was a magnificent touring motorcycle with a reputation that has stood the test of time.
Together with the launch of the Meteor 350 comes the company’s Make It Yours - MiY - initiative, an inventive and unique motorcycle personalisation tool. The users can tap into thousands of possible personalisation combinations when they order their motorcycle via the Royal Enfield App, on the website or at a dealership. In addition to the seven standard colourways, under three editions, MiY allows an additional eight colourway options for customers.
Siddhartha Lal, Managing Director of Eicher Motors Ltd. said, “The Meteor 350 is a charming combination of classic cruiser styling with modern capability. We wanted to build a motorcycle that could ensure a great cruising experience for new, as well as experienced riders.”
Vinod K. Dasari, CEO of Royal Enfield, said, “With the Meteor 350, we wanted to build not just a fabulous motorcycle, but also create a whole new way for people to engage with the brand and transform their purchase and ownership experience. While motorcycle personalisation has grown enormously over the last decade, the options available to create a personalised purchase experience are practically non-existent. We’ve changed that.”
Designed and developed by designers and engineers based at Royal Enfield’s two state-of-the-art technical centres, in Chennai, Tamil Nadu, and Bruntingthorpe, UK, the Meteor 350 is powered by 349cc air-oil cooled single-cylinder engine delivering 20.2 bhp and 27 Nm of torque at 4,000 rpm.
Customers booking a Meteor 350 will simultaneously be able to opt for Annual Maintenance Contracts (AMC), extended warranty and roadside assistance, all with flexibility built in to suit the requirements of the rider. Another digital innovation that accompanies the launch is the Royal Enfield Mechanic App. This aims to retool and upskill the entire mechanic ecosystem, authorised service centre network and thousands of freelance mechanics who, for generations, have been extensions of the brand’s service network. The Mechanic App is a digitized platform that offers e-diagnostics for easier, faster and precise diagnosis and resolution of most service needs. By simply plugging in a dongle, riders can interface their motorcycle with the RE Mechanic App via a smartphone. The App also includes a range of valuable additional features such as interactive learning modules, service manuals, electronic parts catalogue and online ordering. (MT)
- Aprilia
- Aprilia RSV4 X-GP
- Noale Racing Department
- Catalunya Grand Prix
- Aprilia Racing
- Massimo Rivola
Aprilia's Limited-Edition RSV4 X-GP Sells Out In Record 14 Days
- By MT Bureau
- October 08, 2025
Aprilia Racing has achieved global success with the limited-edition RSV4 X-GP, announcing that all 30 units sold out in just fourteen days following its introduction at the Catalunya Grand Prix.
The company stated that the immediate sell-out confirms the strong international appeal of Aprilia's ‘X’ brand, which the company states is a reference point for exclusivity, innovation and pure performance.
Enthusiasts from markets including Europe, the United Arab Emirates, Australia, Malaysia and the United States secured the bikes, with booking requests reportedly exceeding availability during the presentation weekend itself.
The RSV4 X-GP was created by the Noale Racing Department to mark the 10th anniversary of the RS-GP's debut in MotoGP, featuring the official MotoGP Team livery. It is the most powerful RSV4 ever built, boasting 238 HP for a mere 165 kg of weight, creating an ‘unprecedented riding experience.’
The bike introduces several track-focused innovations derived directly from the RS-GP prototype, notably becoming the first factory derivative bike in the world to feature leg and tail wings – aerodynamic solutions previously exclusive to the MotoGP machine. It also includes a structural carbon seat support.
Massimo Rivola, CEO, Aprilia Racing, said, “X confirms its status for Aprilia Racing as an exclusive and niche brand with enormous potential. Aprilia Racing is synonymous with innovation and it fills us with pride to see that, even at a strategic and product level, we have created an iconic brand and a new type of absolutely exclusive bike, conceived specifically for track enthusiasts.”
Suzuki Motorcycle India Intros New Colour Options For Gixxer And Gixxer SF
- By MT Bureau
- October 08, 2025
Suzuki Motorcycle India, the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has introduced new colour line-up for the Suzuki Gixxer SF and Gixxer motorcycles.
The fully faired Suzuki Gixxer SF priced at INR 137,231 (ex-showroom Delhi) gets two new colours - Metallic Oort Gray + Pearl Mira Red and Glass Sparkle Black + Metallic Oort Gray. The company is also providing exchange benefits up to INR 5,000 and extended warranty at INR 1,999 or insurance benefits up to INR 7,000 as part of the festive sales offer.
On the other hand, the Suzuki Gixxer priced at INR 126,421 (ex-showroom Delhi) gets three new colours - Metallic Oort Gray + Pearl Mira Red, Glass Sparkle Black + Metallic Oort Gray and Metallic Triton Blue + Glass Sparkle Black. The company is offering exchange benefits up to INR 5,000 along with an extended warranty at INR 1,999 or alternatively insurance benefits up to INR 6,000.
The Suzuki Gixxer SF and Gixxer are powered by a 155 cc, BS-VI OBD-2 B-compliant single-cylinder engine equipped with Suzuki Eco Performance (SEP), delivering 13.6 PS of power and 13.8 Nm of torque. This engine has a proven track record, having set a national endurance record in the 150cc category.
Both motorcycles feature European-inspired styling, highlighted by a LED headlamp and tail lamp, a sporty dual-muffler and split seats. The motorcycles also get a Bluetooth-enabled multi-function digital console with the Suzuki Ride Connect application. Key safety and performance features include single-channel ABS, wide radial tyres and a 7-step adjustable mono-shock for handling across varied conditions.
Deepak Mutreja, Vice-President – Sales and Marketing, Suzuki Motorcycle India, said, “The fresh colours of Gixxer SF and Gixxer underline Suzuki’s commitment to blending style, performance and innovation while catering to the aspirations of young Indian riders. With these enhancements, the motorcycles reflect Suzuki’s engineering and design philosophy, combining sporty character with comfort for both everyday city rides and long-distance touring. Along with attractive purchase benefits and easy ownership options, the updated line-up adds to the festive excitement and strengthens the connect of the GIXXER brand with customers across the country.”
Jawa Yezdi Expands Online Sales, Launches On Amazon To Boost Festive Season Bookings
- By MT Bureau
- October 07, 2025
Jawa Yezdi Motorcycles is significantly expanding its digital retail strategy by launching on e-commerce platform Amazon, following its successful debut on Flipkart last year. This move is part of the brand’s push to reshape how consumers purchase premium motorcycles in India, particularly ahead of the crucial festive season.
The brand's motorcycles are now available for purchase on Amazon across over 40 cities, with plans to rapidly increase this reach to more than 100 cities.
Jawa Yezdi claims it pioneered the online sale of high-performance 350cc classic motorcycles when it partnered with Flipkart in October 2024. The brand says this initial move not only established a new premium-classic motorcycle category in e-commerce but also set a new industry benchmark.
Sharad Agarwal, Chief Business Officer, Classic Legends, "We went into e-commerce a year back with the simple belief: If our young consumers did not hesitate to book a holiday or buy a car online, then they should be able to own a Jawa or Yezdi the same way. Starting with Flipkart and now expanding to Amazon, we're making the ownership journey easier and more transparent while keeping the soul of motorcycling intact."
Furthermore, the company has also expanded its dealer network to over 450 touchpoints across India.
The models which are retailing on both Amazon and Flipkart include the Jawa 350, 42, 42 FJ, 42 Bobber, Perak and the Yezdi Adventure Single Headlight. Additionally, Amazon has listed the Yezdi Scrambler.
India Bike Week Set For Goa Return On 12th December, Custom Builders To Compete For UK Trip
- By MT Bureau
- October 07, 2025
The India Bike Week (IBW) festival is gearing up for its annual return to Goa in December 2025, where it will host thousands of riders, clubs, and brands for a two-day celebration – 12th and 13th December – of motorcycling culture. Now in its 12th year, the event is set to feature expanded arenas, mentorship rides and a significant custom bike competition with an international prize.
Martin Da Costa, CEO & Founder, Seventy EMG, said, “Over the years, India Bike Week has grown into a true celebration of the motorcycling spirit in India – a melting pot of stories, machines and the people who ride them. Each edition has been bigger, bolder and more unforgettable than the last. As we gear up for IBW 2025, we’re excited to once again bring together the country’s vibrant riding community for what promises to be our most thrilling chapter yet. From the IBW Chai & Pakoda Rides to the Jameson Bike Build Off and everything in between, this year is all about pushing boundaries and celebrating the freedom of the open road.”
A key highlight of the 2025 event is the Jameson IBW Bike Build Off. This prestigious competition challenges India’s top custom builders, with three finalists being shortlisted from over 30 entries. Each finalist will receive a brand-new Harley-Davidson X440 and a build budget of INR 150,000 to transform the stock machine into a bespoke masterpiece.
The winning builder will secure a unique prize: an all-expenses-paid trip to the Adventure Bike Rider Festival in the UK in June 2026, where they will showcase their custom creation to a global audience.
The festival will also feature the IBW Flat Track Race, presented by Harley-Davidson. This will be a one-make race using custom-built Harley-Davidson 440X motorcycles prepared by Rajputana Customs. The competition, which has FMSCI presence, offers a grand prize of INR 1 million for the top three racers.
The road to Goa has already begun with the Gulf Syntrac Presents IBW Chai & Pakoda Rides rolling out across 20 cities, building community anticipation.
Additionally, overlanding expert Maral Yazarloo, who began her journey at IBW, will lead an exclusive Mentorship Ride from Mumbai to Goa along the Konkan Coast, offering selected riders practical skills and preparation tips for long-distance travel.
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