Euler Motors, an electric vehicle OEM has announced the launch of Euler Prime – an on-the-spot support solution aimed at maximising uptime for its commercial EV customers across 45 Indian cities. The initiative is designed to address a key pain point in last-mile electric mobility: vehicle breakdowns and associated business disruption.

Prime introduces rapid-response teams deployed by bikes and vans to deliver on-site repairs or assistance, promising arrival in as little as 90 minutes within urban areas. For breakdowns outside city limits and on highways, resolution times are projected within four to five hours, subject to distance and logistics.

The launch will begin in Delhi, Gurgaon, Noida, Lucknow, Kanpur, and Patna, with plans for expansion to more cities. The annual maintenance contract and paid support options offer flexibility for both new and existing customers.

A central pillar of Euler Prime is 'Shepherd,' the company’s proprietary vehicle intelligence and telematics platform. Shepherd combines live diagnostics, remote monitoring, and predictive maintenance, serving as a digital backbone for rapid interventions. The platform is designed to detect potential faults before breakdowns occur, facilitating informed and data-driven service dispatch.

“By combining on-ground rapid response with the intelligence of our Telematics—Shepherd platform, we are ensuring that vehicle uptime is maximised and disruptions are minimised,” said Ashish Tandon, Global Head of Customer Excellence, Euler Motors. The backend enables real-time connectivity between vehicles, service teams and operations, centralising data to accelerate incident resolution.

Euler’s new solution is positioned as more than just a roadside assistance benefit; it is an ecosystem play intended to integrate product, service, and operational assurance. Prime teams are staffed by trained personnel to provide not only repairs but comprehensive support for breakdown incidents, aiming to convert service into an enabler of productivity and profitability.

The company calls Prime ‘a pre-emptive, real-time support solution.’ By delivering mobile response capability, Euler is addressing challenges faced by commercial EV fleets operating in dense urban zones as well as in less-served highway corridors.

Support is automatically included for annual contract holders, while existing owners can enroll on a paid basis. The target is clear: to deliver timely interventions that counteract the risks of business interruption and help fleet operators retain confidence in electric mobility as an everyday solution.

The latest launch underscores a larger strategy: EV ownership must be supported by responsive systems that deliver convenience and reliability. Euler’s statement, “We shall never leave you on the road, alone,” spotlights this commitment to customer reassurance.

The deployment of Prime across urban and peri-urban centres may influence competing OEMs to strengthen real-time support and telematics integration. For the evolving EV ecosystem in India, services that prioritise uptime, predictive maintenance, and seamless user experience will likely define customer retention as the sector matures.

Comments (0)

ADD COMMENT

Link Copied!

Bengaluru-based technology-driven start-up Autoverse Mobility has announced that auto industry veteran Rama Shankar Pandey has joined the company as Co-Founder.

Pandey, a former Managing Director of Hella India Lighting and a member of the Automotive Component Manufacturers Association (ACMA), will join the leadership team to focus on manufacturer relations and distribution infrastructure.

Concurrently, the company launched its Autoverse Parts Procurement Platform, an integrated digital tool designed to streamline the sourcing and delivery of genuine automotive parts to independent workshops across India.

Autoverse aims to transform the fragmented Indian multi-brand garage sector, which often lacks consistency in quality and part reliability. The platform seeks to establish a supply chain that connects original equipment manufacturers (OEMs) and original equipment suppliers (OES) directly to garages. By ensuring the availability of authentic parts, accurate fitment, and transparent delivery, Autoverse plans to increase trust and efficiency in the aftermarket service channel.

Pandey brings over two decades of leadership experience from the automotive, transportation, and manufacturing sectors, including key roles at Bosch, Tata Green Batteries and Hella.

Rama Shankar Pandey, said, “Autoverse is building something truly transformative; a transparent, tech-enabled supply chain that addresses one of the biggest challenges workshops face today: sourcing genuine parts reliably and quickly. With the launch of our integrated Partner App and Web Platform, we are creating a future-ready ecosystem that delivers authenticity, speed, and operational efficiency. I’m excited to join Mihir, Shiv, and KK in this mission to empower independent workshops across India.”

The new Autoverse Parts Procurement Platform is a digital system that connects workshops directly to manufacturers and their existing distribution channels to improve efficiency.

Key features of the platform include:

• Smart Parts Discovery: A catalogue with over 6 million car–part mappings for precise fitment checks.
• Real-Time Data: Instant visibility into stock levels, pricing and alternative part options.
• Integrated Ordering: One-click ordering with live tracking from supplier to garage.
• Support Modules: Dedicated support for categories including lubricants, filters, suspension, brake, clutch and electrical components.
• Garage Management Tools: Features such as loyalty programmes, order history and automated recommendations to improve workshop profitability.

Autoverse aims to deliver high-demand parts within 45 minutes through a hybrid logistics model, supported by a network of own and partner warehouses.

Mihir Mohan, Founder and CEO, Autoverse Mobility, said, “We’re thrilled to welcome Rama to our founding team and equally excited to introduce the Autoverse Partner Platform to the market. Rama’s leadership experience and domain depth will play a crucial role as we scale our operations nationwide. With our new platform, we are strengthening our promise of timely access to genuine, high-quality parts - enabling garages to deliver safer and more dependable service to car owners.”

Autoverse Mobility, founded by Mihir Mohan, Shiv Soni, and Krishnakumar (KK), has raised USD 3.2 million from investors including Exfinity Ventures and Ventureast to scale its technology and logistics network.

Comments (0)

ADD COMMENT

Link Copied!

NIPSEA Group, a subsidiary of Nippon Paint Holdings of Japan, has appointed Sharad Malhotra as the Managing Director of Nippon Paint India, effective 1 December 2025. Malhotra becomes the first Indian national appointed to the position, succeeding Jon Tan, and is set to report to the Group CEO, Wee Siew Kim.

The appointment aligns with Nippon Paint's plans for business growth in India, which the company views as a strategic market for expansion. Malhotra is a 15-year veteran at Nippon Paint, having established the automotive refinish, wood coatings and light industrial coatings segments in India. He is an existing Director on the company's Board and has been involved in the firm’s venture beyond paint into categories such as paint protection films.

Wee Siew Kim, Co-President of Nippon Paint Holdings and Group CEO, NIPSEA Group, said, "We are delighted to appoint Sharad Malhotra to this pivotal leadership role. Sharad has successfully led and charted a strong growth path for our auto refinish business globally, while being based in India. His proven ability to deliver results, deep understanding of our business, and commitment to excellence make him ideally suited to lead our India operations through the next phase of growth.”

As Managing Director, Malhotra will be responsible for the overall direction and strategy of the India Group. His focus will be on sustainable growth across all segments of the Indian paint market. He will continue to lead Nippon Paint’s global expansion in the automotive aftermarket business, a category he has overseen since inception.

"It is an immense honour to lead Nippon Paint India at this transformative and pivotal moment. The Indian market presents unique opportunities and challenges, and I look forward to expand possibilities for our business, build on our strengths and support our customers and partners as we move forward," said Malhotra.

Nippon Paint, the world’s fourth largest paint company by revenue, views India as a key market due to its population, economic growth and consumer base.

Comments (0)

ADD COMMENT

Link Copied!

Hyundai Mobis India, the component business of Hyundai Motor Company, has introduced a complete range of Genuine Accessories for the all-new Hyundai Venue C-SUV.

The new range of accessories includes front and rear bumper extenders, body side moulding, C-pillar scoop and twin hood scoop to provide more personalisation option for Venue C-SUV customers. The range also includes Door Edge Guard, Window Beading, Door Handle Chrome, Door Visor, Hood branding, ORVM Garnish, Sidestep, Door Sill Guard and Rear Sill Guard.

The company has also launched Carpet Mat Premium, which is made from 100 percent recycled nylon.

Myeong Jae Lee, Head of After Sales Parts Business Division at Mobis India, said, “At Mobis India, our focus has always been on enhancing customer satisfaction through innovation, quality, and care. The new Hyundai Venue accessories, including the distinctive body kit and lifestyle range, are designed to make every journey more stylish, safe and comfortable. In line with our commitment to sustainability, we are proud to introduce the ‘Carpet Mat Premium’, crafted entirely from 100 percent recycled nylon.”

Comments (0)

ADD COMMENT

Link Copied!

Shell Lubricants has announced that it has maintained its status as the world's leading supplier of finished lubricants for 19 consecutive years, according to the 23rd edition of the Global Lubricants: Market Analysis and Assessment 2025 report by Kline & Company (Kline).

The report ranks Shell as the number one global lubricants supplier based on finished lubricants sales volumes across automotive and industrial segments worldwide. Shell held a global market share of 11.6 percent, with sales in 2024 split evenly across segments: 37 percent consumer automotive, 32 percent industrial and 31 percent commercial automotive. Shell secured the number one ranking in all three categories: consumer automotive, commercial automotive and industrial.

The Kline report assesses the use of lubricants across end-use industries and emerging market trends such as electric vehicles (EVs) and immersion cooling fluids (ICFs).

Shell attributes its market position to investments in premium and differentiated products, including Shell Helix passenger car motor oil, Shell Rimula truck and heavy-duty engine oils, and Shell Tellus and Shell Gadus for industrial sectors.

In 2025, Shell Helix Ultra upgraded to the latest API SQ specifications, followed by the launch of Shell Advance Ultra with API SP for motorcycles and scooters. The company also renewed its partnership with BMW M Motorsport.

In the industrial sector, Shell introduced DLC Fluid S3, a Direct Liquid Cooling solution for high-performance computing and AI. Shell Lubricants also achieved an industry first when its immersion cooling fluids received Intel certification, enabling their use in data centres worldwide.

Jason Wong, Global Executive Vice-President, Shell Lubricants, said, “At nineteen consecutive years of leadership as the number one global supplier of finished lubricants, we remain focused on the ability of lubricants to power progress across consumer, commercial and industrial applications. Our aim is to become the most customer-focused energy marketer and trader, and we continue to invest in premium, high-efficiency products. These offerings create long- term value in areas where we have market leadership and competitive advantages.”

Sushmita Dutta, Senior Project Manager at Kline, stated, “To maintain the number one position in the global lubricants market for nineteen consecutive years is a remarkable achievement. Our analysis shows that Shell’s success is built on a consistent strategy: investing in technologically advanced, premium products and building lasting relationships with customers across all sectors."

Comments (0)

ADD COMMENT

Link Copied!