Chennai-based electric vehicle manufacturer Srivaru Holding has launched Prana 2.0, its all-new electric motorcycle at INR 2,55,150.

The EV maker states it has relentlessly assessed the Indian market and attentively engaged with the youth to introduce an exceptional and unparalleled electric motorcycle, PRANA 2.0. The growth is backed by the economic expansion and aspiration for quality also called premiumisation.

The event was attended by Padma Shri Dr. Mylswamy Annadurai (Moon Man of India), Vice President – TN State Council for Science & Technology participated as the Chief Guest. The event was also attended by Weng Kiat (Adron) Leow, CFO; Felix Friedrich Heinimann, Chief Marketing Officer; Yuvaraj Sankar, Director of Engineering; Selvaraj Krishnan, Board of Director and Chellappan Ramasamy, Director, along with staff and distributors from multiple cities.

Mohanraj Ramasamy, Founder and Chief Executive Officer of Srivaru Motors said, “I am thrilled to announce the launch of our latest Prana 2.0 in Chennai, the automotive hub of India. Tamil Nadu accounts for more than 40 percent of the country's electric vehicle demand, positioning us in a rapidly expanding market. We are operating in a dramatic growth market. In 2023, India's motorcycle market achieved revenues exceeding USD 25.6 billion, with projections indicating growth to USD 36.1 billion by 2027. By 2030, it is anticipated that electric motorcycles will account for approximately 50 percent of the market share, a significant increase from the current 3 percent share of electric two-wheelers in India.”

“This signifies a tremendous opportunity for growth. The Indian government has outlined its ambition to transform the nation into a developed country by the year 2047. Given the lack of natural oil resources and the ongoing public concern regarding environmental pollution, the government acknowledges that alternative energy sources are crucial for ensuring sustainable economic growth. Consequently, there is a significant emphasis on the transition to Electric Vehicles (EVs). The EV sector is expected to be instrumental in India's shift towards a low-carbon economy.”

Ramasamy further stated that the company’s inaugural facility centre commenced operations in Coimbatore in 2017. 

Prana 2.0 had undergone nearly two years of testing and now features over 100 new components compared to its predecessor. 

“We are introducing a product to the market that stands out for its advanced technology and innovative features. The product innovations revolve around to produce premium user experience, ride safety, ease of serviceability. Most importantly, Prana 2.0 is available as a go-to-market-ready product. Our manufacturing facility is equipped to produces more than 2,000 units each month on a single production line during one shift. With our advanced automated assembly and testing lines, we can swiftly scale up production to meet increasing market demand,” he added.

Yuvaraj Sankar, Director of Engineering, Srivaru Motors said, “The Prana 2.0 is an Engineering Marvel in Powertrain Safety, thanks to its thoughtfully engineered and encompassed motors, controllers, and battery pack. It features remarkable performance achieving a top speed of 123 kmph with an impressive range of 250km, complemented by user-friendly serviceability and enhances user experience through its refined suspension system and vibrant display. Equipped with a high-performance battery pack consist of 46120 high-energy long life cells and offers four driving modes producing visibly different user ride experiences in terms of vehicle performance, torque, including a reverse mode for convenient parking assistance. The ergonomic design of the seating and driving configuration ensures a comfortable and premium riding experience. Prana holds multiple granted patents and utilises the most efficient in-wheel motor featuring a detachable rim, enhancing serviceability and reducing costs. Additionally, the integrated mobile application provides real-time tracking and diagnostic capabilities. The Prana 2.0 establishes a new benchmark in electric mobility, merging durability on the road with a smooth experience for users.”

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Carolwood LP has officially closed its agreement with Polaris to acquire the iconic Indian Motorcycle Company, which will now become an independent business.

The transition coincides with the 125th anniversary of the company, which also sees Mike Kennedy, a veteran of the motorcycle industry, take over as the Chief Executive Officer of the stand-alone entity.

The acquisition agreement includes the transition of approximately 900 employees to the new Indian Motorcycle Company. Manufacturing operations will remain at existing facilities in Spirit Lake, Iowa and Monticello, Minnesota.

Industrial design, technology and product development will continue at research and development centres in Burgdorf, Switzerland and Wyoming, Minnesota. Sales, service, and support for the dealer network and customers are expected to continue without interruption.

The company’s strategy involves concentrated investment in motorcycles, technologies, and craftsmanship. The executive emphasised a commitment to the brand's American manufacturing identity and its dealer partnerships.

Mike Kennedy, said, “It’s an incredible honour to take the helm of Indian Motorcycle as it celebrates its 125th Anniversary, empowered by a sense of gratitude and opportunity, and the support and ambition of a well-resourced, highly motivated ownership team. 2026 will be a special year to honour our history, but more importantly, to drive the brand into the future with a renewed level of commitment, focus and clarity that can only be found as a stand-alone company.”

The new leadership intends to focus on transparency and collaboration with its global dealer network, incorporating feedback into operations, marketing, and product development.

“We will achieve our vision through a deeper level of differentiation, leaning in on what makes our brand unique, and with products that possess a style, craftsmanship and performance quality that is uniquely justified by our historic legacy and spirit of innovation. Dealers are our most important partners, and we will judge our business based on the success of our dealers. We intend to be extremely collaborative with our dealers, actively listening to their feedback and incorporating it into our planning and decision-making, not only in terms of dealer operations, but also product development and marketing. America’s first motorcycle company will put America first. Our brand and business will be grounded in our American identity and more importantly, American manufacturing. ‘Built in America’ is not a slogan. It’s a competitive advantage, and we intend to use it,” added Kennedy.

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Bengaluru-based electric vehicle maker Ather Energy has posted its highest quarterly revenue to date, reaching INR 9.95 billion for Q3 FY2026, which marks a 53 percent YoY growth.

The company attributed the performance to sales volume growth as well as a rise in non-vehicle revenue. During the period, the company sold 67,851 units, a 50 percent increase YoY. Consequently, Ather’s national market share has expanded to 18.8 percent.

Ather Energy reported a narrowing of its EBITDA loss to INR 299 million, with the EBITDA margin improving by 1,600 basis points to (-3 percent). This progress is attributed to cost management and operating leverage.

Key Financial Data:

• Adjusted Gross Margin (AGM): INR 2.51 billion, up 111 percent YoY.
• AGM (Excluding Incentives): 23 percent, an increase of 1,100 bps YoY.
• Non-Vehicle Revenue: Contributed 14 percent to total income, led by software subscriptions, charging and services.
• Quarterly Loss Reduction: Narrowed by 45 percent compared to Q2 FY2026.

Tarun Mehta, Executive Director & CEO, Ather Energy, said, “Q3 has been a strong quarter for us. Robust festive demand, healthy volume growth, and improving market share together drove our best quarterly revenue and EBITDA so far. Over the past few quarters, we have stayed very focused on getting the fundamentals right by improving unit economics, margins, and operating leverage, and that effort is now clearly showing in the improvement in EBITDA. What is particularly encouraging is the strength of our ecosystem. AtherStack attach rates remain very high, and customer engagement is deepening even as our sales scale. All of this gives us confidence that the business is structurally prepared for sustainable, long-term growth.”

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Suzuki Motorcycle India (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan has reported wholesales of 125,786 units in January 2026, which marks a 15 percent YoY growth.

In the domestic market, the sales increased by 14 percent to 100,296 units, as against 87,834 units last year, while exports came at 25,490 units, up 21 percent YoY.

Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “The sales results for January indicate growing demand in both domestic and international markets. This momentum is supported by our ongoing focus on continuous customer engagement, after‑sales service enhancement, and network expansion. We will continue to invest in these areas to ensure that customers receive a seamless and reliable ownership experience throughout the year.”

Furthermore, the company reported INR 895.6 million revenue through spare parts sales, marking a 20 percent YoY growth.

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India Yamaha Motor (IYM), a leading two-wheeler manufacturer, has announced the price of its first electric scooter – the EC-06 – at INR 167,600 (ex-showroom Delhi). The e-scooter based on the River Indie will initially be sold in select cities through the company's Blue Square showrooms in a Bluish White colour.

The EC-06 features a 4kWh fixed battery paired with an Interior Permanent Magnet Synchronous Motor (IPMSM). It offers a certified claimed range of 169km on a single charge. It has a claimed top speed of 79 kmph, 6.7 kW of peak power, 26 Nm of torque and can be charged in 8 hours using a standard plug. It comes with 3 years or 30,000 km warranty for the battery.

The vehicle is built with IP67-certified protection for the motor and battery, while other electronics carry an IP65 rating for water and dust resistance.

The scooter includes three riding modes – Eco, Standard and Power – alongside a Reverse Mode. The chassis uses telescopic front forks with hydraulic dampers and a rear coil spring suspension. Braking is handled by 200mm discs at both ends, supported by a Combi Brake System (CBS).

For storage and technology, the EC-06 provides 24.5 litres of under-seat space and a colour LCD display. It integrates with the ‘Yamaha Motor Connect R’ app for real-time data access.

Hajime Aota, Chairman, Yamaha Motor India Group, said, “The EC-06 marks an important step in Yamaha’s journey toward sustainable urban mobility. As India accelerates its transition toward a carbon-neutral future under the government’s visionary leadership, Yamaha is proud to support this national agenda through high-quality electric innovation. Designed for everyday commuting, it balances efficiency with performance, offering an impressive range and intuitive features. As a first-of-its-kind model from Yamaha, it demonstrates how sustainability and riding excitement can coexist – true to our brand philosophy and our responsibility towards the future of India’s green economy.”

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