Embodying Aprilia’s ‘Designed for Racers, Built for Riders’ philosophy, the new SXR 160 brings to life the Crossmax design styling, sporty appeal, fun riding experience, great ergonomics and comfort. Designed in Italy, SXR 160 is expected to set a new benchmark in India’s premium two-wheeler segment as it will deliver a strong differentiation and drive the trend of the future. It will come in 160 CC BS-VI and 125 CC BS-VI options with 3V Tech FI Engine technology. These will be complemented by a host of features like LED twin head and tail lights technology with Daytime Eyeline Position Lamps, large lit up under storage area and split glove box with USB charging in the front, integrated dark fly screen, raised convenient steering handle bar,

large 210 cm multifunction all digital cluster including mileage indicator, Anti-lock Braking System and disc brake, twelve-inch, 5 spoke petal machined rim alloy wheels with wide pattern tyres, dark chrome embellishments, and sporty eye-catching chrome garnish exhaust.

The SXR 160 will be available in four vibrant colours – Red, Blue, White and Black. Riders can choose also from a wide range of specially designed accessories like connectivity, mobile docking system and merchandise like Aprilia helmets and apparel. Booking for SXR 160 will commence online from August 2020.

Vespa Elettrica 

Piaggio Group’s sustainability consideration and long experience in electric mobility have provided technological solutions for increasingly sustainable and liveable urban habitat globally. Vespa Elettrica produced in Italy demonstrated Piaggio Group’s technological solution for electric mobility.

As the Indian market is witnessing a quick transition on adoption of electric mobility solutions, Piaggio believes that there will be strong market growth over the coming three to five years with product and technological innovations and cost rationalisation. Piaggio Group plans to offer an excellent electric mobility solution which will be highly differentiated and will be the unparalleled choice to environmentally-conscious Indian consumers. 

Shedding light on the opportunity the company sees for Aprilia SXR 160 and Electric-mobility in India, Diego Graffi, Managing Director and CEO, Piaggio India, said, “India continues to remain a strategic market for us. In the past few years we have seen the changing preferences of the Indian consumers. Aligned to these changes, we are proud to introduce new products which cut across categories and fulfil the needs of our customers. Aprilia SXR 160 is set to create a new category benchmark. With the growing changes in the electric two-wheeler ecosystem Piaggio India is in the process of introducing innovative electric -mobility solutions in India keeping the local consumer in mind. We are exploring multiple platforms for designing electric mobility solutions for India.”

 In addition to these, Piaggio India had on display the limited-edition Vespa Racing Sixties Vespa 2020 Facelifts: Vespa RED, Vespa SXL/ VXL Facelift Aprilia SR 160 and Aprilia Storm 125 with disc brakes. These are all expected to be launched in Q2, 2020. 

Interesting global product propositions such as Moto Guzzi V85 TT and RSV4 1100 Factory were also on display at the Piaggio Pavilion.

Vespa was launched in India in April 2012. The Company has a state-of-the-art plant in Baramati, Maharashtra. (MT)

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Amazon India, one of the leading online marketplaces, has announced that its two-wheeler store on Amazon.in has achieved a 2x year-on-year growth in sales. The surge in demand is primarily led by consumers in Tier 2 and Tier 3 cities who are increasingly buying premium and electric vehicles alongside standard commuter motorcycles.

The e-commerce platform currently offers a selection of more than 20 brands such as Triumph, KTM, Royal Enfield, Bajaj Auto, Ather Energy and Hero MotoCorp across the electric, premium and commuter segments. The digital storefront is supported by an integrated network of more than 3,000 original equipment manufacturer (OEM) authorised dealers.

The platform’s sales data highlights that online two-wheeler procurement has become a notable trend outside metropolitan areas.

Approximately two in three two-wheeler buyers on Amazon.in come from Tier 2 and Tier 3 cities. In terms of electric two-wheelers, the consumer share from beyond the metros rises to seven in 10 buyers. Within the last 12 months, customers from more than 2,300 Tier 3 towns purchased a two-wheeler for the first time on the platform.

In terms of geography, Kakinada, Tirupati, and Nellore registered the highest acceleration in the South, showing up to a 12x increase in bookings. Purnia and Samastipur emerged as new demand pockets in the East, growing up to 7x. While bookings from Nagaur, Jind, Jamnagar, Bilaspur, and Rajkot grew up to 6x in the West and North.

Moreover, consumers are increasingly selecting models equipped with premium features, connected technology, advanced safety systems and long-term ownership value. This behavioural shift is reflected across multiple product categories with the average price of a two-wheeler purchased on the platform now exceeding INR 100,000. The premium segment recorded the fastest acceleration, growing nearly 5x year-on-year.

Commuter bike sales more than doubled, while internal combustion engine (ICE) scooters grew 1.5x over the same period. In the electric two-wheeler segment, the INR 100,000 to INR 150,000 price segment now accounted for over half of all EV demand on the platform, moving consumer interest away from entry-level options.

To build customer confidence, every dealer operating on Amazon.in is OEM authorised. This structure guarantees that buyers receive genuine products backed by original manufacturer warranties.

The digital platform allows customers to shop 24x7, compare various brands and fuel types, read verified owner reviews, and view specific ex-showroom prices mapped to their exact pin code. Payments are fully digitised using credit cards, debit cards, UPI, and net banking. Transactions made via credit cards incur zero Merchant Discount Rate (MDR) charges and feature fraud protection.

Amazon India has deployed several AI-powered features and data tools to compress the vehicle research cycle and assist customers with their purchasing decisions.

Aman Lohan, Director of Home, Kitchen, and Outdoors at Amazon India, said, "The two-wheeler buying journey in India is often long and can get overwhelming with multiple options, fuel types and price points to consider. This feels more restrictive when you have limited selection, especially beyond the metros. For customers, Amazon.in brings together the largest selection by brands, price points and fuel types in one place with full price transparency and the convenience of digital payments. For brands, it expands their reach. Over the last two years, we have built the selection, the tools and the reach to serve both and will continue to expand through the year."

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Honda Motorcycle & Scooter India (HMSI) has expanded its premium BigWing lineup with the 2026 CB750 Hornet E-Clutch and XL750 Transalp E-Clutch, marking the first integration of E-Clutch technology into the 755-cc platform. The Gold Wing also receives a new colour option, while the CBR1000RR-R Fireblade SP remains the flagship supersport model, strengthening HMSI’s portfolio across street naked, adventure touring, luxury touring and high-performance categories.

The CB750 Hornet E-Clutch combines convenience with spirited riding, powered by a 755-cc engine producing 67.5 kW and 75 Nm of torque. Key features include Showa 41 mm upside-down front forks, dual 296 mm discs, a five-inch TFT display with RoadSync and multiple riding modes. The E-Clutch system enhances the streetfighter character for both city and winding roads.

The XL750 Transalp E-Clutch shares the same 755-cc engine and adds E-Clutch technology to Honda’s adventure touring platform for improved comfort across diverse terrains. It features Showa SFF-CA front suspension, a five-inch TFT screen with RoadSync, multiple riding modes including Gravel and a dual LED headlamp setup, making mixed-riding conditions more convenient.

The 2026 Gold Wing continues luxury touring with a new paint scheme, an 1833-cc six-cylinder engine and a seven-speed dual clutch transmission with reverse mode. Premium amenities include an electronically adjustable windscreen, wireless Apple CarPlay and Android Auto, an advanced audio system and an airbag. The CBR1000RR-R Fireblade SP remains track focused with a 1,000-cc engine producing 160 kW, Öhlins suspension, Brembo brakes and an Akrapovič exhaust.

Price and colour details:

Tsutsumu Otani, President & CEO, Honda Motorcycle & Scooter India, said, “With the introduction of E-Clutch, Honda is further enhancing the premium motorcycling experience by offering greater comfort, ease of use and riding confidence. Designed to support customers across diverse riding environments – from everyday urban commuting to long-distance touring – this technology reflects Honda’s continued commitment to delivering advanced engineering and meaningful value to riders in India.”

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TVS Motor Company (TVSM), part of TVS VENU, has delivered its fastest street performance motorcycle, the TVS Apache RTR 310, to Gurindervir Singh, India’s fastest 100m sprinter. The gesture honours Singh’s recent athletic achievements and symbolises a shared, uncompromising pursuit of speed between the nation’s quickest man and the brand’s most agile machine.

With a global community of over 6.5 million customers across 90 countries, TVS Apache continues to grow as one of the world’s fastest-rising motorcycle brands. Driven by a relentless focus on speed, precision and agility, the series has consistently redefined performance expectations for a new generation of riders.

The TVS Apache RTR 310 stands as a premium embodiment of this philosophy, engineered for those who refuse to compromise on performance. Singh recently set a new national benchmark in men’s 100m sprinting by clocking 10.09 seconds at the Federation Cup, reinforcing his status as a record-breaking athlete.

This partnership unites two forces driven by the same instinct to go faster and beyond. TVS Apache has pledged to continue championing individuals who mirror its racing DNA and share its unwavering drive for speed, precision and progress.

Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, "The TVS Apache RTR 310 goes beyond segment-first features to deliver a complete performance experience. With its bold streetfighter design, lightweight architecture and agile handling characteristics, it is engineered to move with precision and intent. Backed by over four decades of TVS Racing heritage since 1982, TVS Apache continues to redefine speed and performance-led innovation. Gurindervir Singh, India’s fastest athlete, represents this philosophy perfectly. His commitment to pushing limits mirrors our own, making this more than an association – it is the coming together of two icons of speed, united by a relentless drive to lead from the front.”

Singh said, "I am truly honoured to receive the TVS Apache RTR 310 from a brand that represents both performance and the pursuit of excellence. The TVS Apache RTR 310 is a machine that mirrors everything I chase on the track — speed, precision and the will to go faster. This recognition motivates me to continue pushing my limits and achieving new milestones while proudly representing India on the global stage."

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TVS Motor Company (TVSM), a global leader in the two-wheeler and three-wheeler segments and a part of TVS VENU, has announced the launch of its premium motorcycle experience channel – TVS Paddock.

The strategic initiative comes in response to India's rapidly growing premium mobility market, where rising affluent consumers and shifting luxury lifestyles favour personalised, community-oriented brand interactions over standard product transactions.

TVS Paddock introduces a holistic retail environment that brings motorcycles, merchandise, personalisation and community spaces together under a single roof.

To create these spaces, TVS Motor Company partnered with Checkland Kindleysides, a London-based boutique retail design agency recognised for creating culture-shaping retail experiences. The resulting network reimagines the complete customer journey from initial product discovery to long-term aftersales support.

The TVS Paddock store aesthetics are explicitly modelled after TVS Motor Co’s four decades of racing heritage and mechanical engineering. It integrates end-to-end digital pathways streamline the vehicle exploration, customisation and transactional phases.

Specialised areas for Built-To-Order (BTO) customisation allow buyers to personalise their motorcycles.  A unique product layout approach engineered to enhance physical bike discovery and experiential presentation. Immersive zones dedicated to exclusive brand merchandise, performance apparel and collaborative accessories. These outlets will house specialised service capabilities and expert technical consultation to ensure high-tier aftersales support.

TVS Paddock is scheduled for an official commercial rollout in Q2 FY2027 (July–September). The network will function as an independent, premium retail ecosystem designed to strengthen customer connections through community building and tailored brand touchpoints.

Sudarshan Venu, Chairman, TVS Motor Company, said, "TVS Paddock is our strategic commitment to redefining premium ownership by bringing together innovation, personalisation, and immersive engagement to build deeper customer connections. The future of premium motorcycling will be defined by the experiences, communities, and ecosystems we create around them. As premium motorcycle customers continue to evolve, seeking deeper, meaningful and holistic engagement, TVS Paddock will cater to these aspirations and deliver a truly elevated brand experience."

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