Karnataka High Court Rules Boman Irani Is Owner Of Yezdi Trademark

Yezdi

The Karnataka High Court’s Division Bench has ruled in favour of Boman Irani, Co-Founder of Classic Legends, confirming his rights over the trademark ‘Yezdi’.

The ruling overturns a previous Single Judge order and marks a victory for Classic Legends, makers of Yezdi, Jawa and BSA motorcycles, and a Mahindra Group company.

The Court observed that the registrations for the brand ‘Yezdi’ obtained by Irani are valid and comply with the Trade Marks Act. The ruling confirmed that Ideal Jawa’s prolonged non-use and failure to renew trademark registrations amounted to abandonment. Ideal Jawa had stopped production in 1996 and was liquidated in 2001, failing to renew the trademark registrations for over 15 years.

In contrast, the Court noted that Irani worked on reviving the brand and lawfully acquired the requisite trademark registrations in 2013-14. He co-founded Classic Legends in 2015 with Anupam Thareja and the Mahindra Group.

Boman Irani, Co-Founder of Classic Legends and Chairman and MD of Rustomjee Group, said, “The verdict feels much more momentous than a fateful personal victory for my family’s legacy. It reaffirms that the perseverance in keeping heritage brands alive never goes unrewarded. The honourable court and judges have supported our efforts to renew Yezdi through innovation and lawful means. I know my father would have wanted me to blaze a trail with brand Yezdi, which has been a part of me since my childhood, and I thank the Indian judicial system for recognising our efforts in carrying forward the legacy for future generations.”

Anand Mahindra, Chairman, Mahindra Group, said, “The honourable Karnataka High Court judges have brought their astute understanding to a case which will redefine India’s IPR legal disputes. It will discourage unwarranted and unfair hurdles to trademark ownership. The verdict proves that sincere efforts to keep alive legacy brands are worth pursuing and vindicates the winning spirit that Boman and Anupam bring to Classic Legends’ mission of reviving Yezdi.”

Anupam Thareja, Co-Founder, Classic Legends, said, “We have honoured Yezdi’s true challenger spirit in reviving the storied brand. We had complete faith in the Indian judicial system, and our trust stands vindicated as the honourable judges have affirmed our rightful ownership of brand Yezdi. We will continue with the same spirit and ensure Yezdi roars back into the hearts of India's modern motorcycling community."

The Court dismissed all pending applications, set aside the earlier order, and allowed all appeals by Irani and Classic Legends.

The judgement highlights the need for active stewardship in preserving brand heritage. The Court observed the following points:

  • Ideal Jawa had stopped using the Yezdi mark in 1996, allowed registrations to lapse, and took no steps to protect it; the mark had no surviving goodwill.
  • Common-law rights for trademarks exist only through their continued use.
  • Both Ideal Jawa and the Official Liquidator (OL) were inactive in using or renewing the trademark.
  • The OL cannot claim ignorance of the trademark’s existence when Yezdi was Ideal Jawa’s sole business.
  • With no business for 30 years, no renewal, no use, no protection, and the trademark not even mentioned in asset sales, goodwill was extinguished.
  • The dues owed to Ideal Jawa in liquidation have no connection to the value of its trademark. The OL cannot equate alleged debts with trademark value.
  • Trademarks are intangible rights dependent on use and renewal. Unlike physical property, they do not inherently persist.

Yamaha Aerox E E-Scooter Launched At INR 281,000 In India

Yamaha Aerox E

India Yamaha Motor, one of the leading two-wheeler manufacturers in the country, has finally revealed the pricing for its first electric offering in the country – Aerox E.

The e-scooter based on the River Indie’s EC06 is priced at INR 281,000 (ex-showroom, Delhi), which makes it the most expensive scooter in Yamaha India’s portfolio. The e-scooter is available at Yamaha Blue Square showrooms in select cities.

The Aerox E is powered by a Permanent Magnet Synchronous Motor (PMSM) that delivers 9.4 kW of peak power and 48 Nm of torque. It offers a top speed of 95.5 kmph and a certified range of 117 km. The scooter features three ride modes – Eco, Standard and Power – as well as a boost function and a reverse mode.

The e-scooter is equipped with dual removable batteries, each with a 1.5 kWh capacity, which take approximately 3 hours and 10 minutes to charge. The battery system comes with a warranty of 3 years or 30,000 km.

The scooter includes a traction control system, disc brakes with single-channel ABS, and a 5-inch colour TFT display with turn-by-turn navigation. Owners can access data such as maintenance reminders and parking location through the Y-Connect mobile app. The vehicle also features a smart key system and an external charging port.

TVS Apache Crosses 7 Million Sales Milestone, Launches Tu Race Laga Campaign

TVS Motor Co

Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has announced that its popular Apache motorcycle brand has surpassed 7 million customers worldwide.

To mark the milestone, the company has released a brand new campaign film titled ‘Tu Race Laga’, directed by acclaimed Bollywood director Ram Madhvani.

Established in 2005, the Apache motorcycle lineup is based on key learnings from the company’s racing division. The brand has introduced features including fuel injection, ride modes and traction control systems. The motorcycles are currently available in 90 countries.

Gaurav Gupta, President, India 2W Business, TVS Motor Company, said, “We thank the 7 million TVS Apache riders for their trust and passion over the past two decades. From racing roots to a global performance brand, this milestone reflects the dedication of the entire TVS Motor ecosystem. We will continue to push the boundaries of performance motorcycling through purposeful innovation, global expansion and strong riders communities.”

Vimal Sumbly, Head Business - Premium, TVS Motor Company, said, “Twenty years ago, TVS Apache was born with a singular vision - to bring the excitement, control, and race-bred capability of the racetrack to everyday riders through our ‘Track to Road’ philosophy. Today, as we celebrate the milestone of 7 million customers globally, we are proud to see TVS Apache evolve into one of the world’s fastest-growing premium motorcycle brands and a thriving community united by a shared passion for riding. The launch of ‘Tu Race Laga’ is a tribute to this journey and to every rider who chooses to push boundaries, embrace progress, and carry the racing spirit into everyday life. As we look ahead, we remain committed to redefining motorcycling through relentless innovation, race-bred technology, and experiences that inspire riders across the world.”

The Apache range includes the RTR 160, RTR 160 4V, RTR 180, RTR 200 4V, RTR 310, RR 310 and the RTX.

Suzuki Motorcycle India Sells 91,264 2Ws In June 2026

Suzuki Motorcycle India

Suzuki Motorcycle India, a leading manufacturer of scooters and motorcycles in the country, has announced its wholesales for June 2026.

The company recorded total sales of 115,030 units last month, a 21 percent YoY increase compared to the 95,244 units sold a year ago. Domestic sales reached 91,264 units, up 23 percent YoY, while exports grew 12 percent to 23,766 units.

Deepak Mutreja, Vice-President – Sales & Marketing, Suzuki Motorcycle India, said, “Our sales performance in June reflects the sustained momentum, supported by strong demand and the trust our customers continue to place in the Suzuki brand. As customer expectations continue to evolve, we remain focused on delivering products that offer reliability, performance and value. At the same time, we are strengthening our engagement with customers through meaningful initiatives and experiences that help us build lasting relationships beyond the purchase.”

Revenue from spare parts sales totalled INR 929 million in June 2026, marking 15 percent growth over the previous year.

During the month, Suzuki Motorcycle India conducted the Burgman Hangout Parade in Pune and Hyderabad. Additionally, the company held GIXXER Pit Stop events in Kumbakonam, Ranchi, Bengaluru and Dehradun, which involved 285 participants.

Yulu Enables Mobility For Over 12,000 Women Home Service Professionals

Yulu - Home Service Professional

Yulu, an Indian shared electric mobility platform, has announced that over 12,000 women home service professionals across 12 cities have utilised its platform to facilitate their work.

By providing accessible, low-cost electric vehicles (EVs), Yulu is actively dismantling mobility barriers that often prevent women from entering or thriving in the gig economy.

The platform supports women working as home cleaners, meal preppers and laundry professionals in the fast-growing online home services sector. Yulu’s lightweight, speed-capped EVs – which do not require a driver’s license – have allowed these professionals to complete 25–30 percent more assignments daily.

The all-inclusive rental model, which covers battery swapping and maintenance, significantly lowers the barrier to entry for women who previously lacked reliable personal transport.

Beyond the 12,000 women in home services, Yulu says it has empowered over 550,000 gig workers and delivery partners nationwide, many of whom have seen their incomes rise by 30–40 percent compared to using traditional petrol bikes.

The integration of Yulu’s mobility solutions comes at a pivotal time for India's service economy. According to Redseer Strategy Consultants, India's online home services market is expected to grow at a CAGR of 18–22 percent, reaching nearly USD 1 billion by FY2030.

At present over 35,000 women professionals are providing on-demand home services across platforms such as Urban Company, Snabbit and Pronto to name a few.

Amit Gupta, Co-Founder & CEO, Yulu, said, "Access to a vehicle often spells the difference between being dependent on her family and having an additional income stream that unlocks independence and dignity."