JSW MG Windsor EV Clocks 15,176 Bookings In 24 Hours
- By MT Bureau
- October 04, 2024
JSW MG Motor India, which recently launched the MG Windsor EV, which is claimed to be India’s first Intelligent CUV, has received a good customer response.
The company claims it has received 15,176 bookings for the Windsor EV within 24 hours after the bookings commenced on Thursday 3 October, 2024.
This milestone it states highlights the growing demand for four-wheeler EVs in the Indian market and underscores the shift toward electric mobility.
Satinder Singh Bajwa, Chief Commercial Officer, JSW MG Motor India said, "We are grateful to our customers who have embraced the MG Windsor wholeheartedly and enabled it to reach the milestone of 15,176 bookings in just one day. This achievement solidifies the MG Windsor's position as a progressive force in India's electric vehicle market. As the first EV to reach this benchmark, the MG Windsor’s popularity underscores the increasing demand for sustainable, cost-effective, and rider-friendly transportation choices among Indian car buyers. We are delighted to contribute to this evolution, and remain committed to delivering innovative, intelligent, and eco-friendly mobility solutions.”
The Windsor EV is said to combine the comfort of a sedan and the expanse of an SUV. The Intelligent CUV sports an aerodynamic design, spacious and opulent interiors, imposing stance, reassuring safety, smart connectivity, driving comfort, and many hi-tech features. It is available for car buyers at an attractive starting price of INR 999,000 plus INR 3.5/kilometre, under the BaaS program. The option for an outright purchase is also available, with prices starting from INR 1.34 million (ex-showroom).
The MG Windsor EV is powered by a 38 kWh Li-ion battery pack, which is IP67 certified, and delivers an impressive performance of 100KW (136ps) power and 200Nm Torque through four driving modes (Eco+, Eco, Normal and Sport), resulting in over 332 km ARAI certified range on a single charge. The CUV is available in three variants: Excite, Exclusive, and Essence; and four vibrant colour options: Starburst Black, Pearl White, Clay Beige, and Turquoise Green.
The Windsor EV is offered with a lifetime battery warranty to the first owner, one-year free charging at public chargers through the eHUB by MG app, assured 60 percent buyback after 3 years/45,000kms and MG e-Shield: A 3-3-3 package for complete peace of mind (3 years unlimited km warranty on vehicle/3 years RSA coverage/3 labour-free services).
- Switch Mobility
- Hinduja Group
- OHM Global Mobility
- Ashok Leyland
- C. Joseph Vijay
- Vijay Tamilan Parthiban
- D. Mohan
- Nirmal Raj
- Brijesh Gubbi Suresh
OHM Global Mobility Expands Chennai E-Bus Operations With 130 Buses
- By MT Bureau
- August 31, 2026
OHM Global Mobility, the strategic electric mobility subsidiary of Ashok Leyland and part of the Hinduja Group, has expanded its electric bus operations in Chennai with the launch of 130 air-conditioned electric buses. The e-buses were introduced under Phase 2 of the Metropolitan Transport Corporation (MTC) electric bus programme.
The initial batch was flagged off at the Secretariat by Tamil Nadu Chief Minister C. Joseph Vijay, alongside Transport Minister Vijay Tamilan Parthiban, Transport Secretary Nirmal Raj and MTC Managing Director D. Mohan.
Under the Phase 2 contract, OHM will supply and operate a total of 500 electric buses manufactured by Ashok Leyland's electric vehicle subsidiary, Switch. The initial deployment follows the Phase 1 implementation in Chennai, during which OHM buses completed over 30 million kilometres and achieved a schedule adherence rate exceeding 99 percent across operational depots.
Brijesh Gubbi Suresh, CEO, OHM Global Mobility, said, “The launch of the first 130 buses under Phase 2 marks an important milestone in Chennai’s transition towards sustainable public transportation. Our experience in Phase 1, including crossing 30 million green kilometres and achieving 99 percent-plus schedule adherence across our depots, demonstrates that sustainability and operational excellence can go hand in hand. We are proud to build on this foundation with MTC and contribute to a cleaner, quieter and more comfortable public transport experience for the people of Chennai.”
The expansion will see OHM continue to manage fleet operations, vehicle maintenance, and mobility-as-a-service provisions across the city's transport network as additional units enter service under the Phase 2 agreement.
Ather Konarc E-Scooter Range Introduced At INR 99,999
- By MT Bureau
- August 29, 2026
Bengaluru-based electric vehicle maker Ather Energy has launched Konarc e-scooter line built on its EL platform, unveiled during the fourth edition of Ather Community Day 2026. The e-scooter will be available in six variants split between the S and Z product lines.
The Konarc lineup features Indian Driving Cycle range options spanning 100 km, 125 km, 161 km and 200 km across its S line variants, while the Z line includes 125 km and 161 km configurations.
Pricing for the model begins at INR 99,999 for the Konarc S 100 km variant, INR 121,999 for the Konarc S 125 km, and INR 144,999 for the Konarc S 161 km, effective ex-showroom Bengaluru. Bookings and phased deliveries for select variants begin in mid-September 2026.
The EV utilises a steel unibody chassis, metal rear side panels, a sequential gear-drive transmission, a 14-inch front alloy wheel, a 12-inch rear alloy wheel and a 1,352 mm wheelbase.
Tarun Mehta, Co-Founder and Chief Executive Officer, Ather Energy, said, “Konarc has been designed to make EVs mainstream in India. We have understood the needs of the vast majority of buyers who are still waiting to go electric and have engineered Konarc for them. Be it the metal panels, 200 km range, once-a-year service interval, fast home charging, or the plush and comfortable ride, we have pushed the envelope on every fundamental that matters to this buyer, without compromising on the premium experience and advanced technology that Ather is known for. Konarc has also been designed to scale, and with the vertical integration and manufacturing capacity we are building at AURIC, we can take the Ather experience to many more riders and markets across India.”
Just like its other product line, Ather Energy has ensured Konarc remains a power packed product in terms of both software and hardware features. It gets Advanced Electronic Braking System, which dynamically regulates braking force modulation between front and rear wheels via software. Additional functionalities comprise MagicKey keyless operation with proximity unlocking, AutoPop automated under-seat storage opening and AirWalk motor-assisted manual pushing.
Swapnil Jain, Co-Founder and Chief Technical Officer, Ather Energy, said, “Ather has spent over a decade building its technology and engineering capabilities. We started working on software-led braking, fast charging and connected scooter experiences well before they became expected in the market. That head start matters because it gives us the experience to integrate these technologies deeply into the vehicle and bring the engineering depth we have built over the years to a much larger set of riders. AeBS™, MagicKey, AutoPop and AirWalk are examples of that approach, each designed to make everyday riding more effortless.”
The vehicle carries an integrated onboard charger, with an optional 450W offboard unit enabling combined 900W charging. Ather has set the service interval at 10,000 km or one year, alongside introducing a 10-year or 100,000 km warranty for its fifth-generation Bedrock battery pack, guaranteeing a minimum 70 percent battery state of health.
Ola Electric Introduces S1Z Scooter Range Featuring Bharat Cell LFP Technology At INR 79,999
- By MT Bureau
- August 29, 2026
Bengaluru-based electric vehicle maker Ola Electric has launched the S1Z e-scooter line, introducing the company's indigenously developed 46 series Bharat Cell lithium iron phosphate (LFP) technology to the vehicle market.
The battery cells are developed at Ola’s Battery Innovation Centre and manufactured at the Ola Gigafactory.
The e-scooter is offered in two battery capacity options: a 3.1 kWh variant priced at an introductory INR 79,999 and a 5.1 kWh variant listed at INR 99,999 ex-showroom. The 3.1 kWh model has a claimed certified range of up to 179 kilometres, while the 5.1 kWh configuration provides up to 301 kilometres.
The S1Z runs on 12-inch wheels, operates on the MoveOS 5 software platform and includes features such as cruise control, regenerative braking, reverse mode, GPS tracking and over-the-air (OTA) updates.
It will also serve as the initial vehicle line distributed through Ola Electric's newly established dealer-operated store network alongside its direct-to-consumer locations. Deliveries for the 3.1 kWh model will begin in December 2026, followed by the 5.1 kWh model in March 2027.
Bhavish Aggarwal, Chairman and Managing Director, Ola Electric, said, "The true measure of innovation of our indigenous Bharat Cell LFP technology is how quickly it reaches everyday Indians. The S1Z delivers on that promise. It is the first scooter range to bring our made-in-India LFP technology to the heart of the market, where millions of customers make their mobility decisions. We believe affordability shouldn’t mean settling for less. As we continue building India's EV ecosystem from cell to vehicle, products like the S1Z will play a critical role in taking our mission of bringing EVs to every Indian household."
Mahindra Expands Battery-as-a-Service Across Electric SUV Line-Up
- By MT Bureau
- August 29, 2026
Mumbai-headquartered automotive major Mahindra & Mahindra has expanded its Battery-as-a-Service (BaaS) programme across its complete Electric Origin SUV range, making the scheme available on the BE 6 Sporteq, XEV 9S and XEV 9e models.
The BaaS model was first introduced with the BE 6 SPORTEQ, which separates vehicle and battery financing through a dual-loan arrangement. Under the scheme, customers acquire the electric vehicle and finance the battery unit separately, lowering the upfront purchase price.
For the BE 6 Sporteq BaaS model, the pricing starts at INR 1.14 million, with battery financing calculated at an effective usage cost of INR 3.75 per kilometre based on daily mileage assumptions. Following the initial response, Mahindra extended the service across all trim levels of the BE 6 Sporteq while adding the program to its higher-tier SUV models.
Under the expanded scheme, entry pricing for the XEV 9S stands at INR 1.26 million, while the XEV 9e starts at INR 1.39 million. Both EVs share the battery financing rate of INR 3.75 rupees per kilometre.
The dual-loan financing product is provided through third-party financial institutions for personal vehicle registrations. The structure requires a battery loan EMI with total figures varying according to battery capacity, down payment, loan tenure and local taxes.

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