Yulu Bikes, The Future Of Shared EV Mobility in India?
- By Aditya Gowda
- June 22, 2021
Q) What was the inspiration behind Yulu?
Amit Gupta: Ideally, Yulu was my brain-child, but Yulu holds the position of being the largest e-mobility player in India today only because of our dream team, which came along with the other co-founders who have their own expertise in technology, operations, and EV ecosystem to enhance the product offering further, so that the commuters have a great experience. The impact of air pollution and traffic congestion on the environment was a worrying trend that we commonly wanted to address through technology.
Our vision is to decongest urban traffic by providing a highly scalable, affordable, efficient, and clean mode for the first and last mile connectivity and short distance commute. The future of mobility is safe, smart, shared, sustainable, and small and electric vehicles have a big role in this transition. Hence, the idea of smaller and efficient clean energy vehicles was an obvious route that we chose.
Q) How was the Miracle conceived?
Amit Gupta: After launching the Yulu Move, we found that the average distance travelled by bicycle was two km and Yulu bicycles were mostly not used by people who had to ride between three and five km. There were several explanations for this: it was too hot, the trip was too long, they didn’t want to cycle so much, or they wanted a quicker way of commuting.
That’s when the team began thinking about a product on electric mobility. Yulu launched its electric scooter – Yulu Miracle – in Bangalore in 2019. Yulu’s vision is to provide shared, smart and sustainable urban e-mobility solution which is seamlessly integrated with public transport with an objective to drastically reduce congestion and pollution and improve economic productivity. Our mobility solutions are special; they are created for shared economy and solo-ridership.
Q) How does Yulu Business Model caters to the issues in Indian EV Ecosystem faces?
Amit Gupta:
Solved for Battery Charging Infrastructure:
Yulu has solved the ‘chicken and egg’ problem faced by the electric vehicle ecosystem in India, where the lack of charging infrastructure influences the advent of EVs, and vice versa. The company has created a unique battery-swapping network by placing its proprietary IoT-enabled charging box (Yulu Max) at hundreds of mom-n-pop stores across its operational areas. Yulu’s on-ground Ops team is able to locate the nearest Yulu Max which has charged batteries using a dedicated app for the Ops team. The same app shows the set of vehicles that have a battery-charge level below a defined threshold along with their real-time location. This method is low cost and highly scalable.
Solved for Parking Infrastructure:
Unlike China, Indian cities don’t have the infrastructure for parking of shared mobility vehicles. Yulu has solved this problem by working with cities, corporates and citizens who have given access to prime real estate to create Yulu Zones. Most of these spots have been given to Yulu in kind to help build sustainable mobility for the cities in a collaborative manner. Yulu has been able to replicate this model in every city it operates.
Solved for the Safety of the Assets:
Yulu Miracle has a theft rate of less than one percent, which is significantly lower than global ride-sharing platforms. This is attributable to Yulu’s operational model of drop off at designated Yulu Zones and a human network of local informers and ‘well-wishers’ who tip off its Ops team in case of any potential abuse or theft incident. Further, as the Yulu Miracle was designed specifically for shared mobility, it has no ‘standard’ parts which could be used in other bikes in the market, so there is economic value for someone stealing them. Additionally, Yulu has deployed a team of ‘bike-marshals’ who ensure strong consequence-management actions when they catch someone doing wrong with its fleet.
Solved for High Durability:
Yulu Miracle has been built keeping in mind the convenience of users on Indian roads, ease of maintenance for the on-ground Ops team and durability to be used in a shared mobility model. The minimal use of plastic parts and regular proactive maintenance activities have ensured that the Miracles are in good working condition at all times. The first batch of Miracles deployed in Bangalore, which have been on the road for over seven months, has shown no sign of a reduction in asset quality.
Q) Can we expect any newer models in your range?
Amit Gupta: We have two models deployed on road, while we are working on a few hybrid and high-speed models. (MT)
Classic Legends Announces 9-Day ‘Legends’ Care Camp’
- By MT Bureau
- May 20, 2026
Classic Legends, one of the leading mid-sized motorcycle manufacturers, has launched a nationwide service initiative titled the ‘Legends’ Care Camp’ across its authorised Jawa, Yezdi and BSA dealership network. The event is scheduled to run from 23 May to 31 May, 2026.
This initiative reflects the company’s commitment to improving the aftersales experience and customer satisfaction. The service camp will take place in various cities, providing owners with comprehensive vehicle health check-ups and benefits related to service, spare parts, labour and accessories.
During the camp, trained technicians will conduct a 72-point motorcycle inspection. This assessment focuses on key performance and safety areas, including: engine performance, braking systems, clutch operation, electrical systems, tyre condition, suspension, battery health and overall vehicle condition.
The initiative is designed to ensure optimal riding performance and safety, particularly as riders prepare for the monsoon season. Customers visiting dealerships can also access expert consultations on motorcycle upkeep and special offers on periodic maintenance.
Jayapradeep Vasudevan, Head of National Business Operations, Classic Legends, said, “At Classic Legends, customer experience and rider satisfaction remain at the core of our approach. Through the “Legends’ Care Camp”, we aim to offer riders expert service support and proactive vehicle care, ensuring their motorcycles continue to deliver the performance, reliability and riding experience that our brands are known for.”
- Hero MotoCorp
- Hero Xpulse 200 4V
- Hero Xpulse 200 Pro
- Inch Perfect Trials
- Harshvardhan Chitale
- MotoGB
Hero MotoCorp Introduces XPulse 200 Series In The United Kingdom
- By MT Bureau
- May 19, 2026
Hero MotoCorp, the world’s largest two-wheeler manufacturer, has launched its XPulse 200 4V and XPulse 200 Pro motorcycles in the United Kingdom, expanding its international adventure motorcycle line-up.
The rollout represents the next phase of the manufacturer's European expansion, following its initial entry into the UK market last year through a distribution partnership with MotoGB.
The motorcycles were introduced at the Inch Perfect Trials in the Ribble Valley, marking the brand's latest European expansion following recent market entries in Italy and Spain. Distribution and aftersales service will be managed via MotoGB’s network of 36 sales and service outlets across the UK, with all models backed by a two-year warranty.
Both models are powered by a 199.6cc, four-stroke, four-valve, single-cylinder, oil-cooled engine paired with a five-speed constant-mesh transmission. The engine produces 18.9 BHP at 8,500 RPM and 17.35 Nm of torque at 6,500 RPM. The motorcycles feature an LCD instrument cluster with Bluetooth connectivity and turn-by-turn navigation, a Class-D LED projector headlamp and three anti-lock braking system (ABS) modes (Road, Off-Road and Rally).
Harshavardhan Chitale, CEO, Hero MotoCorp, said, “The launch of the XPulse 200 series marks an important step in strengthening Hero MotoCorp’s global adventure motorcycling portfolio in the UK. The XPulse has created a strong identity globally as an accessible yet highly capable adventure motorcycle that appeals to both - everyday riders and off-road enthusiasts. With its proven performance, versatility and adventure-focused DNA, we are confident that the XPulse range will strongly resonate with the riders. As we continue to expand across international markets, our focus remains on bringing globally benchmarked products and building deeper customer engagement worldwide.”
The XPulse 200 Pro includes hardware adaptations for off-road use, featuring handlebar risers to assist with standing positions and an extended gear shift lever designed to accommodate off-road riding boots. Both variants are equipped with protective bash plates, handguards, and a rear luggage plate with integrated cargo hooks as standard equipment.
TVS Motor Company Appoints Ravindran Shanmugam As Independent Director
- By MT Bureau
- May 14, 2026
Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company, a part of TVS Group, has appointed Ravindran Shanmugam as an independent director for a 5-year term, effective 13 May 2026, pending shareholder approval.
Shanmugam is a technology entrepreneur and business leader with experience in digital transformation and AI platforms. He currently serves as the Co-Founder and Executive Chairman of Mablle, an AI-based interior design platform in Singapore. He has previously worked as a management consultant at McKinsey & Company and is an alumnus of the University of Oxford.
Sudarshan Venu, Chairman, TVS Motor Company, said, “Ravindran Shanmugam brings deep expertise in digital & consumer-focused businesses, and AI-led transformation, along with strong experience in strategy, entrepreneurship and scaling businesses across global markets. His perspectives will add valuable depth to the TVS Motor board as we continue to strengthen our future-ready growth ambitions. We are delighted to welcome him and look forward to benefiting from his insights and guidance.”
Ravindran Shanmugam, said, “I am honoured to join the board of TVS Motor Company, an institution with a strong legacy of engineering excellence, customer trust and global ambition. Mobility is being reshaped by technology, digital ecosystems, AI and evolving consumer expectations, and TVS Motor is well positioned to play a meaningful role in this transformation. I look forward to contributing to the board’s deliberations and supporting the company’s long-term growth journey with perspectives from technology-led transformation, platform businesses and consumer-focused innovation.”
TVS Motor Company Reports INR 49.75 Billion In Profit Before Tax For FY2026
- By MT Bureau
- May 13, 2026
Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has reported revenue of INR 472.70 billion for FY2025-26, up 30 percent YoY, as compared to INR 362.51 billion last year.
The company reported its operating EBITDA for the year stood at 12.9 percent, while operating profit before tax reached INR 49.75 billion, up 40 percent YoY.
For FY2026, combined sales of two and three-wheelers increased by 24 percent to 5.88 million units. Within this total, motorcycle sales rose by 24 percent to 2.71 million units, while scooter sales grew by 27 percent to 2.41 million units.
Three-wheeler sales reached 219,000 units, an increase of 63 percent, while electric vehicle sales grew by 33 percent to 371,000 units, bringing the total customer base for this segment to more than 900,000.
For Q4 FY2026, the company recorded revenue of INR 128.08 billion, the operating EBITDA margin for the quarter was 13.1 percent. Normalised revenue for the quarter grew by 36 percent when excluding benefits from government incentive schemes recorded in the prior year.

Comments (0)
ADD COMMENT