Triumph Motorcycles entered the middleweight naked motorcycle segment by launching the Trident 660. Starting at an introductory price of INR 695,000, ex-showroom India, this street fighter is the most affordable bike in Triumph’s portfolio. The Trident opens a new chapter in the Triumph Roadster segment as it introduces a new three-cylinder 660 cc engine, retains the design language of the Street and Speed Triple family and provides state-of-the-art safety features and technology.
Steve Sargent, Chief Product Officer at Triumph Motorcycles, explains the idea behind the Trident. He said, “What we wanted with the new Trident 660 was to give the riders in this really exciting middleweight roadster world all of the things they want from their bike, with a genuine set of real advantages that set a new benchmark for choice. From the competitive price to the triple power and performance, plus the benefits of class-leading handling and technology, we believe the Trident 660 is a real milestone in the category and introduces the Triumph brand and the advantages of a triple engine to a whole new generation of riders across the world.”
At the launch, Shoeb Farooq, Business Head – Triumph Motorcycles India, said, “The Trident is the latest addition to Triumph’s Roadster portfolio in India, taking the count to four – Street Triple RS, Street Triple R, Speed Triple 1200 RS and Trident 660. The response to the Trident has been overwhelming, as we’ve had 125+ bookings even before the price announcement.”
Even though Triumph has stuck to a clean design, the new bike boasts the Roadster tribe’s DNA muscular styling and borrows their parts. It gets a retro yet eloquent 7-inch full- LED round headlight. Don’t let the looks fool you, as the entire lighting system uses LED lamps. The tail lamp is integrated under the seat and houses the indicators, which get auto-cancelling features.
The Trident comes across as a big bike due to its flexing 14-litre fuel tank and beefy non-adjustable Showa 41 mm upside-down front forks. At the rear, it gets a pre-load adjustable mono-shock. The forks offer 120 mm front-wheel travel and 133.5 mm rear wheel travel. Weighing in at 189 kg, the Trident is one of the lightest mid-weight bikes in India and is based on all-new tubular steel chassis with a steel swingarm. Due to the suspension setup and a lightweight body frame, it is ideal for commuting and handles well. The ride quality is on the firm side, and because of this, it’s precise in changing directions.
Keeping a check on its affordable price tag, the Trident sports two 310 mm discs with twin Nissin at the front and a single 255 mm disc at the rear, unlike other Triumph Roadsters, which get Brembo brakes. Dual-channel ABS comes standard. It also gets five-spoke 17-inch alloy wheels with Michelin Road 5 tyres. The Trident sports an underslung exhaust that emits a typical three-cylinder throaty roar. It also comes with body-coloured radiator cowls and fork protectors, aluminium handlebars and teardrop shape mirrors.
Following in the footsteps of the Street and the Speed Triple, the new Triumph bike also offers a sporty riding stance.
The Trident uses a 660 cc liquid-cooled, 12 valves, DOHC engine, which is the only 3-cylinder motor in its segment and churns out 80 bhp at 10,250 rpm and 64 Nm of torque at 6,250 rpm. Technically this powertrain is based on the Street Triple 675 engine and retains the same 74 mm bore but has a shortened stroke. Triumph has heavily reworked the internals of the motor with 67 new components like a redesigned crank, new pistons, new cams, updated gearbox ratios, etc. It is mated to a 6-speed gearbox, and as an accessory option, one can even opt for a shift assist up-and-down quick-shifter, which enables the rider to upshift and downshift without engaging the clutch.
Triumph has left no stone unturned as the Trident comes fully loaded with a long list of electronics. It boasts of ride-by-wire technology along with two riding modes—Road and Rain. The new bike comes standard with switchable traction control, which can also be disengaged. It gets an all-digital colour TFT screen. With My Triumph Connectivity System accessory Bluetooth module, it offers additional features like turn-by-turn navigation, GoPro control and phone and music control.
The Trident comes with a class-leading 16,000 km service interval with a 2-year unlimited mileage warranty. Triumph also offers a 2-year unlimited mileage warranty on the 45 additional accessories.
The Trident will take on the likes of the Kawasaki Z650 and the recently launched Honda CB650R priced at INR 618,000, ex-showroom India and INR 867,000, ex-showroom Gurugram, respectively. (MT)
Carolwood LP Completes Acquisition Of Indian Motorcycle Company From Polaris, Mike Kenney Takes Over As CEO
- By MT Bureau
- February 03, 2026
Carolwood LP has officially closed its agreement with Polaris to acquire the iconic Indian Motorcycle Company, which will now become an independent business.
The transition coincides with the 125th anniversary of the company, which also sees Mike Kennedy, a veteran of the motorcycle industry, take over as the Chief Executive Officer of the stand-alone entity.
The acquisition agreement includes the transition of approximately 900 employees to the new Indian Motorcycle Company. Manufacturing operations will remain at existing facilities in Spirit Lake, Iowa and Monticello, Minnesota.
Industrial design, technology and product development will continue at research and development centres in Burgdorf, Switzerland and Wyoming, Minnesota. Sales, service, and support for the dealer network and customers are expected to continue without interruption.
The company’s strategy involves concentrated investment in motorcycles, technologies, and craftsmanship. The executive emphasised a commitment to the brand's American manufacturing identity and its dealer partnerships.
Mike Kennedy, said, “It’s an incredible honour to take the helm of Indian Motorcycle as it celebrates its 125th Anniversary, empowered by a sense of gratitude and opportunity, and the support and ambition of a well-resourced, highly motivated ownership team. 2026 will be a special year to honour our history, but more importantly, to drive the brand into the future with a renewed level of commitment, focus and clarity that can only be found as a stand-alone company.”
The new leadership intends to focus on transparency and collaboration with its global dealer network, incorporating feedback into operations, marketing, and product development.
“We will achieve our vision through a deeper level of differentiation, leaning in on what makes our brand unique, and with products that possess a style, craftsmanship and performance quality that is uniquely justified by our historic legacy and spirit of innovation. Dealers are our most important partners, and we will judge our business based on the success of our dealers. We intend to be extremely collaborative with our dealers, actively listening to their feedback and incorporating it into our planning and decision-making, not only in terms of dealer operations, but also product development and marketing. America’s first motorcycle company will put America first. Our brand and business will be grounded in our American identity and more importantly, American manufacturing. ‘Built in America’ is not a slogan. It’s a competitive advantage, and we intend to use it,” added Kennedy.
Ather Energy Reports INR 9.95 Billion Revenue For Q3 FY2026
- By MT Bureau
- February 02, 2026
Bengaluru-based electric vehicle maker Ather Energy has posted its highest quarterly revenue to date, reaching INR 9.95 billion for Q3 FY2026, which marks a 53 percent YoY growth.
The company attributed the performance to sales volume growth as well as a rise in non-vehicle revenue. During the period, the company sold 67,851 units, a 50 percent increase YoY. Consequently, Ather’s national market share has expanded to 18.8 percent.
Ather Energy reported a narrowing of its EBITDA loss to INR 299 million, with the EBITDA margin improving by 1,600 basis points to (-3 percent). This progress is attributed to cost management and operating leverage.
Key Financial Data:
- Adjusted Gross Margin (AGM): INR 2.51 billion, up 111 percent YoY.
- AGM (Excluding Incentives): 23 percent, an increase of 1,100 bps YoY.
- Non-Vehicle Revenue: Contributed 14 percent to total income, led by software subscriptions, charging and services.
- Quarterly Loss Reduction: Narrowed by 45 percent compared to Q2 FY2026.
Tarun Mehta, Executive Director & CEO, Ather Energy, said, “Q3 has been a strong quarter for us. Robust festive demand, healthy volume growth, and improving market share together drove our best quarterly revenue and EBITDA so far. Over the past few quarters, we have stayed very focused on getting the fundamentals right by improving unit economics, margins, and operating leverage, and that effort is now clearly showing in the improvement in EBITDA. What is particularly encouraging is the strength of our ecosystem. AtherStack attach rates remain very high, and customer engagement is deepening even as our sales scale. All of this gives us confidence that the business is structurally prepared for sustainable, long-term growth.”
Suzuki Motorcycle India Reports 125,786 Unit Sales In January 2026
- By MT Bureau
- February 02, 2026
Suzuki Motorcycle India (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan has reported wholesales of 125,786 units in January 2026, which marks a 15 percent YoY growth.
In the domestic market, the sales increased by 14 percent to 100,296 units, as against 87,834 units last year, while exports came at 25,490 units, up 21 percent YoY.
Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “The sales results for January indicate growing demand in both domestic and international markets. This momentum is supported by our ongoing focus on continuous customer engagement, after‑sales service enhancement, and network expansion. We will continue to invest in these areas to ensure that customers receive a seamless and reliable ownership experience throughout the year.”
Furthermore, the company reported INR 895.6 million revenue through spare parts sales, marking a 20 percent YoY growth.
Yamaha EC-06 E-Scooter Launched At INR 167,600
- By MT Bureau
- February 02, 2026
India Yamaha Motor (IYM), a leading two-wheeler manufacturer, has announced the price of its first electric scooter – the EC-06 – at INR 167,600 (ex-showroom Delhi). The e-scooter based on the River Indie will initially be sold in select cities through the company's Blue Square showrooms in a Bluish White colour.
The EC-06 features a 4kWh fixed battery paired with an Interior Permanent Magnet Synchronous Motor (IPMSM). It offers a certified claimed range of 169km on a single charge. It has a claimed top speed of 79 kmph, 6.7 kW of peak power, 26 Nm of torque and can be charged in 8 hours using a standard plug. It comes with 3 years or 30,000 km warranty for the battery.
The vehicle is built with IP67-certified protection for the motor and battery, while other electronics carry an IP65 rating for water and dust resistance.
The scooter includes three riding modes – Eco, Standard and Power – alongside a Reverse Mode. The chassis uses telescopic front forks with hydraulic dampers and a rear coil spring suspension. Braking is handled by 200mm discs at both ends, supported by a Combi Brake System (CBS).
For storage and technology, the EC-06 provides 24.5 litres of under-seat space and a colour LCD display. It integrates with the ‘Yamaha Motor Connect R’ app for real-time data access.
Hajime Aota, Chairman, Yamaha Motor India Group, said, “The EC-06 marks an important step in Yamaha’s journey toward sustainable urban mobility. As India accelerates its transition toward a carbon-neutral future under the government’s visionary leadership, Yamaha is proud to support this national agenda through high-quality electric innovation. Designed for everyday commuting, it balances efficiency with performance, offering an impressive range and intuitive features. As a first-of-its-kind model from Yamaha, it demonstrates how sustainability and riding excitement can coexist – true to our brand philosophy and our responsibility towards the future of India’s green economy.”

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