Modular Automotive Architectures Are Flavours Of The Day

Modular Automotive Architectures Are Flavours Of The Day

Factors such as ‘time-to-market’, regulations and costs are tilting the tables in the direction of modular vehicle architecture. This includes the design and assembly of all sub-systems of a vehicle in a modular manner. This also includes design standardisation and that of the production of auto parts in the form of modules.  

The advantage of modular vehicle architecture can be clearly seen at the final 'assembly' stage were numerous variants (read as trims) can be positioned seamlessly and without bringing an entire operation to the halt for the want of a module, part of an assembly tool. 

While the first instance of the employment of modular vehicle architecture in India may be hard to pin point, it was Ashok Leyland that announced the launch of a modular architecture in the form of the medium and heavy-duty AVTR truck platform as the BS VI emission norms came into effect in 2020.  

The move reminded of the comprehensive modular architecture approach of Swedish truck maker Scania. The kind of modularity Scania built into its trucks was such that its customers could choose from a wide range of aggregates such as engines, transmissions, chassis, cabin and more to build a truck that would best address their application requirements.  

Unlike the Scania’s approach to modularity, Ashok Leyland chose to offer its truck buyers the choice of engines, transmissions, suspensions, cabins and superstructure so that they could build a vehicle that met their business needs.  

One of the key reasons why Ashok Leyland chose to go down the modular architecture route was the need to cut down on components such as the exhaust parts. There would have been parts that the company would have to produce in many numbers and types to address the customer requirements in the BS VI era had it not taken to the modular approach.  

Not only did the AVTR modular architecture helped streamline the supply chain and control the costs better, it made sure the buyer of an Ashok Leyland medium or heavy-duty truck could choose from more than 600,000 unique combinations.  

Like Ashok Leyland, Tata Motors has also been quite active in design and development of modular architectures. It developed the modular truck architecture in the form of the Prima many years ago along with its Korean Daewoo commercial vehicle arm. Not limiting itself to the Prima, the company developed modular architectures in the form of the Signa and Ultra. 

It was the modular approach that led to the creation of some brilliant models such at the Signa 3118 and the Ultra 3118.  

On the passenger vehicle side, the ‘ALFA’ modular architecture is being put to good use by Tata Motors in reducing the time to market and in controlling the costs as it competes with some of the most agile global passenger vehicle manufacturers in its home market as well as other markets in the world. 
The ‘ALFA’ modular vehicle architecture is currently supporting the Altroz and Punch. It is also the basis for the electric Punch that is expected to be launched soon in India.  

Allowing a differentiated design approach and subsequently multiple body styles to meet the evolving aspirations of customers in the automotive market, the ‘ALFA modular architecture – termed as ‘Agile Light Flexible Advanced’ and basis for an exciting e 45X concept – is playing a crucial role in meeting the high-volume demand for an entire portfolio of cars at Tata Motors as of now.  

The beauty of the ‘ALFA’ architecture is such that it could be used to create diverse vehicles with distinct body styles with a variety of powertrains (petrol, diesel, CNG and even electric), transmissions, drivelines, suspensions etc, mentioned a source. A combination of body styles, hardware and software could be deployed to offer the necessary attributes, he added.  

Pointing at the recent introduction of Punch CNG with twin-cylinder CNG technology, he informed that the ‘ALFA’ modular architecture is helping to expand the scope of twin-cylinder CNC tech as much.  

The differentiating factor of the technology is that it does not eat into the vehicle storage space. The vehicle body can receive necessary reinforcements to bear the additional weight of the cylinders. In the CNG Punch, the suspension too has been suitably strengthened to handle the additional weight.  

Observing that the CNG Punch is just one part, the source said that the electric Punch would mean that the ‘ALFA’ modular vehicle architecture has truly come to age. Claimed to be undergoing advanced testing and validation, the electric Punch would further enhance Tata Motors’ lead in the electric passenger vehicle space. It is expected to be introduced by the end of this year or early next year.  

The ambitions that Tata Motors has regarding its EV portfolio could be derived from the fact that on 29 August 2023 it announced a new brand identity TATA.ev for its EV business. It is aligned with Tata Motors' commitment towards sustainability and innovation.

 

EVs influence modular vehicle architectures
EVs are turning to be a big factor for the creation of modular platforms lately as they promise less complexities pertaining to platform engineering, keeping them to the bare minimum. Modular electric vehicle architectures are also enabling the development of core platforms with standardised design and production of auto parts in the form of modules and a streamlined as well as compact final 'assembly' as per the positioning of models. 

The R&D and production costs, shortening the development cycle of new models, facilitating the unification of quality standards and improving the overall strength of products, modular electric vehicle architectures are enabling unique ‘oil-to-electricity’ transformations as well.  

Dedicated modular electric vehicle architectures are enabling clever integration (read as badge engineering) across brands and as a part of the new cooperation strategies. With software defined vehicles the order of the day, electric vehicles especially, the tilt towards modular vehicle architecture is proving to be beneficial in terms of offering a differentiated user experience, to keep control over the supply chain and to keep control over the costs and to test and validate. 

 

(Image for representation purpose only)

ToneTag Launches In-Car Fuel Payment Solution DrivePay With IndianOil And TATA.CARS

ToneTag

Digital payment infrastructure company ToneTag has launched an in-car fuel payment system at the Global Fintech Fest 2026.

The solution is developed for TATA.CARS under the name DrivePay and integrates National Payments Corporation of India's UPI Circle framework for Internet of Things devices to enable direct fuel payments at IndianOil retail outlets.

The DrivePay platform integrates payment capabilities into connected vehicle infotainment screens. Drivers can simply pay at fuel stations from the vehicle dashboard without using mobile applications, physical cards, or external payment terminals.

The service also incorporates IndianOil’s XTRAREWARDS loyalty scheme, automatically crediting reward points to customer accounts without requiring mobile number inputs during checkout. Following the initial demonstration at GFF 2026, deployment will begin across IndianOil outlets ahead of a wider rollout.

Vivek Kumar Singh, Co-Founder and Director – Labs, ToneTag, said, "Payments are rapidly moving beyond traditional interfaces such as cards and smartphones, and connected devices are emerging as the next frontier for commerce. With DrivePay, powered by ToneTag, we are bringing an IoT-based UPI Circle payment experience directly into the connected vehicle. This initiative with IndianOil, TATA.CARS and NPCI demonstrates how payment infrastructure can seamlessly extend into connected devices, enabling the vehicle itself to become a secure payment interface. We believe this is an important step towards a future where mobility, payments and commerce are seamlessly connected."

The project combines IndianOil's retail distribution network, TATA.CARS' vehicle hardware, ToneTag's payment processing software and NPCI's UPI transaction network. ToneTag plans to extend its connected vehicle payment systems to additional automotive original equipment manufacturers and mobility providers.

Hyundai Motor India Rolls Out Remote Immobiliser Feature For Venue SUVs

Hyundai Bluelink

Hyundai Motor India, one of the leading passenger vehicle manufacturers, has introduced the Hyundai Bluelink Remote Immobiliser security feature for the Hyundai Venue and Venue N Line models.

The feature is available on the connected-car-Navigation-Cockpit equipped HX10 variant of the Venue and the N10 variant of the Venue N Line.

The security system allows vehicle owners to immobilise a parked car via the Hyundai Bluelink mobile application, preventing engine restart in scenarios involving key cloning or unauthorised access.

In cases of suspected theft, users can trigger the immobiliser remotely, locking the engine start capability once the ignition is turned off. The system operates alongside network-dependent live location tracking to assist vehicle recovery. For safety reasons, the software does not cut power or shut down an active engine while the vehicle is in motion.

The feature is being deployed via a Controller Over-the-Air update leveraging Hyundai's Software-Defined Vehicle (SDV) architecture. Eligible Venue and Venue N Line models sold since November 2025 will receive the update automatically without requiring physical service centre visits. The ccNC system allows over-the-air updates across up to 19 individual vehicle controllers.

Furthermore, From September 2026, the remote immobiliser will be standard equipment on HX10 and N10 variants, with plans for phased implementation across other Bluelink-enabled models.

Tarun Garg, MD and CEO, Hyundai Motor India, said, “With Hyundai Bluelink now powering over eight lakh connected vehicles in India, we continue to strengthen our connected mobility ecosystem by delivering meaningful innovations that address evolving customer needs. Hyundai Bluelink Remote Immobiliser offers customers greater control and peace of mind by enabling them to remotely secure their parked Hyundai VENUE or VENUE N Line and respond quickly in the event of suspected theft, while incorporating safeguards that prioritise customer safety. Importantly, this feature also demonstrates the future-ready potential of Hyundai’s Software-Defined-Vehicle architecture. Through a seamless Controller Over-the-Air update, we are introducing an important new capability to eligible model variants without requiring customers to visit a workshop.”

At present, Hyundai Motor India offers the Bluelink connected car system across 11 of its 15 vehicle lines in the country, providing functions including emergency crash notifications, vehicle diagnostics, remote telemetry and voice command controls.

Bosch SDS, Dassault Systèmes Join Forces To Accelerate Digital Transformation For Indian Manufacturers

Bosch SDS, Dassault Systèmes Join Forces To Accelerate Digital Transformation For Indian Manufacturers

Bosch Software and Digital Solutions (Bosch SDS) has entered into a collaboration with Dassault Systèmes in India, aimed at helping manufacturing enterprises accelerate digital transformation across product engineering, manufacturing operations and industrial value chains.

The partnership combines Dassault Systèmes’ capabilities in Virtual Twin Experiences, Product Lifecycle Management, Digital Manufacturing and Manufacturing Operations Management with Bosch SDS’ expertise in contextualised data products, manufacturing transformation, energy optimisation, IT/OT integration and machine-level intelligence. It also draws on both companies’ global industrial AI expertise. Early momentum has been demonstrated through an engagement with a leading Indian electric vehicle manufacturer, where Dassault Systèmes’ DELMIA Apriso MES platform and Bosch SDS’ manufacturing transformation capabilities are being deployed to enable intelligent, real-time connected operations, yielding improvements in production efficiency, quality and digital traceability.

Under the collaboration, the two organisations will jointly work across several identified areas. These include AI-enabled manufacturing transformation and Agentic AI orchestration through the Bosch Cognitive Factory platform; Digital Thread and traceability across engineering, manufacturing and lifecycle operations; contextualised data products and enterprise intelligence; energy management, sustainability transformation and an Energy Management Platform; smart factory, connected operations and IT/OT convergence with machine-level intelligence and Digital Product Passport and regulatory compliance readiness. Joint market engagement will extend into heavy engineering and process sectors, leveraging the complementary domain strength and technology depth of both organisations.

Bosch SDS will serve as a Consulting and System Integration partner to Dassault Systèmes across the identified transformation areas, spanning engineering, manufacturing and enterprise operations. Both organisations will jointly innovate and develop solutions to support customers in deploying end-to-end AI, Digital Thread and AI-enabled Digital Product Passports across product and manufacturing value chains.

Dattatreya Gaur, MD & CEO, Bosch Software and Digital Solutions, said, “Manufacturing enterprises today are looking beyond isolated digitisation initiatives towards connected, intelligent and autonomous operations. Our collaboration with Dassault Systèmes brings together two highly complementary strengths in Industrial AI: Bosch SDS’s deep expertise as a technology partner and practitioner across manufacturing, operational technology integration along with the Bosch Cognitive Factory platform, and Dassault Systèmes’ leadership in Virtual Twin Experience and Digital Thread capabilities. Together, we are uniquely positioned to help manufacturers accelerate AI-led transformation across the entire product and manufacturing value chain with greater speed, intelligence and scale.”

Ramesh Ramaswamy, Global Sales Head, Bosch Software and Digital Solutions, said, “The future of manufacturing will be defined by how seamlessly enterprises connect engineering, operations, data and AI across the value chain. Through this collaboration, Bosch SDS and Dassault Systèmes are bringing together complementary strengths to help manufacturers move from fragmented transformation efforts to truly connected, software-defined and intelligent operations. This creates a far stronger foundation for manufacturers to scale innovation, resilience and operational agility in the AI era.”

Deepak NG, Managing Director, India, Dassault Systèmes, said, "Our collaboration with Bosch SDS marks a major milestone for the manufacturing industry. By connecting our virtual twin technology with their industrial expertise, we are helping factories adopt AI much faster. This will create highly connected and sustainable operations. Together, we look forward to helping companies innovate and grow in the digital era.”

Tata Motors Partners PETRONAS Lubricants India For Used-Oil Recycling Pilot

Tata Motors - PETRONAS Lubricants India

Tata Motors and PETRONAS Lubricants India have inked a Memorandum of Understanding (MoU) to establish a collection and recycling program for used automotive lubricants.

The two companies will launch the pilot project simultaneously across Maharashtra and Tamil Nadu to evaluate a scalable model for lubricant waste management.

The initiative creates a traceable system for collecting, storing and processing used lubricants through registered recycling channels, with the goal of converting collected waste into re-refined base oil.

Tata Motors will utilise its authorised service centre network to facilitate collection, while PETRONAS Lubricants India will oversee the logistics and transfer of used oil to certified re-refiners. The collaboration aligns with India's Extended Producer Responsibility regulations governing hazardous waste disposal.

Binu Chandy, India Managing Director at PETRONAS Lubricants India, said, "Achieving true circularity in used oil begins when re-refined base oil is reintegrated into finished lubricants. Our collaboration with Tata Motors marks an important step toward building a scalable model for used oil circularity and reflects the strength of our channel network as we work to significantly reduce our carbon footprint across operations."

Vikram Agrawal, Head of Spares and Non-Vehicle Business, Tata Motors, said, "At Tata Motors, practices and partnerships promoting sustainability are integral to advancing circular economy principles and creating meaningful environmental impact across the automotive value chain. Through our collaboration with PETRONAS Lubricants India, we are taking a significant step towards establishing a structured framework for the collection, recovery, and recycling of used automotive lubricants. This pilot initiative aligns closely with our commitment to responsible resource stewardship and supports India's broader sustainability ambitions. By bringing together the complementary strengths and expertise of our two organisations, we aim to assess the viability of a scalable used-oil recycling model that can drive long-term value and contribute to industry-wide progress."