Cameras for CVs

TVS Eurogrip Showcases Range at Automechanika Dubai 2023

Stating that they are witnessing good demand as well as interest for Driver Status Monitoring (DSM) cameras, Vanesh Naidoo, Founder & CEO, Safe Cams Digital Eye Solutions Pvt Ltd (SCDES), mentioned, “The ability of these cameras to detect sleepy and distracted drivers and then alert them within three seconds is game-changing.” “They, as a safety solution, are highly conducive to reducing road accidents in India, where around 38 percent of all road accidents are attributed to drowsy driving,” he added.  Claiming to be the first company in India to introduce DSM cameras, Naidoo stressed on fuel sensors that can connect to cameras and stream fuel information via 4G connectivity. “The driver reports that come out of this are helping companies save up to 20 percent of fuel costs,” he informed. “This,” he quipped, “is proving to be of much benefit to the fleets at a time when fuel costs have risen sharply.” Present in the aftermarket largely, SCDES is a young company. It was established in 2019 even though the groundwork began almost a year before. “The thought of entering this field was born from the high road fatalities in India,” averred Naidoo.
 

Cameras as road safety solutions
Pointing at the World Bank Report in 2020, which states that India accounts for 11 percent of global road accident victims while having only one percent of the world’s vehicular population, he said, “A majority of these deaths on roads are needless and can be avoided.” Of the opinion that speeding and drowsy driving account for close to 80 percent of road accidents, he explained, “The technologically advanced road safety solutions such as DSM and Advanced Driving Assistance system (ADAS) are instrumental in preventing accidents before they occur.” “The video footage available from the cameras onboard a vehicle helps analyse and hence understand its causes and find way to avoid them,” he remarked. Informing that his company specialises in two broad categories, consumer dash cams for individuals who own one or two vehicles and fleet solutions that cater to transport fleets and commercial operators, Naidoo explained, “Our Mobile Digital Video Recording (MDVR) systems can record on up to eight cameras per vehicle.” 
 

 

Fleet safety solutions 
The MDVR systems cannot just record on up to eight cameras per vehicle, they can store up to 4 TB of data for a longer period of reference and study. Naidoo explained, “Capable of incorporating features like GPS, Wi-Fi, 4G and various sensors (including temperature sensors in case of the carriage of perishable goods in a refrigerated container), tyre pressure sensors and fuel sensors), the MDVR systems allow live tracking and video streaming via 4G connectivity of any vehicle in the fleet.” Offering advanced technology DSM and ADAS compatible cameras that use Artificial Intelligence (AI), SCDES, said Naidoo, is in talks with bus transport companies for the DSM – with fuel transport vehicle fleets to install explosion-proof cameras and with commercial driving training institutes to help drivers understand the key dangers they face on the road and how to mitigate them. Assembling its consumer dash cameras at its facility at Pune, the company is working on localisation. Some electronic parts are not manufactured locally, according to Naidoo. The current R&D setup of SCDES tests various components of the camera and camera-based safety solutions like lenses, chipsets, low-light sensors etc. The setup also carries out tests in the area of successful configuration and suitability of usage under Indian conditions. “Our R&D setup has helped us to arrive at some unique solutions for local market requirements,” remarked Naidoo. 
 

Traction in market segments
Finding good traction in various market segments including cold chain transportation where cameras and sensing solutions aid the maintenance of the right temperatures, SCDES has achieved good traction in various other market segments as well. “Hyundai India is using our 4G cameras in their test vehicles to ensure testing and reporting as per the guidelines. Our solutions are also being used by the armed forces and municipalities,” stated Naidoo. Revealing that India is expected to follow European Union where reports suggest DSM and ADAS cameras to be mandatory from 2026, Naidoo concluded, “So far, there are no legal requirements for cameras to be used in any vehicular segments as per the law in India. This may however change sooner than later.” 
 

Interview: Vanesh Naidoo, Founder & CEO, Safe Cams Digital Eye Solutions Pvt Ltd.

 

1. Which automotive segments do the company’s products cater to?
Our camera systems can cater to nearly all major automotive segments from bus transportation, goods transportation, employee transportation, taxis, school transportation and so on. With the ability to connect temperature sensors to our devices, Safe Cams’ devices can also be used for cold chain transport companies to ensure their temperature ranges are maintained. 
2. Are the company’s products found in the aftermarket or supplied to OEMs as well? 
At the moment, our products are found in the aftermarket.  

3. Any institutions that the products have found favour with?
Hyundai India is using our 4G cameras in their test vehicles to ensure testing and reporting is performed easily and per guidelines. The Indian Army has also purchased our dash cameras, and they are happy with the video quality of our devices. We also have supplied to international clients in Fiji and Kuwait. Safe cams also won the Dombivali-Kalyan Smart City contract to fit 4G dash cameras into the police vehicles; this is the first-time dash cameras have been fitted in police vehicles in Maharashtra.

4. How are these products important in terms of safety, security and performance of a commercial vehicle or a fleet? What kind of cost savings could a fleet or trucker look at from the use of your product?
Our Advanced AI cameras can prevent accidents before they occur – thereby reducing accidents that would happen (and the less to high costs involved therein) mostly due to drowsy driving and speeding. Around 80 percent of accidents are caused because of these two factors in India. 
Cameras act as a natural deterrent to prevent theft/stealing as people know they are being watched. In the 2019 BSI & TT Club report, India accounted for 64 percent of Asia’s cargo theft. Our fuel sensors and driving behaviour reports and rankings can help save up to 20 percent of a company’s fuel costs and lead to savings of several thousand for a truck or a fleet owner. Our products have an average ROI of 120 percent in year one after buying (with the average payback period being 10 months on the cost of our solution). These savings come from a reduction in accidents (both in insurance costs and with the vehicle being able to be utilised for longer), reduction in theft and fuel savings.

5. How is the market for your products picking up post the pandemic-led disruption? 
We are experiencing an increase in enquiries about our cameras and how these can make road journeys safer. I think the pandemic has made more people risk adverse or at least risk aware, and hence safety products are seen as a priority now. Given that the number of road deaths in 2019 being even higher than the total number of Covid-19 deaths in 2020, this shows and is making people realise how poor road safety scenario is in India, and the urgent need to improve the same.

6. The pain the Covid-19 pandemic caused to the company? 
The Covid-19 pandemic hit us hard. We had a few deals put on hold as companies were not willing to spend on capex due to the uncertain market situation. Our consumer range could not be sold much as people were working from home and vehicles were parked off due to lockdown restrictions. Once the first wave of lockdown ended, we saw a bit of an upswing, only to be replaced with another lockdown months later. We have had to look at working capital issues and have tried to keep smaller inventory to combat the uncertainty Covid brought.

7. What kind of growth do you anticipate? Will it be in any particular product offering or spread across?
I think once people become highly aware of the advanced nature of the product and the benefits it offers, we will see a sharp growth in the dash cam market. India is the fifth-largest automobile industry in the world, but less than one percent of people use a dash camera compared to other countries like Singapore, UK and Dubai where between 10-25 percent of drivers own a dash camera. Currently, there is a huge gap in the market, which we at Safe Cams want to fill.

8. What change in the automotive landscape do you anticipate, which will provide your company stronger growth traction?
In the future, road safety will become an extremely important factor for the government and stricter enforcement of traffic rules will lead to a high adoption of dash cameras being used. New technologies like DSM that can prevent accidents will become mandatory on commercial vehicles, following the EU and America. Further, video analytics will become more and more important and 5G networks will mean devices can communicate with each other faster – and this will mean we can reduce the human involvement or reduce the reaction times to avoid an accident.

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    BEV Sales By Chinese Carmakers In Europe Almost Equal Tesla In November 2024

    BEV Sales By Chinese Carmakers In Europe Almost Equal Tesla In November 2024

    Monthly registrations of new passenger cars in Europe in November 2024 declined by 1.7 percent year on year. According to data from JATO Dynamics, 1,054,043 units were registered across 28 European markets in November, taking the year-to-date volume of new vehicle registrations to 11,847,573 units, an increase of just 0.8 percent compared to the corresponding period last year.

    In November, Europe’s ‘big five’ automakers – Volkswagen Group, Stellantis, Renault Group, BMW Group and Mercedes-Benz Group – were responsible for 65 percent of total sales. Japan’s carmakers followed with a 13 percent market share, while Korean brands were responsible for 7.5 percent of total sales.

    The United States came next, with Tesla and Ford accounting for 5.9 percent of total monthly registrations, while China’s carmakers held 6.7 percent market share last month. Growth in November came from Renault Group (+8.6 percent), Toyota (+9.8 percent) and Geely (+16 percent). By contrast, double-digit drops in registrations were posted by Stellantis, Hyundai-Kia, Ford, Tesla and Nissan; Germany’s Mercedes-Benz and BMW also posted losses last month.

    November 2024 also saw significant changes from a brand perspective. Skoda occupied third position in the monthly rankings, thanks to strong sales of its Fabia, Enyaq and Kodiaq models. Volvo overtook Vauxhall/Opel, while both MG and Cupra surpassed Fiat, which recorded a 39 percent drop in registrations following the discontinuation of the gasoline-powered model of its Fiat 500.

    Elsewhere, Porsche outsold Land Rover, BYD registered more units than Honda, Omoda moved ahead of Subaru, and Xpeng registered more vehicles than Jaguar or Lancia.

    BEVs gain market share

    While overall registrations trended downwards, demand for BEVs in Europe increased by 0.8 percent year on year. The market share of BEVs increased to 17.4 percent in November 2024, compared to 17.0 percent in November 2023. Growth was strongest in the UK (+58 percent), Netherlands (+44 percent), Norway (+30 percent) and Belgium (+17 percent), while demand fell by 25 percent and 22 percent in France and Germany respectively.

    Electric models from Volkswagen Group accounted for 26 percent of monthly BEV registrations in Europe last month, with volumes up 16 percent. By contrast, Tesla posted a 28 percent drop in volumes as it continues to navigate delays associated with the updated model of its Model Y. It was the second largest seller of BEVs, followed by BMW Group and Stellantis, which occupied third and fourth place respectively.

    Chinese automakers shine

    The standout performances of the month came from China’s automakers, which combined registered more than 24,100 units of BEVs in November (including Volvo, Polestar and Lotus), just behind Tesla. China’s automakers increased market share in the BEV category, from 12.5 percent in November 2023 to 13.2 percent last month. Growth was driven by Leapmotor (+296 percent), BYD (+127 percent), Xpeng (+93 percent) and Geely (+33 percent).

    The curious case of Dacia Sandero

    Going from strength-to-strength, the Dacia Sandero ranked among the top ten in the monthly model rankings in November 2024. The Volkswagen Tiguan, Peugeot 208, Toyota Yaris and Volkswagen T-Roc recorded the highest year-on-year growth. The Dacia Sandero consolidated its position as the region’s most popular passenger car and widened the gap from the Volkswagen Golf, which is second in the year-to-date ranking. Other strong performers in November include the Renault Captur, Toyota C-HR, Skoda Fabia, Peugeut 3008, Skoda Kodiaq, Jeep Avenger, BMW Series 5, and Suzuki Swift, among others

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      The Hen That Lay Golden Eggs

      The Hen That Lay Golden Eggs

      Almost every passenger vehicle OEM in India has announced a price hike of its vehicles between three and five percent starting January 2025. Even some commercial vehicle manufacturers have announced that they will hike the prices of their vehicles starting January 2025 owing to the increase in input costs, rise in operational expenses and inflation. 
      While the annual inflation rate in India eased to 5.48 percent in November of 2024 from 6.21 percent in the previous month loosely in line with market expectations of 5.5 percent, according to a report by tradingeconomics.com, the increase in automobile prices by three to five percent is expected to dampen the market sentiment at least for the short term. 
      If the spike in auto sales during the festive season provided a reason to cheer, the first half of the current fiscal saw many segments registering a slowdown in sales. The extent of this was also indicated by the automotive dealers’ body, the Federation Of Automotive Dealers Association rising in favour of its dealer members to urge automakers to adjust their production schedule in the wake of the inventory at dealers reaching an alarming level. 
      The festive season helped to lower the inventory build up of vehicles to a certain extent. However, with the last quarter of this fiscal expected to be a sluggish period for auto sales as it traditionally is considered to be, the news of hike in GST on old and used vehicles from 12 percent to 18 percent is likely to cause some shake up in the used vehicle market that has seen better times in the recent few months as more and more aspiring motorists turn to used cars because of budget constraints and other factors. 
      Despite the higher interest rate of above 13.5 percent in case of used vehicles as compared to the interest rate of between eight to 10 percent for new vehicles, the pull for them has been high in the recent times. This is likely to be affected if and when the GST Council’s fitment committee clears the proposal to change the GST on old and new vehicles with an engine capacity of no bigger than 1,200 cc and length of no more than four metre as mentioned above. Even electric vehicles that attract a GST of five percent when bought new will see the GST on them hiked to 18 percent from 12 percent if the proposal goes through. 
      While the logic that the hike in GST on used and old vehicles will increase the sale of new small vehicles is hard to understand when applied against the fact that an entry-level vehicle like the Maruti Alto K10 today looks cost to buy at a price of INR 470,000 on-road Mumbai for the basic trim. Also, the sales of it have been steadily shrinking with a trend visible of a rising demand for SUVs. 
      Even an entry-level SUV with Maruti S-Presso costs INR 499,000 on-road in Mumbai for the basic trim. The ones like Hyundai Exter or Renault Kiger costs INR 721,000 and INR 705,000 on-road in Mumbai for basic trim variant. 
      With prices of vehicles in India claimed to have gone ‘over the roof’, not counting the hike in January 2025, a proposal to hike the GST on luxury automobiles to 35 percent is said to be under consideration. 
      Against such a background it would be worth understanding the taxt structure on automobiles in the country to anticipate what an increase from 28 percent GST to 35 percent GST would entail. Passenger Vehicles (Petrol, CNG, LPG) measuring no longer than four metre in length and having an engine of no more than 1,200 cc are taxed at 28 percent. With a compensation cess of one percent, the total tax rate applied in 29 percent. 
      Passenger vehicles (diesel) measuring no more than four metre in length and having an engine of no more than 1,200 cc are taxed at 28 percent. With a compensation cess of three percent, the applied rate is 31 percent. Passenger vehicles with an engine of no more than 1,500 cc are taxed at 28 percent. With compensation cess of 17 percent, the applied rate is 45 percent. 
      Passenger vehicles with an engine of more than 1,500 cc are taxed at 28 percent. With compensation cess, the applied rate is 48 percent. SUVs that measure above four metre in length, having an engine of more than 1,500 cc and a ground clearance of more than 170 mm are taxed at 28 percent. With compensation cess of 22 percent, the applied rate is 50 percent. 
      Hybrid vehicles measuring up to four metre and having an engine of no more than 1,200 cc are taxed at 28 percent. Hybrid vehicles measuring more than four metre in length and having an engine of more than 1,200 cc (petrol) and 1,500 cc (diesel) are taxed at 28 percent. With compensation cess of 15 percent, the applied rate is 43 percent. 
      Public transport vehicles of between 10 and 13 seats are taxed at 28 percent. With compensation cess of 15 percent, the applied rate is 43 percent. In the case of buses above 13 seats and goods transport vehicles, the applier GST rate is 28 percent. 
      In the case of two- and three-wheelers the GST is 28 percent. With a compensation cess of three percent on two-wheelers above 350 cc, the applied rate for them is 28 percent. Electric vehicles, on the other hand, attract a GST of five percent. For hydrogen vehicles it is 12 percent. 
      Besides GST plus compensation cess, there are other State Government and Union Government taxes such as the road tax, 18 percent GST on insurance (an insurance of three years is applied on some class of vehicles including two-wheelers at the time of purchase), toll tax, tax on fuel etc that effective push the tax percentage for every vehicle bought to a considerably higher level. 
      The talk of luxury vehicles – which whether one should assume would be premium two-wheelers above 350 cc; passenger vehicles that measure more than four metre and have an petrol engine of more than 1,200 cc and a diesel engine of more than 1,500 cc, and hybrid vehicles measuring more than four metre in length and having an engine of more than 1,200 cc in petrol and 1,500 cc in diesel – being pushed to the 35 percent GST slab that is under consideration may elevate the tax percentage in the price tag to well above 50 percent. This is without including the other taxes mentioned above. 
      An article in the Telegraphindia.com dated 4 December 2024 reports that the proposal of the Group of Ministers (GoM) for 35 percent GST for sin goods that are currently taxed at 28 percent has created uncertainty regarding the taxation of automobiles as well. This is particularly the case because they are taxed on par with sin goods like cigarettes and aerated drinks.
      While the GoM is only a recommending body and the GST Council the ‘actual deciding’ organisation, an early clarity on whether automobiles/vehicles will be separated from sin goods as they contribute to people’s mobility and the nation’s supply chain would help it looks like.   
      As a slowdown continues based on inflation, rise in input prices and operational expenses, the news of increase in some segments of small old and used vehicles as well as the proposal to elevate GST on sin goods from 28 percent to 35 percent is creating new reason for some sectors to worry about. The effect of such occurrence on the economy and on the market is necessary to consider as automobiles have always been described as luxury goods and taxed on par with sin goods, said an industry observer.
      The demand of the auto sector to reduce GST on automobiles has never been entertained, which further emphasises that automobiles – even a commuter scooter or a truck – are considered as luxury goods bordering on sin goods, he added. 
      The move to tax a section of the new vehicles such as those with a petrol engine of more than 1,200 cc and a diesel engine with more than 1,500 cc to 35 percent is certain to have a profound effect on the auto industry which is being pushed to become a key manufacturing hub in the world. 
      The jump through various regulations has already affected the prices of vehicles across the last decade or two. It has made it hard for some aspiring individuals and families to even afford entry-level passenger vehicles.  
      India has 34 cars per 1,000 people whereas key automotive markets that are also the key manufacturing hubs have up to 594 cars per 1,000 people. For India to be a key automotive manufacturing hub like China, the observer said, it must first create a market at home where high quality vehicles are taxed such that a larger section of population can afford them, use them and be truly a part of the economic progress the country is achieving. 
      The demand for large cars and congestion in many Indian cities makes a ripe case of small cars, small electric cars being used as city commuting machines over two-wheelers, he added. 
      “Excessive taxation on sectors like housing and automobiles should not create a situation where the hen that lay golden eggs was killed to find a treasure trove of gold but what was found was just a lifeless body of her,” he signed off. 
       

      Image for representative purpose only. 

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        Bharat Mobility Global Expo 2025 To Commence From 17 January

        Bharat Mobility Global Expo 2025 To Commence From 17 January

        The prestigious Bharat Mobility Global Expo 2025 event is scheduled to be held from 17-22 January 2025 across three separate venues spread across Delhi NCR.  In addition to the esteemed Bharat Mandapam in New Delhi, the global expo will be held this year in the India Expo Centre & Mart in Greater Noida and Yashobhoomi in Dwarka.

        The exhibition showcases cutting-edge innovations and accomplishments across the automotive and mobility value chain, celebrating India's emerging role as a global powerhouse for mobility. It is inspired by the Prime Minister of India's 7Cs mobility agenda. The global expo, which is already in its second year, will once more bring the whole mobility value chain together under one roof. The goal of the expo is to become the world's largest gathering of mobility players and build on the success of its first edition, which took place in January 2024.

        With a total area of nearly 200,000 square metres, the venues will host nine concurrent shows and more than 500,000 guests. Given that it is anticipated to draw over 5,000 international buyers – more than 10 times the number of attendees from the first edition of the expo – special attention is being paid this time to the expo's global relevance. As the industry comes together to define the future, this exhibition is a tribute to India's dedication to sustainable transportation solutions and engineering excellence. More than 1,500 exhibitors from all around the world will be present at the event.

        Pankaj Chadha, Chairperson, EEPC (Engineering Export Promotion Council) India, said, "The Bharat Mobility Expo 2025 exemplifies India's dedication to innovation and excellence in the mobility sector. This event will not only highlight the latest advancements but also promote collaboration and growth within the industry. We are honoured to unite such a diverse group of stakeholders to co-create the future of mobility."

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          Nissan, Honda Mulling Merger To Rival Toyota Motor Corp

          Nissan, Honda Mulling Merger To Rival Toyota Motor Corp

          Honda Motor Co and Nissan Motor Co, two of Japan’s leading automakers, are reportedly exploring a potential merger to create a singular rival to Toyota Motor Corp.

          The two Japanese automakers intend to sign a memorandum of understanding to explore sharing ownership holdings in a new holding company, said a report in Nikkei. The merger would help the manufacturers compete against Chinese automakers and other electric vehicle rivals like Tesla. The decision to merge comes after the two businesses decided earlier this year to collaborate on software and batteries for electric vehicles. Toshihiro Mibe, the CEO of Honda at the time, hinted to the potential for a financial partnership with Nissan.

          Following rumours of negotiations between the automakers overnight, Executive Vice President Shinji Aoyama stated on Wednesday that Honda is evaluating a number of alternatives, such as a merger, capital tie-up or the creation of a holding company. Aoyama would not comment on when a possible decision will be made. According to the source, Mitsubishi Motors Corp, which already has financial connections to Nissan, may be added to the deal. If all goes according to plan, the corporations may declare on 23 December. According to sources, however, the talks are still in their early stages and could not result in an agreement.

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