- Mitra Chem
- Russel Schwartz
- Sun Chemical
- LFP
- Vivas Kumar
- U.S. Department of Energy
- Michigan's Competitiveness Fund
Mitra Chem Selected To Get Upto $125 Million In Funding From US Government
- by MT Bureau
- September 23, 2024

Mitra Chem, an EV battery maker focussing on lithium iron phosphate (LFP) and lithium manganese iron phosphate (LMFP) chemistry, has been selected by the U.S. Department of Energy's (DOE) Office of Manufacturing and Energy Supply Chains and the state of Michigan's Competitiveness Fund for up to $125 million (INR 10 billion) in awards.
The substantial funding, with additional funding anticipated from the state of Michigan, will support Mitra Chem to establish a cutting-edge battery material manufacturing facility in Muskegon, Michigan.
The site is claimed to be the first mass production facility for lithium iron phosphate cathodes in North America. Mitra Chem is launching the American Production of Lithium Iron Phosphate and Future Innovation (AmPLIFI) project as a linchpin to building a robust domestic electric vehicle battery supply chain that is cleaner, safer, faster, more affordable, and independent of China. The grant, aligned with the goals of the Inflation Reduction Act, marks a significant step towards establishing the United States as a global leader in battery manufacturing for EVs, energy storage systems (ESS), and defence applications.
Mitra Chem will partner with Sun Chemical, which brings 100 years of advanced particle engineering, expertise in manufacturing and production efficiency, existing regulatory permitting, and extensive U.S. manufacturing infrastructure.
Vivas Kumar, CEO, Mitra Chem said, "This award selection represents a pivotal moment for the entire U.S. battery industry. By bringing advanced battery production to American soil we're securing our energy future and positioning the U.S. at the forefront of the global electric vehicle revolution. The support from the DOE and Michigan, and our collaboration with Sun Chemical, will accelerate Mitra's mission to revolutionise next generation battery production."
The Michigan-based facility will focus on developing and manufacturing next-generation materials for electric vehicles and battery storage. Mitra Chem will apply its acceleration platform that leverages machine learning and automation to unlock high throughput development and materials testing at 10x the speed of current industry practices. This project is expected to create hundreds of high-skilled jobs in the region while significantly advancing the domestic clean energy sector.
Russell Schwartz, CTO, Sun Chemical said, "The partnership between Mitra Chem and Sun Chemical brings together expertise in advanced materials and large-scale chemical manufacturing. By combining Mitra Chem's cutting-edge battery technology with a century of manufacturing experience, we're setting a new standard for innovation in cathode active materials for electrical storage. This project will demonstrate the power of American ingenuity and industrial might."
The company claims that till date 100 percent of battery grade iron phosphate (FP) and Lithium Iron Phosphate (LFP) is produced outside of the United States, with 99 percent coming from China. By localising material production, the initiative aims to reduce US dependence on fragile global supply chains, alleviating an over reliance on global competitors.
By 2027, Mitra Chem aims to nearly double the U.S.'s LFP production capacity (15,000 tonnes of new LFP per year), with plans to double production again (30,000 tonnes per year) after that. As the facility scales up, it has the potential to supply batteries for millions of electric vehicles annually, marking a significant leap forward in America's clean energy capabilities.
- Ola Electric
- HyperDelivery
- registration
- delivery
- AI
Ola Electric Pilots Same Day Registration & Delivery For E-Scooters
- by MT Bureau
- April 03, 2025

Bengaluru-based electric vehicle company Ola Electric has commenced what could be seen as the next evolution of the automotive purchasing experience. The company has commenced pilot ‘HyperDelivery’ for its range of e-scooters, which will see customers get same-day delivery and registration for their EV.
HyperDelivery is being tested in Bengaluru, which will then be rolled out in a phased manner across India. HyperDelivery is being tested in Bengaluru, which will then be rolled out in a phased manner across India.
“We have significantly cut the processing time of registering the vehicles through AI-led automation and by moving the registration process completely in-house. We are excited to announce #HyperDelivery which has completely transformed the vehicle purchase and delivery experience in the automotive segment. With this we are ensuring a much smoother purchase experience for our customers, eliminating tedious purchase processes and longer delivery timelines,” said the company in a statement.
The EV maker shared that it is leveraging AI to automate the majority of the steps in a registration process, which eliminates the need for additional resources during the typical registration process.
- Numeros Motors
- NFT
- Loyalty Programme
- Blockchain Technology
- Diplos
Numeros Motors Launches India’s First NFT-Backed Loyalty Programme
- by MT Bureau
- April 01, 2025

Numeros Motors, a new-age original equipment manufacturer specialising in indigenous electric vehicles (EVs), has launched an NFT-backed loyalty programme in collaboration with Polygon. This first of its-kind initiative in the EV industry, integrating blockchain technology into customer engagement, will reward the first 1,000 buyers of Diplos with a unique digital collectible.
The NFT series ‘The Journey’ consists of 10 original artworks, each with 100 copies, that depict Diplos conquering the essence of India's many landscapes and the spirit of adventure that characterises the brand's motto, ‘Gets It Done’. Customers that own one join a limited group that prioritises performance, resiliency and progressive mobility. These NFTs, which are protected on Polygon's blockchain, provide exclusivity, authenticity and a more in-depth interaction with the brand.
This programme adds value to the Diplos experience by providing holders with access to premium products, invites to special events and priority customer service in addition to the NFT. These NFTs serve as a permanent remembrance of their role in Numeros Motors' history since they are soul-bound, meaning they are always connected to their original owners. In April of this year, Numeros Motors will also open its first store in Bangalore that is owned and run by the firm.
Shreyas Shibulal, Founder and CEO, Numeros Motors, said, "Diplos was built for those who move forward, challenge limits and embrace new possibilities. This NFT initiative is our way of recognising and celebrating our customers who believe in our vision. By integrating blockchain technology into customer engagement, we are creating an ownership experience that extends beyond the ride itself."
- Sulajja Firodia Motwani
- Kinetic Green
- Tilak Maharashtra Vidyapeeth
- Society of Manufacturers of Electric Vehicles
- SMEV
- Indian Federation of Green Energy
- IFGE
- Federation of Indian Chambers of Commerce and Industry
- FICCI
Kinetic Green’s Sulajja Firodia Motwani Conferred Honorary Doctorate By Tilak Maharashtra Vidyapeeth
- by MT Bureau
- April 01, 2025

Sulajja Firodia Motwani, the Founder & CEO of Kinetic Green, was recently awarded an Honorary Doctorate in Literature by the Tilak Maharashtra Vidyapeeth Institute in Pune.
The recognition was conferred to Motwani for her contribution towards driving the adoption of electric vehicles in the country. An MBA from Carnegie Mellon University, Pennsylvania, USA, she has also worked towards promoting manufacturing in the country and has held notable positions at the Federation of Indian Chambers Of Commerce and Industry (FICCI), Society of Manufacturers of Electric Vehicles (SMEV) and Indian Federation of Green Energy (IFGE).
“I am deeply humbled and honoured to receive this recognition. The Firodia family has always by synonymous with strong values, nation building, self-reliance and a deep-rooted sense of nationalism. This acknowledgement inspires me to further serve for the greater good, a mission that we at Kinetic Green are constantly working towards,” said Motwani.
- Škoda Auto
- Škoda Elroq vRS
- Milan Design Week 2025
- All-New Elroq vRS
- All-Electric Compact SUV
Škoda Teases All-New Elroq vRS Before Public Debut At Milan Design Week
- by MT Bureau
- March 28, 2025

Škoda Auto has released a teaser clip of the all-new Elroq vRS, offering a first glimpse of both its exterior and interior. The world premiere is scheduled to take place digitally on 3 April 2025 and will be streamed live on Škoda’s official YouTube channel.
Following its digital unveiling, the all-electric compact SUV will make its public debut at Milan Design Week 2025 in the Padiglione d'Arte Contemporanea gallery in the Porta Venezia Design District. In keeping with Škoda's Be More Elroq campaign, the exhibition will showcase the Elroq vRS as the focal point of an experiential journey from 8 to 13 April 2025. The show will also feature the official launch of Botas sneakers, which are based on Škoda Modern Solid design principles, in honour of the company's 130th anniversary. These sneakers were created in collaboration with the Škoda Auto design team. Members of the Škoda team will wear one of the three versions that are planned for the occasion.
Comments (0)
ADD COMMENT