- motoring
- Yamaha Motor India
- Yamaha
- India
- New
- R15M
Yamaha Unveils R15M in Carbon Fibre Pattern Graphics
- by MT Bureau
- September 13, 2024
India Yamaha Motor (IYM) Pvt Ltd has launched the R15M with a Carbon Fibre Pattern graphics, which encapsulates the spirit of top-tier Japanese motorcycle design and engineering.
The motorcycle, featuring an 18.1 bhp 155 cc liquid-cooled engine that has been inspired by the R1 and is designed as a SuperSport in line with Yamaha’s Racing DNA, also gets upgrades that align with the company’s brand campaign, ‘The Call of the Blue’.
The carbon fibre pattern is inspired by the legendary R1M’s carbon body work. Applied using modern water-dipping technology for exceptional finish, the carbon fibre pattern can be seen on the front cowl, sides fairing and the flanks of the rear side panels.
The upgrades include an all-black fender, new decals on the tank and sides fairing along with blue wheels at both ends to complete its alluring race-derived aesthetics. The sports motorcycle also gets turn-by-turn navigation feature for a hassle-free riding and music and volume control function, which can be accessed through Y-Connect Application available on Play store (Android)/ App store (iOS).
The rider simply needs to download and install the App on their smartphone to connect and sync with the bike. Not just that, the model also has an upgraded switchgear and a new LED license plate light for the convenience of the user.
Speaking regarding the development, Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said, “Yamaha motorcycles are well known for their exhilarating performance, exciting agility and eye-catching sporty design. Since its launch in 2008, the R15 has embodied class leading performance and has enabled numerous consumers in India to experience the joy of riding a SuperSport motorcycle with thoroughbred Yamaha Racing DNA. The young consumers in India are well versed with our international models and the lineage, styling and technology that percolates into the R15 from the R1 has also been significantly recognised and appreciated by them.”
“The new R15M raises this bar even higher, with its powerful engine, innovative features, racy decals and sporty carbon-fibre patterned accents. We are confident that the R15M will continue to delight our consumers who crave for a premium motorcycling experience, with ample performance to keep them enthralled for a long time to come”, he added.
Equipped with a traction control system, which is a dedicated electronic system that reduces the chances of wheel spin, the Yamaha R15M also comes with a ‘Quick Shifter’ that enables seamless gear shifts without the need for manual clutch operation or rolling back on the throttle while upshifting. The Assist and Slipper Clutch reduces the lever pulling effort for the rider and prevents excessive engine braking that might unsettle the bike’s rear end during rapid downshifting like when decelerating hard to attain the right entry speed for a corner.
The unique high-performance Variable Valve Actuation (VVA) system provides optimal power and torque across the RPM range by operating one intake valve cam for low to mid-range revs and another one which kicks in at 7,400 rpm for the higher revs.
Additional features include a fully digital colour TFT screen and Bluetooth Connectivity. Overall, these combined features ensure a smooth, enjoyable and comfortable riding experience while enhancing the sportiness of the R15M no matter where it is ridden.
These new updates underscore Yamaha's commitment to innovation and fulfilment of customer needs by understanding their evolving tastes and preferences in the segment.
The motorcycle is priced at INR 208,300 ex showroom, Delhi.
- TVS Motor Co
- Vimal Sumbly
- TVS Apache RTR 160 4V
TVS Apache RTR 160 4V Launched At INR 139,990
- by MT Bureau
- November 19, 2024
TVS Motor Company, a leading two- and three-wheeler manufacturer, has launched the updated TVS Apache RTR 160 4V at INR 139,000.
The TVS Apache RTR 160 4V is powered by a 159.7cc, oil-cooled, fuel-injected, 4-valve, which produces 17.55 PS at 9,250 rpm and 14.73 Nm of torque at 7,500 rpm.
It comes with a segment-first 37mm Upside Down (USD) suspension and three ride modes — Sport, Urban, and Rain, which the company claims enhance control, stability, and adaptability across diverse riding conditions.
Like with most of the new models from the TVS Motor Co’s stable, the Apache RTR 160 4V now comes with TVS SmartXonnect technology, which provides Bluetooth connectivity, providing turn-by-turn navigation, call & SMS alerts, and voice assist.
In terms of design, the refreshed TVS Apache RTR 160 4V’s can be had in three colour options – Granite Grey, Matte Black, and Pearl White, which are complemented by sporty, race-inspired graphics, golden-finish USD forks, and red alloy wheels.
Vimal Sumbly, Head of Business – Premium, TVS Motor Company, said, “We are proud to lead the way in engineering and innovation in motorcycles. With that commitment, we are excited to announce the upgrade of the TVS Apache RTR 160 4V with cutting-edge features and advanced technology. Built on a rich racing legacy, the TVS Apache Series proudly serves over 5.5 million enthusiasts, making it one of the fastest-growing premium motorcycle brands globally. We are committed to meeting the evolving needs of our customers by integrating performance, technology, and style. By constantly evolving in our set of offerings, we have set new benchmarks for performance motorcycles in India.”
- KAW Veloce
- Brixton Motorcycles
- MotoHaus
- VLF
- Tennis
- Kolhapur
- Assembly
- Phase I
- Phase 2
- strategy
- unveiling
- electric scooter
- EV
KAW Veloce Motors Unveils VLF Tennis E-Scooter And Brixton Motorcycles
- by Abhijeet Hingway
- November 18, 2024
KAW Veloce Motors Pvt Ltd (KVMPL) has unveiled the Brixton brand of motorcycles (600 cc and 1200 cc) and an e-scooter of the Italian brand Velocifero (VLF) called Tennis in Kolhapur, Maharashtra.
The unveiling of both the machines – the motorcycle with an ICE and the e-scooter with a battery and motor – at the Highland Club on the outskirts of the city took place amid much fanfare.
The Brixton motorcycle and VLF e-scooter – with an angular bodywork overall that is synonymous with Italian design culture and featuring a 2.1kW hub motor, and a range of 130 km – will be offered through the MotoHaus retail channel, the first outlet of which is set to be commissioned in a few days from now in Kolhapur.
Both the two-wheelers – the e-scooter is priced at INR 1,30,000 ex-showroom – are being put together (from a CKD kit) at a plant that is about 12 km from the launch venue as part of the Phase I strategy. To be offered through MotoHaus outlets in cities Mumbai, Thane, Pune, Jaipur, Vapi, Goa, Bangalore, Chennai, Cochin, Nashik, Nagpur, Surat, Ahmedabad and Vadodara besides Kolhapur, the two vehicle brands are expected to be joined by a third Italian brand and an in-house electric two-wheeler brand at a later date.
Once the Phase I strategy plays out and the Bixton and VLF offerings find a footing in the Indian market, the company will embark on the Phase II strategy that will include a design and development centre at Kolhapur. The strategy will also include a manufacturing plant that can do 25,000 units and enable the engineering of a robust supply chain in terms of localisation.
It is at the Phase II level that investments from Brixton Motorcycles (Austria) and VLF are expected to come into the venture, which is initially supported by the parent company of KAW Veloce.
- Norton Motorcycles
- TVS Motor Company
- Dr. Robert Hentschel
- Nevijo Mance
- Richard Arnold
Norton Motorcycles Announces Leadership Change, Nevijo Mance Joins As Executive Director
- by MT Bureau
- November 11, 2024
TVS Motor Company-owned British premium motorcycle brand Norton Motorcycles, has announced changes to its leadership structure.
The company has announced Dr. Robert Hentschel, currently CEO, will step back from his role effective immediately. He will transition to a non-executive director role within the company.
On the other hand, Nevijo Mance will join Norton Motorcycles as Executive Director, overseeing all upstream business operations, as part of the new leadership structure.
He will be responsible for product design, development and engineering, manufacturing, procurement, quality control, and supply chain management.
In addition, Richard Arnold, who was appointed Executive Director in June 2024, will be responsible for downstream business operations, including marketing, brand management, sales, distribution, customer relationship management, aftersales service, product management, and public relations.
He will also be responsible for enhancing customer experience, expanding Norton’s market reach, and strengthening the brand’s presence across global markets.
Dr Rober had been leading the company since 2021, and has been instrumental in strengthening Norton’s foundations, guiding the company through crucial stages of its growth plan and establishing a strong operational base. He had played a key role in synergistic relationship with parent TVS Motor Company, which has been pivotal in advancing Norton’s progress and setting the stage for future success.
- TVS Motor Company
- TVSM
- TVS Motosoul 4.0
- TVS Motosoul Festival
- TVS Motosoul
TVS Motosoul 4.0 Date And Venue Announced
- by MT Bureau
- November 08, 2024
TVS Motor Company (TVSM), a global manufacturer of two- and three-wheelers, has announced the date and venue for the fourth edition of its TVS MotoSoul festival. The two-day festival will be held at Vagator, Goa, on 6 and 7 December 2024 with a focus on eco-friendly branding and sustainable practices.
Riding on this year’s theme of ‘Feel the Adrenaline, Feel the Inspiration, Feel the Groove’, TVS MotoSoul 4.0 is expected to draw visitors not only from India but also from other countries where the company has a presence. The two-day event promises attractive sessions like culinary experiences, wellness and personal care sessions, bike trips and tricks sessions and community and bonding sessions, as well as live music performances by top artists. The festival will provide attendees with a chance to participate in motorsports including dirt track racing, stunt shows and flat track challenges. Additionally, the attendees will be able to interact with race champions, riding experts and motorcycling legends.
Vimal Sumbly, Head of Business – Premium, TVS Motor Company, said, “TVS MotoSoul is a mark of the motorcycling spirit. It celebrates the bond between man and machine. Each edition has not only grown in scale but has also deepened this connection among enthusiasts. Our commitment goes beyond just motorcycles; we are devoted to nurturing a thriving ecosystem of riders. As we gear up for TVS MotoSoul 4.0, we are excited to redefine the journey with extraordinary experiences, all wrapped in a vibrant and colourful theme that captures the free-spirited essence of our community. We are confident that our mission to democratise these experiences will lead to one of the most exhilarating celebrations of riders and their journeys at TVS MotoSoul 4.0.”
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