Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has released a television commercial for the TVS Ntorq 150 scooter.

The campaign focuses on the vehicle's performance and racing heritage, targeting younger demographics. The Ntorq 150 is the first 150cc scooter in India to feature race and street riding modes, alongside traction control and ABS.

The scooter has a claimed acceleration of zero to 60 kmph in 6.3 seconds. Technical specifications include Bluetooth connectivity and digital instrumentation. The design incorporates racing-derived engineering and aerodynamics, building on the brand's history in track competition. This model follows the introduction of the Ntorq 125 in 2018 and subsequent collaborations, such as with Marvel.

Aniruddha Haldar, Senior Vice-President – Head Commuter & EV Business and Head Corporate Brand & Media, TVS Motor Company, said, “TVS Ntorq has grown into an iconic brand for the youth, built on performance, attitude and a deep emotional connect with a new generation of riders. Our scooters have dominated racetracks for years, a racing legacy that gave birth to the TVS Ntorq 125. With the all-new TVS Ntorq 150, this pedigree is taken several notches higher. The new TVC captures this ‘Hyper’ philosophy, where cutting-edge engineering, racing DNA and an always-on competitive spirit come together to make every ride feel like a personal race.”

Ashwin Parthiban, Creative Consultant, Dentsu Creative, said, “Our idea was to visually translate the emotion of riding the TVS Ntorq 150, the rush, the aggression and the sense of control, into a cinematic experience. The film blurs the line between the racetrack and the street, making every ride feel hyper, energetic and exhilarating. It’s not just about showcasing features; it’s about making the viewer feel the ride.”

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Bengaluru-based electric two-wheeler company Ola Electric has announced a recovery in business performance, with daily orders exceeding 1,000 units during the final week of March 2026.

The company reported retail sales of 10,117 units in March 2026 (as per VAHAN data), representing a 150 percent increase from the 3,973 units recorded in February.

The demand recovery, the company said, follows a restructuring of its service operations. Ola Electric reported that 80 percent of vehicles are now serviced on the same day. This change is attributed to improved parts availability, faster diagnostics and tighter operational control. These measures were implemented to address previous service challenges and reduce turnaround times.

Furthermore, it has introduced complimentary cab rides in the event of service delays. Assured resale value for all vehicles in the portfolio.  An 8-year warranty covering the entire product range.

Interestingly, Ola Electric became the first Indian electric vehicle brand to surpass 1 million cumulative registrations on the VAHAN platform.

“We are seeing a clear inflection in demand, with daily orders scaling steadily through March and accelerating meaningfully in the final weeks. This momentum is being driven by the structural improvements in our service operations, which are now delivering faster turnaround times and a significantly better ownership experience. As customer confidence strengthens, we are seeing stronger conversion across our portfolio, giving us confidence that this recovery will further sustain and scale,” said Ola Electric in a statement.

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Honda Motorcycle & Scooter India (HMSI) has announced a realignment of its motorsports programme, marking a formal entry into off-road racing. The move is intended to align the company’s domestic activities with Honda’s global focus on rally, motocross, and endurance formats.

After 18 years of involvement in Indian circuit racing, including the Honda One Make Race and the Indian National Motorcycle Racing Championship (INMRC), HMSI is transitioning its resources toward dirt-based disciplines. This shift follows the growing popularity of rally and supercross in India.

Key elements of the transition include:

• Rider Development: Transitioning from Moto3-spec training on platforms like the NSF250R toward off-road rider development programmes.
• Market Alignment: Responding to a diverse audience base attracted to the accessibility of rally and dirt-track formats.
• Global Integration: Aligning Indian operations with international programmes such as the Asia Road Racing Championship (ARRC) and Honda’s global rally expertise.

In conjunction with its racing entry, Honda Motorcycle & Scooter India is evaluating an expansion of its product portfolio. The company intends to focus on adventure and off-road-capable motorcycles to meet the increasing demand for all-terrain riding among Indian consumers.

The entry into off-road racing is expected to provide a testing ground for future motorcycle models tailored for Indian riding conditions while broadening participation in national motorsport.

“In India, off‑road racing has been witnessing growing popularity due to its high entertainment value and accessibility, attracting a wider and more diverse audience. With motorsport interest increasingly shifting toward rally, supercross, and dirt‑based formats, HMSI is evolving its motorsport direction accordingly by expanding its presence in off‑road racing categories while gradually transitioning from circuit racing activities,” the company said in a statement.

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Chennai-based two-wheeler and three-wheeler major TVS Motor Company has announced the launch of the 2026 Apache RTR 160 4V range in India at prices starting INR 125,440 (ex-showroom Delhi).

The update standardises several technical features across the line-up, including a LED projector headlamp and an assist and slipper clutch, which were previously reserved for the top-tier variant.

The 2026 Apache RTR 160 4V range incorporates race-derived engineering to improve night-time visibility and rider control. The motorcycle remains the most powerful in the 160cc segment, delivering 17.55 PS.

Key hardware updates include:

• Lighting: Class-D LED projector headlamps with LED daytime running lamps (DRLs) and LED turn signals across all variants.
• Transmission: Integration of an assist and slipper clutch for smoother downshifts.
• Electronics: Three ride modes (Sport, Urban, and Rain) and TVS SmartXonnect for turn-by-turn navigation and call alerts.
• Chassis: Hydroformed handlebars and radial tyres for stability.

Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, “For over 20 years, TVS Apache has defined performance motorcycling in India and beyond, earning the trust of over 6.5 million riders across 60+ countries. The all-new TVS Apache RTR 160 4V continues to set the benchmark in the 160cc performance segment, built on racing-bred engineering and segment-leading technology. With this latest upgrade, we are significantly enhancing rider safety, night-time visibility, and on-road control across the TVS Apache RTR 160 4V range, while delivering a premium and immersive riding experience.”

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Hinduja Leyland Finance (HLF) and Honda Motorcycle & Scooter India (HMSI) have signed a Memorandum of Understanding (MoU) to provide financing solutions for motorcycles and scooters across India.

The partnership intended to increase two-wheeler penetration in both urban and rural markets through integrated credit underwriting and digital platforms.

HLF, a non-banking financial company (NBFC) under the Hinduja Group, will offer customised loan options across the HMSI product range. The collaboration focuses on providing flexible repayment structures to improve affordability for diverse customer segments.

The partnership will utilise HLF's branch network to reach emerging and high-growth markets. Implementing swift and transparent loan processing to reduce the time between vehicle selection and delivery. Aligning financing products with evolving consumer expectations for personal mobility.

Sachin Pillai, MD & CEO, Hinduja Leyland Finance, said, “HMSI has been an integral part of our two-wheeler financing ecosystem, and this MoU marks a significant step in strengthening our market presence and expanding our reach across key markets. It enables us to further enhance access to mobility ownership through a wider and more integrated network. We expect this collaboration will play an important role in driving responsible growth, improving customer accessibility, and supporting the evolving mobility needs across the country. We see this as an opportunity to build a more robust and responsive financing ecosystem aligned to the changing expectations of customers.”

Mutsuo Usui, Director of Sales and Marketing, Honda Motorcycle & Scooter India, said, “This partnership reflects our focus on improving access to mobility by making financing simpler and more inclusive. By working closely with Hinduja Leyland Finance, we aim to support customers with flexible solutions that enhance affordability and convenience, while expanding our reach in high-growth markets. Strong financing ecosystems remain essential to sustainable two-wheeler growth in India.”

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